Kent State University Catalog 2021-2022 1

MDJ 20008 RESEARCH AND MEASUREMENT IN ADVERTISING AND MEDIA AND JOURNALISM PUBLIC RELATIONS 3 Credit Hours Understand the ways research is employed and applied in integrated (MDJ) communication, including both primary and secondary research. Students will understand how to use research and insights to develop MDJ 10009 ELEMENTS OF FILM, TV AND ANIMATION 3 Credit strategy, or to craft research on business strategy. They also will become Hours thoughtful researchers and consumers of research who are cognizant of An introduction to the theory and conceptual choices in story, picture the ethical and moral responsibilities associated with human subjects and sound. This course prepares students for the creative and technical research. Students will be expected to understand and appreciate the aspects of film, TV and animation work. diversity of audiences. Finally, students will develop critical thinking and Prerequisite: None. writing skills in order to create and share a well-crafted presentation to Schedule Type: Lecture clients that reflect a strong understanding of the connections among Contact Hours: 3 lecture data, insight and strategy. Grade Mode: Standard Letter Prerequisite: EMAT 10310; and MDJ 21001 or MDJ 28001; and minimum MDJ 13001 PRODUCTION SAFETY AND SET PROTOCOL 2 Credit 2.000 overall GPA; and advertising, fashion media, journalism, media Hours literacy, photojournalism, public relations or visual journalism major or This course will enhance the collaborative experience of multimedia minor. creation by exposing students to the various skill sets and positions in Schedule Type: Lecture the film and TV industries and familiarize them with industry standards Contact Hours: 3 lecture and best practices, especially concerning safety processes. Grade Mode: Standard Letter Prerequisite: School of media and journalism major. MDJ 20011 PRODUCTION FUNDAMENTALS 3 Credit Hours Schedule Type: Lecture Introduction to TV studio, camera, and sound production and post- Contact Hours: 2 lecture production techniques. Grade Mode: Standard Letter Prerequisite: School of media and journalism, or school of emerging MDJ 20001 MEDIA, POWER AND CULTURE (DIVD) (KSS) 3 Credit media and technology, or school of visual communication design major or Hours minor. Fosters critical understanding of mass media in their historical, Schedule Type: Laboratory, Lecture, Combined Lecture and Lab ideological, economic and cultural contexts. Examines what forces Contact Hours: 1 lecture, 4 lab influence media and how media influence consumers. Grade Mode: Standard Letter Prerequisite: None. MDJ 21001 PRINCIPLES OF ADVERTISING 3 Credit Hours Schedule Type: Lecture Advertising history, purposes, techniques, media and research; analysis Contact Hours: 3 lecture of functions of advertising organizations. Grade Mode: Standard Letter Prerequisite: None. Attributes: Diversity Domestic, Kent Core Social Sciences, Transfer Schedule Type: Lecture Module Social Sciences Contact Hours: 3 lecture MDJ 20004 ADVERTISING WRITING AND STORYTELLING 3 Credit Grade Mode: Standard Letter Hours Attributes: TAG Communication Introduces students to writing for advertising. In particular, students will MDJ 21004 ADVERTISING AND PUBLIC RELATIONS INDUSTRY TOOLS understand how to effectively and strategically communicate to a variety 1 Credit Hour of audiences, including business partners and consumers. Understanding of and proficiency in word processing, spreadsheet, Prerequisite: Minimum 2.000 overall GPA; and advertising major or minor, design and presentation tools. digital media production, fashion media, journalism, media literacy, Prerequisite: A major or minor in Advertising, digital media production, photojournalism, public relations or visual journalism. fashion media, journalism, media literacy, photojournalism, public Schedule Type: Lecture relations or visual journalism. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 1 lecture MDJ 20005 FUNDAMENTALS OF MEDIA MESSAGES 3 Credit Hours Grade Mode: Standard Letter Working with messages for print, broadcast, electronic and new media MDJ 21005 ADVERTISING MESSAGING AND COMMUNICATION 3 outlets. Course may not be taken for credit nor applied toward any Credit Hours requirements by a journalism and mass communication major. Introduces students to the history and development of advertising, Prerequisite: Communication studies major or fashion merchandising or including the ways various audiences have been targeted and community health education major, or Information Design minor. represented. This course also has a strong emphasis on professional Schedule Type: Lecture writing and communication. Contact Hours: 3 lecture Prerequisite: MDJ 20004, MDJ 21001 and MDJ 21004 with minimum Grade Mode: Standard Letter grades of C- (1.700); and minimum cumulative GPA of 2.000; and advertising major or minor. Pre/corequisite: MDJ 20008 with a minimum grade of C-. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 1 2 Kent State University Catalog 2020-2021

MDJ 21008 SOCIAL MEDIA STRATEGIES 3 Credit Hours MDJ 26001 WRITING ACROSS PLATFORMS 3 Credit Hours Designed to help students understand and use social media in critical Theory and practice in writing basic print and digital news and feature and strategic ways. Helps students harness the power and potential stories. of the social web, including strategies used to position and market Prerequisite: Minimum C- grade EMAT 10310; and school of media and organizations as well as individuals. Exposes students to the latest journalism major or minor; or integrated language arts major. social-media applications and tools and to critical views of social media's Schedule Type: Laboratory, Lecture, Combined Lecture and Lab impact on business, society and culture. Students emerge from the class Contact Hours: 1 lecture, 4 lab with a strategic plan designed to enhance their lives and their careers. Grade Mode: Standard Letter Prerequisite: None. MDJ 26005 STORYTELLING ACROSS PLATFORMS 3 Credit Hours Schedule Type: Lecture Multimedia as story telling tools. Developing the multimedia mindset. Contact Hours: 3 lecture Using different delivery platforms and understanding deadlines of Grade Mode: Standard Letter various media forms. Formatting stories for webmobile delivery. Learning MDJ 22000 PHOTOGRAPHY BASICS 1 Credit Hour different multimedia formats. Using multimedia in breaking news Fundamentals of b/w and color photography and digital manipulation situations. Creating multimedia features and packages. Standalone vs. software. Introduction of basic themes of journalistic photography complementary stories. Learning more about capturing and using video, including flash photography. Student furnishes 35mm or APS camera audio and still photos. Ethical and legal issues surrounding online news with flash. Disposable cameras not acceptable. A GPA of 2.700 is reporting and presentation. A GPA of 2.700 is required in the major. required in the major. Prerequisite: Minimum C- grade in MDJ 26001 and EMAT 10310. Prerequisite: Minimum 2.000 overall GPA; and integrated language arts, Schedule Type: Laboratory, Lecture digital media production or journalism major. Contact Hours: 2 lecture, 2 lab Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 1 lecture MDJ 26007 REPORTING 3 Credit Hours Grade Mode: Standard Letter Gathering and writing news: interviewing techniques, cultivating sources, MDJ 22004 VISUAL STORYTELLING 3 Credit Hours developing beats, meeting deadlines. Includes campus reporting for Daily Technical and digital skills needed to produce photos that communicate. Kent Stater. A GPA of 2.700 is required in the major. Course will stress narrative work, detailed caption information and Prerequisite: A minimum C- grade in MDJ 26005 or MDJ 38002. reporting. A GPA of 2.700 is required in the major. Schedule Type: Laboratory, Lecture Prerequisite: CCI 12001; and minimum 2.000 overall GPA; and school of Contact Hours: 2 lecture, 2 lab media and journalism or school of visual communication design major. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 26008 BROADCAST REPORTING 3 Credit Hours Contact Hours: 3 lecture Writing news, developing sources and beats, meeting deadlines as they Grade Mode: Standard Letter relate to electronic media. Includes reporting campus news for daily MDJ 23004 STORY FOR PICTURE 3 Credit Hours broadcasts. A GPA of 2.700 is required in the major. An introductory course on plot, character development, and dramatic Prerequisite: MDJ 26005 and COMM 21000 with a minimum C- grade; and structure for narrative scriptwriting. minimum 2.000 overall GPA; and school of media and journalism major. Prerequisite: Advertising, digital media production, fashion media, Schedule Type: Laboratory, Lecture, Combined Lecture and Lab journalism, media literacy, photojournalism, public relations or visual Contact Hours: 2 lecture, 2 lab journalism major or minor. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 26395 SPECIAL TOPICS IN JOURNALISM SKILLS 3 Credit Contact Hours: 3 lecture Hours Grade Mode: Standard Letter (Repeatable for credit) Includes writing different types of news stories for MDJ 23130 DIRECTING FOR PICTURE 3 Credit Hours various platforms. A course designed to give students the creative and technical knowledge Prerequisite: Special approval. and skills needed to direct narrative and documentary productions. A GPA Schedule Type: Lecture of 2.700 is required in the major. Contact Hours: 3 lecture Prerequisite: Minimum C- grade in MDJ 20011 and MDJ 23004; and Grade Mode: Standard Letter minimum 2.000 overall GPA; and school of media and journalism major or MDJ 28001 PRINCIPLES OF PUBLIC RELATIONS 3 Credit Hours minor. Explores strategic role and function of public relations in business, Schedule Type: Laboratory, Lecture, Combined Lecture and Lab nonprofit public institutions and society. Covers public relations practice Contact Hours: 2 lecture, 2 lab from development to present. This course is the foundational course Grade Mode: Standard Letter for students majoring or minoring in public relations and a stimulating MDJ 23140 PRODUCTION I 3 Credit Hours elective for students in any major who seek a better understanding of A hands-on introduction to narrative and documentary storytelling. strategic communication and persuasion, how people are informed, Students write, edit and direct projects emphasizing visual storytelling. A influenced and motivated to take action. GPA of 2.700 is required in the major. Prerequisite: None. Prerequisite: A minimum C- grade in the following courses MDJ 20011, Schedule Type: Lecture MDJ 23004 and MDJ 23130. Contact Hours: 3 lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Grade Mode: Standard Letter Contact Hours: 1 lecture, 4 lab Grade Mode: Standard Letter

