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ISMPP ANNOUNCEMENTS

• Mark your calendars! The 2013 European Meeting of ISMPP is on 22–23 January 2013, ETC Venues, 200 Aldersgate, St Paul's, London, UK • Committee assignments will be announced in early June – watch your inbox. • This program qualifies for .5 credit towards recertification • Applications are now being accepted for the September CMPP exam. Deadline for submission is August 15th. Visit the ISMPP website for more information.

THE 'INS AND OUTS' OF OPEN ACCESS

Practical Considerations for Publication Professionals

May 23, 2012 DISCLAIMER

The views and opinions expressed in this presentation are those of the presenters and do not necessarily reflect the views of their respective companies or of ISMPP

Introductions

Speakers: John Fallows Marketing Manager, Commercial Publications, BioMed Central

Phil Thoman Director, Adis Medical Publishing

Moderator: Donna Simcoe Publications Director, Cadence Pharmaceuticals

Learning Objectives

1. Provide a real-world update to the 2008 ISMPP University presentation on Open Access (OA) publishing (Larry Hirsch, Kathy McIvor, Matthew Cockerill) 2. Understand the history, development and progression of OA publishing 3. Review the common terms and definitions associated OA 4. Discuss the benefits, considerations and concerns of OA publishing 5. Discuss appropriate "Questions for Publishers" related to OA

Agenda

• History, Development and Progression of Open Access (OA) publishing • Definitions and Types of OA publishing • Benefits and Considerations • Costs • Potential Concerns with Open Access • Practical Questions to Publishers about Open Access • Other Considerations for Publication Professionals

HISTORY

• 1998 the BMJ becomes the first major general medical journal to provide free full text online access to research articles • 2000 BioMed Central launches their first OA journal • OA definition developed from 3 major initiatives that took place in 2002 and 2003 in Budapest, Bethesda, and Berlin • PLoS ONE launched in 2006 – (In 2011, the journal published 13,798 articles, meaning that approximately 1 in 60 of all articles indexed by PubMed in 2011 were published by PLoS ONE) • 2008 Springer acquired BioMed Central to become world's largest OA publisher

EARLY DEFINITION OF OPEN ACCESS

• Definition developed from 3 major initiatives that took place in 2002 and 2003 in Budapest, Bethesda, and Berlin – Free availability and unrestricted use via the internet – Authors maintain copyright – Removal of price barriers (subscription, licensing, & pay-per-view fees) – Removal of permission fees (per Berlin initiative) • Bethesda: Does not include the right for commercial use • Budapest: Allows publishers to maintain permission rights and collect fees CURRENT LANDSCAPE

• There are over 7,700 open access journals in the DOAJ • Over 1,000 open access journals are indexed by ISI • Open access to research is now mandated in over 100 institutions and by 50+ funders • COPE, 14 signatories including Duke, Cornell and Harvard- www.oacompact.org/compact/ • Welcome Trust - www.wellcome.ac.uk/About-us/Policy/Spotlight- issues/Open-access/index.htm • NIH - http://publicaccess.nih.gov/ • Studies showing the advantages of publication in OA journals in terms of readership and ROI, e.g. • Alma Swan, The citation Advantage - http://eprints.soton.ac.uk/268516/ • OUP Nucleic Acids Research study - www.oxfordjournals.org/news/oa_workshop.html

CURRENT LANDSCAPE (CONT)

• Library Budgets are stretched meaning that funds for subscription journals are often hard to find • Edwards and Shulenburger, from 1993 to 2003 the cost of subscription to scholarly journals rose over 300% while during the same period the Consumer Price Index increased only about 27% • Harvard Faculty Advisory Council suggested “consider submitting articles to open-access journals” http://isites.harvard.edu/icb/icb.do?keyword=k77982&tabgroupid=icb.ta bgroup143448 • Major Publishers adopting OA into the mainstream STM publishing landscape, e.g. Springer Open, Nature Scientific Reports, Wiley Open Access

DEVELOPMENT 1993 TO 2009

‘Since the year 2000 the annual growth rate for the number of OA journals has been 18% and 30% for the number of OA articles....Contrasted with the reported 3.5% yearly increase in the total number of peer reviewed journals’

The Development of Open Access Journal Publishing from 1993 to 2009, Plos One, Laakso, Welling, Bukova, Nyman, Bjork, Hedland. PROGRESSION OA ARTICLE SHARE CONTINUES TO INCREASE…

Total article growth: 3.5% p.a. OA article growth: 20% p.a.

http://www.berlin8.org/userfiles/file/Berlin8_OA_Conference_PH_v1.pdf Questions to the Audience

Have you published an article as Open Access? 1. Yes 2. No

In 2011, what percentage of your papers went to some form of Open Access? 1. Less than 25% 2. 25% - 50% 3. > 50% - 75% 4. More than 75%

