A REPORT FROM THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS DECEMBER 2018
STRONG SECTOR UNDERGOING CHANGE FROM GLOBALISATION AND DIGITALISATION
A Swedish, Nordic and International Survey of The Consulting Engineering and Architectural Groups KEY FIGURES 2017 (2016)
86 The sector turnover in Sweden was SEK 86 billion (SEK 73.7 billion) billion
8 The increase in turnover was 8 % compared with 2016¹ percent 17.4 Swedish groups had sales amounting to SEK 17.4 billion billion in subsidiaries abroad (SEK 16.9 billion)
66 200 The sector had a total of 66 200 employees employees in Sweden (60 500)
5 Personnel growth was 5 % compared with 2016² percent
16 000 Swedish groups had 16 000 employees employees in subsidiaries abroad (15 800)
12 000 The sector consisted of some 12 000 companies in Sweden (11 000) companies
SEK 1,300k The turnover per employee was SEK 1 300 000 (SEK 1 218 000)
7.4 The average operating margin was 7.4 % (7.2 %) percent
7.1 The average profit margin was 7.1 % (7.2 %) percent 4.7 The average net margin was 4.7 % (5.1 %) percent
1 In this year’s review, companies that together have a turnover of over SEK 6.4 billion have been added to the survey. As a consequence, the real growth rate is 8 % and not 17 %. 2 In his year’s review, companies that together employ 2 700 personnel have been added to the survey. As a consequence, the real growth rate is 5 % and not 9 %.
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 ABOUT SVENSKA THE SECTOR TEKNIK&DESIGN- CONTENTS REVIEW FÖRETAGEN
The Sector Review has been published by the The Swedish Federation of Con- Foreword by Magnus Höij, Swedish Federation of Consulting Engineers sulting Engineers and Architects and Architects (STD-företagen) since 1995. It is (STD-företagen) is an employer and Managing Director, STD-företagen 4 a compilation of the architectural, engineering sector-oriented organisation that Five current trends 4 consultancy and industrial consultancy sectors represents the interests of innovative in Sweden, the Nordic countries and Europe. companies in the knowledge-intensive The Review presents ranking lists of the largest service sector. It is our task to create THE SWEDISH MARKET 6 corporate groups on the respective markets, the preconditions necessary for a interesting key business ratios, news about world-leading architectural and engi- Sector development 2017 and 2018 6 structural transactions and information on the neering sector. Development by sectors 7 development and economy within the sector The Swedish Federation of Consult- over the past year. ing Engineers and Architects was Interview, Gert Wingårdh, Wingårdhs 10 Since 2005, STD-företagen’s counterparts founded in 1910 so we have a long his- A comparison with other consulting industries 12 in the neighbouring Nordic countries have con- tory of driving change through innova- tributed to the Review. The organisations that Interview, Tore Strandgård, Incoord 13 tive design work that is developed into participate in this cooperation are FRI in Den- Key figures for the largest cutting-edge solutions. We represent mark, RIF and Arkitektbedriftene (Architects’ Swedish consulting groups 14 association) in Norway, SKOL in Finland and the interests of 765 member firms that FRV and SAMARK (Architectural association) together have some 37 000 employees, Interview, Johanna Frelin, Tengbom 15 in Iceland. which is two thirds of the sector’s The 50 largest architectural groups 16 total personnel force. We are part of The figures in the Review are based on the The 50 largest industrial consultancies 17 latest available data that we have been able to Almega, which is Sweden’s leading find on the respective firms. For just over half organisation for service firms and the Interview, Mikael Vatn, Etteplan Sweden 18 the firms the review is equivalent to a calendar largest association within Svenskt Swedish structural deals 19 closing for 2017. The remaining firms have split Näringsliv (Confederation of Swed- The 30 largest groups in Sweden 21 financial years. In most cases, we have received ish Enterprise). Almega organises the their annual reports for 2017/18. However, some activities of over 10 700 member firms Sweden’s 300 largest groups 22 annual accounts were not ready when work on in some 60 different sectors. the collection of basic data came to an end, for We offer service and advice in example for those companies whose annual THE NORDIC MARKET 28 employer and sector-related matters. accounts close at the end of August. In these We focus on a number of important key Nordic comparison of key figures 30 cases, we have retained the same figures as for 2016/17. For the sake of simplicity, we refer to areas in order to create the conditions Interview, Mickey Johansson, WSP Sweden 32 necessary for our member firms to the compiled figures that applied for 2017. The 10 largest groups in the Nordic region 33 The corporate information in the Review function both as professional partners has been acquired via the databases Soliditet and as employers. The 50 largest architectural (Sweden) and Factiva Dow Jones Companies & groups in the Nordic region 34 Executives (Europe), from the Nordic organisa- FRI – the Danish market 35 tions, direct from companies or via the com- MAGNUS HÖIJ Interview, Ib Enevoldsen, Ramboll Denmark 38 panies’ home pages. The monitoring covers MANAGING some 2,000 companies in Sweden, the Nordic DIRECTOR Denmark’s 100 largest groups 40 SVENSKA TEKNIK& Area and Europe. Collecting the information is RIF – the Norwegian market 42 an extensive and time-consuming task, and in DESIGNFÖRETAGEN some cases it is impossible to obtain reliable Interview, Øyvind Mork, Asplan Viak AS 43 information. The information on the interna- AB – the Norwegian market 46 tional companies is more difficult to access. In Interview, Siri Bakken, Oslo Works & NTNU 48 Sweden, annual reports are public documents. This is not the case in all countries, and many DAVID CRAMÉR Norway’s 100 largest groups 50 firms are reluctant to disclose their figures. In MARKET ANALYST SVENSKA TEKNIK& FRV – the Icelandic market 52 these cases, we use the most recent material DESIGNFÖRETAGEN we can find. Consequently, all companies that Iceland’s 20 largest groups 54 appear in – or should appear in – the Review Interview, Tryggvi Jónsson, Mannvit 56 are requested to contact STD-företagen and to SKOL – the Finnish market 57 submit their details in order to make sure that