2 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 3

MDJ 30034 PROGRAMMING FOR DIGITAL MEDIA 3 Credit Hours MDJ 31007 DIGITAL ANALYTICS IN ADVERTISING AND PUBLIC Background analysis of radio, TV, cable and Internet programming and RELATIONS 2 Credit Hours the relationship to audience needs, interests, expectations and audience Explores digital analytics and online measurement. Students will measurement procedures. A GPA of 2.700 is required in the major. start with planning and setting measurable objectives, finding online Prerequisite: A minimum C- grade in either MDJ 30036 or MDJ 33033 or audiences, and then design and implement measurement plans. Students MDJ 33043. will use social media analytics tools and Google analytics to capture data Schedule Type: Lecture and then determine next steps. A 2.70 GPA is required in the major. JMC Contact Hours: 3 lecture 21004 is recommended to be taken prior to registration, but not required. Grade Mode: Standard Letter Prerequisite: MDJ 20008 with a minimum C- grade; and minimum 2.000 MDJ 30036 DIGITAL VIDEO EDITING 3 Credit Hours overall GPA; and advertising or public relations major or minor. Intermediate class in editing for single camera and multi-camera Schedule Type: Lecture productions using Adobe Premiere software. A GPA of 2.700 is required in Contact Hours: 2 lecture the major. Grade Mode: Standard Letter Prerequisite: MDJ 20011 with a minimum C- grade; and minimum 2.000 MDJ 31011 ADVERTISING STRATEGY DEVELOPMENT 3 Credit overall GPA; and school of media and journalism major or minor. Hours Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Ad majors learn problem-solving techniques, which they will apply to Contact Hours: 2 lecture, 2 lab business and creative proposals designed to promote products and or Grade Mode: Standard Letter services. Development of good, clear writing skills is a key component of MDJ 31002 ADVERTISING COPYWRITING (WIC) 3 Credit Hours the course. Examination and practice in various forms of advertising copywriting and Prerequisite: Minimum C- grade in EMAT 10310, MDJ 20004, MDJ 20008, their applications. A GPA of 2.700 is required in the major. MDJ 21001 and MDJ 21004; and minimum 2.000 overall GPA; and Prerequisite: Minimum grade of C- in MDJ 20004 and MDJ 21001 and advertising major or minor. MDJ 31011; and minimum 2.000 overall GPA; and advertising major or Schedule Type: Lecture minor. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 32001 PHOTOJOURNALISM I 3 Credit Hours Grade Mode: Standard Letter Production of photographs for newspapers, magazines and online news Attributes: Writing Intensive Course media. A laboratory course emphasizing color and black and white MDJ 31003 ADVERTISING MEDIA PLANNING 3 Credit Hours photography. A GPA of 2.700 is required in the major. Analysis, selection and scheduling of advertising media. Examination Prerequisite: Minimum C- grade in CCI 12001. of advertising research, technique and application. A GPA of 2.700 is Schedule Type: Lecture required in the major. Contact Hours: 3 lecture Prerequisite: Minimum grade of C- in MDJ 20004 and 20008 and 21001; Grade Mode: Standard Letter and minimum 2.000 overall GPA; and advertising major or minor. MDJ 32002 PHOTOJOURNALISM II 3 Credit Hours Schedule Type: Lecture (Repeatable for credit) Continuation of MDJ 32001. Advanced news and Contact Hours: 3 lecture feature photography for newspapers, magazines and online including a Grade Mode: Standard Letter collaborative project. A GPA of 2.700 is required in the major. MDJ 31004 DIGITAL ADVERTISING 3 Credit Hours Prerequisite: A minimum C- grade in MDJ 32001. Explores digital targeting, advertising and mobilization in detail Students Schedule Type: Lecture will learn how to run winning digital advertising campaigns that educate Contact Hours: 3 lecture and activate constituents. It is the study of overall strategic creation of Grade Mode: Standard Letter digital advertising communication with a focus on copy writing and the MDJ 32005 VIDEO FOR STILL PHOTOGRAPHERS 3 Credit Hours implementation of basic production skills. A 2.70 GPA is required in the Teaches video skills for photojournalists, including interviewing, major. establishing a narrative, editing, and how video is paired with the written Prerequisite: Minimum C- grade in MDJ 20004 and MDJ 20008 and story. A GPA of 2.700 is required in the major. MDJ 21001; and minimum 2.000 overall GPA; and advertising major or Prerequisite: MDJ 22004 with a minimum C- grade; and school of media minor. and journalism major. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 33024 BROADCAST PERFORMANCE 3 Credit Hours Development of effective communication techniques in performance situations for visual media. Prerequisite: MDJ 26007 or MDJ 26008 with a minimum C- grade; and minimum 2.000 overall GPA; and School of Media and Journalism major or minor. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 3 4 Kent State University Catalog 2020-2021

MDJ 33032 AUDIO SET-UP AND MIXING 3 Credit Hours MDJ 33092 STUDENT MEDIA PRACTICUM IN DIGITAL MEDIA Production of in-studio audio programming units,with laboratory unit PRODUCTION (ELR) 1-3 Credit Hours required as part of course. A GPA of 2.700 is required in the major. (Repeatable for a maximum of 3 credit hours) Performance of assigned Prerequisite: MDJ 20011 with a minimum C- grade; and minimum 2.000 activities in radio or television under student media supervision. A GPA of GPA; and advertising, digital media production, fashion media, journalism, 2.700 is required in the major. media literacy, photojournalism, public relations or visual journalism Prerequisite: Minimum 2.000 GPA; and sophomore standing; and special major or minor. approval. Corequisite: JMC 30004. Schedule Type: Practical Experience Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 3-9 other Contact Hours: 2 lecture, 2 lab Grade Mode: Satisfactory/Unsatisfactory Grade Mode: Standard Letter Attributes: Experiential Learning Requirement MDJ 33033 SOUND FOR PICTURE 3 Credit Hours MDJ 36005 EDITING 3 Credit Hours An intermediate class for audio and music in film and multimedia. Improving the writing of other journalists on all platforms, as well as story Students learn the entire process of sound for picture workflow, planning, content creation, writing headlines and organizing stories in department by department, from pre-production and budgeting through digital formats. Intensive review of AP style and grammar. final mixdown. A GPA of 2.700 is required in the major. Prerequisite: COMM 21000 and MDJ 26001 with a minimum C- grade; and Prerequisite: Minimum C- grade in MDJ 20011; and minimum 2.000 minimum 2.000 overall GPA. overall GPA; and advertising, digital media production, emerging Schedule Type: Lecture media and technology, fashion media, journalism, media literacy, Contact Hours: 3 lecture photojournalism, public relations or visual journalism major or minor. Grade Mode: Standard Letter Schedule Type: Laboratory, Lecture, Combined Lecture and Lab MDJ 36008 FREELANCE JOURNALISM 3 Credit Hours Contact Hours: 2 lecture, 2 lab Provides students the tools, resources and strategies needed to pitch Grade Mode: Standard Letter creative works to magazines, book publishers, contests and other media MDJ 33036 MULTIMEDIA ENGINEERING 3 Credit Hours companies. They will learn to research markets, craft effective queries Introduction to basic digital media technology and systems, providing and manage the business considerations of being a freelancer. A GPA of knowledge and vocabulary to allow communication with broadcast 2.700 is required in the major. engineers. Overview of radioTV operations and legal viewpoint. Prep for Prerequisite: MDJ 36018 with a minimum C- grade; and minimum 2.000 SBE operators' cert. exam. A GPA of 2.700 is required in the major. overall GPA; and advertising, digital media production, fashion media, Prerequisite: Minimum C- grade in MDJ 20011; and a minimum C- grade journalism, media literacy, photojournalism, public relations or visual in two of the following MDJ 30036, MDJ 33033 or MDJ 33043; and 2.000 journalism major or minor. overall GPA; and school of media and journalism major. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 36010 INTERVIEWING AND DATA FOR JOURNALISTS 3 Credit MDJ 33042 STUDIO TELEVISION 3 Credit Hours Hours Study of all positions of a live television program including technical Interviewing techniques for reporters across media platforms. Skills for directing, floor directing, graphics, digital playback, and audio in-person, phone, email and social media interviews that will be used to engineering. One hour lecture two hours lab. A GPA of 2.700 is required in produce stories for publication. Includes ethics of journalistic interviews the major. and interrogating data. Introduction to data collection for reporters. A Prerequisite: Minimum C- in MDJ 20011; and minimum 2.000 overall 2.70 GPA is required in the MDJ major. GPA; and advertising, digital media production, fashion media, journalism, Prerequisite: MDJ 26005 with a minimum C- grade; and a major or minor media literacy, photojournalism, public relations or visual journalism in advertising, digital media production, fashion media, journalism, media major or minor. literacy, photojournalism, public relations or visual journalism. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Schedule Type: Lecture Contact Hours: 1 lecture, 4 lab Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 33043 DIGITAL CINEMATOGRAPHY 3 Credit Hours MDJ 36018 FEATURE WRITING 3 Credit Hours Course focuses on digital cinematography techniques for shooting Researching writing and placement of feature stories in publications. A documentary and narrative fiction. Two hours lecture, one hour lab. A GPA GPA of 2.700 is required in the major. of 2.700 is required in the major. Prerequisite: Minimum C- grade in MDJ 26007 or MDJ 26008; and Prerequisite: Minimum C- grade in MDJ 20011; and minimum 2.000 minimum 2.000 overall GPA. overall GPA; and advertising, digital media production, fashion media, Schedule Type: Lecture journalism, media literacy, photojournalism, public relations or visual Contact Hours: 3 lecture journalism major or minor. Grade Mode: Standard Letter Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 2 lecture, 2 lab Grade Mode: Standard Letter

4 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 5

MDJ 36020 STORYTELLING WITH SOUND 3 Credit Hours MDJ 40006 LAW OF MASS COMMUNICATION 3 Credit Hours Teaches students how to research, write, edit and produce compelling (Slashed with MDJ 50006) Libel and slander; privacy copyright obscenity audio news and storytelling packages. Students will learn both the regulation of advertising broadcasting and corporate speech access to technical side of producing audio stories and the journalistic and government legal; problems of new media. A GPA of 2.700 is required in narrative sides of writing audio stories. A 2.700 is required in the major. the major. Prerequisite: Minimum C- grade in MDJ 26005 or MDJ 23004; and Prerequisite: Minimum 2.000 overall GPA; and advertising, digital media minimum 2.000 overall GPA; and digital media production or journalism production, journalism, photojournalism, public relations majors or media major or minor. literacy minor; and junior standing. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Schedule Type: Lecture Contact Hours: 2 lecture, 2 lab Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 36040 MAGAZINE EDITING AND DESIGN 3 Credit Hours MDJ 40007 REVIEWING THE ARTS 3 Credit Hours Teaches the fundamentals of editing and design for print magazine (Slashed with MDJ 50007) Reviewing and criticizing of performing, visual media. It teaches the skills necessary to become an editor. A 2.70 GPA is and literary arts. Emphasis on books, film, TV and theatre. required in the journalism major. Prerequisite: MDJ 20004 or MDJ 26001 or MDJ 23004; and minimum Prerequisite: Minimum C- grade in MDJ 36005; and minimum 2.000 2.000 overall GPA; and junior or senior standing. overall GPA; and school of media and journalism major or minor. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 40009 COMPARATIVE MEDIA SYSTEMS 3 Credit Hours MDJ 36050 ADVANCED REPORTING 3 Credit Hours Study of the forms,organization scope and modes of operation of media Focuses on accountability journalism. Students will work on both systems in foreign lands. Also examines agent channels and contents of individual and team reporting projects. Students will develop and report international communication. A GPA of 2.700 is required in the major. stories of substance on local, state, and national issues. Each student Prerequisite: Minimum 2.000 overall GPA; and junior or senior standing; will have to conduct at least one accountability interview with either a and special approval. member of Congress or a member of the state legislature on a specific Schedule Type: Lecture topic or issue. A GPA of 2.700 is required in the major. Contact Hours: 3 lecture Prerequisite: MDJ 26007 or MDJ 26008; and a minimum 2.000 overall Grade Mode: Standard Letter GPA; and a major or minor in advertising, digital media production, MDJ 40010 ETHICS AND ISSUES IN MASS COMMUNICATION (WIC) fashion media, journalism, media literacy, photojournalism, public 3 Credit Hours relations or visual journalism major or minor. Ethical problems and issues in mass communication within a framework Schedule Type: Laboratory, Lecture, Combined Lecture and Lab of basic theories,functions and social roles of the mass media. A GPA of Contact Hours: 2 lecture, 2 lab 2.700 is required in the major. Grade Mode: Standard Letter Prerequisite: At least 18 hours of MDJ courses with a minimum C- grade; MDJ 36395 SPECIAL TOPICS IN JOURNALISM REPORTING 3 Credit a minimum C- grade in MDJ 20004 or MDJ 26001; and minimum 2.000 Hours overall GPA; and school of media and journalism major; and senior (Repeatable for credit) Topics of special interest not covered in existing standing. reporting classes. A GPA of 2.700 is required in the major. Schedule Type: Lecture Prerequisite: Minimum 2.000 overall GPA; and special approval. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture Attributes: Writing Intensive Course Grade Mode: Standard Letter MDJ 40011 ETHICAL ISSUES IN INTEGRATED COMMUNICATION 1 MDJ 38002 PUBLIC RELATIONS CASE STUDIES 3 Credit Hours Credit Hour Explores the process and practice of public relations by requiring Focuses specifically on the ethical and moral issues affecting Advertising students to analyze real-world case studies and develop an actual public and Public Relations professionals. Focuses solely on Integrated relations plan on behalf of a client organization. Students should expect Communications. Students will understand and appreciate the complex to spend time outside the classroom working within teams in support of moral and ethical decisions that professionals make each day, often client objectives. A significant amount of writing in multiple formats is under intense deadline pressure. They also acquire their basic problem- required. A major GPA of 2.700 is required. solving skills to manage these issues in real time. A GPA of 2.700 is Prerequisite: MDJ 26001 and MDJ 28001 with a minimum C- grade; and required in the major. minimum 2.000 overall GPA; and advertising, digital media production, Prerequisite: Minimum C- grade in MDJ 31002 (and MDJ 31003) or fashion media, journalism, media literacy, photojournalism, public MDJ 38002; and minimum 2.000 overall GPA; and advertising or public relations or visual journalism major or minor. relations major. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 1 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter

Media and Journalism (MDJ) 5 6 Kent State University Catalog 2020-2021

MDJ 40012 ONLINE JOURNALISM 3 Credit Hours MDJ 40022 FILM AS COMMUNICATION 3 Credit Hours (Slashed with MDJ 50012) Study and evaluation of online news and news Study of the relationship of television and theatre films to the mass sites; reporting and writing for online news media design production and audience in terms of components and effects. A GPA of 2.700 is required maintenance of an online news site ethical legal and economic issues in the major. related to online news. A GPA of 2.700 is required in the major. Prerequisite: MDJ 20004 with a minimum B- grade or MDJ 20005 with a Prerequisite: MDJ 26007 or 26008 with a minimum C- grade; and minimum C- grade; and minimum 2.000 overall GPA. minimum 2.000 overall GPA. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 40023 NON-TRADITIONAL JOURNALISM 3 Credit Hours MDJ 40013 TELEVISION SPORTS PRODUCTION 3 Credit Hours (Slashed with MDJ 50023) The study of journalistic writing that goes (Slashed with MDJ 50013) A comprehensive study of the production of beyond the inverted pyramid and traditional feature story and has topics live action television. A GPA of 2.700 is required in the major. traditionally not defined as news. Students will also work as part of a Prerequisite: Minimum 2.000 overall GPA; and school of media and team on multi-part stories. A GPA of 2.700 is required in the major. journalism major; and sophomore, junior or senior standing. Prerequisite: Minimum C- grade in MDJ 26007; and minimum 2.000 Schedule Type: Lecture overall GPA; and school of media and journalism majors; and junior or Contact Hours: 3 lecture senior standing. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 40015 MEDIA MARKETPLACE 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 50015) Exploring management issues unique to Grade Mode: Standard Letter media organizations and the impact of those issues on the organization's MDJ 40027 MANAGING MEDIA DIVERSITY 3 Credit Hours structure, economics markets and employees. (Slashed with MDJ 50027) Aspects of diversity and how it changes our Prerequisite: School of Media and Journalism major or minor; and junior environment with emphasis on the field of mass communication. A GPA standing. of 2.700 is required in the major. Schedule Type: Lecture Prerequisite: Minimum 2.000 overall GPA. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 40016 LAW OF ADVERTISING AND PUBLIC RELATIONS 3 Grade Mode: Standard Letter Credit Hours MDJ 40030 COLLABORATIVE ONLINE PRODUCING 3 Credit Hours (Slashed with MDJ 50016) Regulation of advertising and corporate (Slashed with MDJ 50030) The use of multimedia and interactive speech; first amendement libel and privacy legal problems of new media. storytelling tools such as video, audio and graphics. Students work in A GPA of 2.700 is required in the major. teams to produce packages for online news sites and organizational Prerequisite: 18 hours of MDJ courses all with a minimum C- grade; and videos. A GPA of 2.700 is required in the major. minimum C- grade in MDJ 31002 or 31003 or 38002; and minimum 2.000 Prerequisite: Minimum C- grade in MDJ 40012; and minimum 2.000 overall GPA; and advertising or public relations majors. overall GPA; and media and journalism major; and special approval. Schedule Type: Lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 3 lecture Contact Hours: 2 lecture, 2 lab Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 40017 MEDIA ENTERPRISE 3 Credit Hours MDJ 40037 SCRIPTWRITING FOR VIDEO AND FILM 3 Credit Hours (Slashed with MDJ 50017) Explores methods to build and sustain The emphasis of the course is on writing dramatic scripts for broadcast organizations that market and monetize multimedia content to targeted or motion pictures. The course also includes current perspectives on audiences through appropriate distribution streams. Through case market needs. A GPA of 2.700 is required in the major. studies, examination of evolving best practices in media organizations Prerequisite: Minimum C- grade in MDJ 23004; and minimum 2.000 and elsewhere, students will study and apply enterprise thinking. overall GPA; and advertising, digital media production, journalism or Prerequisite: MDJ 40015 or ENTR 27056. public relations major. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 40020 AUDIO AND STILL PHOTO PRODUCTION 3 Credit Hours MDJ 40092 INTERNSHIP (ELR) 1-6 Credit Hours (Slashed with MDJ 50020) Develop skills in telling journalistic stories (Repeatable for a maximum of 6 credit hours) Experience in a by producing multimedia news stories through research and planning; professional setting under professional supervision in student's field of reporting using digital cameras and digital audio recorders; editing specialization. A GPA of 2.700 is required in the major. photos and audio. A GPA of 2.700 is required in the major. Prerequisite: Minimum 2.000 overall GPA; and special approval. Prerequisite: MDJ 22001 or CCI 12001 with a minimum C- grade; and Schedule Type: Practical Experience minimum 2.000 overall GPA; and school of media and journalism major; Contact Hours: 10-60 other and junior or senior standing. Grade Mode: Satisfactory/Unsatisfactory-IP Schedule Type: Lecture Attributes: Experiential Learning Requirement Contact Hours: 3 lecture Grade Mode: Standard Letter

6 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 7

MDJ 40095 SPECIAL TOPICS IN JOURNALISM AND MASS MDJ 40295 SELECTED TOPICS IN JOURNALISM AND MASS COMMUNICATION 1-3 Credit Hours COMMUNICATION 3 Credit Hours (Repeatable for credit) Selected topics of special interest not covered in (Repeatable for credit)(Slashed with MDJ 50295) Selected topics of depth in existing courses; offered as resources permit. special interest not covered in depth in existing courses; offered as Prerequisite: None. resources permit. Minimum 2.700 major GPA is required for enrollment in Schedule Type: Lecture the course. Contact Hours: 1-3 lecture Prerequisite: Major or minor in the School of Media and Journalism. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 40096 INDIVIDUAL PROJECTS IN MASS COMMUNICATIONS Contact Hours: 3 lecture 1-3 Credit Hours Grade Mode: Standard Letter (Repeatable for credit) Individual research projects in mass MDJ 41002 ADVANCED ADVERTISING COPYWRITING 3 Credit Hours communications. Letter grades and IP permissible. A GPA of 2.700 is Advanced copywriting projects in print advertising and corporate required in the major. communications and execution of the entire print advertising campaigns. Prerequisite: Minimum 2.000 overall GPA; and junior or senior standing; A GPA of 2.700 is required in the major. and special approval. Prerequisite: MDJ 31002 and 31003 with a minimum C- grade; and Schedule Type: Individual Investigation minimum 2.000 overall GPA; and special approval. Contact Hours: 1-3 other Schedule Type: Lecture Grade Mode: Standard Letter-IP Contact Hours: 3 lecture MDJ 40099 SENIOR HONORS PROJECT (ELR) 2-4 Credit Hours Grade Mode: Standard Letter Thesis or other independent study project in mass communication. A GPA MDJ 41003 ADVERTISING ACCOUNT MANAGEMENT 3 Credit Hours of 2.700 is required in the major. An introduction to advertising account management including the Prerequisite: Minimum 2.000 overall GPA; and school of media and functions of an account manager, skills required to be an account journalism majors only; and admitted to the honors college. manager and how to effectively lead a team of professionals. A GPA of Schedule Type: Project or Capstone 2.700 is required in the major. Contact Hours: 2-4 other Prerequisite: MDJ 31002 and MDJ 31003 with a minimum C- grade; and Grade Mode: Standard Letter-IP minimum 2.000 overall GPA; and advertising, digital media production, Attributes: Experiential Learning Requirement fashion media, journalism, media literacy, photojournalism, public MDJ 40201 PUBLIC RELATIONS PRACTICE: PUBLIC AFFAIRS 1 relations or visual journalism major or minor. Credit Hour Schedule Type: Lecture (Slashed with MDJ 50201) Provides a basic understanding of the Contact Hours: 3 lecture public affairs role in public relations. Course specifically examines how Grade Mode: Standard Letter external factors surrounding an organization can trigger disruption, MDJ 41005 ADVERTISING CAMPAIGNS 3 Credit Hours opportunity, change, adaptation and evolution. Students explore Analysis of the planning, financing and execution of an advertising techniques for anticipating, managing and adapting to or changing those campaign through case study methods. A GPA of 2.700 is required in the forces. Primary attention is paid to environmental scanning, issue and major. stakeholder identification and management, lobbying, advocacy and Prerequisite: MDJ 31002 and 31003 with a minimum C- grade; and ethical implications of public policy. minimum 2.000 overall GPA; and advertising, digital media production, Prerequisite: Minimum C- grade in MDJ 21005 or MDJ 28001. fashion media, journalism, media literacy, photojournalism, public Schedule Type: Lecture relations or visual journalism major or minor. Contact Hours: 1 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 40202 PUBLIC RELATIONS PRACTICE: CRISIS COMMUNICATION Grade Mode: Standard Letter 1 Credit Hour MDJ 41075 POLITICAL ADVERTISING 3 Credit Hours (Slashed with MDJ 50202) Provides a basic understanding of the Focuses on analyzing the impact of political advertising on key best practices of crisis planning, preparation, communication and election cohorts. In this course, students will research and profile key management. Course focuses on the critical capabilities, team work and demographic cohorts that will substantially impact the outcome of the decision-making skills required of public relations practitioners during election and analyze how current political advertising may impact each periods of intense organizational turbulence, crisis and reputational cohort. This course is a real-time study of key audience groups and in- threat across numerous stakeholder groups. Those groups includ market advertising and election tactics and as such its focus will change internal, external, public, private and legislative audiences. Minimum as the issues and population trends change from semester to semester. A 2.700 major GPA required for enrollment in the course. 2.70 GPA is required in the major. Prerequisite: Minimum C- grade in MDJ 21005 or MDJ 28001. Prerequisite: MDJ 20008 and MDJ 21005 with a minimum C- grade; and Schedule Type: Lecture minimum 2.000 overall GPA; and advertising major or minor. Contact Hours: 1 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 7 8 Kent State University Catalog 2020-2021

