SAWSTON & bABRAHAM cricket club
James Vandepeer & Callum Guest at the crease vs Saffron Walden CC, East Anglian Premier League action
SPONSORS & PARTNERS BROCHURE 2021
Page 3 - 7: 2020 a year that nobody expected!
Page 8: The RAMS on hold until 2021 - Junior Cricket
Page 9: Sponsors Information
Page 10: Message from the Director of Cricket
Page 11: Why choose SBCC
Page 12 - 17: Sponsorships Packages
Page 19: “We can’t wait for a full season in 2021”
Page 20: Message from Mr Chairman
Page 21: Brief history of SBCC
Page 22: How to get in touch
www.sawstonbabrahamcc.co.uk
Tim Moses in EAPL action 2020 a year that nobody expected!
Whilst 2019 was an unbelievably successful, and trophy laden, season and perhaps a once in a lifetime experience that we’d like to replicate sometime; 2020 provided us with a once in a lifetime experience that no one would wish to repeat. However, with all the challenges and difficulties that were experienced during a totally surreal season it is pleasing to say that the Club not only weathered the storm but also progressed in many ways.
In March playing expectations were at their height as the 1st team prepared for their East Anglian Premier League (EAPL) debut, a strong 2nd team line up were looking for a third successive promotion (and for some more competitive cricket), the thirds were looking for a title push and the fourths were gearing up to be the ‘nursery’ to bring on the youngsters as they moved from junior cricket.
All our hopes and plans were soon in tatters as the world events of March transpired to call a halt to most activities including cricket. The Club rose to the test and our Club captain, Aaron Pledger, came up with a challenge to keep the players and volunteers active, a positive for mind and body alike. The initial task set was that the Club members would cycle, run and walk a combined total of 1000 km. The aim was to match the £1,500 that Marc Pearson had already raised, with a head shave, with the Addenbrookes Charitable Trust (ACT) being the chosen beneficiary. In the end, thanks to the efforts of eighty-three past and current members (some as far away as Australia), the target was upped to 1000km for each discipline and a £2000 fundraising target. This physical effort combined with our first on-line quiz evening meant that we raised over £2500 making a total of over £4000 for that most worthy and timely charity. Each year we have charitable cause and usually raise between £1000 and £1500, so this year given the circumstances this effort was exceptional, and firmly underlines the club’s big community ethos.
Sid in action for the 3s at Babraham After a lot of behind the scenes lobbying by the England and Wales Cricket Board where several false dawns arrived. Just when we thought any chances of cricket in 2020 were over, an immediate policy U- turn signalled the return of the sport. Sure, there were some new playing conditions and disciplines to be followed, but cricket was back! The league administrators worked the oracle with some innovative solutions to give the players as much competitive cricket as possible. Groundstaff were also impressive as decent wickets were provided with shorter preparation times.
On the field we bravely entered two midweek sides, and three adult Saturday teams without knowing whether players would want to face the risks and come out of hibernation. Whilst the appetite for cricket throughout the region proved to be excellent the Club was certainly at the higher end of providing opportunities to play.
This was mirrored by a terrific effort by Cricket Development Manager, David Ellis, backed by All-Stars (5-9-year olds) Cricket co-ordinator Rebecca Free, who managed to organise almost a full program of Junior and All-Star cricket in July and August (at a time of year when Junior cricket has traditionally finished). It was refreshing to see all the Senior sides provided coaches on a rota basis to enable these sessions to be completed and provide a valuable link to the Junior section.
Junior cricket programme!
On the field the Midweek 1st Team defended their league title and the younger 2nd Team gained valuable experience in what was a very tough league given that they were effectively playing in a division higher than normal.
The second and third teams were scheduled to play five games. The seconds were in great form winning the first two games before a couple of opposition defaults meant that they didn’t play for three weeks. They still won their mini league but this period of inactivity told when the lost their play-off game against higher league opposition. The thirds had a perfect season winning their four league games and then their play-off game. They were an exciting blend of some experienced and long- standing club players, some exciting new faces and some juniors making the transition into adult cricket. Sean Jenkins, the former first team bowler, had an exceptional season with the bat, scoring three scores of over eighty including his maiden century as he scored 306 runs (and out just once).
The undefeated 3rd team
The first team were paired in the EAPL Southern section, the 2020 EAPL being split into two divisions of six sides with each team playing each other home and away, with Frinton and Sudbury who between them had won the EAPL for the last three years. They warmed up with three friendlies against EAPL opposition and suffered three defeats, and the step up in class was a bit of a worry despite some encouraging performances in elements of each game.