the information published on them is correct. MIKAEL VATN Interview, Jyrki Keinänen, AINS Group 58 CEO ETTEPLAN We would like to thank those companies SWEDEN AND Finland’s 100 largest groups 60 that have helped us by submitting their annual CHAIRMAN OF reports or figures! SVENSKA TEKNIK& We would especially like to thank Mikael DESIGNFÖRETAGEN THE INTERNATIONAL MARKET 62 Vatn (Etteplan Sweden), Kaj Möller (Sweco International), Johanna Frelin (Tengbom), International development 64 Mickey Johansson (WSP), Tore Strandgård Cover photo: New Beacons; the winning bid Profit margin development, (Incoord), Gert Wingårdh (Wingårdhs), Tryggvi for the design of stations and towers in the new Europe’s 200 largest groups 64 Jónsson (Mannvit), Siri Bakken (Oslo Works & Gothenburg city-funicular. Produced by UNStudio World’s 10 largest groups 64 NTNU), Øyvind Mork (Asplan Viak), Ib Enevold- and Kjellgren Kaminsky Architecture. sen (Ramboll Denmark) och Jyrki Keinänen Picture: UNStudio. Listed consultancies – a comparison 65 (AInsinöörit) for their contributions to the report Interview, Kaj Möller, Sweco International 66 through the interviews! Swedish Federation of Consulting Engineers and Architects (Svenska Teknik&Designföretagen) in Europe’s 50 largest architectural groups 67 DAVID CRAMÉR cooperation with Pär Ek Grafisk Form (Graphic Europe’s 200 largest groups 68 MARKET ANALYST design). SVENSKA TEKNIK&DESIGNFÖRETAGEN Printing: Brandfactory Stockholm 2018 [email protected] +46 8 762 67 02 Translations: JNG Ainscough HB
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 3 FOREWORD A DESIRED FIVE CHANGE AT THE RIGHT CURRENT TIME TRENDS
At present, our sector is undergoing a long series of changes. Companies are being acquired. The market is being consolidated. Companies are being professionalised. Globalisation is becom- ing increasingly evident. They say that change should preferably be made from a position of strength, and not from one of weakness. Currently, the companies within Svenska Teknik&Designföretagen (the Swedish Federation of Consulting Engineers and Architects) – often advisory engineering and architectural firms – have a very strong position on the market. It has been a very good economic situation for housing construction, for the infrastruc- ture and for the needs of industry for smart services and development support. Therefore, the changes in our sector are taking place at a time when we can go from an already strong position and make INNOVATION ARTIFICIAL INTELLIGENCE companies even stronger in both national and international competition. It is also claimed that changes should There is a growing need for new solu- There is no doubt whatsoever that be made because you want to, and not tions in all areas. This is true with regard artificial intelligence, AI, is becoming because you have to. Frequently, companies or sectors are to building, urban and rural planning increasingly capable and has the ca- forced to make changes as a result of deteriorating markets, shifts in technol- and to the business sector in general. pacity to do more. Things that we once ogy or other developments in the world And to an ever growing extent, com- considered impossible for a machine around us. In our case it is a combination of curiosity, insight and new demands on panies and organisations need help to do are nowadays carried out by the part of clients that have made it pos- with their innovation processes and in IBM’s or Google’s machines without sible for our companies to develop. When our member firms seek beyond discovering these innovative solutions. problems – in fact often better than by their natural habitat it is in the secure knowledge that we do not abandon any- Engineering and architectural firms a human-being. We know very little thing – we grow. There is no shortage of have always offered smart and innova- about how the early, creative stages challenges, either at corporate level or in the structures that a member association tive solutions, but now the level of inter- are affected by the artificial intelligence: is concerned with. But our sector is helping itself, just at est being shown is substantial and it is the journey has just begun. But a grow- the right time. And with the right driving frequently a fundamental feature of the ing number of evaluators are of the force. supply, in both large and small projects. opinion that it will have a major impact. And it will redraw the map of who does MAGNUS HÖIJ MANAGING DIRECTOR, SVENSKA what and how. TEKNIK&DESIGNFÖRETAGEN
4 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 TRENDS
ROBOTISATION BIG DATA SUSTAINABLE DEVELOPMENT In parallel with the advances that are Digitalisation changes many things. Environmental challenges are ap- being made in AI, the same kind of AI and robotisation are two conse- pearing on the scene more frequently, rapid development is also being expe- quences of digitalisation, but access are increasingly demanding and are rienced in robot technology. The use to large quantities of data is another. having an impact on a growing number of robots in our factories has for many The chance to analyse our physical en- of people. Companies possessing years been common practice; now it is vironment –regardless of whether the a large quantity of engineering and playing an even greater role in the con- object in question is a building, a bridge architectural know-how have for struction process. Robots that install or a truck – increases when sensors many years been the driving force in stonework, robots that build walls and and other data are collected in. It sustainability issues: it is precisely our 3D-printers that eject shotcrete. Butt provides us with better opportunities to members who have the knowledge 3D-printers are also becoming impor- understand what should be developed necessary to solve these sustainability tant in connection with design activities and how. But the sensors and digital issues. But now we are experiencing a – in both small series as well as in pro- tools mean that it is also easier to main- significant increase in the interest and totypes. There is no doubt that design tain what we have already created. demand being shown in sustainability, work and planning will be affected fun- and more needs to be done. There is damentally by the fact that work carried a growing need for extensive and in- out previously by a human-being is now novative solutions. performed by a robot.
