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TV Formats in Europe

The value created by the 50 major formats was $2,019 million in 2011 for 98 channels across 16 European territories. The 2011 figure was 8.4% up on the 2010 total, despite the number of hours broadcast increasing by only 2.4%.

The UK is the TV formats powerhouse in Europe. Not only does the UK screen the highest number of format hours, it is also home to several major formats’ producers and distributors. The value of formats for UK broadcasters was $475 million in 2011. The UK, ($382 million), ($381 million) and ($260 million) accounted for three-quarters of Europe’s total value in 2011.

Published in May 2012, this 140-page, PDF-delivered report covers 50 major formats on 98 channels across 16 European territories; with extensive comparison tables. A collaboration that draws analysis from several extensive databases, the TV Formats in Europe report answers these questions and more:

By how much do channels benefit from screening formats? Which channels screen the most hours of formats and which are most selective? Which formats work best where? Which formats are gaining momentum and which are waning? How many hours of formats are screened by each channel during primetime? Where does each of the main distributors enjoy the most success?

Territory profiles include: Analysis of the formats in that market Overview of the TV market Revenue generated by top formats by channel and country (2009-2011) Total hours of top formats by channel and country (2009-2011) Average Value per Hour for top formats (2009-2011) Formats as a percentage of each day part by channel (2011) Breakdown of top formats' all-day hours by distributor (2009-2011) Breakdown of top formats' primetime hours by distributor (2009-2011) Value created by distributor in 2011 Format performance by title by channel in 2011 (hours and revenues) Format hours by title by month screened in 2011

To find out more about the report, click here or contact us ([email protected] or +44 20 8248 5051).

ETS, Madigan Cluff and Digital TV Research

50 formats and distributors covered:

ALL STAR MR AND MRS SONY KITCHEN NIGHTMARES APPRENTICE, THE FREMANTLEMEDIA LYRICS BOARD, THE RTE ARE YOU SMARTER THAN FOX MASTERCHEF SHINE A 5TH GRADER? BACHELOR, THE WARNER BROS NBC UNIVERSAL BEAT THE STAR SEVENONE MOMENT OF TRUTH SHINE BEAUTY AND THE GEEK FOX MONEY DROP BENIDORM BASTARDS SEVENONE NEXT TOP MODEL CBS PARAMOUNT ENDEMOL PEKING EXPRESS ZODIAK BIGGEST LOSER, THE SHINE POP FREMANTLEMEDIA CASH CAB ALL3MEDIA SECRET MILLIONAIRE ZODIAK ITV STUDIOS SINGING BEE, THE NBC UNIVERSAL DANCING WITH THE BBC WORLDWIDE SO YOU THINK YOU CAN ZODIAK STARS DANCE DATING IN THE DARK TALPA MEDIA SUPERNANNY SHED ENDEMOL CASTAWAY DON'T FORGET THE ZODIAK TAKE ME OUT FREMANTLEMEDIA LYRICS DRAGONS' DEN SONY TOP CHEF NBC UNIVERSAL CELEBRITY FREMANTLEMEDIA TOTAL BLACKOUT FREMANTLEMEDIA FARM, THE STRIX ALL3MEDIA FREMANTLEMEDIA VOICE, THE TALPA MEDIA ZODIAK WHEEL OF FORTUNE SONY FREMANTLEMEDIA WHO DO YOU THINK YOU BBC WORLDWIDE ARE? HOLE IN THE WALL FREMANTLEMEDIA WHO WANTS TO BE A SONY MILLIONAIRE HOW CLEAN IS YOUR FREMANTLEMEDIA WIFE SWAP ZODIAK HOUSE HOW TO LOOK GOOD ZODIAK ENDEMOL NAKED I LOVE MY COUNTRY TALPA MEDIA X-FACTOR FREMANTLEMEDIA

ETS, Madigan Cluff and Digital TV Research

Territories and channels profiled:

Flemish-speaking Een, VTM, Canvas/, 2BE, VT4 French-speaking Belgium RTL-TVi, RTL Club, , La Deux CT1, CT2, Nova, Prima DR1, DR2, TV2, TV3, Kanal 5 France TF1, , , , M6, Canal+ Germany ARD1, ZDF, Sat1, ProSieben, RTL, RTL2, Super RTL, Vox, MTV1, MTV2, RTL Klub, TV2, Italy RAI1, RAI2, RAI3, Canale 5, Rete 4, Italia 1, La 7 Ned1, Ned2, Ned3, RTL4, RTL5, RTL7, RTL8, , SBS6, Veronica NRK1, NRK2, TV2, TV3, TVNorge TVP1, TVP2, Polsat, TVN, TVN7 Acasa, , Prima, Pro TV, TVR1, TVR2 1TV, Rossiya, Domashny, Ren TV, CTC, NTV, THT

Spain TVE1, La 2, Antena 3, Cuatro, , La Sexta

Sweden SVT1, SVT2, TV3, TV4, Kanal 5 UK BBC1, BBC2, ITV1, , Channel 5, ITV2, ITV3, ITV4, E4, More4

ETS, Madigan Cluff and Digital TV Research

About the authors:

Essential Television Statistics specializes in the identification of films and TV programs playing around the world, creating an original title database that holds the transmission details of all imported programs back to 1993. Clients, ranging from international distributors to guilds and collection societies, benefit from receiving reports on the airings of individual programs and title catalogues, as well as on trends in program scheduling. www.etstv.com

Madigan Cluff (www.madigancluff.com) consults for global advertisers and broadcasters on the value of programmes and branded content worldwide. The company has extensive expertise with partners who have directed programmes and film, provided global consultancy on communications and media auditing, production and business . Madigan Cluff extensively databases the real communications and monetary value created as brands increasingly use programmes as a high value communication vehicle.

Digital TV Research provides cutting-edge business intelligence for the television industry. This boutique firm is flexible and fresh and can react swiftly to cover new trends and technologies. Digital TV Research Ltd allows the purchase of targeted, electronically-delivered products so that readers can rely on our extensive experience to provide tailored projects in a secure and confidential manner. www.digitaltvresearch.com

ETS, Madigan Cluff and Digital TV Research