The return to competitive action, after the perfect season of 2019, provided the necessary motivation as the side created history on 25 July 2020, when the Club made its EAPL debut. The win at Saffron Walden started an incredible run of seven successive wins, including home wins over Frinton and a stunning bowling performance to demolish a strong Sudbury side. Just when the title was in our grasp, we lost our final home game of the season against Copdock and Old Ipswichians.
1st team in action vs Saffron Walden CC This meant that we needed to win the last two away games at Frinton and Sudbury to win the Southern section title. The Fifth team travelled en-mass to Frinton, for the weekend, and they were rewarded with a stunning win against Frinton. Frinton’s line-up included two players who were part of the Essex team that picked up the Bob Willis County Championship Trophy a couple of weeks later, at Lords and another player who is contracted to Essex.
Alex Stafford batting vs Frinton-on-sea CC
That set up a winner takes all last day showdown at Sudbury, where we won comfortably to set up a next day play-off final. We were pitted against seven-time EAPL winners, and the reigning 50 over and T20 English Club Champions Swardeston. This was a game too far for our tired bowling attack, as Swardeston won by eight wickets, although to our credit we made them work for it.
Generally, it was our bowling that was our stronger suit and perhaps we shouldn’t be surprised that our two defeats came when we played back to back fixtures with the short turn around not helping the bowling unit. Individual honours in the year go to Waqas Hussain who became our first, and hopefully not our last, EAPL centurion. Our bowling strength was underlined by the fact that Callum Guest, Mark Smith and George Darlow all finished in the top four of the leading wicket-takers in the Southern Section. Despite some stellar individual performances it was the combined intensity, combined desire and a superb team spirit that shone above all; and all this delivered several wins that look unlikely at times.
1st team leave the field victorious vs Sudbury CC With demand for cricket at a high we arranged a couple of fourth team friendlies and we managed to get an invite into the Suffolk T20 cup. A mix squad of players from all levels of the Club somehow managed to get the T20 finals day at Woolpit. We stuck with the mixed squad for the final and almost pulled off a miraculous victory over a strong Sudbury line up losing by just one run.
So, despite all the difficulties we can look back on yet another very successful season, and one where the Club has again grown. Our standing as a club has increased through our EAPL experiences where we have not only shown ourselves as Premier League class on the pitch but we are also backing it up off the pitch. We have won many new admirers, both from inside and outside of our village. This has really put us on the map as an up and coming Club in East Anglia. We should be thankful to the Parish Council, our groundstaff (at both grounds), our volunteers, our fans (both old and new), the players and of course our sponsors for their continued support despite the issues many businesses have had to face. Our media and social media coverage have also been exceptional.
We again look forward with optimism as we start the long journey in preparing us for our next challenges. We are pragmatic enough to realise that next year will be tougher, and that our successes of this year will not earn us extra points next year. We will look back, fondly, on 2020 but we will not rest on our laurels as we individually and collectively look to improve in 2021.
Dan Heath & Michael Cafferkey celebrate taking a wicket vs Saffron Walden CC COME & JOIN THE RAMS THIS SUMMER!!
New for 2021 sawston & bAbraham cricket club introduce THE RAMS! Our brand new junior coaching setup providing coaching for players of all ages and abilities from 4 years above! pLEASE SEE BELOW FOR FURTHER DETAILS: THE RAMS in 2021: mINI rAMS: 4-5YRs All Stars Rams: 6-7yrs
Dynamo rams: 7-9yrs Juniors: u11s
Colts: u13s seniors: u15s
Friday nights with THE RAMS: 5.45PM - 6.30PM: mINI rams 6.00pm - 7.00pm: All Stars RAMS 6.00pm - 7.00pm: Dynamo Rams 6.00PM - 7.30PM: Juniors 6.00PM - 7.30PM: COLTS 6.00PM - 7.30PM: SENIORS
PARTNER CLUB SHELFORD rUGBY clUB For further details about SBCC & how to sawstonbabrahamcc.co.uk join check out our website & social media Sponsorship Information
We have tailored a range of sponsorship packages to meet the requirements of any potential partners and have laid out those packages here as clearly and as straightforward as possible.
We have worked to ensure that each package represents the best possible value for money and return on investment for your organisation, however we are keen to be flexible and would be happy to discuss any specific requirements you may have.