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 5 THE SWEDISH MARKET THE SECTOR’S DEVELOPMENT IN 2017 AND 2018 2017 saw continued expansion in the engineering and industrial consultancy, and architecture sector in Sweden. 12 000 com- panies had turnovers of SEK 86 billion and 66 200 employees during 2017. This is equivalent to a growth rate of 8 %³ measured in terms of turnover and 5 %⁴ in the number of employees. The sec- tor has experienced a period of record strong growth for several years that has also had an impact on profitability, which has improved. The average operating margin increased to 7.4 % in 2017, from 7.2 % during 2016, but the average profit margin dropped to 7.1 % from 7.2 % in 2016. The sales per employee increased to SEK 1 299 000 during 2017 from SEK 1 218 000 in 2016.
Companies in the sector Turnover in the Sector, MSEK 37500 37300 The sector is defined in this report as en- 36900 gineering consultancy firms operating Million Industrial consultancies, turnover Turnover of Swedish SEK in Sweden groups abroad 32300 in the fields of building, civil engineer- Building/Construction oriented
*) 28600
consultancies, turnover in Sweden 31800 31700 ing and industry, and architectural firms. 31500
80000 27800
Also included in the coverage are a num- 28800 70000
ber of inspection and certification firms. 24500 23500 24000
The sector consists of some 12 000 60000 23000 20000 companies, 10 900 of which have from 50000 14300 15600 13200 52700 52700 52600 0–2 employees, 20 have over 500 em- 14900 40000 13800 12600
ployees and 12 have more than 1 000 em- 11200 43100 41900 9800 9800 8400
30000 37000
ployees. The consolidation trend remains 7400 6400 5300 4200 3500 1200 strong and means that the larger firms 3100
20000 1100 2500 1200 are becoming even larger and that the 1600 10000 31700 28200 13300 28000 15800 11800 17400 14500 19000 33000 52400 14700 21000 13200 24200 medium-sized firms are becoming fewer 56500 64600 64800 65000 26700 36500 37500 46700 10400 17100 10700 11400 12200 12100 12000 0 in number. The ten largest groups had 90 91 92 93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18p19p 43 481 employees during 2017 compared with 40 051 in 2016. They have in other Average number of employees in the Sector 29600 words grown by almost 4 500 employees Industrial consultancies, employees Employees, Swedish 29600 29400 in Sweden groups abroad
in the space of a year. Building/Construction oriented 29000 consultancies, employees in Sweden *)
Number 25800 25900 25800
Number of employees Number of companies of employees 25700 25100 501 – 19 25500
60000 21100
101 – 500 50 23000 21400 51 – 100 51 21000
50000 18500 17500 21 – 50 175 14500 16700 16500 18700 14700 11 – 20 240 17000 14600 40000 13500 16000 11600 12400 12800 3 – 10 1375 12100 10500 13200 9500 39100 38800 38700 12500 12600 1800 8500 12700 0 – 2 10090 6300 1800 5400 11700 4500 11100 2000 10900 33750 10600 30000 33300 3300 10700 9250 10000 2500 8300
12000 30000 28000 26900 26800 24900 24500 24500
20000 24000 23400 21700 21800 21550 21300 20500 21500 20400 20100
10000 31000 31000 45600 49500 51000 51400 39900 44150
3 28200 25200 23000 20300 21200 21500 21600 22000 21000 21500 21800 23100 23000 22100 22700 23100 25100 26100 27400 26100 30200 27500 In this year’s review, companies that together have a 0 turnover of over SEK 6.4 billion have been added to the 90 91 92 93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18p19p survey. As a consequence, the real growth rate is 8 % and *) Of the building/construction-oriented consultancies architects represented 11 billion SEK in not 17 %. turnover and 9,000 employees in 2017. Certification and testing-oriented companies representing 4 In this year’s review, companies that together employ 2 700 personnel have been added to the survey. As a 2 billion SEK in turnover and 1,800 employees are not included in the numbers above. consequence, the real growth rate is 5 % and not 9 %. Source: Svenska Teknik&Designföretagen
6 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 THE SWEDISH MARKET
THE SWEDISH INDUSTRY TURNED OVER 86 BILLION SEK AND EMPLOYED 66 200 STAFF IN 2017.