MDJ 41080 ACTIVATION ADVERTISING 3 Credit Hours MDJ 42008 ADVANCED PHOTO TECHNIQUES 3 Credit Hours Activation advertising, or brand activation, is the activation of the Discussion of contemporary photojournalists and issues. Production consumer for a brand and driving consumer action, typically by getting of photo documentary multimedia and illustrations appropriate to consumers to experience the brand. In this course students will begin photojournalism. Senior portfolio review. A GPA of 2.700 is required in the to understand the consumer path-to-purchase and when a consumer major. becomes a shopper. Using a variety of resources, students will build Prerequisite: MDJ 22004 with a minimum C- grade; and minimum 2.000 strategically sound activation programs based on a big idea and relevant overall GPA. consumer and shopper insights. A 2.70 GPA is required in the major. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Prerequisite: MDJ 20008 and MDJ 21005 with a minimum C- grade; and Contact Hours: 2 lecture, 2 lab minimum 2.000 overall GPA; and advertising major or minor. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 42092 PRACTICUM IN PHOTOGRAPHY (ELR) 1-3 Credit Hours Contact Hours: 3 lecture (Repeatable for a total of 10 hours) (Cross-listed with VCD 48092) Grade Mode: Standard Letter Individual or group investigation into student selected areas of MDJ 41111 FASHION PUBLISHING 3 Credit Hours photographic field. A GPA of 2.700 is required in the major. Introduction to 21st Century Fashion publishing. An overview of the Prerequisite: Minimum 2.000 overall GPA; and junior or senior standing; evolution of fashion magazines in print and digital formats, magazine and special approval. entrepreneurs, the editors role, branding, advertising, circulation, writing Schedule Type: Lecture, Practical Experience and production. A GPA of 2.700 is required in the major. Contact Hours: 1-3 lecture Prerequisite: ENTR 27056 or FDM 35280; and MDJ 20005 or MDJ 26001 Grade Mode: Standard Letter or MDJ 20004; and minimum 2.000 overall GPA; and fashion media minor. Attributes: Experiential Learning Requirement Schedule Type: Lecture MDJ 43035 ADVANCED TELEVISION NEWS PRODUCING 3 Credit Contact Hours: 3 lecture Hours Grade Mode: Standard Letter (Slashed with MDJ 53035) Advanced understanding of how to produce MDJ 41150 GLOBAL ADVERTISING AND PUBLIC RELATIONS 3 news content for broadcast and the web. Minimum 2.700 major GPA is Credit Hours required for enrollment in the course. Offers students the opportunity to learn about and engage in exploring Prerequisite: Minimum C- grade in MDJ 46003. issues related to advertising and public relations in various markets Schedule Type: Lecture around the world. This course may involve travel to a destination market. Contact Hours: 3 lecture A GPA of 2.700 is required in the major. Grade Mode: Standard Letter Prerequisite: Minimum 2.000 overall GPA; and special approval. MDJ 43036 RECORD PROMOTION 3 Credit Hours Schedule Type: Lecture (Slashed with MDJ 53036) Course operates as an independent record Contact Hours: 3 lecture label for students to critique, select, promote, publicize and sell original Grade Mode: Standard Letter recorded music. Minimum 2.700 major GPA is required for enrollment in MDJ 41192 PRACTICUM IN ADVERTISING AND PUBLIC RELATIONS the course. (ELR) 3 Credit Hours Prerequisite: Minimum 2.000 overall GPA; and major or minor in School of Designed to provide opportunities for students to engage in applied Communication Studies or School of Media and Journalism. public relations and advertising projects in collaboration with faculty. Schedule Type: Lecture This can include such things as competitions and practical experiential Contact Hours: 3 lecture learning exercises with on-campus organizations. A 2.700 GPA in the Grade Mode: Standard Letter major is required. MDJ 43092 STUDENT MEDIA PRACTICUM IN JOURNALISM (ELR) Prerequisite: Special approval. 1-3 Credit Hours Schedule Type: Practical Experience (Repeatable for a maximum of 3 credit hours) Performance of assigned Contact Hours: 9 other activities in student media under student media supervision. A GPA of Grade Mode: Standard Letter 2.700 is required in the major. Attributes: Experiential Learning Requirement Prerequisite: Minimum C- grade in MDJ 20001; and minimum 2.000 MDJ 42001 SPORTS PHOTOGRAPHY 3 Credit Hours overall GPA; and special approval. Photographing various college events, including action, portraiture and Schedule Type: Practical Experience lighting in a variety of outdoor and indoor venues. Photo captioning, Contact Hours: 3-9 other image transmission and archiving and ethics. A GPA of 2.700 is required Grade Mode: Standard Letter in the major. Attributes: Experiential Learning Requirement Prerequisite: MDJ 22004 and MDJ 32001 with a minimum C- grade; and MDJ 44042 REMOTE TELEVISION 3 Credit Hours minimum 2.000 overall GPA; and school of media and journalism major or The study and broadcast of remote events including live sports and other minor. non-scripted shows. A GPA of 2.700 is required in the major. Schedule Type: Lecture Prerequisite: MDJ 20011 with a C- grade; and a minimum C- grade in Contact Hours: 3 lecture two of the following courses MDJ 30036, MDJ 33033 or MDJ 33043; and Grade Mode: Standard Letter minimum 2.000 overall GPA; and school of media and journalism major. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 2 lecture, 2 lab Grade Mode: Standard Letter-IP

8 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 9

MDJ 44043 SPORTS FIELD PRODUCTION 3 Credit Hours MDJ 45005 HISTORICAL DOCUMENTARY PRODUCTION 3 Credit Video shooting and editing of sports packages and short documentaries. Hours This includes player and coach profiles, highlights and lead-ins. A GPA of (Slashed with MDJ 55005) Chronicles the evolution of the historical 2.700 is required in the major. television documentary and demonstrates the step-by-step production Prerequisite: Minimum 2.000 overall GPA; and school of media and process required to create such a program. Students research and journalism majors. assemble a documentary with an overall appreciation of this genre's Corequisite: MDJ 44042. purpose in both the television industry and the popular culture. Minimum Schedule Type: Laboratory, Lecture, Combined Lecture and Lab 2.700 major GPA is required to enroll in the course. Contact Hours: 2 lecture, 2 lab Prerequisite: Minimum 2.000 overall GPA. Grade Mode: Standard Letter-IP Schedule Type: Lecture MDJ 44050 POST-PRODUCTION SOUND 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 54050) Creating post-production sound for visual Grade Mode: Standard Letter productions, including digital cinema, television and video games. MDJ 45006 PRODUCING AND DIRECTING LIVE TELEVISION 3 Credit Minimum 2.700 major GPA is required for enrollment in the course. Hours Prerequisite: Minimum C- grade in MDJ 33033; and minimum C- grade in Class examines the steps to produce and direct live television MDJ 30036 or MDJ 33043; and minimum 2.000 overall GPA; and major in programming. This includes scripted shows such as news, entertainment, School of Media and Journalism. and talk shows as well as unscripted shows such as live sports and Schedule Type: Laboratory, Lecture, Combined Lecture and Lab remote event productions. For homework students are required to work Contact Hours: 1 lecture, 4 lab regular evenings as a producer and or director for TV2. A GPA of 2.700 is Grade Mode: Standard Letter required in the major. MDJ 44055 SUAS AERIAL CINEMATOGRAPHY 3 Credit Hours Prerequisite: MDJ 33042 and MDJ 44042 with a minimum C- grade; and (Slashed with MDJ 54055) Prepares interdisciplinary non-aeronautics minimum 2.000 overall GPA; and advertising, digital media production, majors to operate Small Unmanned Aircraft Systems (sUAS) safely and fashion media, journalism, media literacy, photojournalism, public ethically in news gathering, research, cinematography and applied digital relations or visual journalism major. sciences. Schedule Type: Lecture Prerequisite: Minimum C- grade in MDJ 20011 and MDJ 23004; and Contact Hours: 3 lecture MDJ 30036 or MDJ 33033 or MDJ 33043. Grade Mode: Standard Letter Schedule Type: Laboratory, Lecture, Combined Lecture and Lab MDJ 45007 PRODUCING FOR PICTURE 3 Credit Hours Contact Hours: 1 lecture, 4 lab A deep and technical look at filmmaking from business, legal, and Grade Mode: Standard Letter logistical perspectives. A GPA of 2.700 is required in the major. MDJ 44065 MOBILE MULTIMEDIA 3 Credit Hours Prerequisite: Minimum C- grade in MDJ 23140 or minimum C- grade Developing multimedia content for mobile platforms such as smart in MDJ 30036 (and MDJ 33043); and minimum 2.000 overall GPA; and phones, tablets or other networked mobile devices. school of media and journalism major. Prerequisite: Minimum C- grade in EMAT 10310. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 45010 FEATURE FILM PRE-PRODUCTION 3 Credit Hours MDJ 45000 TELEVISION SPORTS GRAPHICS PRODUCTION 3 Credit (Slashed with MDJ 55010) Gives students practical, hands-on experience Hours in the pre-production of a feature length digital film. Students work on Techniques in creating and preparing TV and video graphics for live script revising, budgeting, location scouting, casting, developing a script sports events. A GPA of 2.700 is required in the major. breakdown and developing a daily production schedule for the film. Prerequisite: Minimum 2.000 overall GPA; and a school of media and Minimum 2.700 major GPA is required for enrollment in the course. journalism major. Prerequisite: Minimum C- grade in MDJ 20011; and minimum 2.000 Schedule Type: Lecture overall GPA; and special approval. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter-IP Contact Hours: 3 lecture Grade Mode: Standard Letter MDJ 45001 ADVANCED LIGHTING FOR DIGITAL FILM AND TELEVISION 3 Credit Hours MDJ 45011 FEATURE FILM PRODUCTION 6 Credit Hours (Slashed with MDJ 55001) Introduction to theory and technique of (Slashed with MDJ 55011) Provides students with a practical, hands-on lighting for video production. Course includes critical analysis of video experience in the production process of shooting a feature length digital lighting situations, the various tools available to light various production film. Students work on both the organizational aspects as well as the locations, including interviews and multi-camera narrative scenes. A technical aspects of production. This includes production management, 2.700 major GPA is required to enroll in the course. craft services, daily call sheets, directing, lighting, cinematography and Prerequisite: Minimum C- grade in MDJ 20011; and School of Media and location sound recording. A GPA of 2.700 is required in the major. Journalism major or minor. Prerequisite: Minimum C- grade in MDJ 20011; and minimum 2.000 Schedule Type: Lecture overall GPA; and special approval. Contact Hours: 3 lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Grade Mode: Standard Letter Contact Hours: 2 lecture, 8 lab Grade Mode: Standard Letter

Media and Journalism (MDJ) 9 10 Kent State University Catalog 2020-2021

MDJ 45013 FEATURE FILM POST PRODUCTION 3 Credit Hours MDJ 46007 INVESTIGATIVE REPORTING 3 Credit Hours (Slashed with MDJ 55013) Advanced video editing course designed to (Slashed with MDJ 56007) Techniques involved in researching, offer students the experience in the post-production and finishing of a interviewing and reporting investigative news articles and analyses. feature length digital narrative film. Students refine their technical and Minimum 2.700 major GPA is required to enroll in the course. aesthetic skills through a combination of practice, reading, presenting, Prerequisite: Minimum C- grade in MDJ 26007 or MDJ 26008; and viewing and discussion. Students are assigned specific scenes that they minimum 2.000 overall GPA; and major in the School of Media and are to complete from string out and assembly cut to fine cut and picture Journalism. lock. Students then work on sound effects, visual effects, titles or color Schedule Type: Lecture correction. Minimum 2.700 major GPA is required to enroll in the course. Contact Hours: 3 lecture Prerequisite: Minimum C- grade in MDJ 20011; and special approval. Grade Mode: Standard Letter Schedule Type: Laboratory, Lecture, Combined Lecture and Lab MDJ 46009 REPORTING PUBLIC POLICY 3 Credit Hours Contact Hours: 2 lecture, 2 lab (Slashed with MDJ 56009) Instruction and practice in reporting all areas Grade Mode: Standard Letter of public affairs, including government and the courts. Use of precision MDJ 45020 AVID EDITOR CERTIFICATION 3 Credit Hours journalism techniques. Minimum 2.700 major GPA is required to enroll in (Slashed with MDJ 55020) Prepares students to take the Avid Media the course. Composer 101 exam to be certified as Avid video editors. Minimum 2.700 Prerequisite: Minimum C- grade in MDJ 26007 or MDJ 26008; and major GPA is required to enroll in the course. minimum 2.000 overall GPA; and major in School of Media and Prerequisite: Minimum C- grade in MDJ 30036; and minimum 2.000 Journalism. overall GPA; and major or minor in School of Media and Journalism. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Schedule Type: Lecture Contact Hours: 1 lecture, 4 lab Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 46016 BUSINESS OF PUBLISHING 3 Credit Hours MDJ 46000 NEWSPAPER DESIGN 3 Credit Hours (Slashed with MDJ 56016) Overview of publishing in digital and print (Slashed with MDJ 56000) Design of newspapers from small inside formats, media entrepreneurship, role of editorial, advertising, circulation, pages to elaborate feature pages; news judgment; and basic information production, branding and social media. Minimum 2.700 major GPA is graphics and photo editing. required to enroll in the course. Prerequisite: Minimum C- grade in MDJ 26001 and VCD 37000; and Prerequisite: Minimum C- grade in COMM 21000 and ENTR 27056 and minimum 2.750 overall GPA. MDJ 26001; and minimum 2.000 overall GPA; and major in School of Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Media and Journalism; and junior standing. Contact Hours: 2 lecture, 2 lab Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 46001 INFORMATION GRAPHICS 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 56001)(Cross-listed with VCD 43007) Introduction MDJ 46020 MAGAZINE DESIGN 3 Credit Hours to shapes, color type and combinations of these for computer designed (Slashed with MDJ 56020) Marriage of words and visuals for designing news graphics maps charts graphs and diagrams. A 2.700 major GPA is magazine layouts and covers in desktop publishing. A GPA of 2.700 is required to enroll in the course. required in the major. Prerequisite: Minimum C- grade in COMM 21000 and MDJ 26001 ; and Prerequisite: A minimum C- grade in MDJ 26001. major or minor in School of Media and Journalism. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 1 lecture, 4 lab Contact Hours: 1 lecture, 4 lab Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 46021 ADVANCED MAGAZINE WRITING 3 Credit Hours MDJ 46003 PRODUCING TELEVISION NEWS 3 Credit Hours (Slashed with MDJ 56021) Research, interviewing writing and marketing (Slashed with MDJ 56003) Introduction to the theory and practice of of major magazine articles; editing techniques for magazines. producing content for television news and public affairs programs. Prerequisite: Minimum C- grade in MDJ 36018; and minimum 2.000 Emphasis is placed on understanding news philosophies, storytelling overall GPA. story selection and rundown placement. Schedule Type: Lecture Prerequisite: Minimum C- grade in MDJ 26005 or MDJ 20011; and Contact Hours: 3 lecture minimum 2.000 overall GPA; and major in School of Media and Grade Mode: Standard Letter Journalism. MDJ 46052 ADVANCED BROADCAST REPORTING 3 Credit Hours Schedule Type: Laboratory, Lecture, Combined Lecture and Lab (Slashed with JMC 56052) Advanced study of reporting news stories, Contact Hours: 1 lecture, 4 lab newsroom operations, editing and producing broadcast news programs. Grade Mode: Standard Letter Advanced projects in broadcast news. Minimum 2.700 major GPA is MDJ 46006 OPINION WRITING 3 Credit Hours required to enroll in the course. (Slashed with MDJ 56006) Instruction and practice in producing columns Prerequisite: Minimum C- grade in MDJ 26008; and minimum 2.000 and editorials for a variety of audiences. Emphasis on research and overall GPA. reporting to produce thoughtful opinion pieces. Schedule Type: Lecture Prerequisite: MDJ 26001. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture Grade Mode: Standard Letter

