MANGA CATALOGING PROJECT NAOMI SHIRAISHI C.V.STARR EAST ASIAN LIBRARY UC BERKELEY

Project Description PREWAR MANGA SHONEN SEINENSEINEN MANGAMANGA TOKYO PUCK In recent years, more scholars and researchers of MANGA Seinen manga’s original target audience was men in their Japanese studies have become interested in manga as a Seinen (Adult) manga’s Influenced by Western 20s and 30s. Nowadays it has much broader readers in pop culture phenomenon and/or a form of literature. As a Shonen (Boys’) manga’s target audience is teenage or original target audience satirical cartoons, Tokyo terms of their genders and ages. Compaired with Shojo and result, academic libraries all over the US have started to younger boys. They typically include more action was men in their 20s and Puck (1905-1941) shonen manga, seinen manga typically has much more collect more manga and manga-related resources. scenes with various onomatopoeia and fewer 30s. Nowadays they have founded by Rakuten narratives. Popular Shonen manga topics include realisticmuch broader drawings readers and complicated in stories. Its protagonists Kitazawa, depicts social are often older adults. The East Asian Library at UC Berkeley is planning to adventure, sports, and fights. terms of their genders and and political events in PICTURE participate in a manga exhibit this fall and has been ages. Compared with Japan and the world. adding more manga to its collection. It is important for Shojo and Shonen manga, catalogers to make their manga resources more Seinen manga typically PICTURE searchable and as accessible as possible. have much more realistic drawings and complicated When it comes to manga collections, the standard stories. The protagonists cataloging practice may not be sufficient to make it easy are often older adults. to search for specific manga. Most manga records have a NORAKURO PICTURE narrow range of call numbers that are either PN6790.J3 PICTURE (secondary sources), PN 6790.J32 (collections), PN6790.J33 (works by author) or PN6790.J34 (works by Norakuro (1931- 1941) by title). Many records only have “comic books, strips, etc. -- Suiho Tagawa, was published Japan” as their subject headings. in the magazine Shonen Kurabu (Boys’ Club) and Most Japanese manga have a clear target audience became very popular. Its determined by the magazines in which they are originally protagonist is a stray dog who published and stories and drawings are often adjusted joins a dog military and, PICTURE according to the target audience. Therefore it is extremely through his brave and often SHOJO helpful to be able to organize manga records by their humorous activities, goes up target audiences. Also, common Japanese manga genres the ladder in the military. BL MANGA may not fit into standard LC genre terms even though the MANGA BL MANGA LC recently added many comic related genre terms. Shojo (Girls’) manga’s BLBL (Boy’s (Boys’ Love) Love) manga manga became very popular for the last target audience is Therefore, a manga cataloging project is needed to couplebecame of verydecades. popular Its mainin focus is on male gay romance (of teenage or younger identify optimal target audiences and genres for Japanese beautifulthe last coupleyoung men)of and its target audience is adult women. girls. The characters of manga. By consulting with manga researchers and Itdecades. is a ramification Their main from Shojo manga. Shojo manga collaborating with other catalogers, the best practices for focus is on male gay POSTWAR MANGA traditionally have big manga cataloging will be proposed so users can find romance (of beautiful eyes with shiny stars in manga suited for their research interests much more young men) and their them, elaborate hair and easily. The Ohio State University, which has the largest target audience is adult clothes.Their stories manga collection in North America, has been using its OSAMU TEZUKA women. This genre is tend to focus on own local manga genre terms for years, but with the new an outgrowth of Shojo Osamu Tezuka (1928- characters’ emotions LC genre terms and the cataloging practice changes, it is manga. time to re-evaluate manga cataloging practice. 1989) is considered as and frequently use PICTURE PICTURE the father of monologues. The goal of the project is to make the manga collections contemporary manga searchable and accessible by manga-specific genre and his works terms. To measure the success of the project, local influenced all genres. manga researchers will test the online catalog to see if His Astro Boy is well PICTURE they get satisfactory search results in an efficient manner. known internationally.

This poster shows how different each genre of manga is to demonstrate why it is important to be able to organize manga records according to their genre.