Key business ratios had a total turnover of SEK 2 billion and The architectural, engineering consul- 1 800 employees during 2017. The aver- Added value for tancy and industrial consultancy sec- age turnover per employee in the sector the 300 largest groups tor in Sweden is continuing to grow. The increased to SEK 1 299 000 from SEK kSEK per employee total turnover increased to SEK 86 bil- 1 218 000 during 2016. With the foreign- lion during 2017 from SEK 73.7 billion based operations, the turnover per em- 700 in 2016. The number of employees in ployee was SEK 1 264 000, up margin- the sector increased to 66 200 in 2017, ally from SEK 1 187 the previous year. 650 from 60 500 the previous year. The num- The level of profitability was further ber of companies that are included in strengthened somewhat in 2017. The op- 600 the review has increased, which can ex- erating margin (EBIT) increased to 7.4 % plain part of the expansion. The actual from 7.2 % during 2016. However, the 550 growth was approximately SEK 6 bil- operating margin before depreciation lion and 3 000 employees, or 8 % and (EBITDA) was 9.2 %, compared with 500 5 % respectively. The subsidiaries of the 8.6 % in 2016. The profit margin (result Swedish groups abroad had a turnover after financial items) was 7.1 % in 2017, 450 of SEK17.4 billion and employed 16 000 i.e. somewhat lower than the 7.2 % regis- personnel, compared with SEK 16.9 bil- tered in 2016. The net margin (the profit 400 lion and 15 800 employees in 2016. Also for the year after tax) also decreased – to 01 03 05 07 09 11 13 15 17 included in the review are a number of 4.7 % from 5.1 % the previous year. But Source: Svenska Teknik&Designföretagen inspection and certification firms. These the operating margin is probably the
Development by sectors
Turnover per employee, SEK thousand Profit after financial items per employee, SEK thousand 08 09 10 11 12 13 14 15 16 17 18p 19p 08 09 10 11 12 13 14 15 16 17 18p 19p
The top 300 groups 1 037 1 017 1 065 1 130 1 161 1 150 1 165 1 182 1 230 1302 1297 1291 78 46 85 92 88 64 67 69 91 94 95 87 Building construction 1 102 1 086 1 125 1 150 1 171 1 194 1 181 1 213 1 286 1354 1348 1341 101 81 104 92 92 76 71 77106 107 108 96 oriented of which
Architectural firms 1 063 1 098 1 099 1 132 1 158 1 214 1 159 1 177 1 264 1283 1271 1259 110 87 84 98 92 63 84 100138 133 127 103 Engineering 1 107 1 184 1 129 1 153 1 174 1 093 1 184 1 219 1 290 1372 1368 1362 101 80 107 90 92 79 70 73106 103 103 94 consultancies Industrial consultancies 949 964 954 1 099 1 148 1 093 1 143 1 136 1 153 1237 1234 1229 44 -17 45 91 82 49 61 58 70 79 79 76
Profit margins in Profit margins Change in payroll the top 300 groups Architectural rms costs/employee Engineering consultancies Median Industrial consultancies % % % 10 10 10 9 9 9 8 8 8 7 7 7 6 6 6 5 5 5 4 4 4 3 3 3 2 2 2 1 1 1 0 0 0 18p19p 00 02 04 06 08 10 12 14 16 18p19p -1 00 02 04 06 08 10 12 14 16 00 02 04 06 08 10 12 14 16 18p 19p -2 -3 Source: Svenska Teknik&Designföretagen
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 7
10 9 8 7 6 5 4 3 2 1 0 THE SWEDISH MARKET
THE OPERATING MARGIN INCREASED TO 7.4 % IN 2017, FROM 7.2 % IN 2016.