10 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 11

MDJ 46054 BROADCAST DOCUMENTARY 3 Credit Hours MDJ 47003 TEACHING HIGH SCHOOL JOURNALISM 3 Credit Hours (Slashed with MDJ 56054) Development of documentary form for radio (Slashed with MDJ 57003) Methods and materials for teaching and television. Analysis and production of documentaries. Utilization journalism in high school. of audio and video recording and editing. Minimum 2.700 major GPA is Prerequisite: Junior or senior standing; and special approval of instructor. required to enroll in the course. Schedule Type: Lecture Prerequisite: Minimum C- grade in one of the following sets: (MDJ 26008) Contact Hours: 3 lecture or (MDJ 33033 and MDJ 33042) or (MDJ 33033 and MDJ 33043) or Grade Mode: Standard Letter (MDJ 33042 and MDJ 33043); and minimum 2.000 overall GPA. MDJ 48001 MEDIA RELATIONS AND PUBLICITY (WIC) 3 Credit Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Hours Contact Hours: 2 lecture, 2 lab (Slashed with MDJ 58001) Planning and preparation of materials for Grade Mode: Standard Letter use by the news media and an organization's publics, both on paper and MDJ 46055 DOCUMENTARY AND ENTREPRENEURIAL PHOTOGRAPHY digitally. The course explores the media relations function, along with 3 Credit Hours the uses and limitations of mass and social media in public relations Exploring techniques that allow students desiring to make a difference in practice. the world with their visual story-telling skills and make a living. Students Prerequisite: Minimum C- grade in MDJ 26001; and minimum C- grade work with local and regional non-profits and non-governmental agencies in MDJ 26007 or MDJ 26008; and minimum C- grade in MDJ 38002; and to develop photo reports and increase visibility and understanding with minimum 2.000 overall GPA; and major or minor in School of Media and stills and multimedia. A 2.700 major GPA is required to be enrolled in the Journalism. course. Schedule Type: Lecture Prerequisite: Minimum C- grade in ENTR 27056 and MDJ 32001 and Contact Hours: 3 lecture MDJ 32005; and minimum 2.000 overall GPA; and major or minor in Grade Mode: Standard Letter School of Media and Journalism. Attributes: Writing Intensive Course Schedule Type: Lecture MDJ 48002 PUBLIC RELATIONS TACTICS 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 58002) Planning and preparation of face-to-face Grade Mode: Standard Letter public relations tactics, including special event planning, speeches and MDJ 46057 MOTION GRAPHICS FOR VIDEO EDITING 3 Credit Hours presentations with visual support and other applications of "writing for (Slashed with MDJ 56057) Covers the creation of motion graphics for the ear." Students learn about enhancing their personal brands through video editing from the perspective of a professional editor. Students learn face-to-face, written and digital techniques. basic video effects such as digital matte creation and layered graphics Prerequisite: Minimum C grade in MDJ 26001 and MDJ 38002; and for video productions. Students also gain a basic understanding of how minimum 2.000 overall GPA. to convert and compress video files for various deliverable formats. Schedule Type: Lecture Adobe After Effects is the industry standard software application for Contact Hours: 3 lecture creating motion graphics and is used extensively in the course. A Grade Mode: Standard Letter minimum 2.700 major GPA is required to enroll in the course. MDJ 48003 DIGITAL PUBLIC RELATIONS 3 Credit Hours Prerequisite: A minimum C- grade in MDJ 20011; and 2.000 overall GPA. (Slashed with MDJ 58003) Explores fundamentals of online tactics, Schedule Type: Lecture including social media, blogging, podcasts and website planning and Contact Hours: 3 lecture design. Provides hands-on skills development using a full range of digital Grade Mode: Standard Letter techniques. Includes emphasis on writing for online audiences. MDJ 46091 NEW YORK MEDIA SEMINAR 3 Credit Hours Prerequisite: Minimum C- grade in MDJ 20008 and MDJ 26001 and (Slashed with MDJ 56091) Introduction of students to the New York (MDJ 26007 or MDJ 26008) and MDJ 28001 and MDJ 31007 and media, the thinking of industry professionals and the job opportunities MDJ 38002; and minimum 2.000 overall GPA; and Public Relations major. in the city. Students attend presentations by media professionals and Schedule Type: Lecture seminars to discuss media based in New York City. A minimum 2.700 Contact Hours: 3 lecture major GPA is required for enrollment. Grade Mode: Standard Letter Prerequisite: Minimum 2.000 overall GPA; and sophomore, junior or MDJ 48006 PUBLIC RELATIONS PUBLICATIONS 3 Credit Hours senior standing; and a major or minor in the College of Communication (Slashed with MDJ 58006 ) Planning, writing and design of organizational and Information; and special approval. publications, including newsletters, brochures, fliers, promotional mailers Schedule Type: Seminar and websites. Course also explores the print production process. Contact Hours: 3 other Prerequisite: Minimum C- grade in MDJ 26001; and Public Relations Grade Mode: Standard Letter major or minor. MDJ 46395 SPECIAL TOPICS IN JOURNALISM PRACTICE 3 Credit Schedule Type: Lecture Hours Contact Hours: 3 lecture (Repeatable for credit) Special topics in journalism practice. Grade Mode: Standard Letter Prerequisite: Special approval. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 11 12 Kent State University Catalog 2020-2021

MDJ 48099 CAPSTONE: PUBLIC RELATIONS CAMPAIGNS (ELR) 3 MDJ 50012 ONLINE JOURNALISM 3 Credit Hours Credit Hours Study and evaluation of online news and news sites; reporting and writing Capstone course requires student teams to combine research, planning for online news media; design, production and maintenance of an online and execution into a single public relations campaign developed for a real news site; ethical, legal and economic issues related to online news. world organization. Minimum 2.700 major GPA required to enroll in the Prerequisite: Graduate standing. course. Schedule Type: Lecture Prerequisite: Minimum C- grade in MDJ 26007 or MDJ 26008; and Contact Hours: 3 lecture minimum C- grade in MDJ 38002; and minimum C- grade in three of the Grade Mode: Standard Letter four courses: MDJ 48001, MDJ 48002, MDJ 48003, MDJ 48006; and MDJ 50013 TELEVISION SPORTS PRODUCTION 3 Credit Hours minimum 2.000 overall GPA. (Slashed with MDJ 40013) A comprehensive study of the production of Schedule Type: Project or Capstone, Seminar live action television sports coverage. Contact Hours: 3 other Prerequisite: School of media and journalism major; and graduate Grade Mode: Standard Letter standing. Attributes: Experiential Learning Requirement Schedule Type: Lecture MDJ 49005 MUSIC VIDEO PRODUCTION 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 59005) Teaches the process of producing and Grade Mode: Standard Letter directing a music video. Course covers the history of music videos (and MDJ 50015 MEDIA MARKETPLACE 3 Credit Hours how some become movies) as well as writing a script, storyboarding, (Slashed with MDJ 40015) A study of administrative problems, methods, working with rough cuts and shooting a music video. Students also learn procedures in the management of media corporations. how to create and pitch proposals. Prerequisite: Graduate standing. Prerequisite: None. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 50016 LAW FOR ADVERTISING AND PUBLIC RELATIONS 3 MDJ 49021 CORPORATE VIDEO 3 Credit Hours Credit Hours (Slashed with MDJ 59021) The use of video in corporate and (Slashed with MDJ 40016) Regulation of advertising and public relations; organizational environments. Emphasis is placed on the structure and first amendment; libel and privacy; legal problems of new media; research function of the medium within each environment. Minimum 2.700 major in persuasive media. GPA is required for enrollment in the course. Prerequisite: Graduate standing; and special approval. Prerequisite: Minimum C- grade from two of the following three: Schedule Type: Lecture MDJ 33033, MDJ 33042, MDJ 33043; and minimum 2.000 overall GPA; Contact Hours: 3 lecture and major in School of Media and Journalism. Grade Mode: Standard Letter Schedule Type: Lecture Contact Hours: 3 lecture MDJ 50017 MEDIA ENTERPRISE 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 40017) Explores methods to build and sustain organizations that market and monetize multimedia content to targeted MDJ 49099 PRODUCTION II (ELR) 3 Credit Hours audiences through appropriate distribution streams. Through case Facilitates the completion of a digital film or television project. A GPA of studies, examination of evolving best practices in media organizations 2.700 is required in the major. and elsewhere, students will study and apply enterprise thinking. Other Prerequisite: A minimum C- grade in either MDJ 23140 or MDJ 45007; CCI majors outside of JMC can enroll in the course with special approval and senior standing. from the JMC graduate coordinator. Schedule Type: Laboratory, Lecture, Project or Capstone Prerequisite: Media and journalism major; and graduate standing. Contact Hours: 1 lecture, 4 lab Schedule Type: Lecture Grade Mode: Standard Letter-IP Contact Hours: 3 lecture Attributes: Experiential Learning Requirement Grade Mode: Standard Letter MDJ 50006 LAW OF MASS COMMUNICATION 3 Credit Hours MDJ 50020 AUDIO AND STILL PHOTO PRODUCTION 3 Credit Hours Libel and slander; privacy, copyright, obscenity; regulation of advertising (Slashed with MDJ 40020) Develop skills in telling journalistic stories and broadcasting; antitrust law and mass media; legal problems by producing multimedia news stories through research and planning; reporting courts, legislatures; taxation, licensing. reporting using digital cameras and digital audio recorders; editing Prerequisite: Graduate standing. photos and audio. Schedule Type: Lecture Prerequisite: Media and journalism major; and graduate standing. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 50007 REVIEWING THE ARTS 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 40007) Reviewing and criticism of performing, visual and literary arts. Emphasis on books, film, TV and theater. Prerequisite: Graduate standing. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

