2019 Advertising Week N E W Y O R K E V E N T S

Monday, September 23 TIME AGENCY EVENT LOCATION EVENT LINK

Seeing the Value of the Industry Blind Spot NewGen http://newyork.advertisingweek.com/schedule/- The • Caroline Casey, Founder, The Valuable 500 Stage seeing-the-value-of-the-industry-blind-spot- 9:00am Valuable • Paul Polman, ex Global CEO, Unilever (Level LL, 2019-09-23-0900 500 • Charles Trevail, Global CEO, Interbrand Stage 11) • Amit Mashiah, CEO, McCann Israel

The Future of Work – Make Sure You’re a Part of It

• Sarah Rabia, Global Director of Cultural Strategy, NewGen http://newyork.advertisingweek.com/schedule/- 11:30am TBWA\ TBWA\Chiat\Day LA Stage the-future-of-work-make-sure-youre-part-of-it- Chiat\Day • Babs Ranghaiah, Executive Partner, Global Marketing iX, IBM (Level LL, 2019-09-23-1130 • Jennifer Brett, Head of Americas Insights for Marketing Stage 11) Solutions, LinkedIn

Brave Brands 2019 TBWA\ • Itaru Fujikawa, Senior Account Director, TBWA\Hakuhodo Rainbow http://newyork.advertisingweek.com/schedule/- HAKUHODO 11:30am • Ari Weiss, Chief Creative Officer, DDB Room brave-brands-awards-2019-09-23-1130 and DDB • Jamie Rubinstein, Senior Associate Brand Manager, Skittles, Mars

NewGen TBWA\ Raising the New Gen: A Frank Conversation Between a Stage http://newyork.advertisingweek.com/schedule/- 1:30pm Chiat\Day Mentor and His Mentees (Level LL, tbwa-workshop-2019-09-23-1330 NY • Chris Beresford-Hill, Chief Creative Officer, TBWA\Chiat\Day Stage 11)

Disability: The Often-Ignored Piece of the Broader The Female https://www.thefemalequotient.com/event/the- 4:30pm Quotient BBDO Inclusivity Conversation Happening Right Now fq-lounge-advertising-week-2019/ • Storm Smith, Art Director, BBDO Lounge

Tuesday, September 24 TIME AGENCY EVENT LOCATION EVENT LINK

Buying Media to Buying Audiences • Matt Kramer, Managing Director, Advanced Advertising, OMG Insights Omnicom • Michael Epstein, Global CEO, Carat USA Drivers http://newyork.advertisingweek.com/schedule/- 9:30am Media • Leah Casterlin, Owner and Partner, Media Fortitude Partners Stage nyi-reaching-your-target-customers-one- (Level 2, screen-at-a-time-2019-09-24-0900 Group • Ed Renicker, CEO, NY Interconnect Stage 9) • Julie Anson, Associate Director of Strategic Investment, Advanced TV, Magna Global

Sparks, Signals, Stories: What Work that Works Looks Like on YouTube • Nick Reggars, Group Content Strategy Director, GS&P Roundel • Tara Walpert Levy, VP of Agency and Brand Solutions, Stage http://newyork.advertisingweek.com/schedule/- 10:45am GS&P Google @ IMAX google-seminar-2019-09-24-1045 • Kim Thompson, EVP, Spark Foundry (Level 4,5) • Lyle Underkoffler, VP Digital, Samsung Electronics America • Lisa Pickles, Senior Director, Comcast Xfinity • Tiffany Rolfe, US Chief Creative Officer, R/GA

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Impact TBWA\ Discover Talk: TBWA Makers http://newyork.advertisingweek.com/schedule/- 11:05am Chiat\Day Stage • Sarah Rabia, Global Director of Cultural Strategy, discover-talk-tbwa-2019-09-24-1105 LA TBWA\Chiat\Day Los Angeles (Level 2, Stage 7)

Workshop Save the Planet and Win a Grand Prix Stage http://newyork.advertisingweek.com/schedule/- 4:00pm BBDO • Tina Allen, Managing Director, BBDO NY (Level LL, gyro-workshop-2019-09-24-1600 Stage 10)

Gun Safety Alliance Presents: How Business Leaders Are Needed to Make This Country Safer • Wendy Clark, CEO, DDB North America Impact • Andrew Ross Sorkin, Columnist, DealBook Founder & Editor- Makers http://newyork.advertisingweek.com/schedule/- 4:15pm DDB at-Large, The New York Times Stage nyi-reaching-your-target-customers-one- • Manual Oliver, Activist, Change the Ref (Level 2, screen-at-a-time-2019-09-24-0900 • Matthew McCarthy, CEO, Ben & Jerry’s Stage 7) • Richard Edelman, President & CEO, Edelman • Tim Armstrong, Founder & CEO, the dtx company

Wednesday, September 25 TIME AGENCY EVENT LOCATION EVENT LINK

Capitalizing on the OTT Advertising Opportunity Story Omnicom • Catherine Sullivan, Chief Investment Officer, OMG NA Crafters http://newyork.advertisingweek.com/schedule/- 9:30am Media • Mike Law, President, Amplifi US Stage tubi-seminar-2019-09-25-0930 Group • Mark Rotblat, Chief Revenue Officer, Tubi (Level 2, • David Campanelli, EVP Director of Video Investment, Horizon Stage 4) Media

Media Measurement Priorities Workshop Omnicom • Jonathan Steuer, Chief Research Officer, OMG http://newyork.advertisingweek.com/schedule/- Stage 10:00am Media • Brad Smallwood, VP, Facebook 4as-workshop-2019-09-25-1000 (Level LL, Group • Louis Jones, EVP Media & Data, 4A's • Ed Gaffney, MP, Director of Implementation Research & Stage 10) Marketplace Analytics, GroupM