business ratio that shows most accurately neering consultants is expected to in- pared with the SEK 10.1 billion turno- how profitability in the sector is devel- crease. For 2019, it is likely that profita- ver in 2016. The number of employees oping. Many foreign-owned companies bility development in the sector will slow increased to 9 000 compared to 8 200 send group contributions to their parent down and perhaps even decrease some- during 2016. The turnover per employee companies, which has an impact on both what. Factors that support these expecta- was SEK 1 222 000 in 2017 compared to the profit margin and the net margin for tions are a slowdown in the housing sec- SEK 1 232 000 in 2016. Swedish architec- the Swedish sector. tor, a greater proportion of public sector tural firms had a turnover of SEK 1 bil- It is anticipated that the profitabil- clients and somewhat lower average fees. lion in foreign subsidiaries and some ity levels will be approximately the same 800 employees. Profitability decreased for 2018 as they were for 2017, with cer- Architectural firms somewhat during 2017. The profit mar- tain variations. The profitability among The architectural sector had a turno- gin decreased to 10.3 % from 10.9 % in architects is expected to decrease some- ver of SEK 11 billion in Sweden in 2017, 2016. However, the operating margin in- what whereas the profitability of engi- which is a significant upswing com- creased to 11.4 % in 2017 from 10.4 % the previous year. Industrial consultancies Investments in Sweden The industrial consultancy sector had a 2017 2018 p 2019 p turnover of SEK 31.5 billion in Sweden Billion SEK % % % during 2017, compared with SEK 28.8 Dwellings 260,5 12 -2 -9 billion in 2016. It had 25 700 employees Other premises 156,6 7 6 2 compared with 25 500 the previous year. Industrial buildings 8,2 16 -6 4 The turnover per employee increased to SEK 1 226 000 from SEK 1 129 000 Infrastructure and installations 86,7 0 6 4 in 2016. Swedish industrial consultants Total construction had a turnover of SEK 5.4 billion in for- oriented investments 512,0 8 2 -3 eign subsidiaries and 4 900 employees. Investments by manufacturing Profitability increased in 2017. The profit industries in machines and margin increased to 6.3 % from 6.0 % tools, according to STD-före tagen and Statistics Sweden 58,2 3 -1 1 during 2016. The operating margin in- Building and industrial investments in 2017 and forecasts for 2018 and 2019. creased to 6.6 % from 6.1 % the previous year. Source: Statistics Sweden and Swedish Construction Federation Engineering consultancies Engineering consultancies had a turn- Annual billing ratio Average billing ratio per sector over of SEK 41.6 billion in 2017 and Architectural rms 29 700 employees compared with SEK Engineering consultancies 33 billion and 25 100 employees during Industrial consultancies 84 84 2016. However, a large proportion of this 82 82 upswing is attributable to an increase in the amount of material reviewed in the 80 80 processing of this report. Almost SEK 6 78 78 billion and 3 000 employees have been 76 76 added to the survey material studied, so the growth was in reality approximately 74 74 SEK 3 billion and barely 2 000 employ- 72 72 ees. The turnover per employee was SEK 70 70 1 400 000 in 2017 compared to SEK 1 315 000 during 2016. The profitability 68 68 level was worse in 2017 compared with 66 66 2016. The profit margin was 7.3 % in 2017 98 00 02 04 06 08 10 12 14 16 18 09 10 11 12 13 14 15 16 17 18 compared with 7.7 % during 2016. The The billing level of the listed companies, weighted From member surveys for the report according to the size of the respective company. Investeringssignalen, weighted according to the operating margin was 7.4 % in 2017 com- size of the respective company. pared with 7.8 % during 2016.
8 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 THE SWEDISH MARKET
Centre for humanities theatre in Uppsala. Winner of Plåtpriset (metal sheeting and architecture- price) and Design S Awards 2018 – the Aluminum price. Designed by White architects. PHOTO: MÅNS BERG
Stenpiren travel centre, on the wharf of the new Gothenburg city district Skeppsbron by the river. PHOTO: HENRIK FOGLKLOU
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 9 THE SWEDISH MARKET
INTERVIEW GERT WINGÅRDH CEO, WINGÅRDHS
operations with architects is usually TECHNOLOGY ALLOWS TIME because they want to offer their clients a full-service undertaking. FOR CREATIVITY! Many future proprietors do not at present have their own organisa- The rate of development in the I believe that a combination tions that can manage the work of a housing sector has slowed of measures is necessary and a large number of parallel consultants down over the past year. How general changeover/ supplementa- in a project. It can also be seen that would you describe develop- tion of the sector to a structure with the number of assignments incorpo- ment at sector level, or in other less expensive housing units. Local rating a requested main consultant words how much does it affect authorities have a responsibility to undertaking is on the increase. the overall economy of architec- provide areas that have the condi- What are the trends in the sector tural firms? tions necessary to build housing both now and in the future, let Fluctuation in the housing sector Gert Wingårdh, CEO Wingårdhs at a reasonable price, and with a us say five years? Think in terms is rapid, and in this context psychol- flexible planning process. Here we of corporate structure and size, ogy has always played an important architects can assist both future and business models. role. The fear of price decreases and have succeeded in maintaining proprietors and local authorities. Greater mobility on all levels – runaway credit costs among hous- over the years. The consolidation trend has customer, personnel and tools – that ing developers is leading to caution. The housing shortage has not been in progress for many years can result in greater cooperation Stricter amortisation requirements been eliminated. What do you feel now, and architects have been between different areas of compe- are resulting, among other things, in needs to be changed in connection