12 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 13

MDJ 50023 NON-TRADITIONAL JOURNALISM 3 Credit Hours MDJ 50295 SELECTED TOPICS IN JOURNALISM AND MASS (Slashed with MDJ 40023) The study of journalistic writing that goes COMMUNICATION 3 Credit Hours beyond the inverted pyramid and traditional feature story and has topics (Repeatable for credit)(Slashed with MDJ 40295) Selected topics of traditionally not defined as news. Students will also work as part of a special interest not covered in depth in existing courses; offered as team on multi-part stories. resources permit. Prerequisite: Media and journalism major; and graduate standing. Prerequisite: Graduate standing. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 50027 MANAGING MEDIA DIVERSITY 3 Credit Hours MDJ 53035 ADVANCED TELEVISION NEWS PRODUCING 3 Credit (Slashed with MDJ 40027) Aspects of diversity and how it changes our Hours environment with emphasis on the field of mass communication. (Slashed with MDJ 43035) Advanced understanding of how to produce Prerequisite: Graduate standing. news content for broadcast and the web. Schedule Type: Lecture Prerequisite: Graduate standing; and special approval. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 50030 COLLABORATIVE ONLINE PRODUCING 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 40030) The use of multimedia and interactive MDJ 53036 RECORD PROMOTION 3 Credit Hours storytelling rules such as video, audio and graphics. Students work in (Slashed with MDJ 43036) Course operates as an independent record teams to produce packages for online news sites and organizational label for students to critique, select, promote, publicize and sell original videos. recorded music. Prerequisite: Media and journalism major; and graduate standing. Prerequisite: Media and Journalism major; and graduate standing. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 2 lecture, 2 lab Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 50037 SCRIPTWRITING FOR VIDEO AND FILM 3 Credit Hours MDJ 53042 STUDIO TELEVISION 3 Credit Hours (Slashed with JMC 40037) The emphasis of the course is on writing Study of all positions of a live television program, including technical dramatic scripts for broadcast or motion pictures. The course also directing, floor directing, graphics, digital playback and audio engineering. includes current perspectives on market needs. Prerequisite: Graduate standing; and special approval. Prerequisite: Graduate standing; and special approval. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Schedule Type: Lecture Contact Hours: 2 lecture, 2 lab Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 54050 POST-PRODUCTION SOUND 3 Credit Hours MDJ 50201 PUBLIC RELATIONS PRACTICE: PUBLIC AFFAIRS 1 (Slashed with MDJ 44050) Creating post-production sound for visual Credit Hour productions, including digital cinema, television and video games. (Slashed with MDJ 40201) Provides a basic understanding of the Prerequisite: Media and Journalism major; and graduate standing; and public affairs role in public relations. Course specifically examines how special approval. external factors surrounding an organization can trigger disruption, Schedule Type: Laboratory, Lecture, Combined Lecture and Lab opportunity, change, adaptation and evolution. Students explore Contact Hours: 2 lecture, 2 lab techniques for anticipating, managing and adapting to or changing those Grade Mode: Standard Letter forces. Primary attention is paid to environmental scanning, issue and MDJ 54055 SUAS AERIAL CINEMATOGRAPHY 3 Credit Hours stakeholder identification and management, lobbying, advocacy and (Slashed with MDJ 44055) Prepares interdisciplinary non-aeronautics ethical implications of public policy. majors to operate Small Unmanned Aircraft Systems (sUAS) safely and Prerequisite: Graduate standing; and special approval. ethically in news gathering, research, cinematography and applied digital Schedule Type: Lecture sciences. Contact Hours: 1 lecture Prerequisite: Graduate standing. Grade Mode: Standard Letter Schedule Type: Laboratory, Lecture, Combined Lecture and Lab MDJ 50202 PUBLIC RELATIONS PRACTICE: CRISIS COMMUNICATION Contact Hours: 1 lecture, 4 lab 1 Credit Hour Grade Mode: Standard Letter (Slashed MDJ 40202) Provides a basic understanding of the best practices of crisis planning, preparation, communication and management. Course focuses on the critical capabilities, team work and decision-making skills required of public relations practitioners during periods of intense organizational turbulence, crisis and reputational threat across numerous stakeholder groups. Those groups includ internal, external, public, private and legislative audiences. Prerequisite: Graduate standing; and special approval. Schedule Type: Lecture Contact Hours: 1 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 13 14 Kent State University Catalog 2020-2021

MDJ 55001 ADVANCED LIGHTING FOR DIGITAL FILM AND TELEVISION MDJ 55020 AVID EDITOR CERTIFICATION 3 Credit Hours 3 Credit Hours (Slashed with MDJ 45020) Prepares students to take the Avid Media (Slashed with MDJ 45001) Introduction to theory and technique of Composer 101 exam to be certified as Avid video editors lighting for video production. Includes critical analysis of video lighting Prerequisite: Graduate standing. situations, the various tools available to light various production Schedule Type: Lecture locations, including interviews and multi-camera narrative scenes. Contact Hours: 3 lecture Prerequisite: Media and Journalism major; and graduate standing; and Grade Mode: Standard Letter special approval. MDJ 56000 NEWSPAPER DESIGN 3 Credit Hours Schedule Type: Lecture (Slashed with MDJ 46000) Design of newspapers from small inside Contact Hours: 3 lecture pages to elaborate feature pages; news judgment; and basic information Grade Mode: Standard Letter graphics and photo editing. MDJ 55005 HISTORICAL DOCUMENTARY PRODUCTION 3 Credit Prerequisite: Graduate standing. Hours Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Chronicles the evolution of the historical television documentary and Contact Hours: 2 lecture, 2 lab demonstrates the step-by-step production process required to create Grade Mode: Standard Letter such a program. Students research and assemble a documentary with an MDJ 56001 INFORMATION GRAPHICS 3 Credit Hours overall appreciation of this genre's purpose in both the television industry (Slashed with MDJ 46001 and VCD 43007) Introduction to shapes, color, and the popular culture. type and combinations of these for computer-designed news graphics: Prerequisite: Graduate standing. maps, charts, graphs and diagrams. Schedule Type: Lecture Prerequisite: Graduate standing; and special approval. Contact Hours: 3 lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Grade Mode: Standard Letter Contact Hours: 1 lecture, 4 lab MDJ 55010 FEATURE FILM PRE-PRODUCTION 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 45010) Gives students practical, hands-on experience MDJ 56003 PRODUCING TELEVISION NEWS 3 Credit Hours in the pre-production of a feature length digital film. Students work on (Slashed with MDJ 46003) Knowledge of the theory and practice of script revising, budgeting, location scouting, casting, developing a script producing content for television news and public affairs programs. breakdown and developing a daily production schedule for the film. Emphasis is placed on understanding news philosophies, storytelling Graduate students are expected to take a leadership position in the pre- story selection and rundown placement. production of the film. Prerequisite: Media and Journalism major; and graduate standing. Prerequisite: Media and Journalism major; and graduate standing; and Schedule Type: Laboratory, Lecture, Combined Lecture and Lab special approval. Contact Hours: 1 lecture, 4 lab Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture Grade Mode: Standard Letter MDJ 56006 OPINION WRITING 3 Credit Hours (Slashed with MDJ 56006) Instruction and practice in producing columns MDJ 55011 FEATURE FILM PRODUCTION 6 Credit Hours and editorials for a variety of audiences. Emphasis on research and (Slashed with MDJ 45011) Provides students with a practical, hands-on reporting to produce thoughtful opinion pieces. experience in the production process of shooting a feature length digital Prerequisite: MDJ 66011; and graduate standing. film. Students work on both the organizational aspects as well as the Schedule Type: Lecture technical aspects of production. This includes production management, Contact Hours: 3 lecture craft services, daily call sheets, directing, lighting, cinematography and Grade Mode: Standard Letter location sound recording. Prerequisite: Graduate standing; and special approval. MDJ 56007 INVESTIGATIVE REPORTING 3 Credit Hours Schedule Type: Laboratory, Lecture, Combined Lecture and Lab (Slashed with MDJ 46007) Techniques involved in researching, Contact Hours: 2 lecture, 8 lab interviewing and reporting investigative news articles and analyses. Grade Mode: Standard Letter Prerequisite: Graduate standing. Schedule Type: Lecture MDJ 55013 FEATURE FILM POST PRODUCTION 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 45013) Advanced video editing course designed to Grade Mode: Standard Letter offer students the experience in the post-production and finishing of a feature length digital narrative film. Students refine their technical and MDJ 56009 REPORTING PUBLIC POLICY 3 Credit Hours aesthetic skills through a combination of practice, reading, presenting, (Slashed with MDJ 46009) Instruction and practice in reporting all areas viewing and discussion. Students are assigned specific scenes that of public affairs, including government and the courts. Use of precision they are to complete from string out and assembly cut to fine cut and journalism techniques. picture lock. Students then work on sound effects, visual effects, titles or Prerequisite: Graduate standing. color correction. In addition, graduate students in the course assume a Schedule Type: Laboratory, Lecture, Combined Lecture and Lab leadership position. Contact Hours: 1 lecture, 4 lab Prerequisite: Media and Journalism major; and graduate standing; and Grade Mode: Standard Letter special approval. Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Contact Hours: 2 lecture, 2 lab Grade Mode: Standard Letter

14 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 15

MDJ 56016 BUSINESS OF PUBLISHING 3 Credit Hours MDJ 56091 NEW YORK MEDIA SEMINAR 3 Credit Hours (Slashed with MDJ 46016) Overview of publishing in digital and print (Slashed with MDJ 46091) Introduction of students to the New York formats, media entrepreneurship, role of editorial, advertising, circulation, media, the thinking of industry professionals and the job opportunities production, branding and social media. in the city. Students attend presentations by media professionals and Prerequisite: Graduate standing; and special approval. seminars to discuss media based in New York City. Schedule Type: Lecture Prerequisite: Major in the College of Communication and Information; Contact Hours: 3 lecture and graduate standing. Grade Mode: Standard Letter Schedule Type: Seminar MDJ 56020 MAGAZINE DESIGN 3 Credit Hours Contact Hours: 3 other (Slashed with MDJ 46020) Marriage of words and visuals for designing Grade Mode: Standard Letter magazine layouts and covers in desktop publishing. MDJ 57003 TEACHING HIGH SCHOOL JOURNALISM 3 Credit Hours Prerequisite: MDJ 56016; and graduate standing. (Slashed with MDJ 47003) Methods and materials for teaching Schedule Type: Laboratory, Lecture, Combined Lecture and Lab journalism in high school. Contact Hours: 1 lecture, 4 lab Prerequisite: Graduate standing; and special approval. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 56021 ADVANCED MAGAZINE WRITING 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 46021) Research, interviewing, writing and marketing Grade Mode: Standard Letter of major magazine articles; editing techniques for magazines. MDJ 58001 MEDIA RELATIONS AND PUBLICITY 3 Credit Hours Prerequisite: Graduate standing. (Slashed with MDJ 48001) Planning and preparation of materials for use Schedule Type: Lecture by news media and an organization's publics, both on paper and digitally. Contact Hours: 3 lecture The course explores the media relations function, along with the uses and Grade Mode: Standard Letter limitations of mass and social media in public relations practice. MDJ 56052 ADVANCED BROADCAST REPORTING 3 Credit Hours Prerequisite: Graduate standing; and special approval. (Slashed with MDJ 46052) Advanced study of reporting news stories, Schedule Type: Lecture newsroom operations editing and producing broadcast news programs. Contact Hours: 3 lecture Advanced projects in broadcast news. Grade Mode: Standard Letter Prerequisite: MDJ 56054; and graduate standing. MDJ 58002 PUBLIC RELATIONS TACTICS 3 Credit Hours Schedule Type: Lecture (Slashed with MDJ 48002) Planning and preparation of face-to-face Contact Hours: 3 lecture public relations tactics, including special event planning, speeches and Grade Mode: Standard Letter presentations with visual support and other applications of "writing for MDJ 56054 BROADCAST DOCUMENTARY 3 Credit Hours the ear." Students learn about enhancing their personal brands through (Slashed with MDJ 46054) Development of documentary form for radio face-to-face, written and digital techniques. and television. Analysis and production of documentaries. Utilization of Prerequisite: Graduate standing. audio and video recording and editing. Schedule Type: Lecture Prerequisite: Graduate standing. Contact Hours: 3 lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Grade Mode: Standard Letter Contact Hours: 2 lecture, 2 lab MDJ 58003 DIGITAL PUBLIC RELATIONS 3 Credit Hours Grade Mode: Standard Letter (Slashed with MDJ 48003) Explores fundamentals of online tactics, MDJ 56057 MOTION GRAPHICS FOR VIDEO EDITING 3 Credit Hours including social media, blogging, podcasts and website planning and (Slashed with MDJ 46057) Covers the creation of motion graphics for design. Provides hands-on skills development using the full range of video editing from the perspective of a professional editor. Students learn digital techniques. Includes emphasis on writing for online audiences. basic video effects such as digital matte creation and layered graphics Prerequisite: Graduate standing; and special approval. for video productions. Students also gain a basic understanding of how Schedule Type: Lecture to covert and compress video files for various deliverable formats. Adobe Contact Hours: 3 lecture After Effects is the industry standard software application for creating Grade Mode: Standard Letter motion graphics and is used extensively in the course. MDJ 58006 PUBLIC RELATIONS PUBLICATIONS 3 Credit Hours Prerequisite: Media and Journalism major; and graduate standing. (Slashed with MDJ 48006) Planning, writing and design of organizational Schedule Type: Lecture publications, including newsletters, brochures, fliers, promotional mailers Contact Hours: 3 lecture and websites. Course also explores the print production process. Grade Mode: Standard Letter Prerequisite: Graduate standing; and special approval. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 15 16 Kent State University Catalog 2020-2021

