WHY INVEST IN SWISSOTEL Accor Global Development Q1 2021 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES
LIFE IS A JOURNEY. LIVE IT WELL.
Swissôtel’s claim reinforces our believe that time and travel are true gifts in life LIFE IS A and that we should use our time — where ever we are in the world — well JOURNEY. and wisely. LIVE IT WELL.
It also reminds us to ensure our guests spend quality time — our Swiss hospitality, synonymous with quality, efficiency and care, takes care of everything so time can be easily spent doing the things they love. Full of Vitality – Reliable Recharged – at Ease 2 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES
SWISS HOSPITALITY
A term we own
Our name brings to life our Swiss and our Hospitality side, our belief in quality in life and sustainable management practices.
Our name also highlighting our roots, Switzerland, and our love for genuine hospitality and craftsmanship.
3 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES STRONG PERFORMER In view of the brand’s very small yet truly global footprint.
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PUNCHES ABOVE ITS WEIGHT IN GLOBAL BRAND AWARENESS (40% IN 2019)
thanks to Flagships in Singapore, Turkey, Indonesia, US and Switzerland Good performance too on price premium perception
5 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES STRONG PERFORMER In view of the brand’s very small yet truly global footprint.
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CONSISTENT IMAGE ASSETS AROUND SUSTAINABLE MANAGEMENT Sustainability and Team spirit globally recognized Brand focus on well-being acknowledged in its key feeder market China
6 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES STRONG PERFORMER In view of the brand’s very small yet truly global footprint.
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UNIQUE VITALITY VALUE PROPOSITION
Worry free stay for guests to enjoy quality time Vitality Room / Suite product Pürovel Spa & Sport facilities with unique treatments around Swiss made products.
7 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES A GLOBAL FOOTPRINT OF 60 HOTELS OPEN AND IN THE PIPELINE
network13% + pipeline 3% Northern Europe network + pipeline 24% network + pipeline North, Central America & Caribbean 7 1,592 South East Asia 7 1,077 1% 7 3,657 1 662 network + pipeline Southern Europe 4 1,177 14% 1 225 network + pipeline Greater China
NETWORK 35 hotels 14,772rooms PIPELINE 25 hotels 5,553 rooms 5 2,225 38% 2 529 84% network + pipeline 5% India, Middle 3% East & Africa network + pipeline network + pipeline 16% Pacific HOTEL ROOM South America NETWORK NETWORK PIPELINE PIPELINE FRANCHISE MANAGEMENT 11 5,509 9 2,149 1 369 O P E R A T I N G 3 758 1 166 MODE 1 230 All figures as of end December 2020 Breakdown network + pipeline by region is calculated by number of rooms 8 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL THE STAMFORD, SINGAPORE
1246 Rooms & Suites 34 Function Rooms 6 Vitality Rooms Spa & Sport 13 Bars & Restaurants
9 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL SHANGHAI CHINA
467 Rooms & Suites 7 Function Rooms 4 Restaurants & Bars Spa & Sport
10 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL NANKAI,OSAKA JAPAN
546 Rooms & Suites 18 Function Rooms 7 Bars & Restaurants Pürovel Spa & Sport
11 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL RATCHADA, BANGKOK THAILAND
407 Rooms & Suites 23 Meeting & Function Rooms 5 Restaurants & Bars Spa & Sport
12 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL SYDNEY AUSTRALIA
369 Rooms & Suites 8 Function Rooms 2 Bars / Restaurants Spa & Sport
13 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL THE BOSPHORUS, ISTANBUL, TURKEY
566 Rooms & Suites 7 Bars & Restaurants 63 Residences 29 Function Rooms 7 Lofts Pürovel Spa & Sport
14 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL RESIDENCES, THE BOSPHORUS, ISTANBUL
63 Residences 18 Two Bed Apartments 12 Studio Apartments 8 Three Bed Apartments 25 One Bed Apartments Exclusive Roof Top Pool
15 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL KRASNYE HOLMY, MOSCOW
234 Rooms & Suites 11 Function Rooms 3 Bars / Restaurants Pürovel Spa & Sport
16 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL AL MUROOJ, DUBAI Mood Board - Refurbishment Pending
251 Rooms & Suites 6 Meeting Rooms 6 Restaurants Spa & Sport
17 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL CHICAGO
662 Rooms & Suites 23 Function Rooms 2 Bars & Restaurants Panorama Fitness Lounge
18 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK FLAGSHIPS BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL SANTA CRUZ, BOLIVIA
138 Rooms & Suites Sport Facilities 1 Restaurant Function Rooms 1 Roof Top Bar Heated Pool
19 HOTEL DEVELOPMENT POSITIONING USP’S PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL BEIJING Reopening after a full renovation in 2021 Swissôtel Beijing joined our network in 1991 – and is currently closed for a full refurbishment.