integrated with engineering tence and individual experts. tenant-owner projects that are being with housing construction in order to consultants. What does this Clients will demand greater changed into rented apartment stimulate investments again? offer in terms of advantages and insight and control – technical tools schemes, reduced prices for newly There is still a severe lack of hous- disadvantages? provide the opportunity to follow built housing properties and con- ing. Boverket’s assessment that a It is not only the large engineering the work in detail and transparency struction firms that are withdrawing further 600 000 housing units are consultancies that integrate archi- will be an increasingly fundamental their interest from housing projects needed before 2025 will be difficult tects by means of acquisition. There value. Technical development is and returning their land allocations. to live up to! A level that is currently are also large architect offices that continuously increasing the correct- We must, of course, follow up considered to be more sustainable extend their operations in the same ness or accuracy of information, and on what is happening in the market in the long term is approximately way. Wingårdhs have always grown at the same time reducing the need around us. We have noted, as every- 55 000 apartments per year. In organically. We believe in recruit- for manual control (good or bad?). one else, that the downswing in the order to reach this level a number of ing from the younger ranks – often Perhaps we, within our conserva- housing sector is above all centred measures will still need to be taken. through a previous traineeship at the tive industry, can find a better way of on the Greater Stockholm area. If at The factor that is in general regarded company and, following gradua- receiving payment for our services an architect’s office there is a major within the sector as being the great- tion, being slotted into the corporate than on the basis of hourly rates? emphasis on housing projects, it est threat to housing construction is culture. It is precisely corporate Fewer clients turn their attention can have negative consequences today primarily the limited capacity culture that I believe could prove to full-service offices once they
PHOTO: JACOB KARSTRÖM JACOB PHOTO: for the number of job alternatives among householders to finance to be a problem in connection with realise that they can solve certain that are available. We can already their living arrangements, given the acquisition. What perhaps looks like parts of the process less expen- see examples of this. loan requirements that currently a good deal on paper could require sively in other ways. The individual Housing, however, has never apply – especially in the case of both many years and a lot of hard professional reputation of a consult- been Wingårdhs’ largest sector. single-occupant households. Swe- work before a successful integration ant wins ground from a consulting We have instead a wide range of den also has the EU’s highest prices is achieved. company’s brand name. projects that keep our offices for housing construction and has The reason why engineering Technology allows time for occupied. It is a strategy that we headed the list since 2010. consultancies supplement their creativity!
Inspection and Value added value added. The value is then divided by certification firms The value added per employee remained the mean number of employees in order Inspection and certification firms had a in principle unchanged at SEK 855 000, to arrive at the value added per employee. turnover of SEK 2 billion and 1 800 em- compared with SEK 856 000 in 2016. The ployees in 2017 compared with SEK 1.8 value added is equivalent to the increase Financial strength billion and 1 700 employees in 2016. This in value that companies add in their pro- The financial strength also remained gives a turnover per employee of SEK duction and is also referred to as the com- more or less unchanged during 2017, i.e. 1 179 000, which is higher than the SEK panies’ contribution to GNP. In purely 40 % compared with 41 % in 2016. Cal- 1 059 000 reported for 2016. Profitability concrete terms it is a company’s sales mi- culating the financial strength is the improved in 2017. The profit margin was nus the costs of inputs. The calculations way in which we measure how a compa- 3.0 % compared with 1.4 % in 2016 and are made by adding together the compa- ny’s assets appear in relation to its debts. the operating margin 3.6 % during 2017 ny’s payroll costs, operating profit and de- In this context we measure sharehold- compared with 1.1 % the year before. preciations. Together these make up the ers’ equity against the total assets. A gen-
10 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 THE SWEDISH MARKET
Hubben (the hub) by Uppsala Science Park. Designed by White Architects.
eral rule of thumb is that you should have a financial strength of over 30 %. At the same time, it must not be too high. This would mean that the company’s capital is inactive and is not generating any in- come. The financial strength of the com- panies in the sector is in general sound . Payroll costs The payroll costs per employee increased by 4.5 % during 2017 compared with 4.0 % in 2016 and 5.2 % in 2015. The rea- son behind the substantial increase in payroll costs is the excellent order sta- tus during recent years in combination with a shortage of competence. The lack PHOTO: ÅKE E:SON LINDMAN of available competence (or resources) has resulted in a growing demand for re- cruitments between companies that are The Group’s opinion about the development of the price situation spinning on the payroll cost spiral within the sector. The payroll costs have prob- % ArchitecturalAr ite tf retag rms EngineeringTe ni onsultf retag consultancies Industrial ndustrite ni onsulter consultancies 60 ably increased by between 4 and 5 % dur- % ing 2018 before reaching a peak of 4 during 2019. 40 Billing levels (see graph on p 8) 20