MDJ 59005 MUSIC VIDEO PRODUCTION 3 Credit Hours MDJ 60004 CYBERMEDIA LAW 3 Credit Hours (Slashed with MDJ 49005) Teaches the process of producing and (Slashed with MDJ 80004) Investigates how the law affects those directing a music video. Course covers the history of music videos (and who gather information and publish online, including issues relating to how some become movies) as well as writing a script, storyboarding, blogging, web site hosting, posting and online journalism, along with a working with rough cuts and shooting a music video. Students also learn basic ability to apply that knowledge in specific situations. Focus is on how to create and pitch proposals. both existing law and developing public policy. Prerequisite: Graduate standing. Prerequisite: Graduate standing. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 59021 CORPORATE VIDEO 3 Credit Hours MDJ 60007 RESEARCH METHODS IN MASS COMMUNICATION 3 (Slashed with MDJ 49021) The use of video in corporate and Credit Hours organizational environments. Emphasis is placed on the structure and (Slashed with MDJ 80007) Investigates social science methods function of the medium within each environment. applicable to the study of mass communication, including survey, content Prerequisite: Graduate standing; and special approval. analysis, experimental and focus group approaches. Emphasis is on Schedule Type: Lecture original and secondary data collection, data analysis and interpreting and Contact Hours: 3 lecture reporting research results for scholarly and lay audiences. Grade Mode: Standard Letter Prerequisite: Media and Journalism major; and graduate standing; and MDJ 60000 INTRODUCTION TO GRADUATE STUDIES IN JOURNALISM special approval. AND MASS COMMUNICATION 3 Credit Hours Schedule Type: Lecture An introductory survey of the various areas of professional and scholarly Contact Hours: 3 lecture concentration in the fields of journalism and mass communication. Grade Mode: Standard Letter Consideration of the relationship between professional practice and MDJ 60009 SOCIAL ROLE OF THE MASS MEDIA 3 Credit Hours scholarly activity in those fields. Application of professional, theoretical, historical, economic and political Prerequisite: Graduate standing. perspectives to examine the role of mass media in society both in terms Schedule Type: Lecture of structure and function. Contact Hours: 3 lecture Prerequisite: Media and Journalism major; and graduate standing. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 60001 THEORY OF MASS COMMUNICATION 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 80001) Introduction to theory of mass Grade Mode: Standard Letter communication, with emphasis on the process and effects of mass MDJ 60010 QUALITATIVE RESEARCH IN JOURNALISM AND MASS communication. COMMUNICATION: DATA COLLECTION 3 Credit Hours Prerequisite: Graduate standing. (Slashed with MDJ 80010) Designed to develop skills in qualitative data Schedule Type: Lecture collection in journalism and mass communication with primary focus on Contact Hours: 3 lecture human subjects and textual data. Grade Mode: Standard Letter Prerequisite: Graduate standing. MDJ 60002 LEGAL PROBLEMS IN MASS COMMUNICATION 3 Credit Schedule Type: Lecture Hours Contact Hours: 3 lecture Case studies related to the first amendment, libel, invasion of privacy, Grade Mode: Standard Letter regulation of broadcasting and new media copyright and access to MDJ 60011 THEORY AND SOCIETAL ROLE OF MASS MEDIA 3 Credit information. Course focus is the theories underlying these issues, as well Hours as practical application of the legal concepts. (Slashed with MDJ 80011) Review theories of the processes and effects Prerequisite: Graduate standing; and special approval. of mass communication and how these apply to the work of media Schedule Type: Lecture professionals or those in the scholastic and collegiate journalism Contact Hours: 3 lecture teaching environment. Examines origins, nature, consequences of mass Grade Mode: Standard Letter communication and mediated interactions. MDJ 60003 TEACHING JOURNALISM ETHICS 3 Credit Hours Prerequisite: Media and Journalism major; and graduate standing. Study of ethical problems of mass media in society; analysis of media Schedule Type: Lecture policies; performance evaluation. Contact Hours: 3 lecture Prerequisite: Media and Journalism major and graduate standing. Grade Mode: Standard Letter Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

16 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 17

MDJ 60012 MASS COMMUNICATION LAW AND ETHICS 3 Credit MDJ 60195 SPECIAL TOPICS SEMINAR 1-3 Credit Hours Hours (Repeatable for credit) Study of important topics in mass (Slashed with MDJ 80012) General overview of issues and problems in communication. Offered irregularly in response to existing interests and mass communication law and ethics, including libel, privacy, copyright, opportunities. intellectual property, regulation of advertising and broadcasting, ethical Prerequisite: Graduate standing; and special approval. decision making, ethical decision-making tools and a simple overview of Schedule Type: Seminar ethics theory. Contact Hours: 1-3 other Prerequisite: Media and Journalism major; and graduate standing. Grade Mode: Standard Letter-IP Schedule Type: Lecture MDJ 60196 READINGS IN MASS COMMUNICATIONS 1-3 Credit Contact Hours: 3 lecture Hours Grade Mode: Standard Letter (Repeatable for credit) Students pursue course of readings approved by MDJ 60015 ADVANCED MEDIA MANAGEMENT 3 Credit Hours instructor to cover a subject specialty they cannot obtain from formal Theory and practice of management operations and problem-solving course offerings. techniques specifically related to media companies. Emphasis on using Prerequisite: Graduate standing; and special approval. case studies from the media. Schedule Type: Individual Investigation Prerequisite: MDJ 50015; and graduate standing. Contact Hours: 1-3 other Schedule Type: Lecture Grade Mode: Standard Letter-IP Contact Hours: 3 lecture MDJ 60199 THESIS I 2-6 Credit Hours Grade Mode: Standard Letter Thesis students must register for a total of 6 hours, 2 to 6 hours in single MDJ 60021 LITERARY JOURNALISM 3 Credit Hours semester distributed over several semesters if desired. Research, interviewing, writing and marketing major magazine articles for Prerequisite: Graduate standing; and special approval. online and print publications. Schedule Type: Masters Thesis Prerequisite: Graduate standing. Contact Hours: 2-6 other Schedule Type: Lecture Grade Mode: Satisfactory/Unsatisfactory-IP Contact Hours: 3 lecture MDJ 60295 SPECIAL TOPICS IN COMPUTER LAB 1-3 Credit Hours Grade Mode: Standard Letter (Repeatable for credit) Selected topics of special interest not covered in MDJ 60040 QUALITATIVE RESEARCH METHODS IN JOURNALISM AND depth in existing courses; offered as resources permit. MASS COMMUNICATION: DATA ANALYSIS 3 Credit Hours Prerequisite: Special approval. (Slashed with MDJ 80040) Emphasizes the development of skills in Schedule Type: Laboratory the analysis of data collected through qualitative research methods, Contact Hours: 1-3 lab particularly interviews and ethnographies. Designed to help prepare Grade Mode: Standard Letter graduate students who plan to use qualitative methods in their academic MDJ 60296 ADVANCED READINGS IN JOURNALISM AND MASS or applied research, particularly those who are adopting these methods COMMUNICATION 3 Credit Hours for theses or dissertations. (Repeatable for credit) Consolidation and synthesis of learning Prerequisite: Graduate standing. experiences in the graduate program. Application of graduate study to Schedule Type: Lecture future professional careers. Updates on latest developments in the fields Contact Hours: 3 lecture of journalism and mass communication and their impact on the future of Grade Mode: Standard Letter academic study and professional practice in the discipline. MDJ 60096 INDIVIDUAL INVESTIGATION IN MASS COMMUNICATION Prerequisite: Graduate standing; and special approval. 1-3 Credit Hours Schedule Type: Individual Investigation (Repeatable for credit) Individual investigation of selected area or Contact Hours: 3 other problem approved by graduate faculty. Grade Mode: Satisfactory/Unsatisfactory-IP Prerequisite: Graduate standing; and special approval. MDJ 60299 THESIS II 2 Credit Hours Schedule Type: Individual Investigation Thesis student must continue registration each semester until all degree Contact Hours: 1-3 other requirements are met. Grade Mode: Standard Letter-IP Prerequisite: MDJ 60199; and graduate standing. MDJ 60098 RESEARCH 1-15 Credit Hours Schedule Type: Masters Thesis (Repeatable for credit) Research or individual investigation for master's Contact Hours: 2 other level graduate students. Credits earned may be applied toward meeting Grade Mode: Satisfactory/Unsatisfactory-IP degree requirements if school approves. Maximum of 3 hours may be MDJ 60399 MASTER'S PROFESSIONAL PROJECT 3 Credit Hours applied to degree if school approves. Completion and defense of a substantial professional project in one of Prerequisite: Graduate standing; and special approval. the fields of media and journalism. Schedule Type: Research Prerequisite: Graduate standing; and special approval. Contact Hours: 1-15 other Schedule Type: Project or Capstone Grade Mode: Satisfactory/Unsatisfactory Contact Hours: 3 other Grade Mode: Satisfactory/Unsatisfactory-IP

