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Imported Feature Films on European TV

In 2011, imported feature films created a value of $4,318 million for European broadcasters The Imported Feature Films on European TV report shows that this value was generated by 18,600 movie titles across 119 channels (nearly all of which are free-to-air) over the 21 territories. It is worth noting that the 2011 figure has not changed much over the last few years, despite the recession and greater competition from new technologies.

The total number of imported feature film hours in Europe hovers just below 100,000 each year. was the leader in 2011, followed by the UK and Russia. and the are notable absentees from the list of top countries.

Published in July 2012, this 164-page, PDF-delivered Imported Feature Films on European TV report draws on extensive databases. The report answers these questions and more:

How much do channels benefit from screening imported feature films? Which channels screen the most movie hours and which are most selective? Which kinds of imported feature films work best where? Which formats are gaining momentum and which are waning? How many imported film hours does each channel screen during primetime and other day parts? Where does each of the main distributors enjoy the most success – both by hours screened and by value created?

As well as comparative pan-European analysis and tables (including the top 100 movies ranked by value created), each country profile contains the following detail:

Analysis of imported feature films for the major free-to-air broadcasters. Revenues generated by imported feature films by channel both in local currency and in US$ (2008-2011) Hours of imported feature films screened by channel (2008-2011) Average value per hour of imported feature films by channel both in local currency and in US$ (2008-2011) Imported feature film hours by day part by channel in 2011 Imported feature film hours percentage by day part in 2011 Imported feature films hours by classification by day part in 2011 Imported feature films hours by classification by channel in 2011 Imported feature films hours by distributor by channel in 2011 Hours screened by country of origin in 2011 Hours screened by distributor in 2011 Top day parts by channel by imported feature film classification in 2011

ETS, Madigan Cluff and Digital TV Research

Territories and channels profiled:

Austria ORF1, ORF2 Flemish-speaking Een, VTM, Canvas/, 2BE, VT4 French-speaking RTL-TVi, Club RTL, , La Deux Belgium Czech Republic CT1, CT2, Nova, Prima DR1, DR2, TV2, TV3, Kanal 5 TV1, TV2, MTV3, France TF1, , , , M6, Canal+ Germany ARD1, ZDF, Sat1, ProSieben, RTL, RTL2, Super RTL, Vox, Kabel Eins Greece Alpha, Alter, Antenna 1, ET1, ET3, NET, Mega, Star MTV1, MTV2, RTL Klub, TV2, Ireland RTE1, RTE2, TV3 Italy RAI1, RAI2, RAI3, Canale 5, Rete 4, Italia 1, La 7 Netherlands Ned1, Ned2, Ned3, RTL4, RTL5, RTL7, RTL8, NET5, SBS6, Veronica NRK1, NRK2, TV2, TV3, TVNorge TVP1, TVP2, Polsat, TVN, TVN7 Portugal RTP1, RTP2, SIC, TVI Acasa, , Prima, Pro TV, TVR1, TVR2 Russia 1TV, Rossiya, Domashny, Ren TV, CTC, NTV, THT TVE1, La 2, Antena 3, Cuatro, , La Sexta SVT1, SVT2, TV3, TV4, Kanal 5 UK BBC1, BBC2, ITV1, Channel 4, Channel 5, ITV2, ITV3, ITV4, E4, More4

To find out more about the report, click here or contact us ([email protected] or +44 20 8248 5051).

ETS, Madigan Cluff and Digital TV Research

About the authors:

Essential Television Statistics specializes in the identification of films and TV programs playing around the world, creating an original title database that holds the transmission details of all imported programs back to 1993. Clients, ranging from international distributors to guilds and collection societies, benefit from receiving reports on the airings of individual programs and title catalogues, as well as on trends in program scheduling. www.etstv.com

Madigan Cluff (www.madigancluff.com) consults for global advertisers and broadcasters on the value of programmes and branded content worldwide. The company has extensive expertise with partners who have directed programmes and film, provided global consultancy on communications and media auditing, production and business . Madigan Cluff extensively databases the real communications and monetary value created as brands increasingly use programmes as a high value communication vehicle.

Digital TV Research provides cutting-edge business intelligence for the television industry. This boutique firm is flexible and fresh and can react swiftly to cover new trends and technologies. Digital TV Research Ltd allows the purchase of targeted, electronically-delivered products so that readers can rely on our extensive experience to provide tailored projects in a secure and confidential manner. www.digitaltvresearch.com

ETS, Madigan Cluff and Digital TV Research