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MEDIA KIT 2019 [email protected] +49 30 2576 0874 Iomauna Media GmbH Max-Beer-Str. 48, 10119 Berlin, Germany www.exberliner.com EXBERLINER SHORT PROFILE Exberliner is the English-language magazine for culture, reportage and politics in Berlin and Brandenburg. We’re Germany’s largest publication in English and gather an evergrowing and very strong community of short- and longterm expats from all over the world around us. Moreover, we are the most read media by the growing number of international tourists. Founded in 2002 by three journalists from the UK, Romania and France, EXB is a self-financed, independent publication. Since its first issue came out in June 2002, EXB has grown to become a reference for the international community with a monthly print magazine, a popular website, biweekly newsletters as well as Facebook, Instagram and Twitter channels. We also organise regular events and parties, and even have our own film award. The EXB editorial staff believes in uncompromising first-hand journalism—we publish face-to-face interviews, on-the-ground reporting, informed cultural criticism and as well-researched service dossiers for Berlin’s international community. The result? Informative pieces with a unique ring to them. Fresh angles, insightful articles and interviews you haven’t already read elsewhere a thousand times. Whenever possible we prefer to support and publish the work of the many talented photographers and illustrators who call this city their home. EXB was named “one of the best expat magazines in Europe” by the British daily newspaper The Guardian. EXBERLINER MEDIA KIT 2019 2 EXBERLINER EXBERLINER TARGET GROUPS Berlin is the fastest growing city in Eu- Just like the international EXB team, its target mation about the art and culture program in rope with an influx of about 50,000 per group has grown up in times of globalization–– advance and on site, shops and restaurants year––with the around 3.6 million inhabitants it is young, cosmopolitan, mobile, multilingual, recommended by the editors, and service of- and a catchment area of about six millions educated above average, ready to travel, cos- fers via EXB. The online community around the new Berliners come from 193 nations. mopolitan and has an increased interest in the the EXB is 25-55 years young, 54 percent Currently 650,000 foreigners live in the participation of Berlin and Brandenburg. female and interested in destinations and capital, of which over 18 percent have no wellness, art and culture, mobility and travel, German passport. Their common language The tourism figures have more than doubled health and fitness, as well as international is mostly English, their joint city magazine in the last ten years—today Berlin is the third kindergartens, schools and universities. is the Exberliner. Above all, more and more most visited tourist destination in Europe. It also shares the needs of all new Berlin- young immigrants from all over Europe are Last year, around 13.5 million guests visited ers—the most common questions we are attracted to Berlin, who often work in the the city. With 1.7 million overnight stays, most asked, are about doctors, bank details, fitness numerous start-ups as well as international international visitors came from the UK in programs, language schools. Insurance and and European corporate headquarters of the 2018, followed by guests from the US and housing. We also run our own job and hous- rapidly growing digital economy. Spain. This target group also receives infor- ing exchange for our target groups. The numbers were collected by the Amt für Statistik Berlin-Bran- denburg, Visit Berlin, as well as surveys and online statistics of the Exberliner target groups. EXBERLINER MEDIA KIT 2019 3 B irke n D e werderstr. ß ße orf Breit a B Lindenstr tr. e örnicke Breite e Str. ra S Berlin Feldheim st Chaussee traß r Str. e Dorfstr. raß r e r S traß S llee Kanalstraß A e Elbes Thaerfelde felder er traße er St rge rster S ße Bernau er Hauptst echts Heinersdorf raß nbu Li e Marwitz traße B e Buchho Hobr Bör erlin e benw ker Chausse nicker C eestra e nic per hauss er Str. ohenschöpping Ze Oranie H ee Bergfelde alder Chauss tr. ee S Buchhorst lee rfs traße Al henschöppinger Straße r uss Nibelungen Ho Hohenschöpping S Berline ha Hohen Neuendorf S chön ch Str. Chaussee ö erline r tr. aße n B ker C tr. -S flie tr e S r chönflie li üller r S n sfelder Do rnic -M ßer S d st er ltener pe Str. 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