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Home , Durif, Varietal

Variety snapshot 2020 - Gewurztraminer Hectares Historical plantings Variety Durif 700 Durif Colour Red 600

Plantings 500 Source: ABS National Survey 2015 Durif All varieties 400 Area planted in (hectares) 625 135,133 300 Percentage of total area 0.5% Percentage of red varieties 0.7% 200 100 Crush 0 Source: National Survey 2020 Durif All varieties 2001 2002 2003 2004 2005 2006 2007 2008 2010 2012 2015 Total 300 463 331 339 400 402 451 433 442 500 625 Tonnes crushed in 2020 12,796 1,520,608 Percentage of total crush 0.8% Percentage of red crush 1.5% Share of crush by region

Heathcote Top five regions % of total crush Durif All varieties Rutherglen Others 71% 20% Murray Darling Riverland 10% 34% ‐ Swan Hill Murray Darling - Swan Hill 6% 4% Rutherglen 4% 0% Riverland Heathcote 2% 1% Others 8% 42% Riverina

Exports Source: Australia Wine Export Approval System 2019-20 Durif Exports by variety content Durif All varieties Export volume ('000 litres) 3,512 729,712 Export value ($'000 FOB) 15,391 2,839,993 Variety exports historical Share of export volume 0.5% $'000 FOB Share of export value 0.5% '000 litres Durif 4,000 $18,000 3,500 $16,000 $14,000 Durif and Durif All bottled wine 3,000 $12,000 Label claim exports (packaged only) blends exports 2,500 $10,000 Total exports ('000 litres) in 2019-20 1,786 332,592 2,000 $8,000 Change in volume from 2018-19 18% -8% 1,500 $6,000 Total export value ($'000 FOB) in 2019-20 8,646 2,321,680 1,000 $4,000 Average value per litre $4.84 $6.98 500 Volume Value $2,000 0 $0 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Top five export destinations and Durif and Durif All packaged Financial year share of exports by value blends wine exports UK 52% 7% China mainland 25% 45% USA 11% 15% Share of labelled exports by destination

New Zealand 3% 3% Durif and Durif blends All packaged wine exports Canada 2% 7% 60% Others 7% 23% 50% Top five label claims by value with Durif in the name 40% Durif, Shiraz Durif 30% Durif, Shiraz, Touriga 20% Durif, , Shiraz, 10% Durif, Mataro 0% UK China USA New Canada Others Prepared Dec-2020 mainland Zealand Disclaimer This information has been made available to assist on the understanding that the Wine Australia is not rendering professional advice. Wine Australia does not accept responsibility for the results of any actions taken on the basis of the information contained in this report nor for the accuracy, currency or completeness of any material contained in it. Wine Australia expressly disclaims all and any liability and responsibility to any person in respect of consequences of anything done in respect of reliance, whether wholly or in part, upon this report.

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