How 6Ter Quickly Earned a Pride of Place in the French DTT World

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week 24 / 13 June 2013

A DESTINATION CHANNEL How 6ter quickly earned a pride of place in the French DTT world

Germany Germany Belgium India More than half Teamworx “A fairly intense year” Big RTL Thrill adds a million euros to produce English feed for flood victims unprecedented documentary about football’s ‘Kaiser’ week 24 / 13 June 2013

A DESTINATION CHANNEL How 6ter quickly earned a pride of place in the French DTT world

Germany Germany Belgium India More than half Teamworx “A fairly intense year” Big RTL Thrill adds a million euros to produce english feed for flood victims unprecedented documentary about football’s ‘Kaiser’ Cover Catherine Schöfer, Deputy Managing Director at 6ter Publisher RTL Group 45, Bd Pierre Frieden L-1543 Luxembourg

Editor, Design, Production RTL Group Corporate Communications & Marketing

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More than half a million euros for ﬂ ood victims RTL Television p. 8 “It’s essential to try things out, that’s how Teamworx to produce you learn.” unprecedented 6ter documentary about p.4–7 football’s ‘Kaiser’ Teamworx p. 9

SHORT “A fairly intense year” RTL Belgium NEWS p. 10 p. 13–15

Big Picture p.12 Big RTL Thrill adds English feed PEOPLE Big RTL Thrill p. 11 p.16–18 “IT’S

On 12 December 2012, ESSENTIAL TO Groupe M6 launched its third Free-TV channel, the general-interest channel 6ter. TRY THINGS OUT, Six months later, Backstage caught up with its Deputy Managing Director, Catherine THAT’S HOW Schöfer, to find out how the channel was faring. YOU LEARN.”

France – 13 June 2013 6ter

To mark international Earth Day on 22 April 2013, 6ter interrupted its regular programme schedule and launched its ﬁ rst day entirely dedicated to a single theme – a ﬁ rst for a television channel in France

4 How have the ratings evolved over these past six months? How is 6ter doing compared with the other new channels? 6ter was quick to establish itself. Its ﬁ rst ratings already reﬂ ected a primetime audience of more than 300,000 viewers. Our strategy entailed getting off to a strong start, because we believed it was essential to attract viewers straight away and then work to secure their loyalty. Once that was achieved, the challenge to be met was to maintain that same level of performance. We succeeded in achieving that, and today we

are even experiencing some growth. In fact, © Patrick Robert/6ter during May the channel notched up its biggest Mac Lesggy explores the secrets of Ancient Egypt in Xplora audiences of the year among viewers aged 4 and above. The other channels adopted a different strategy, starting off more slowly. Subsequently some of them saw their audiences increase afterwards, whereas others did not, but 6ter continued to perform steadily throughout, and recently its ratings began to rise.

Would you thus describe the channel’s launch a successful one? Absolutely! Among the DTT channels what sets 6ter apart is its positioning. It is a general- interest channel that combines power and quality, focussing on a number of genres. Consequently, it is now a destination channel, a channel people consciously choose to watch. Like most larger channels, we attract our best audiences during primetime, as well as during access primetime and at lunchtime. The other new DTT channels tend to be complementary channels, which are watched mainly at speciﬁ c slots when they air popular programmes. For instance, HD1 attracts large audiences in the afternoon, whereas RMC draws its biggest audiences on access and primetime.