430 Rooms & Suites Big Meeting and 5 Restaurants & Bars Conference Facilities Spa & Sport
20 HOTEL DEVELOPMENT POSITIONING USP’S PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL KURSAAL, BERN Opening 2021
Central location 28 Function Rooms for 171 Rooms & Suites Events up to 1500 People 4 Bars & Restaurants 150m2 Sport Facility
21 HOTEL DEVELOPMENT POSITIONING USP’S PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL CORNICHE PARK TOWERS, DOHA Opening 2022
200 Rooms 6-7 Meeting Rooms 4 Bars & Restaurants Spa & Sport
22 HOTEL DEVELOPMENT POSITIONING USP’S PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL RESIDENCES, CORNICHE PARK TOWERS, DOHA Opening 2022
126 Apartments Private Gym (1, 2 & 3 Bedroom) Private Pool TBD Bars & Restaurants Tennis & Squash Court
23 HOTEL DEVELOPMENT POSITIONING USP’S PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SWISSÔTEL LIVING, JEDDAH Opening 2022
150 Apartments 3 Meeting Rooms (Studio, 1 & 2 Bedroom) Spa & Sport Facilities 4 Bars & Restaurants Pool
24 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES THREE DISTINCT BRAND PASSIONS
VITALITY FOR BODY SUSTAINABLE HIGH-QUALITY AND MIND EXCELLENCE CRAFTMANSHIP
Health and happiness go hand in hand. We are guests of the planet and are Creativity and craftsmanship go hand-in- And, Vitality is both an energy-giving dedicated to enhancing the quality of hand. From curating innovative dishes philosophy and programme that infuses life of the people around us. And, as part and preparing beds, to providing spa every part of the guest and colleague of Accor’s Planet 21 programme, we treatments and making guests welcome, journey– from fitness to menus, innovate and work with you, our we are always looking for new ways to mindfulness to meetings, guest rooms colleagues, partners and communities to deliver value and unique experiences for to spa treatments. make a positive impact on the world. our guests.
25 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES THE VITALITY PROGRAMME
Mindfullness podcasts and postcards
Vitality coffee-breaks Well-being wall and in-room fitness kits Jogging maps and destination walks
2626 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SUSTAINABLE EXCELLENCE
EXECUTIVE SUMMARY OF 9 YEARS SOLID DATA COLLECTION (2009 TO 2017) As of 2018 the brand is part of something bigger, and Swissôtel joined Accor’s planet 21 programme.
Since 2009 our 31 properties around the world have made a positive economic, environmental and social impact while also achieving a notable improvement of our key performance indicators:
pp = percentage points
*Swissôtel implemented mystery guest visits in 2012 conducted by Leading Quality Assurance (LQA), used by many brands in the industry.
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CRAFSMANSHIP IT’S NOT A JOB, IT’S A RELATIONSHIP
We put the accent on our people
We aim to provide quality in our people's lives. Every team member is an ambassador of our brand. We therefore encourage their development in being authentic, creative and asking "Why?".
Over 7,900 colleagues worldwide are working for Swissôtel.
28 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES OUR BRAND IDENTITY
The visual identity transmits the fundamental values of the brand.
29 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES SOCIAL MEDIA KEY FIGURES 2019
PRESENCE POSTS FANS INTERACTIONS LIKES , COMMENTS , SHARES
5 318 661 355 586 535
4 032 220 275 825 461
2 657 111 509 5 107
30 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES 2020 AWARDS
SWISSÔTEL SWISSÔTEL SWISSÔTEL THE STAMFORD, SYDNEY LIMA SINGAPORE
ONE MICHELIN STAR BEST UNIQUE SPA EXPERIENCE BEST HOTEL FOR MEETINGS & CONFERENCES Awarded for JAAN Restaurant Awarded by World Luxury Spa by Kirk Westaway by the Awards for four consecutive Awarded by Conde Nast Johansens Michelin Guide Singapore. years. Luxury Hotels Spa venues awards.
SWISSÔTEL SWISSÔTEL SWISSÔTEL KRASNYE HOLMY, BUYUK EFES, MERCHANT COURT, SINGAPORE MOSCOW IZMIR
EUROPE’S LEADING LUXURY BEST CITY HOTEL OF AEGON BEST LUXURY FAMILY BUSINESS HOTEL REGION OF TURKEY HOTEL & SPA
Swissôtel Kraznye Holmy, Moscow Awarded by the Quality Awarded by LUX life magazine for was awarded by the World Travel Management awards, which aims to the best guest services and Awards for the 13th year. emphasize the importance of peaceful holiday experience. management quality in tourism.