Definitions and Types of Open Access

• Fully Open Access – A growing number of publishers (e.g. BioMed Central, Public Library of Science and Hindawi) operate journals which are fully open access, • Research immediately and freely available, without barriers, to anyone, anywhere, any time • Authors retain ownership of copyright through the creative commons license • Articles are archived in international repositories (PubMed Central, UK PubMed Central, INIST, Potsdam, etc) • Financed via Article Processing Fee (APF) / Article Processing Charge (APC) • Possibility for 'threaded' citations Definitions and Types of Open Access

• Hybrid Models – Developed by traditional publishers to meet new OA demands – Traditional journals that offer a blend of free content while other articles may only be accessed through subscription or pay-per-view – Article Processing Fee charged to Author and/or Sponsor – Journal may or may not accept advertising

Benefits of OA Authors & Sponsors

• Author retains ownership of Copyright through Creative Commons License • Increased reach, visibility and life of articles – Article available indefinitely (theoretically) – Availability to anyone not having access to a library • Emerging Markets – Medical Affairs access • Potential for decreased costs • On-line only publishing has potential for faster publication speed • Use of Threaded Publications • Availability of download / readership metrics • Supplemental data (ie, video) Benefits of OA Publishers

• Usually retains rights for Commercial use & distribution • Increased reach, visibility and life of articles – Article could be available indefinitely – Content availability in developing markets – Improved journal name recognition in developing markets – Positive affects on citations and/or impact factors • On-line only has potential for lower costs and faster publication speeds • Availability of ‘Threaded’ publications PERSPECTIVES ON OPEN ACCESS

Position towards: Traditional Journal OA Journal

Open Access Journal • Slow • Free access Publisher • Costly • Immediate • Access barriers: • Limited access barriers • Subscriptions • Publicly funded research publication • Fees mandates • Copyright • Facilitates evidence-based medicine Traditional Journal • Established / Reputation • Journal available On-Line only Publisher • Proven • Lack of reputation • Peer Review • Peer review • Impact • Indexing • Indexed • Author pay models not financially • On-line publication sustainable ahead of print • Low or No Impact Factor COSTS QUESTION TO THE AUDIENCE

What is the most you have paid to a publisher to have an article available as Open Access (USD)? 1. $0 - $1,000 2. $1,001 - $5,000 3. $5,001 - $10,000 4. >$10,001 REVENUES

Model Traditional Hybrid Open Access Revenue Dissemination of Content: Dissemination of Content: Dissemination of Content: streams • Subscription income • APC fees • APC fees • Reprints • Subscription income • Reprints • Pay-per-View • Reprints • Advertising • Advertising • Pay-per-View • Sponsorship • Sponsorship • Advertising • Supplements • Supplements • Sponsorship • Added-value products • Data bases • Supplements APC: Article-Processing Charge POTENTIAL CONCERNS WITH OPEN ACCESS DO SOME HOMEWORK…

• Newer OA journals may not be currently Indexed which will limit access • Newer OA journals may not have established Impact Factor • Some Traditional/Hybrid journals do not include OA articles as part of print journal mailing • Editorial Standards – Automated process? – Peer-review process? – Board Members – ICMJE, COPE compliant • Article Processing Charges – Charge for submission, pages and charts

PRACTICAL QUESTIONS FOR PUBLISHERS OF OPEN ACCESS JOURNALS

• Is the journal Indexed? Would the article be indexed? • Does the journal have an Impact Factor? • Does the publisher capture metrics, such as the number of online hits per month? • Are the Editorial policies obtainable? – Who is on the Editorial Board? – How much of the editorial process is automated? • If publishing in a Hybrid journal, are OA articles part of the print journal mailing? • Will the article be available for a fixed period or in perpetuity? • Are there geographic restrictions? • Who owns the copyright and/or commercial distribution rights? • How much is the Article Processing Charge? – Are there ‘Page Fees’? – Is there a charge for charts or color? • Are the on-line systems iPad, iPhone, Mac and mobile device compatible? • Will the article be available as a PDF or HTML text only?

Other Considerations for Publication Professionals

• Rent an article - deepdyve.com • OA repository of conference posters and slides – F1000.com/posters • Megajournals • Self-publishing • Hardcopy reprints vs electronic ePrints • "Live" articles – online articles that can be updated with more recent data QUESTIONS......

To ask a question, please type your query into the ‘Q&A’ chat box at the bottom left of your screen. Every attempt will be made to answer all questions.

SPEAKER CONTACT INFORMATION

Speakers: John Fallows Marketing Manager, Commercial Publications, BioMed Central [email protected]

Phil Thoman Director, Adis Medical Publishing [email protected]

Moderator: Donna Simcoe Publications Director, Cadence Pharmaceuticals [email protected]

NEXT ISMPP U

• Date: Wednesday, June 27th

• Topic: Database and Record Retention

• Speaker: Laura McCormick, ProEd Communications, Inc. • Moderator: Manon Boisclair, Director- Global Scientific Communications (Myeloma Franchise), Celgene Corporation

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