Which types of programmes draw the largest audiences on 6ter? Films. We’ve seen our audiences peak at up to 370,000 viewers. Magazines and documentaries also achieve high ratings, especially Xplora, C’est du propre and Norbert et Jean: Le Défi !. © Patrick Robert/6ter Top Chef season three fi nalists Norbert Tarayre and Jean Imbert Where series are concerned, our audiences ready for a new challenge in Norbert et Jean: Le Défi ! tend to fl uctuate from programme to programme. Broadcast in primetime, 90210 and Super Hero Family are very popular, the latter having already Are your advertising revenues in line with the attracted up to 291,000 viewers. On the other hand, channel’s audiences? we were disappointed with the poor performance When you launch a channel, advertisers wait for of Raising Hope, which may be due to the format. you to prove yourself. 6ter offers them a positioning Unlike the United States, French viewers are not and values they appreciate and with which they can very much used to 26-minutes-long primetime associate their brands. Given the good ratings I can programmes. However, we know it’s essential to tell you that we are actually doing better than we try things out. That’s how you learn. That said, our forecasted. ultimate aim is to excel in all genres.

Next > 5 © CBS Studios Inc. 90210 Beverly Hills: Nouvelle Génération, performing well both ofﬂ ine and online

What prompted you to schedule a day’s Do you envisage doing the same with other programmes around a specifi c theme, such programmes? as the Journée pour la Terre (Earth Day) Ultimately we will do the same for all programmes on 22 April? that permit it, because enriched content is a must if At 6ter we like to stand out from the crowd. it constitutes a real plus for viewers, as is defi nitely We constantly look for ways to create channel- the case with Norbert et Jean: Le Défi !. Viewers are based events and don’t hesitate to take risks that happy with this function and many of them make others would not dare to take. That’s why we use of it, either when the programme airs on 6ter or turned our programming upside down and also when it is repeated on M6. changed the channel’s visual identity for nearly 24 hours, to pay homage to our planet while remaining true to one of our fundamental values: discovery. We were very happy with the results of this initiative and will certainly repeat it next year, either taking up the same theme again or focussing on another one. We already have plenty of ideas.

Where does 6ter stand as far as digital © JL Bulcao/M6 © JL is concerned? Spotless, Danielle and Béatrice in C’est du propre These days it is impossible to think of a channel without considering digital integration. For this Can we expect other programmes aired on 6ter reason, right from the start 6ter had a website, to have a second life on M6 or even on W9? a catch-up platform and an app. One week prior Yes, I would love that. Either because we produce to the channel’s launch, Web users could already formats that we can share and even co-fi nance watch presentation clips via a pre-play function. with other Groupe M6 channels, or because since Thanks to the app, which is now also available we don’t have the same pressure to perform on other platforms, those people who do not yet during primetime, we are more fl exible in our receive 6ter (Editor’s note: so far its coverage choices. Working on a different scale and having reaches less than 60 per cent of all French less demanding objectives makes us more households), can watch its programmes live. adaptable. Indeed, this is what enables us to indulge In the digital domain we’ve greatly benefi ted from by scheduling events like Earth Day. Groupe M6’s expertise and are continuing to do so today, thanks to cross promotion. For instance, When characterising M6, Thomas Valentin used part of 6ter’s digital consumption originates from the words “audacity” and “creativity”. Which other Groupe M6 online services. Finally, since words would you use to describe 6ter? 5 April fans of the cookery programme Norbert et “Sharing”, “pleasure” and “discovery” – because Jean: Le Défi ! have been treated to an enriched these words aptly sum up the channel’s core spirit. viewing experience. 6ter is a lively channel, offering conviviality and humanity, to viewers of all ages.

Next > 6 RESULT OF THE ‘MÉDIASPHÈRES’ MARCH 2013 STUDY ON THE PERCEIVED IMAGE OF THE SIX NEW DTT CHANNELS.

…is the most popular of these channels among viewers because of the quality of its programmes and is also the most attractive channel, judging by its ratings.

…has a positive image thanks to its range of accessible, family viewing which enriches the types of programmes available on DTT in some domains (series, discovery, film).

…offers viewers, first and foremost entertainment, but also enables them to discover and learn in a different, modern way.

(The figures are based on an omnibus telephone survey comprising 1000 interviews carried out by the market research institute BVA in March 2013 on a representative French sample of individuals aged 15 and above).