Any sponsorship agreements are a genuine partnership between your organisation & SBCC. We are committed to working alongside any sponsors to ensure that you gain the exposure to target markets and growth to your profile that your support deserves.
Sponsorship may be TAX DEDUCTIBLE and it allows us to continue to grow and develop our club . We are extremely grateful to all of the organisations who help support us and allow us to maintain and exceed the standards we have set for ourselves.
Celebrations following a wicket from George Darlow Message from the Director of Cricket
The 2020 season was like no other. For much of the early part of the year it looked like there would be no cricket at all, however, as the national COVID picture started to improve hope began to grow that we would finally be able to play some cricket but no- one knew what it would look like.
Finally at the start of July we got the green light, thanks to some great work by the East Anglian Premier League the First XI got a competitive half season. The Cambridgeshire Leagues also did a great job, allowing our other adult teams to get some much needed game time. The club volunteers also ensured that our junior section was also able to stage a full set of training sessions for our young players running right through until the end of August.
2020 was our first year in the EAPL, the First team exceeded all expectations in winning their division and going on to compete for the overall league title, only losing out to 2019 National Champions, Swardeston. It was a learning curve for players and the club in general but we can feel proud of how well we equipped ourselves.
The focus of our club continues to be to improve the opportunities for all to enjoy sport and cricket in particular. We are continually looking at how we can be more inclusive and offer sporting opportunities to a wider and more diverse audience. We are a club based in our local community and wish to serve that community.
It was pleasing to see that again last year we are able to reach more people via direct support of the club and in particular through our ever expanding social media presence.
We have come a long way in the last few years but still have a lot we wish to achieve. We can only do this with the incredible support of local individuals and businesses who share our passion for the benefits sport can bring to our communities.
I thank you for your support in the past and request your continued support in the future.
Michael Cafferkey & James Vandepeer batting vs Swardeston CC Why Choose SBCC??
“2020 working with SBCC has been superb! Initially I was delighted to be partnering with the club, however I was incredibly worried when COVID19 kicked in. I was not sure I could honour my sponsorship agreement.
The club initially offered me the chance for a full refund to help support my business, but after some time business picked up and I wanted to support the club. I am delighted that I decided to stick with it and I am excited about working with the club again for the 2021 season”
- Jake Hickey, MR Barbers business owner
“We have been the clubs main sponsor for the the past three seasons and we are incredibly proud to be connected to such a well run and respected sports club.
The professional nature in which SBCC is managed provided us with the complete piece of mind that our business brand was being represented to the very highest standard on the cricket field. The club receives incredibly high levels of media coverage in both written and digital form and takes a lot of time to ensure their social media is to the highest level.
We are very excited to be renewing our sponsorship of the club for a fourth season and we look forward to a long and successful partnership in the seasons to come.
- Liam Connelly, CPS Building Services, Managing Director
Sponsorships & Packages 2021
For 2021 the club has a range of sponsorship opportunities and packages available: Colour Kit Sponsor
Have your business logo printed on the front and centre of our 1st teams colour kit for 2021. This kit is worn for 50% of the first teams games and provides maximal exposure for advertising and return on investment! YOUR LOGO Benefits:
• Shirts printed bearing your organisations logo. Worn by 1st team for 50% of games in the East Anglia Premier League in 20201.
• Prime advertising board location for all home games played at Spicers Sports Ground, Sawston.
• Guest of honour and match sponsor of one EAPL home game.
• Prominent advertising all 1st team match programmes and distributed posters.
• Dedicated page on the clubs website for further promotion.
• Framed team photo & shirt.
• Regular links and mentions on our clubs Twitter, Instagram and Facebook with a combined following of 5,000 +
• Exposure to over 60 visiting cricket teams very season, plus weekly newspaper coverage of each game.
• Exposure at County finals day which are annually held at SBCC.
Cost of this package to be negotiated.
Covers Sponsorships Both of our grounds lats season received high praise from opposition and visitors for quality of pithes and outfields. Thanks to the handwork of our two grounds teams we are very proud to provide two of the very best cricketing facilities in the county. We currently require a new set of covers to occupy our 1st team ground at Spicers sports ground in Sawston.
Your organisations logo would be printed on to the covers as displayed below and would be on video throughout the cricket season April - September. Our ground runs parallel to the main road from Cambridge to Sawston allowing for high levels traffic and footfall. This item is absolutely vital for our club to continue to support cricket both at our club and at County level!
