MEDIA PACK THE MISSION It’s all about nearness; about a deep understanding of what makes people tick. Nearness isn’t just about geography. It’s about common connections and purposes. It’s about speaking the same language, laughing at the same jokes, caring about the same things.

On-air, online and in our neighbourhoods, nearness and understanding helps us to deliver common bonds – connections that bring people closer. The Hits Radio Network is all about these connections and ‘me too’ moments that bring us closer to our audience than any other radio station. Aimed at a family-focused audience aged 25-44, the Hits Radio Network offers listeners an entertaining and fun escape brought to you by original, authentic presenters with great relatable banter.

Featuring a soundtrack of the biggest hits of the day alongside treasured favourites, the network is bursting with huge tunes and big personalities, with a strong sense of community at its core. Our vision is to deliver the most popular music for 45-64 year olds, reflecting the life stage of our listeners and keeping them informed and up-to-date with the latest news and information from where they live.

We play the greatest hits from the 70s and 80s with a sprinkle of megahits from the 60s and 90s thrown in for good measure. Classic songs that stand the test of time and sound as good today as they did when you first heard them. HITS RADIO NETWORK LISTENERS: HITS RADIO NETWORK

The Hits Radio Network targets 25-44 year olds. They love music, they love life and they love to have a laugh. They want to be engaged in today, to have their finger on the pulse. They’re newly married, or in a long-term relationship, with a young family. They come to us because they want to hear the music they love – the biggest hits of today and the last 15 years. They choose the Hits Radio Network because they want to know what’s going on in their community, and they want to have fun.

THE GREATEST HITS NETWORK

The Greatest Hits Network targets 45-64 year olds, who are mature, but young at heart. They have a growing or grown-up family and have been buying music since the mid-late 70s. They’re married or in a long-term relationship, and they own their own home with at least one car. They’re engaged, involved and enjoy life. They come to our stations to hear the music they love. Songs that have, and will, stand the test of time. Music that evokes memories of times and places that made them feel great. MULTI-PLATFORM OFFERING

HITS RADIO NETWORK ONLINE

Across the Hits Radio Network we, engage our audience through multiple digital touchpoints. Our content strategy is simple. Everything we do reflects our consumers’ lives – not ours. Every email we send to our database, every Facebook post, every tweet, directs our consumers to our website, putting it at the heart of everything we do. This builds an attractive advertising platform for our clients as we’re always creating fresh, innovative and topical content to entertain our audience.

We deliver the latest music, entertainment and local content that reflects the lives of our audience. We’re the first to inform them of what’s going on in their world, becoming their number one trusted source for the hottest stories. We create digital campaigns that deliver results for our clients. We’re experts in building brands, increasing databases and putting our clients’ businesses in front of a large digital audience.

Our websites are responsive to ensure our content is easier to consume on smart phones, tablets and computers. We give our audience a positive user experience across all devices to ensure loyalty to our brands and repeat visits. OUR APP

Our consumers’ lives are busy, so it is essential that we make our brands as accessible as possible. Our mobile apps allow our audience to engage with our radio stations while on the move. Through our apps consumers can listen to the radio, interact with us on social media, watch our latest videos and be kept up to date with the latest news. Group Managing Director, Hits Radio Network Graham Bryce

Group Content Director, Hits Radio Network Gary Stein

Regional Managing Director, Northern Ireland Mark Mahaffy

Managing Director, Wave 105 Martin Ball

For all advertising enquiries [email protected]