6TER’S DIGITAL WORLD IN FIGURES: TERRAIN D’INVESTIGATION:

350,000 6ter apps downloaded 28,000 fans on Facebook 7,000 followers on Twitter 12 million videos watched (catch-up, live) including 3 million viewings of 90210 Beverly Hills (via catch-up TV) © Pascalito/DR/6ter Anicet Mbida hosts Terrain d’Investigation

A new investigative society magazine launched on 25 May Airs during primetime every Saturday Has attracted up to 134,000 viewers

Screenshot of the 6ter App to date

7 MORE THAN HALF A MILLION EUROS FOR FLOOD VICTIMS RTL Television

For a week now, RTL Television has been calling on the viewers of its news and magazine shows to donate funds for ﬂ ood victims in Germany. The Stiftung RTL – Wir helfen Kindern currently has 580,956 euros at its disposal for helping the victims. As well as emergency relief, the foundation also aims to provide long-term support. Germany – 13 June 2013

Wolfram Kons, RTL Charity Director, said: “Our thanks go to all viewers who have made donations. Our focus is still on the Wolfram Kons emergency relief being provided by the many amazing workers of our partners on the ground in the crisis zones, the ‘Johanniter’ and ‘Malteser’. But even once the waters have subsided and the disaster has disappeared from the headlines, we won’t forget the ﬂ ood-stricken children and their families, and will help with reconstruction.”

Stiftung RTL – Wir helfen Kindern especially wants to get destroyed kindergartens and nurseries up and running again, such as the Jona daycare facility for children in Dresden. To ensure that the 105 kindergarten and crèche kids can return to their day-care centre as soon as possible, RTL – Wir helfen Kindern is paying for the extensive renovations needed.

For more information on the relief campaigns and ways to donate, please visit http://www.rtl.de/cms/mein-rtl/rtl-wir-helfen-kindern/jetzt- spenden.html

8 TEAMWORX TO PRODUCE UNPRECEDENTED DOCUMENTARY ABOUT FOOTBALL’S ‘KAISER’ Teamworx

Nico Hofmann and Sascha Schwingel have managed to win over German football legend Franz Beckenbauer for the most elaborate documentary ever made about the ‘Kaiser’. It will be directed by Thomas Schadt. Germany – 11 June 2013

Thomas Schadt is one of Germany’s outstanding documentary ﬁ lmmakers and has won much recognition and multiple awards for his portraits of public personages, such as former German Chancellor Gerhard Schröder. For Teamworx, he previously realised the docu-drama Der Mann aus der Pfalz (The Man from the Palatinate) about another former Chancellor, Helmut Kohl.

For Nico Hofmann, Teamworx CEO and producer, Franz Beckenbauer is both a hero and an icon. He says: “Never before have fi lmmakers had the opportunity to accompany the ‘Kaiser’ for such a long time – our fi lm will be an introspection and homage to one of the most exciting athlete’s lives ever. We thank Franz Beckenbauer and especially his manager Marcus Hoefl for their open-mindedness towards our ideas, Franz Beckenbauer which made this unusual project possible to begin with.” Hoefl added: “We held many constructive conversations and together explored together how best to realise such a project. Franz’s life has been so incredibly full of experiences. In the end, the concept convinced us. And of course we always had in the back of our minds that Nico and his team have already made a lot of great movies.”

For the movie, which is being shot to commemorate Beckenbauer’s 70th birthday on 11 September 2015, Thomas Schadt will accompany Germany’s most famous professional football player, and most internationally popular athlete. Viewers will share Franz Beckenbauer’s work in the lead-up to the 2014 World Cup in Brazil, and visit the places that have been important in his life. International celebrities and friends will talk about Beckenbauer’s inﬂ uence on football, and unlike in previous documentaries, Franz Beckenbauer himself will look back on his nearly 50-year career and take stock. This extraordinary portrait will show sides of Franz Beckenbauer that have never been seen before.

The documentary is a Teamworx production for ARD; the project is being lead managed by Bayerischer Rundfunk.