31 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES BRAND PERFORMANCE
BRAND BRAND BRAND REPUTATION AWARENESS PERCEPTION MARGIN PERFORMANCE SCORE >40% 73% €52 88% In 3 countries of guests associate Swissôtel Brand Margin® measures the The Reputation Performance Score with the quality and care of financial premium which the measures the overall hotel online Swiss hospitality. brand name adds to the reputation based on several sources: Very high awareness in: intrinsic value of the same hotel Guest Satisfaction Survey (GSS & Net For 60% of guests, Swissôtel is stay with an unbranded Promoter Score), Trip Advisor, Booking, Singapore:77% associated with contemporary alternative Ctrip etc. It is the most representative hotels. hotel’s reputation KPI, requires at least Germany:61% 100 guests’ feedback and give positive reputation score out of 100% Australia:57%
Official figures as of end 2019 32 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES BRAND TOTAL AWARENESS (%)
77
61 57
44 42 35 37 37 32 32 27 26
France United Germany Russia USA Canada Brazil Australia China Singapore Japan UAE/S. Kingdom Arabia EUROPE AMERICAS ASPAC MEA
Source: BEAM - Brand Equity & Awareness Monitoring December 2019 | Base: Affluent & Luxury hotel users = users having spent at least 1 stay in a luxury hotel over the last 12 months, 6 nights + in any type of paid-for accommodation, top 30% income within country
Official figures as of end 2019 33 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES BRAND MARGIN (€)
85
66 67
53 54 53 47 49 42 42 35 29
France United Germany Russia USA Canada Brazil Australia China Singapore Japan UAE/S. Kingdom Arabia EUROPE AMERICAS ASPAC MEA
Brand Margin® in € Brand Margin® measures the financial premium which the brand name adds to the intrinsic value of the same hotel stay with an unbranded alternative. A Brand Margin® of 10€ means that « Consumers think it is worth paying on average 10€ more per night to stay with brand X compared to an unbranded equivalent ». Base: people having stayed in paid-for accommodation in the last 12 months and somewhat/very familiar with the brand
Brand Margin ® in €. Traveller representative Figures as of end 2019 Official figures as of end 2019 34 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES GLOBAL AVERAGE REPUTATION PERFORMANCE SCORE 88%
EUROPE NORTH AND CENTRAL AMERICA % ASPAC & CARAIBES 91 % 86% 88
SOUTH AMERICA AMO
92% 85%
Official figures as of end 2019 35 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES
CENTRAL BRAND DELIVERY POWERED BY ACCOR Loyalty POWERED BY ACCOR FOR LUXURY BRANDS (ROOM NIGHT BASED) contribution 20%
FOCUS WEB (ACCOR WEB + WEB PARTNER)
0,8M ROOM NIGHTS 66,1% €140M ROOM REVENUE
CRS Global sales contribution contribution
Central Brand Delivery: CBD (%) 33% 54%
CBD (Central Brand Delivery) measures the business in room nights brought by Accor to the hotel through the 3 main group levers: Distribution (through Central Reservation System - CRS), Loyalty & Sales.
A 70% CBD means that 70% of the room nights of an hotel are driven by Accor & Brand Sales, Distribution (all channels powered by the CRS) & Loyalty ecosystem.
FIGURES AS OF YTD DECEMBER 2019 36 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES NEW BOOKING ENGINE & APP
1 MULTIBRAND PORTAL 1 LIFESTYLE COMPANION APP 18 BRAND.COM WEBSITES ALL.ACCOR.COM + ACCOR ALL +
▪ 300M Website + App visits ▪ > 50% Mobile and App visits ▪ SWISSOTEL.COM plugged to ALL.ACCOR.COM
▪ 2,200 Destinations ▪ 1 Download every minute
▪ 18 Languages ▪ > 4,3/5 app ratings iOS: 4,5/5 & Android: 4,3/5 NEW in 2020: • All Safe label visibility on digital experience to rest-assure guests during the pandemic • Launch of Apartment & Villas website . dedicated to Branded Residences and Extended Stay hotels
Official figures as of end 2019 37 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES NEW LOYALTY PROGRAM
THE ONLY LIFESTYLE THE FAST GROWING THE MOST GLOBAL LOYALTY PROGRAM + LOYALTY PROGRAM + LOYALTY PROGRAM
