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http://www.tuaw.com/2008/10/06/rumor-apple-has-sold-over-10-million-iphones/ 10/30/2008 Rumor: Apple has sold over 10 million iPhones - The Unofficial Apple Weblog (TUAW) Page 2 of 12

Filed under: Analysis / Opinion, Rumors, Apple Financial, iPhone Rumor: Apple has sold over 10 million iPhones

by Steven Sande on Oct 6th 2008 at 12:30PM

An effort by members of The Mac Observer's Apple Finance Board to track of iPhones sold has led two analysts writing for AppleInsider to believe that Apple has already met its goal of selling 10 million iPhones in 2008.

TMO's Apple Finance Board has been tracking International Mobile Equipment Identity (IMEI) numbers for new iPhone 3Gs since late June when shipments first began. This spreadsheet shows the estimated number of iPhone 3Gs produced and shipped, with the latest figures for the period ending 10/5/08 at 9,190,680. Conservatively estimating that 1.5 million iPhone 3Gs are either still in inventory, were destroyed, returned, or otherwise unsold, the remaining number of about 7.7 million 3Gs added to the known 2.42 million iPhones that had been sold prior to this time puts total sales of all models of iPhones past 10 million.

While we have to wait until the Apple financial call on October 21st to hear whether this estimate is accurate, this is a fascinating analysis that might help a battered Apple weather the current financial storm.

Tags: , rumor, sales figures, SalesFigures

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Reader Comments (Page 1 of 1)

1

who? said 1:05PM on 10-06-2008

10 million and one!

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2 wako said 2:05PM on 10-06-2008 too bad this rumor isnt having any sort of positive effects on Apple stock... $88.37 that makes me real sad that I bought it when it was $130 last week :(

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3

Phil said 2:53PM on 10-06-2008

what in the world?

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4

Brian said 3:40PM on 10-06-2008

Cannot wait to go back to all the who said it would never happen and see if they have anything to say..... I doubt it :)

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http://www.tuaw.com/2008/10/06/rumor-apple-has-sold-over-10-million-iphones/ 10/30/2008 Rumor: Apple has sold over 10 million iPhones - The Unofficial Apple Weblog (TUAW) Page 4 of 12

5

brian said 6:20PM on 10-06-2008

Why does the illustration show the line representing # of iPhones sold not touching the line representing 10000000 (aka 10,000,000)?

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6

Jash Sayani said 11:07PM on 10-06-2008

Sold 10 million iPhone to retailers and carriers like BestBuy, AT&T, Vodafone, etc. Not to 10 million users !!

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↓↑report

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