9 “A FAIRLY INTENSE YEAR” RTL Belgium

On 11 June 2013, RTL Belgium unveiled its summer television programme schedule around a barbecue that gathered journalists, hosts, directors and news services. It was also an occasion to take stock of the previous season. Belgium – 12 June 2013

In television, RTL Belgium remained the leader during the 2012/13 season in French-speaking Belgium. Together, the channels RTL-TVI, Club RTL and Plug RTL registered a 33.4 per cent audience share (compared to 34.2 per cent for the previous season) and remained far ahead of the competition from the public service. In an interview with the daily newspaper L’Echo, RTL Belgium’s Director of Television Stéphane Rosenblatt said: “It was a fairly intense year, but on the whole, the variations were slight.” CEO Philippe Delusinne explained: “The advertising market improved in March and April.” The second half of the year will notably see the return of the talent contest Belgium’s Belgium’s Got Talent Got Talent.

Despite a slight reduction in its audience over a year with a 24.8 per cent audience share, 18 of RTL-TVI’s entertainment programmes still managed to rank among the top 20 in their genre. These included François Pirette, Les gens d’en bas sont déjà belges, Top Chef and Belgium’s Got Talent, which respectively placed ﬁ rst, second and third. RTL-TVI’s Le journal de 19 heures conﬁ rmed its supremacy, ranking number one on 269 occasions (in 273 days). Le journal de 13 heures also remained the leader every day this season. Club RTL’s performance was notable – the channel scored a 5.8 per cent audience share that had increased over a year thanks to Wes and Travis its football match coverage (compared to 5.1 per cent for the 2011/12 season).

While waiting for the start of the next season, ﬂ agship channel RTL-TVI is offering a multitude of series this summer, including Wes & Travis (USA Network) and The Gate (ABC). The channel will also show new seasons of 24, Criminal Minds and The Glades. In the entertainment category, Ma maison la plus originale de France will air on Sundays. In sport, Club RTL will offer the Wimbledon tournament (from 26 June to 6 July), football in August with the Champion’s League (20, 21, 27 and 28 August) and the friendly Belgium-France match (14 August).

10 BIG RTL THRILL ADDS ENGLISH FEED Big RTL Thrill

Big RTL Thrill, the joint venture channel between RTL Group and Reliance Broadcast Network, announced the addition of an English feed across key Indian markets, beginning 12 June 2013. India – 10 June 2013

The channel with the tagline ‘Action ka Baap’ (Ultimate Action Destination) will feature a range of globally acclaimed shows such as Fear Factor, Hole in the Wall and Wipe Out in both Hindi and English. With this international palette of hit shows, now available to a larger audience base, the channel is on its way to becoming the one-stop destination for male action-related entertainment in India.

Sunil Kumaran, Business Head of Regional TV at Reliance Broadcast Network, comments: “With this latest development we intend to emulate the success we have achieved in Hindi-speaking markets. We have chosen the content according to our viewers’ penchants and preferences and are confi dent it will work.” With the dual feed, a variety of new shows in the offering, and the second phase of TV digitisation with 38 additional cities getting access to digital TV, “we are confi dent that Big RTL Thrill will fi nd an enhanced relevant male audience base, and will prove to be the best possible choice for marketers wanting to reach out to this desirable audience.”

Big RTL Thrill, which initially launched in Uttar Pradesh in November 2012, has scored compelling audience ratings. Backed by its success in Uttar Pradesh, Big RTL Thrill recently entered the key markets of Mumbai and Delhi. Targeted at male viewers aged 15 to 44, the channel broadcasts its action-packed content to 29 million male viewers.

