2activePR is the Romanian affiliate of Fleishman-Hillard

2activePR has officially become an affiliate partner of Fleishman-Hillard international network in Romania . The signing of the affiliation agreement comes as a natural step after 2 years of collaboration between the 2 parties and will take the form of a strategic partnership, within which the local agency will benefit from the international expertise of the network.

“Fleishman-Hillard’s international clients are increasingly interested in Central and Eastern Europe and it is important to us that we have the best possible partners in the region. We met a number of consultancies in Romania and were delighted to choose 2activePR. Our decision to partner with 2activePR was based on a series of factors. First, it was the fact that Miss Corina Barladeanu’s entrepreneurship initiative in 2000 was a very bold move, which resulted in an immensely successful recipe. Moreover, the client portfolio, the team and constant delivery of exceptional performance in terms of communication and business results were other major factors”, acknowledged Nick Andrews, Senior Vice-President & Partner Fleishman – Hillard , responsible for European affiliate relations.

“We are simply proud of the affiliation with Fleishman Hillard. FH is a prestigious worldwide player of the PR industry and we can only be happy that the work ethic and standards that we, as a local PR consultancy have stood for on the market, meet the quality criteria of the FH network. Another reason to be happy is that this collaboration actually works and has been tested for the last 2 years. There is alchemy, there is communication on the same wave length, there are common values and, even more so, there are common projects and clients and a mutual trust and support. What more could we ask for?” stated Corina Barladeanu, General Manager 2activePR.

About 2activePR

2activePR has been on the Romanian market since 2000. The agency offers consultancy services related to corporate & marketing communication, crisis management, information and education public campaigns, CSR platforms and projects, event management and marketing. The 2activePR team is formed out of 14 consultants with a solid background and previous working experience in PR, media, BTL, marketing and advertising. Currently, 2activePR current portfolio includes: Adesgo, Adidas, Albalact, Anchor Grup, Bristol Myers-Squibb, Coty, Delta Air Lines, GlaxoSmithKline Consumer HealthCare, Holcim, Huennebeck, Lockheed Martin

Aeronautics, McGraw-Hill Education, Procter&Gamble, Timisoreana, Ursus, Villeroy&Boch. In 2009, 2activePR won Timisoreana, Romstal and Adesgo accounts. 2activePR’s turnover in 2008 was of 760.000 euro, a 30% increase as compared to the previous year.

About Fleishman-Hillard

Founded in 1946, Fleishman-Hillard is nowadays one of the world's leading public relations firms. Fleishman-Hillard Inc. has built its reputation by using strategic communication to deliver what its clients value most: meaningful, positive, and measurable impact on the performance of their organizations. The firm is widely recognized for excellent client service and a strong company culture founded on teamwork, integrity, and personal commitment. Based in St. Louis, the firm operates throughout North America, Europe, Asia Pacific, Middle East, South Africa, and Latin America through its 80 owned offices. For more information, visit the Fleishman-Hillard Web site at www.fleishman.com . Fleishman-Hillard is a part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com ). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communication services to more than 5,000 clients in over 100 countries. Quality in all consultancy services and the demonstrated professionalism of Fleishman Hillard network materialized in 87 Silver Anvils awards, 76 CIPRA/SABRE awards, the “International Agency of the Year - 2006 ” title (according to Holmes Report), “ Best Big Agency to Work For ” title (for 6 consecutive years from 2000 up to 2006), first place in Quality Reputation (for 12 consecutive years) and first place in Brand Awareness (for 3 consecutive years).