The billing level among listed companies increased during 2017 but, as already re- 0 ported, decreased somewhat during the first three quarters. The billing level was -20 76.0 % during the first six months of 2017 T T T T T T T T T T T T T T T T T T T T T and 76.4 % during the second half of the -40 year. In the first half of 2018 it was 75.9 %. The priceT1 trendT2 graphsT3 showT1 netT2 figuresT3 for theT1 proportionT2 T3 of firmsT1 thatT2 haveT3 raisedT1 theirT2 prices T3 It should be pointed out, however, that minus12 those12 that have12 lowered13 their13 prices13 over14 the14 past six-month14 15 period.15 15 16 16 16 there are no billing levels available for all Source: The Swedish Federation of Consulting Engineers and Architects listed companies in Sweden. So the sta- 60 tistics are somewhat flawed. 40 In STD-företagen’s own surveys, there 60Manpower development is a similar tendency. The billing level 20% ArchitecturalAr ite tf retag rms EngineeringTe ni onsultf retag consultancies Industrial ndustrite ni onsulter consultancies rose in 2017 but has levelled off during 4060 2018. If we put the three groups together, 0 without any form of weighting, the bill- 20 40 ing level was on average 79.6 % dur- -20 ing 2017 compared with 78.9 % in 2016. 0 -4020 During the first two four-month peri- ods it was 79.1 %. The industrial consult- -20 ants had the highest billing level in 2017, 0 namely 80 %. During 2016 it was 78.5 %. -40 The billing level among architects was -20 80.1 % during 2017 compared with 79.4 % T T T T T T T T T T T T in 2016. The billing level of engineer- -40The expectations regarding how manpower will develop show net figures between the proportion of ing consultants was 78.4 % during 2017, T1 T2 T3 T1 T2 T3 T1 T2 T3 T1 T2 T3 T1 T2 T3 firms 12which 12believe12 their 13working13 force13 will increase14 14 minus14 those15 who 15believe15 it will 16decrease16 over16 the which is somewhat lower than the 79.0 % coming six-month period. 100 Source: The Swedish Federation of Consulting Engineers and Architects
80 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 11 6060 40
4020
0 20 -20
-400
-20
-40 THE SWEDISH MARKET
SALARY COSTS PER EMPLOYEE GREW BY 4.5 % IN 2017.
Backlog of orders – index compared with order forecasts (expectations)
Backlog of orders-index Expectations Architectural rms Architectural rms Engineering consultancies Engineering consultancies Industrial consultancies Industrial consultancies 140 100
80 130 60 120 40
110 20 0 100 -20
90 -40 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 T1-3 00 02 04 06 08 10 12 14 16 18 00 02 04 06 08 10 12 14 16 18
The order backlog index is based on questionnaire surveys among STD member firms, and is calculated by weighing between the orders in hand per employee and the order level in 2, 3, 6 and 12 months’ time. The expectations’ curve represents net figures for the proportion of firms that anticipate an improved order situation minus those that expect a worse order situation in 6 months’ time. Source: The Swedish Federation of Consulting Engineers and Architects
130 130 Equity ratio. % A comparison with other consulting industries, turnover/employee
120 Co any si e 120 e loyees Turnover/employee (kSEK) 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 110 Management consultants1101820 1800 2075 2015 1890 1880 1906 1912 1823 1817 1924 2114 2336 100 IT consultants (adm.) 1001170 1135 1440 1270 1290 1480 1545 1627 1703 1917 1987 1858 1879 Lawyers’ offices 1595 1655 1750 1730 1690 1770 1840 1773 1921 1986 2104 2132 2177 90 90 Market surveyors 1070 1085 1280 1355 1295 1445 1465 1459 1437 1423 1466 1461 1448 80 Public relations and 80 communication *) 1170 1265 1285 1320 1260 1235 1295 1269 1736 1808 1806 1849 1941 70 Auditors 701135 1250 1250 1230 1275 1280 1320 1332 1402 1433 1491 1524 1552 and as per our table on page 9 60 60 Industrial engineering Consultants 902 905 908 912 941 980 1088 1171 1194 1181 1188 1239 1288 Architects/building engineering consultants 1010 998 1106 1101 1084 1040 1110 1148 1093 1143 1109 1114 1209 It is interesting to make a comparison with other knowledge-intensive sectors as it gives an indication of the different fee levels between various consulting industries. The following comparative figures from the 20–50 largest companies in a few selected sectors have been
Source: The Swedish Federation of Consulting Engineers and Architects collected using Soliditets’ business tool; Nordic Business Key. Source: Swedish Federation of Consulting Engineers and Architects and Soliditet’s Nordic Business Key
that was reported for 2016. During the there would be an increase in billing level Price development (graph p 11) first two four-month periods of 2018, the up until March in the latest survey, which Price trends are still moving in the right billing level among industrial consultants was conducted in September. Only 9 % direction, and the average fees are in- increased to 81.6 % whereas among archi- believed in a decrease. In a somewhat creasing. However, they are not increas- tects it fell to 77.7 % while that of the engi- longer time frame, namely for the whole ing at the same rate as the payroll costs. neering consultants decreased to 77.9 %. of 2019, it is likely that the billing level During 2017, the average fees increased The expectations among companies were will slow down somewhat compared with by approximately 3 %. During the first that the billing level would increase to- the levels in 2017 because the rate of in- two four-month periods of 2018 they wards the end of 2018 and beginning coming orders will probably slow down have increased by approximately 2 %. of 2019. 38% of the companies believed during the course of the year. The engineering consultants have en-
12 SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 THE SWEDISH MARKET
INTERVIEW TORE STRANDGÅRD CEO INCOORD