NEW LIFESTYLE & AUGMENTED ▪ 68M Loyalty members worldwide South HOSPITALITY FRAMEWORK America North & ▪ 37% Loyalty contribution rate in RN 8% OFFERING EXTENDED OPPORTUNITIES Central Asia - TO EARN & REDEEM POINTS ▪ x 3,6 Members stay twice more America, Caribbean Pacific than non-members 32% NEW BENEFITS 11% ▪ 38 Brands and + 226M ▪ Suite Night Upgrade ▪ F&B outside a stay Nothern Europe 160 Middle- 120 22% NEW PARTNERSHIPS 100 East & 70 Africa ▪ PSG – Games / Net media value +€200m to ALL 4.7 4 66 5% ▪ AEG – Worldwide arenas & festivals 32 40 53 Southern ▪ IMG – Taste festivals Europe 2016 2017 2018 2020 22% ALL FRS Huazhu
Official figures as of end 2019 38 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES ACCOR DISTRIBUTION SOLUTION
ACCOR OFFERS > 110 GLOBAL DISTRIBUTION PARTNERSHIPS AT BEST MARKET CONDITIONS
*All Accor brands excluding recently integrated: Delano, SLS, The House of Originals, Mondrian, Hyde, greet, Mantis, Tribe 39 Official figures as of end 2019 HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES DEVELOPMENT CRITERIA PROGRAMMING & DEVELOPMENT
AAA ULTRA CITY CENTER LOCATION, PRIME SECONDARY AIRPORTS WORLDWIDE HISTORIC CONVERSION LOCATIONS LOCATIONS SUBURBS
RECOMMENDED 200 keys and more 200 keys and more NUMBER OF ROOMS INTERNATIONAL CAPITALS ROOM AVERAGE SIZE -15%/-20% of worldwide 30 – 36 sqm KEY CITIES & HOTEL RESORTS TGFA / ROOM 60 – 90 sqm 75 – 110 sqm
RECOMMENDED MAJOR DOMESTIC 150 keys and more 200 keys and more NUMBER OF ROOMS DESTINATIONS 36 - 42 sqm ROOM AVERAGE SIZE -15%/-20% of worldwide + balcony OTHER CITIES & ATTRACTIVE RESORT TGFA / ROOM 90 – 118 sqm 100 -130 sqm TOURISTIC Breakfast Restaurant DESTINATIONS “The Quarter” Speciality Restaurant FOOD & BEVERAGE 1 Bar at a minimum, Vitality coffee breaks, dishes & drinks
Swimming Pool (optional) >250 keys = Pürovel Spa and Sport WELL-BEING (more than 4 treatment rooms and 4 spa amenities)(1) <250 keys = Pürovel Sport (minimum 2 treatment rooms but less than 4 and 3 spa amenities)
Club Gold Swiss & Executive Club Rooms Key Meeting rooms MEETINGS Ballroom(1) Business center(1) Kids Club(1) HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES GUEST JOURNEY & EXPERIENCE – KEY STANDARDS AT A GLANCE The following list contains the key brand concepts & markers. Specific and detailed guidelines with rich elements and content bring each experiences to life in the guest journey. Brand standards as of end 2019, might be subject to changes
FOOD & WELLNESS LEISIRE MEETINGS & ARRIVAL PUBLIC SPACES GUEST ROOMS DEPARTURE BEVERAGES FACILITIES FACILITIES EVENTS
• Swissôtel • Swissôtel Scent M • Vitality Room • Vitality • Pürovel • Vitality In • SOS Children’s • Swissôtel M M M M Circles Breakfast Massage Oils Movement Villages Events Give Aways • Pürovel CareM M
• DoormanM Products • Vitality Drinks M • VitalityM Jogging • World Food Day Uniform • Mindfulness • Vitality DishesM Maps (Oct.) M M postcards & • The Quarter • Vitality In-room • Vitality Day & podcast Fitness Kit Week M- March • F&B Essentials • Bed Experience • Pürovel Spa 21st / 2nd week & Sport June • August 1st Celebration
• Vitality Meetings
• World Food Day
•Vitality for body & mind •Sustainable excellence •High-quality Craftsmanship M Mandatory Standard HOTEL DEVELOPMENT POSITIONING USP’S NETWORK & PIPELINE BRAND MARKERS COMMUNICATION PERFORMANCE DESIGN & TECHNICAL SERVICES DESIGN & TECHNICAL SERVICES
SWISSÔTEL DESIGN BRIEF SWISSÔTEL VITALITY ROOM VIDEO PÜROVEL SPA & SPORT Can be used before HCSA is signed Can be used before HCSA is signed Can be used after HCSA is signed SWISSÔTEL CONSTRUCTION & RENOVATION STANDARDS Can be used after HCSA is signed
SWISSÔTEL STYLE BOOK SWISSÔTEL RESIDENCES Can be used before DESIGN BRIEF HCSA is signed Can be used before HCSA is signed SWISSÔTEL VITALITY SWISSÔTEL FF&E DESIGN BOOK DESIGN STANDARDS Can be used after HCSA is Can be used after HCSA is signed signed
SWISSÔTEL LIVING DESIGN BRIEF Can be used before HCSA is signed 42 THANK YOU
BRAND MASTER PRESENTATION| SEPTEMBER, 2020 #SWISSVITALITY #SWISSHOSPITALITY # SWISSOTELTASTE
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