11 Attraction has Talent! The ﬁ nale of season eight of Thames produced Britain’s Got Talent aired on ITV1 on Saturday 8 June 2013. Judges Simon Cowell, Amanda Holden, Alesha Dixon and David Walliams were all on their feet, along with the entire audience, as Attraction, the shadow dance group from Hungary was crowned this year’s winner. The show was watched by a peak audience of 13.1 million viewers. SHORT NEWS 1/3

RTL II signs on as new media partner to German Media Pool RTL II

The German Media Pool (GMPVC) is launching its second media-for-equity fund with a new media partner on board: RTL II. Germany – 7 June 2013

Touring France for a good cause W9

Les Ch’tis decided to take on another major challenge. This time, they stayed in France and got involved with the ELA (European Leukodystrophies Association). France – 7 June 2013

Calling all shopaholics M6

Starting on 10 June 2013, M6 aired a new programme in access prime time: Les reines du shopping (Shopping Queen). This competition based on fashion and creating a look is presented by Cristina Cordula. France – 10 June 2013

RTL Radio Deutschland initiates nationwide radio campaign for Diversity Day RTL Radio Deutschland

The ‘Charter of Diversity’ initiative under the patronage of German Chancellor Angela Merkel organised Germany’s ﬁ rst Diversity Day on 11 June 2013. RTL Radio Deutschland is supporting the campaign with a nationwide radio campaign. Germany – 11 June 2013

13 SHORT NEWS 2/3

France in ‘Marine’ blue, white and red M6

On 9 June 2013, in prime time, M6 aired a new documentary – a portrait of several people who voted for France’s National Front party. Ils ont voté Front National achieved very good ratings, capturing the interest of almost 2 million viewers. France – 11 June 2013

environMINDday 2013 at RTL Group (part 1) RTL Nederland

RTL Nederland participated in the environMINDday again this year. On 3 June, RTL Nederland’s meteorologist and weather presenter Helga van Leur gave employees an inspiring presentation on the inﬂ uence that human beings have on climate change. The Netherlands – 11 June 2013

Toggo and Toggolino kids’ tablets Super RTL

In cooperation with KD Interactive, Super RTL is launching two innovative, child-friendly tablet models that are branded with the popular children’s brands Toggo and Toggolino. Germany – 12 June 2013

environMINDday 2013 at RTL Group (part 2) Mediengruppe RTL Deutschland

Mediengruppe RTL Deutschland, too, participated in environMINDday again. Sustainability was the main theme of this year’s edition and a range of mobility- and health-related activities and information were provided for employees. Germany – 12 June 2013

14 SHORT NEWS 3/3

Europe celebrates the dance ﬂ oor sound Fun Radio

On 13 June, Fun Radio, through its trademark license in Spain, holds the ‘Fun Radio Dance Event’ in Madrid to reward the top European DJs at a ceremony. France – 13 June 2013

environMINDday 2013 at RTL Group (part 3) RTL Klub

RTL Klub in Hungary gave a boost to their own environment by planting ten trees around the premises. To test how much energy consumption they could potentially save at the site, they switched off central air-conditioning in the non-business critical areas, and compared consumption of with that of a regular day. Hungary – 13 June 2013

15 PEOPLE PIERRE LATTÈS HAS DIED Fun Radio France – 7 June 2013

On 4 June 2013, Pierre Lattès, co-founder of Fun Radio, died at the age of 65.

In a press release, Fun Radio’s Managing Director Jérôme Fouqueray stated: “The entire Fun Radio team is very moved by the death of Pierre Lattès. Today, 28 years later, Fun Radio remembers where it came from and how it was born one evening in October 1985 as the result of a regrouping of local stations in Nancy, Grenoble, Montpellier, Bordeaux, Carcassonne, Toulouse and Nice, under the impetus of Pierre Lattès and his associates.”

Pierre Lattès began his career on José Arthur’s Pop Club on the France Inter public radio station. He then worked for Europe 1 for a year before returning to the public station, where he remained until 1985. In that year, on 2 October, he launched Fun Radio with Eric Péchadre and Jean-Baptiste Blanchemain. He left the station in 1988 after it was bought by the Hersant group. In 1993, the Compagnie Luxembourgeoise de Télédiffusion (CLT) obtained consent from the CSA in France for the acquisition of a 34 per cent capital of Fun Radio.

