JR East's Life-Style Business (Shinagawa Development Project)

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JR East's Life-Style Business (Shinagawa Development Project) JR East’s Life-style Business (Shinagawa Development Project) Yuji Murakami Manager, Life-style Business Development Headquarters, (Shinagawa and Large-Scale Developments Department) East Japan Railway Company (JR East) Tokyo, JAPAN 2 Contents • Overview of JR EAST • Overview of Life-style Service Business • Development Projects around Stations • Shinagawa Development Project 3 Overview of JR East Japanese EAST JAPAN RAILWAY COMPANY JR National HOKKAIDO Railways • 7500km railway network • 1,700 stations • 17 million passengers/day JR EAST JR JR (Tokyo) In 1987 FREIGHT WEST JR JR JR CENTRAL KYUSHU SHIKOKU 4 Operating revenue Non-Rail Business Total US$27b 30% US$8b Rail Business 70% Figures are approximate US$19b *FY2018 ARP2018.~MAR2019. 5 Organization of Life-Style Business Station Railway Operations Branch offices HQ Railway dept. Station Operation Station Utilization Life-Style Business LSBD dept. Business Shopping Center Development HQ /Office/ Hotel Business Group Advertising (LSBD) Property Leasing & companies Management …etc. Daily passengers : 17million 6 Major fields of Life-Style Business Retail & Office Restaurants (33 Buildings) (appox.2,000stores) In-Station SC Fitness Club (24zones) (28 facilities) Shopping center (159 SCs) Advertising Hotel (45 hotels) Regional (appox.7,000 rooms) Revitalization 7 Vision for Life-style service business growth Until Now CITY UP! SC Hotels Offices Life-style service business Operating Revenue Railway FY2016 FY2026 Stations US$8b US$12b 150% 8 Development Project(example) Regional Area Shinjuku Tokyo Area Akita Shibuya Nagano Tokyo Shinagawa 9 Tokyo Station Transfer development rights 10 Shinagawa Development Project New Station in2020 11min Railway Yard Shinagawa Station 11 Shinagawa Development Project 横浜方 Shinagawa To Tokyo New Railway yard Station 方 東京 New Station Rail line (in 2020) Relocate Development site (13ha) 12 Shinagawa Development Project Open in 2024 Block1 Block3 Block4 North South Block2 Open after 2030 tower tower Block5 Block6 Takanawa Gateway Shinagawa Station Station Open in 2020 13 Shinagawa Development Project [TOD] 1. Public Transit 2. Connected ・Train, Bus, Bike through pedestrian network TOD Transit Oriented Development 3. Urban development ・multipurpose urban complexes 14 [TOD] 1. Public Transit Exterior image Interior image New Station (Takanawa Gateway Station) Planning design with Kengo Kuma 15 [TOD] 1. Public Transit Block4 New Pedestrian square stationticket gate Public Square Route15 Transit square Multi-layered square train bus taxi Walking 16 [TOD] 2. Pedestrian Network Park Block1 Block3 Block4 Block4 (North Tower) (South Tower) New Station Greenery Block2 Park square area square square square square Subway Station 17 [TOD] 3. Multipurpose Urban Complexes (New station) 18 Thank you.
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