Cannabis, Hemp and CBD: How Licensing Programs Culture http://newyork.advertisingweek.com/schedule/- Builders Can Turn Brands Into Leaders cannabusiness-state-of-the-union-2019-09-25- Beanstalk Stage 1:45pm • Allison Ames, President & CEO, Beanstalk 1345 (Level 2, • Michael Stone, Chairman & Co-Founder, Beanstalk • Drake Sutton-Shearer, CEO, Future State Brands Stage 8)

The Intensity of Fandom: A Look Inside the Relationship Between Fans & Brands Ad Shapers Stage http://newyork.advertisingweek.com/schedule/- OMD • Christina Hanson, Global Chief Strategy Officer, OMD 2:00pm • John Lasker, VP, Digital Programming, ESPN (Level 2, disney-seminar-2019-09-25-1400 • Shane Rahmani, SVP and GM New Media, Marvel Stage 3) • Ryan Joe, Managing Editor, AdExchanger

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Thursday, September 26 TIME AGENCY EVENT LOCATION EVENT LINK

Capitalize on the Convergence of Linear & Digital • Jonathan Steuer, Chief Research Officer, OMG Tech Stars Omnicom Stage http://newyork.advertisingweek.com/schedule/- 9:15am • Jonah Goodhart, CEO, Moat Media • Philip Smolin, Chief Strategy Officer, Amobee (Level 2, amobee-seminar-2019-09-26-0915 Group • Laura Nelson, SVP, Advertising Solutions & Performance Stage 5) Advertising, Disney

Insight The Role of Identity in an Evolving Data-Driven World Drivers http://newyork.advertisingweek.com/schedule/- Hearts & 9:30am Stage the-role-of-identity-in-an-evolving-data-driven- Science • Megan Pagliuca, Chief Data Officer, Hearts & Science • Daniella Harkins, Chief Evangelist, Agencies, LiveRamp (Level 2, world-2019-09-26-0930 Stage 9)

Brand Bravery: Advertiser Engagement with News Ad Shapers • Israel Mirsky, Executive Director, OMD Stage http://newyork.advertisingweek.com/schedule/- 1:00pm OMD • Jennifer Cobb, Director, United for News (Level 2, virtue-seminar-2019-09-26-1300 • Jesse Angelo, President, Global News & Entertainment, VICE Stage 3)

Measurement Matters: Your Viewership Source Matters • Jonathan Steuer, Chief Research Officer, OMG Insight

• Noah Levine, Chief Revenue Officer, 605 Drivers Omnicom http://newyork.advertisingweek.com/schedule/- 1:30pm • Aaron Bernstein, Senior Director, Insights and Advocacy, Stage Media 605-seminar-2019-09-26-1530 Walmart (Level 2, Group • Sam Garfield, VP, Data Strategy and Advanced Audience Stage 9) Platforms, Discovery

Inside the Great Hack • Jeff Goodby, Co-Chairman & Partner, GS&P Tech Stars • Geralyn Dreyfous, Producer, The Great Hack Stage http://newyork.advertisingweek.com/schedule/- 2:15pm GS&P • Brittany Kaiser, Co-founder, Digital Asset Trade Association (Level 2, inside-the-great-hack-2019-09-26-1415 (DATA) Stage 5) • Jehane Noujaim, Director, The Great Hack • Karim Amer, Director, The Great Hack

Wyclef Jean Presents a Creative Production Masterclass • Wyclef Jean, Grammy Winning Producer, Rapper, Actor • Sara Porritt, Group Director of Planning, OMD Ad Shapers http://newyork.advertisingweek.com/schedule/- • Chris Borelli, Integrated Project Manager, Movement Strategy Stage 2:15pm OMD wyclef-future-of-creativity-seminar-2019-09-26- • Alan Schulman, Chief Creative Officer, Advertising, Marketing & (Level 2, 1400 Commerce, Deloitte Digital US Stage 3) • Marco Frey, Digital Marketing, Takical • Alberto Vaccarino, Sound Engineer, Wyclef Jean

Unlocking the Addressable Future • Jonathan Steuer, Chief Research Officer, OMG • Keith Kazerman, EVP, Digital Sales, Advanced Advertising and Workshop Omnicom Research Discovery Inc. Stage 3:00pm Media • Lauren Johnson, Senior Advertising Reporter, Business Insider http://newyork.advertisingweek.com/schedule/- (Level LL, Group • Claudio Marcus, GM, Data Platform, FreeWheel comscore-workshop-2019-09-26-1500 Stage 10) • Scott Worthem, SVP, Strategic Partnerships, Comscore • Dan Rosenfeld, VP, Data Strategy, Xandr • David Algranati, Chief Product Officer, Comscore

Times Up, Pay Up: We Will Not Wait 100 Years Impact Makers Sparks & • Kendra Clarke, VP of Data Science and Product Development, http://newyork.advertisingweek.com/schedule/- 3:15pm Stage Honey times-up-seminar-2019-09-26-1530 Sparks & Honey (Level 2, • Christena J. Pyle, Executive Director, Advertising, TIME’S UP Stage 7)

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Measurement on Demand • Adam Gitlin, Head of Data, Annalect • Maciej Sczcepaniak, Global Brand Measurement Lead, Insight Google Drivers • Abishake Subramanian, Director, Digital Advertising, Media http://newyork.advertisingweek.com/schedule/- 4:30pm Annalect Stage Sales & Strategy, Sam's Club iri-seminar-2019-09-26-1600 (Level 2, • Lisa Hill, Brand Manager, Starbucks at Home Stage 9) Coffee/Personalized Marketing, Nestle Coffee Partners • Vijoy Gopalakrishnan, SVP/Principal, Media Center of Excellence, IRR

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