Shibuya Took on the Challenge

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Business challenge Off-the-shelf IT services are a good way to cut costs, but businesses may hit roadblocks if they attempt to innovate with demanding digital services. Shibuya took on the challenge.

Transformation Shibuya ensures it can tailor IT services to a wide range of customer use cases by building flexible, easy-to-manage IT infrastructure on IBM® Power® Systems and IBM FlashSystem® technology.

Business benefits: “Using flexible, cost-efficient Shibuya IBM technology, we Differentiates can provision cloud Shibuya from competitors, Fusing the right mix environments that helping it win new customers precisely match our of technologies to help customers’ business priorities. Whether its businesses succeed 24/7 exceptionally high Near-100% performance or incredible availability facilitates superb resilience, we have the service continuity for clients tools to deliver.” Shibuya is named after one of the world’s busiest intersections, located in Tokyo, Christian Wibeck Japan. Thousands of people cross each hour, and yet it works surprisingly well, and the company strives to bring this same harmony to the intersection Head of Business Development Enables of business and IT for its clients. Based in Sweden, Shibuya is part of the Shibuya Shibuya and its Pulsen group and provides customized IT solutions to customers across the customers to embrace Nordic region. growth opportunities Share this Hitting a moving target

Every business is different. As a result, choosing an off-the-shelf IT service package can be risky, given it requires companies to identify the technology that’s the best fit for their organization – and to keep up with the latest innovations as they emerge. It’s an ongoing, resource-intensive effort. And for companies that want to start experimenting with new data-intensive applications, such as artificial intelligence (AI), big data and analytics, the challenges of finding cost-effective IT infrastructure are magnified.

For companies that don’t have the expertise or inclination to monitor the fast- moving technology sector, connecting with an expert can be a lifesaver. Shibuya is an IT services provider that never stops developing its skills or its infrastructure, enabling customers to focus on their Christian Wibeck, Head of Business Unleashing “We’ve worked with and resold IBM business priorities. Development at Shibuya, explains, technology for a long time, and it has “By closely tailoring IT services to our flexibility always been the very highest quality To remain first choice for its existing customers’ businesses, we offer them available in the market,” says Wibeck. clients and to capture new business, the freedom to innovate without worrying To transform its data center infrastructure, “The latest generation of IBM servers, the company aimed to customize about the cost and complexity of the Shibuya chose IBM Systems technology. storage and networking is no different, its offerings even more precisely to underlying infrastructure spiraling out The company’s two data centers giving us the ideal foundation to build truly individual requirements. of control. We were seeing increasingly support its services portfolio, ranging modern data centers that set us apart diverse use cases such as AI and from full Infrastructure-as-a-Service from our competitors.” machine learning, so we decided to (IaaS) to Operations-as-a-Service refresh our IT infrastructure to ensure we (OaaS) offerings to backup and remote could support an even wider range of monitoring services. With no offshoring workloads for our clients.” or nearshoring of data, Shibuya’s services give companies based in the Nordic region the ability to keep all data within Sweden with a provider that is deeply familiar with regulatory requirements. 2 “We take advantage of IBM Spectrum® Storage tools to simplify management of data across our infrastructure,” says Wibeck. “Integrated into IBM FlashSystem storage, IBM Spectrum Virtualize gives us a single point of control so that we can move data easily and securely. IBM Spectrum Protect gives us scalable data protection for our entire environment, supporting our backup services.”

Finding an edge

Shibuya is using its powerful new IBM infrastructure to empower businesses across the Nordic region to innovate – enhancing competitive advantage for its customers. This helps the company inspire loyalty from its existing client base and enhances its appeal to new prospects.

“Using flexible, cost-efficient IBM technology, we can provision cloud To supercharge its compute “Our customers rely on us to run their To extend its capabilities, Shibuya environments that precisely match our resources, Shibuya implemented most essential systems, such as Infor selected a software-defined customers’ business priorities,” explains IBM Power Systems S922 servers, M3 and SAP applications for ERP and storage environment based Wibeck. “Whether it’s exceptionally high virtualized with IBM PowerVM® and running logistics,” comments Wibeck. “IBM on IBM FlashSystem 900 and performance or incredible resilience, we the IBM AIX®, IBM i, Red Hat Enterprise Linux Power Systems has been our server IBM FlashSystem 5000 storage arrays, have the tools to deliver. In our industry, and SUSE Linux Enterprise Server technology of choice for 16 years, and plus IBM TS4300 tape libraries for data saying that we use IBM technology opens operating systems. The company uses every generation brings a big leap in backups. The company also deployed doors and gets people’s attention, helping the Red Hat OpenShift platform to performance and manageability. By IBM Storage Networking SAN64B-6 us grow our market share.” containerize and deploy applications. deploying IBM Power Systems servers switches to meet the networking Shibuya is taking advantage of in a high-availability configuration at demands of its new, high-performance Shibuya is finding particular success the performance boost offered by our two data centers, we can provide data center infrastructure. in serving 24/7 organizations that are IBM POWER9™ processors to slash the non-stop, versatile services that looking for high availability. For example, response times for customers’ companies need to run their operations Trioplast, a European leader in packaging business-critical applications. smoothly 24/7.” solutions, looked to the company to help it meet a sudden increase in demand.

3 Wibeck elaborates, “When the COVID-19 For both Shibuya and its customers, “IBM technology is designed for Solution components crisis hit, Trioplast switched to producing accommodating growing business seamless scalability, which means ® ® personal protective equipment for volumes is now simpler. Wibeck that both we and our clients can • IBM Power S922 healthcare workers. This put them concludes: “IBM technology is designed seize growth opportunities • IBM FlashSystem® 900 under intense pressure, and made high for seamless scalability, which means with confidence.” availability even more important than that both we and our clients can seize • IBM FlashSystem 5030 before. We support their ERP system growth opportunities with confidence. Christian Wibeck, Head of Business • IBM FlashSystem 5010 and monitor their systems 24/7 using For our clients, we aim to be a partner for Development, Shibuya • IBM TS4300 Tape Library IBM technology, which enabled them growth – and our IBM infrastructure is a to rise to the challenge without any key enabler of that mission.” • IBM SAN64B-6 interruptions to production.” • IBM PowerVM®

• IBM Spectrum® Protect

• IBM AIX®

• IBM i

• Red Hat Enterprise Linux

• SUSE Linux Enterprise Server

Take the next step To learn more about IBM Power Systems or IBM Storage technology, please contact your IBM representative or IBM Business Partner, or visit the following websites: ibm.com/uk-en/it-infrastructure/power or ibm.com/uk-en/it-infrastructure/storage

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