Our basic driving force is satisfied I BELIEVE THAT INVESTORS HAVE customers and satisfied staff. If we begin to focus on growth and finan- NOTED THE FACT THAT WE DO NOT cial targets we lose or focus on what is important – having a good time CHARGE THEM FOR OUR SERVICES and doing a good job. We have a long-term perspective for our clients IN RELATION TO THE VALUE THEY and our staff. They shall feel secure in the knowledge that we can be a CREATE long-term partner irrespective of the economy and market situation. How would you describe the arena who want to take market Do you see any clear trends developments in the sector for shares in a sector where the digital that are likely to change the engineering consultants today tools are being developed at a slow sector over the next five to ten compared with ten years ago? rate. The challenge is to recognise years? Think in terms of cor- There has been healthy develop- the opportunities and advantages porate structure, and size and ment among engineering consult- without jumping on the band wagon business model. ants for the past ten years. A greater of untried solutions that could give The past ten years have seen focus on energy and environment- rise to long-term problems. The new players emerging who have adapted construction means that advantage of our role is that we are shown an interest in the sector. the engineering consultancy servic- rapidly learning the new methods Previously, it has been the large es are now in greater demand and and tools that are needed for a more groups that have accounted for are more complex. The awareness Tore Strandgård, CEO Incoord automated building process – we basically all purchases. Now it is that the details affect the project as are ready when the sector is mature. pure investors who see an oppor- a whole has meant that an under- change in the attitude towards the The sector has been con- tunity in a sector, which in terms of standing is needed for several parts content of consulting services. Pur- solidated during recent business operations, is immature. of the process and that the sub- chasing the lowest hourly rate has years – large companies have It is to some extent an economy- optimisations that have frequently moved on to competence inflation become larger while small and related phenomenon, but I believe had to be made have not proved to in, above all, public procurements. medium-sized companies have that investors have noted the fact be sustainable after several years’ Formulae have become a very developed niches. What does that we do not take out payment for actual use. There is a much greater important factor in procurements the strategic choice look like as our services in relation to the value interest for the real outcome of the at the expense of real competence. far as you are concerned? that they create. Shedding light on comfort, energy and environmental Digitalisation of the sector has been We have chosen to broaden our the long-term background value performance of a building. In the in progress for a long time and new activities and offer cutting-edge is a challenge for the sector. I also past, the focus has been on abiding steps are being taken all the time. skills in the fields of installation engi- believe that new players will try to by the rules and regulations. Greater We consultants have worked with neering and sustainable construc- enter the market in step as digital demands on the part of tenants BIM for many years but now we tion. We want to be an independent tools become increasingly powerful and a dissatisfaction with the fact can see an interest in it emerging alternative for buyers of engineer- and can be used for a growing that this has been encouraged by on the part of our customers. We ing consultancy services. We are number of purposes. However, theoretical values and not the real can today supply custom-made aware that there is a market for pure the skill is needed to use them so situation. Our assignments will be models with data that meet the engineering consultants who have that they create benefit. The need increasingly complex and contain requirements of individual clients in a high level of competence within for more resilient societies will also more disciplines today than ten a better way. One challenge will be respective technical areas and make demands on the technical years ago. to administer these models so that have the capacity to understand systems and how we think and What are the greatest chal- they can be used for future conver- the impact made by the details design supply systems in the future. lenges facing the sector today? sions. Today’s building process is on the project, as a whole. Being Climate changes and the security The industry is struggling with not designed to gain benefit from sensitive to the wishes of customers situation have placed resilience on price pressure despite a strong digitalisation to the fullest extent and engaging in their operations the agenda for tomorrow’s built market. There has, however been a possible. New players are entering are extremely important features. environments. joyed stable development during 2017 had raised their average fees between case of the industrial consultancies, it is and 2018. The architectural companies May and September. Only 7 % reported more difficult to predict, but with uncer- showed a stronger price development in that they had lowered their prices. But tain economic development in the world 2017 and a much weaker trend during a decelerating housing sector, fewer in- around us coupled with political insta- 2018. The industrial consultants experi- vestments in commercial premises and bility, with trade restrictions and Brexit, enced a weak increase during 2017 and a a growing share of investments in pub- it is possible that demand for the ser- more vigorous upswing in 2018. In the lic premises, with public sector clients, vices of industrial consultants will slow latest member survey, which was con- it is likely that price development will down. This could of course have a nega- ducted in September, 40 % of the par- slow down during 2019 for the con- tive impact on prices. It must, however, ticipating companies stated that they struction-oriented companies. In the be added that no signals have yet been
SECTOR REVIEW • THE SWEDISH FEDERATION OF CONSULTING ENGINEERS AND ARCHITECTS • DECEMBER 2018 13 THE SWEDISH MARKET
PERSONNEL TURNOVER IS APPROACHING 20 %.
The top 30 Swedish groups Profit margin in the top 30 groups
Omsättning/anställdTurnover/employee Balansomslutning/anställdBalance Sheet total/employee Pro t afterResultat nancial e nitems/employees poster/anställd kSEKkkr kSEKkkr 1300 130 1200 120 1100 110 1000 100 900 90 800 80 700 70 600 60 500 50 400 40 300 30 200 20 100 10