Media and Journalism (MDJ) 17 18 Kent State University Catalog 2020-2021

MDJ 60701 ADVISING STUDENT MEDIA 3 Credit Hours MDJ 66011 REPORTING, WRITING AND EDITING FOR MEDIA 3 A high school journalism adviser should advise and not do student work Credit Hours or act as editor. This is not easy because of pressure both inside and Foundation course for all students covering how to gather, write and outside the school. This course helps advisers learn how to create and edit content to tell stories across multiple media platforms. Students maintain good relationships with all involved, understand press law and will practice interviewing and research techniques, structuring work in a the need for an effective editorial policy, appreciate the role of the high variety of formats and polishing grammar, usage and AP Style. school press, motivate students and help them make ethical decisions, Prerequisite: Media and Journalism major; and graduate standing; and find proper resources and organizations available to help them. Those special approval. who complete the course should be able to direct their students to put Schedule Type: Laboratory, Lecture, Combined Lecture and Lab out a publication that demonstrates students’ understanding of the First Contact Hours: 2 lecture, 2 lab Amendment and their understanding of the role of the student press in a Grade Mode: Standard Letter free society. MDJ 66092 INTERNSHIP IN JOURNALISM AND MASS Prerequisite: Graduate standing. COMMUNICATION 1-3 Credit Hours Schedule Type: Lecture (Repeatable for credit) Experience in a department or company involving Contact Hours: 3 lecture supervised professional responsibilities in media and journalism. Grade Mode: Standard Letter Minimum 150 hours of work for each credit hour. MDJ 61001 PRINCIPLES AND PRACTICES OF DIGITAL MEDIA 3 Prerequisite: Graduate standing; and special approval. Credit Hours Schedule Type: Practical Experience Explores the history and philosophies of online communities and Contact Hours: 1-3 other what makes them work. Examines how professionals integrate digital Grade Mode: Standard Letter-IP thinking into an organization's communication. Covers best practices for MDJ 67073 WEB DEVELOPMENT FOR HIGH SCHOOL JOURNALISM producing social media content that will lead to effective engagement. EDUCATORS 2 Credit Hours Prerequisite: Media and Journalism major; and graduate standing. Basic terminology and structure of online content management systems Schedule Type: Lecture and how they can be utilized for online student journalism and media in Contact Hours: 3 lecture high school. Course covers system functionality and structure, as well Grade Mode: Standard Letter as orientation of students to the management system. Aspects of high MDJ 64036 DIGITAL VIDEO EDITING 3 Credit Hours school administration and legal issues are covered, along with site design Focus is on editing workflow and techniques for both non-fiction and and user experience. fiction video production. Prerequisite: Graduate standing. Prerequisite: Media and Journalism major; and graduate standing; and Schedule Type: Lecture special approval. Contact Hours: 2 lecture Schedule Type: Laboratory, Lecture, Combined Lecture and Lab Grade Mode: Standard Letter Contact Hours: 2 lecture, 2 lab MDJ 67075 TEACHING MULTIMEDIA 3 Credit Hours Grade Mode: Standard Letter Introduction to recognizing and producing some of the basic linear and MDJ 65660 POLITICAL COMMUNICATION 3 Credit Hours non-linear journalistic multimedia tools used for storytelling for the web, (Cross-listed with COMM 65660 and COMM 75660) An examination including audio, video and photo slideshows. Students are introduced to of political communication theory and research. Content includes data and mapping visualization tools, timelines and DX codes to enhance approaches to political communication, role of the media in politics and storytelling. analysis of political messages. Prerequisite: Graduate standing. Prerequisite: Graduate standing. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 67076 TEACHING BROADCAST JOURNALISM 3 Credit Hours MDJ 66010 SPECIALIZED REPORTING 3 Credit Hours Course covers base knowledge that a teacher needs to begin teaching Newsgathering techniques in specialty areas such as politics, labor, broadcast journalism. Content includes modules on cultivating student medicine, business and technology techniques of team reporting. broadcast journalism, project-based instruction, production skills and Prerequisite: MDJ 56009; and graduate standing. legalities and ethics. While the primary focus is on teaching technique, Schedule Type: Lecture students are given basic journalism content in order to review, learn and/ Contact Hours: 3 lecture or focus on teaching methods for that same material. Grade Mode: Standard Letter Prerequisite: Graduate standing; and special approval. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

18 Media and Journalism (MDJ) Kent State University Catalog 2021-2022 19

MDJ 67079 TEACHING PHOTO EDITING 2 Credit Hours MDJ 68001 PUBLIC RELATIONS MANAGEMENT 3 Credit Hours Utilization of current photo editing software provides students with (Slashed with MDJ 88001) Perspectives, skills needed to manage powerful tools to acquire, manipulate and output a variety of images - an organization's PR function, particularly strategic planning, from fine art to instructional and web graphics. The focus of the course implementation and evaluation. Emphasis on managerial aspects of is learning the fundamental operations and controls of industry standard negotiating organizational relationships with the public. photo editing software and dialogue concerning various issues in Prerequisite: MDJ 68000; and graduate standing. teaching and learning photo editing software. Schedule Type: Lecture Prerequisite: Graduate standing; and special approval. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 2 lecture MDJ 68004 SOCIAL MEDIA AND PUBLIC RELATIONS 3 Credit Hours Grade Mode: Standard Letter Provides an in-depth study of social media and public relations, MDJ 67083 TEACHING NEWS DESIGN 3 Credit Hours emphasizing how the two are used by organizations to build stronger Provides an introduction to the components of news content and design. relations with consumers, media, analysts and others. This includes type and typography, printing processes, photography, Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism illustration, the thought process in creating a news product and major; and graduate standing. further introductions in the developing field of visual journalism. Schedule Type: Lecture Shows journalism educators how a student media staff can effectively Contact Hours: 3 lecture communicate with readers through visual elements. Grade Mode: Standard Letter Prerequisite: Graduate standing. MDJ 68005 STRATEGIC WRITING AND MESSAGING IN PUBLIC Schedule Type: Lecture RELATIONS 3 Credit Hours Contact Hours: 3 lecture Focuses on public relations writing and strategic messaging, a critical Grade Mode: Standard Letter foundational skill. Course content includes skill building in online MDJ 67085 TEACHING PHOTOJOURNALISM 3 Credit Hours channels and across traditional mediums. Examines the components of photojournalism and prepares instructors Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism to teach those components to their students. In addition to traditional major; and graduate standing. assignments and projects, instructors and students maintain a weekly Schedule Type: Lecture dialog. Students gain the following skills necessary to teach their Contact Hours: 3 lecture classes: basic operation of a digital camera, essential components of Grade Mode: Standard Letter good photography, how to capture images that tell a story, strategies MDJ 68006 VALUES AND ETHICS MANAGEMENT IN PUBLIC for covering news, features and sporting events as well as portraits and RELATIONS 3 Credit Hours group shots, strategies for organizing and archiving images and ethical Explores the theory and application of ethics in public relations. practices for capturing images and using them in publication work. Examines case studies, ethics theory, values and management thought. Prerequisite: Graduate standing; and special approval. Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism Schedule Type: Lecture major; and graduate standing. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 67087 ADVISING YEARBOOK 3 Credit Hours Grade Mode: Standard Letter Students gain contextual information regarding yearbook roles in history MDJ 68008 PUBLIC RELATIONS MEASUREMENT AND RETURN ON and memory along with practical skills for recruitment, staff organization, INVESTMENT 3 Credit Hours staffing and production; and incorporating the creation of the yearbook Examines the strategic and tactical processes for measuring outcomes in into a classroom setting. public relations campaigns. Prerequisite: Graduate standing; and special approval. Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism Schedule Type: Lecture major; and graduate standing. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture MDJ 68000 PUBLIC RELATIONS THEORY AND PROCESS 3 Credit Grade Mode: Standard Letter Hours MDJ 68009 PUBLIC RELATIONS HISTORY AND THE MODERN WORLD Introduces students to the profession of public relations by exploring 3 Credit Hours both the theories and the processes employed by public relations Examines development of public relations as a profession, focusing on practitioners. Course also explores the history and social role of public the 20th century. Detailed study of historical case studies, campaigns relations as well as ethics and social responsibility. and initiatives. Prerequisite: Graduate standing; and special approval. Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism Schedule Type: Lecture major; and graduate study. Contact Hours: 3 lecture Schedule Type: Lecture Grade Mode: Standard Letter Contact Hours: 3 lecture Grade Mode: Standard Letter

Media and Journalism (MDJ) 19 20 Kent State University Catalog 2020-2021

MDJ 68010 PUBLIC RELATIONS INTERNAL COMMUNICATIONS 3 MDJ 80011 THEORY AND SOCIETAL ROLE OF MASS MEDIA 3 Credit Credit Hours Hours Explores strategies and tactics of internal communications. Includes (Slashed with MDJ 60011) Review theories of the processes and effects development of organizational intranets and other employee-focused of mass communication and how these apply to the work of media communications channels with special emphasis on social media to professionals or those in the scholastic and collegiate journalism communicate public relations messages. teaching environment. Examines origins, nature, consequences of mass Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism communication and mediated interactions. major; and graduate standing. Prerequisite: Doctoral standing. Schedule Type: Lecture Schedule Type: Lecture Contact Hours: 3 lecture Contact Hours: 3 lecture Grade Mode: Standard Letter Grade Mode: Standard Letter MDJ 68011 FINANCIAL ISSUES IN PUBLIC RELATIONS 3 Credit MDJ 80012 MASS COMMUNICATION LAW AND ETHICS 3 Credit Hours Hours Focuses on financial topics related to a career in public relations, (Slashed with MDJ 60012) General overview of issues and problems in particularly the role of communicators in the growing field of investor mass communication law and ethics, including libel, privacy, copyright, relations. intellectual property, regulation of advertising and broadcasting, ethical Prerequisite: MDJ 68000 and MDJ 68001; and Media and Journalism decision making, ethical decision-making tools and a simple overview of major; and graduate standing. ethics theory. Schedule Type: Lecture Prerequisite: A major in the College of Communication and Information; Contact Hours: 3 lecture and doctoral standing. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 80001 THEORY OF MASS COMMUNICATION 3 Credit Hours Contact Hours: 3 lecture (Slashed with MDJ 60001) Introduction to theory of mass communication Grade Mode: Standard Letter with emphasis on the process and effects of mass communication. MDJ 80040 QUALITATIVE RESEARCH METHODS IN JOURNALISM AND Prerequisite: Doctoral standing. MASS COMMUNICATION: DATA ANALYSIS 3 Credit Hours Schedule Type: Lecture Emphasizes the development of skills in the analysis of data collected Contact Hours: 3 lecture through qualitative research methods, particularly interviews and Grade Mode: Standard Letter ethnographies. Designed to help prepare graduate students who plan MDJ 80004 CYBERMEDIA LAW 3 Credit Hours to use qualitative methods in their academic or applied research, (Slashed with MDJ 60004) Investigates how the law affects those particularly those who will be adopting these methods for theses or who gather information and publish online, including issues relating to dissertations. blogging, web site hosting, posting and online journalism, along with a Prerequisite: Doctoral standing. basic ability to apply that knowledge in specific situations. Focus is on Schedule Type: Lecture both existing law and developing public policy. Contact Hours: 3 lecture Prerequisite: Doctoral standing. Grade Mode: Standard Letter Schedule Type: Lecture MDJ 80195 SPECIAL TOPICS IN JOURNALISM AND MASS Contact Hours: 3 lecture COMMUNICATION 3 Credit Hours Grade Mode: Standard Letter (Repeatable for credit) Study of important topics in mass MDJ 80007 RESEARCH METHODS IN MASS COMMUNICATION 3 communication. Offered irregularly in response to existing interests and Credit Hours opportunities. (Slashed with MDJ 60007) Investigates social science methods Prerequisite: Doctoral standing; and special approval. applicable to the study of mass communication, including survey, content Schedule Type: Lecture analysis, experimental and focus group approaches. Emphasis is on Contact Hours: 3 lecture original and secondary data collection, data analysis and interpreting and Grade Mode: Standard Letter reporting research results for scholarly and lay audiences. MDJ 88001 PUBLIC RELATIONS MANAGEMENT 3 Credit Hours Prerequisite: Doctoral standing. (Slashed with MDJ 68001) Perspectives, skills needed to manage Schedule Type: Lecture an organization's PR function, particularly strategic planning, Contact Hours: 3 lecture implementation and evaluation. Emphasis on managerial aspects of Grade Mode: Standard Letter negotiating organizational relationships with the public. MDJ 80010 QUALITATIVE RESEARCH IN JOURNALISM AND MASS Prerequisite: A major in the College of Communication and Information; COMMUNICATION: DATA COLLECTION 3 Credit Hours and doctoral standing. (Slashed with MDJ 60010) Designed to develop skills in qualitative data Schedule Type: Lecture collection in journalism and mass communication with primary focus on Contact Hours: 3 lecture human subjects and textual data. Grade Mode: Standard Letter Prerequisite: Doctoral standing. Schedule Type: Lecture Contact Hours: 3 lecture Grade Mode: Standard Letter

20 Media and Journalism (MDJ)