Pierre Lattès

16 PEOPLE PER BLANKENS NAMED EXECUTIVE PRODUCER OF AMERICAN IDOL FremantleMedia North America North America – 12 June 2013

Following the announcement that Executive Producers Nigel Lythgoe and Ken Warwick are leaving American Idol, FremantleMedia North America recently announced that Per Blankens will executive produce the singing competition for its upcoming thirteenth season.

Per Blankens produced the Swedish version of the Idols format from 2007 to 2011 with great ratings success. In its eighth season in 2011, the programme scored 51 per cent of the total audience, outperforming its competitor TV4’s prime-time average by 145 per cent. In addition to his work on Idols, Blankens has served as Managing Director of Friday TV, part of the Shine Group, and Head of Programmes for Meter TV. He has overseen Scandinavian versions of such international formats as Idol, Master Chef and Biggest Loser.

Trish Kinane, Idols Executive Producer for FremantleMedia North America comments: “Per is a creative and experienced executive who has been the show runner on the blockbuster Swedish Idol for more than 5 seasons. He is extremely passionate about Idols and I’m very excited about his ideas and vision for keeping Idols creatively vibrant. He brings the talent and energy needed to keep American Idol strong.”

Per Blankens adds: “The Idols franchise is a worldwide phenomenon and I’m honoured to be a part of the most popular of the franchises, American Idol. I can’t wait to get started as auditions for the new season are just a few weeks away.”

American Idol is produced by FremantleMedia North America and 19 Entertainment, a division of Core Media Group. Per Blankens

17 PEOPLE CRAIG CEGIELSKI AND STEFANIE BERK JOIN FREMANTLEMEDIA NORTH AMERICA FremantleMedia North America North America – 13 June 2013

Thom Beers, CEO of FremantleMedia North America (FMNA) recently named Craig Cegielski Executive Vice President and Stefanie Berk Senior Vice President of Scripted Programming and Development.

Thom Beers, CEO FremantleMedia North America comments: “We’re thrilled to have these two wonderfully talented individuals join our team. Scripted programming is a huge priority for us and both Craig and Stefanie bring passion, great relationships and years of experience with them to FremantleMedia.”

Craig Cegielski adds: “It’s incredibly exciting to be joining FremantleMedia as it takes a step forward in scripted entertainment. As the leading global independent studio, the company is perfectly positioned to maximize its resources as an international content Craig Cegielski Stefanie Berk company. The addition of Stefanie Berk reinforces our commitment to talent relationships and support of creative visionaries as she’s demonstrated during her tenure with Playtone.”

Craig Cegielski joins the company from Open Circle Stefanie Berk, who joined FMNA on June 10, comes from Entertainment, an independent television company, which Playtone, where she was Head of Development since he co-founded in January 2013. Prior to that, Cegielski 2011. At Playtone, she developed and managed all TV was Executive Vice President of Programming & Sales and ﬁ lm projects for company partners Tom Hanks and for Lionsgate International Television. Before joining Gary Goetzman. From 2007 to 2011 Stefanie Berk was Lionsgate, Cegielski worked for CBS/King World Vice President, Development, where she worked on such International specialising in local production and projects as Mamma Mia, Charlie Wilson’s War, John programming. From 1998 through to 2004, he worked Adams and The Paciﬁ c. Prior to Playtone, Berk was an for Paramount Pictures in the co-production division of assistant to director Baz Luhrmann. Paramount International Television.

Stefanie Berk: “After many great years at Playtone, I’m thrilled to be joining FremantleMedia and couldn’t be more excited to be working with Thom and Craig. As we seek to expand upon FremantleMedia’s scripted series, I’m looking forward to working with amazing talent in a time when the television landscape couldn’t be more inspiring.”

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