Any donation or full donation towards our new covers would greatly appreciated so please feel free to contact the club for more info.
Advertising Board Sponsorship around our picturesque ground is a high profile way of advertising throughout the year. Advertisement boards are placed in prominent areas and are visible to players, spectators and to visitors at the ground throughout the season.
Benefits:
• Prime advertising board located at spicers sports ground.
• Advertising on fixture cards provided to all club members.
• Dedicated section on clubs website.
• Regular mentions across clubs social media platforms.
• Exposure to over 60 visiting clubs throughout the season, plus weekly newspaper/media coverage who attend games.
• Further advertisement at County Finals day hosted at Spicers sports ground.
Sponsors board on show throughout all games at Spicers sports ground
COST: 1 Board: £400 per season / 2 Boards: £650
Match Sponsorship Returning for 2021 is the option to sponsor a East Anglian Premier League home match. Your sponsorship will help towards the running costs of delivering a successful home game in the EAPL
Callum Guest on his way to a half century vs Copdock & OI CC
Benefits:
• Prominent advertising on weekly match day posters which are distributed around the village
• Prominent advertising on match day programmes, distributed to all players and staff on match days as well as being sale to all supporters.
• Invite to be guest of honour at your sponsored game. This includes cooked lunch or tea with the players plus an invite as a guest to our end of season presentation evening.
• Mentions in all match reports online and in the newspaper.
• Regular links / mentions on our Twitter, Instagram and Facebook account with over 5,000 followers/Audience. Large match day crowds for all home games
COST: £200 per match
Live Camera & Match Highlights
NEW for 2021, sponsor our match camera based at Spicers sports ground. The camera plays lives match footage of all games played at Spicers, with a games highlights package created post match.
Have your business logo here Benefits:
• Your business logo will be on the bottom left corner of all live match footage and will appear before and after match highlight packages.
• During the 2020 season, the 2 games that we had recorded had a total of 5,000 views across both matches on social media and youTube.
• Prominent advertising on match day programmes, distributed to all players and staff on match days as well as being sale to all supporters.
• Invite to be guest of honour at your sponsored game. This includes cooked lunch or tea with the players plus an invite as a guest to our end of season presentation evening.
• Mentions in all match reports online and in the newspaper.
• Regular links / mentions on our Twitter, Instagram and Facebook account with over 5,000 followers/Audience. Large match day crowds for all home games
COST: Enquire for more information
Player Sponsor
Sponsor a 1st team player for the 2021 season. With the 1st team competing in the EAPL, costs per player to compete in the league has risen drastically and a sponsoring a player for the season is superb way to help offset that cost for the club! Benefits: • Your business logo will be on the bottom left corner of all live match footage and will appear before and after match highlight packages.
• During the 2020 season, the 2 games that we had recorded had a total of 5,000 views across both matches on social media and youTube.
• P ro m i n e n t a d v e r t i s i n g o n m a t c h d a y programmes, distributed to all players and staff on match days as well as being sale to all supporters.
• Invite to be guest of honour at your sponsored game. This includes cooked lunch or tea with the players plus an invite as a guest to our end of season presentation evening.
Mark Smith takes a spectacular catch against Copdock & OI CC
COST: £300 Per player
Michael Cafferkey whips the ball to the boundary vs Sudbury CC
“We can’t wait for a full season in 2021!”
“We experienced a wide range of emotions over the 2020 summer. Initially disappointment at the prospect of not having the chance to play any cricket at all and experience the East Anglian Premier League for the first time. This then changed to frustration as our government seemed to find every excuse to stop us getting back on the field! However in July finally we got the green light, the administrators of the East Anglian Premier League did a superb job in arranging a10 game league season. Our goal was simple, 5 wins would be an incredible effort.
Our first 2 games were away from home, week 1 at neighbours Saffron Walden and week 2 at Copdock & OI CC. We managed to come away from both games victorious before going on a 4 game unbeaten run at home, with wins over Bury St Edmunds, last years champions Frinton- On-Sea, Saffron Walden and Sudbury CC! Unfortunately for us our first league defeat came on bank holiday Monday at home to Copdock, but none of us could have dreamed we would have had a 6-1 record at that point!
3 more hard fought victories came away from home meaning we topped the South Group with a 9-1 record! Our prize was a final game against the winners of the North Group, Swardeston CC, who are known as the best club side in the land, after successfully winning 2 national cup competitions in 2019. Unfortunately we were outclassed on the day, a mixture of tired bodies and minds from the league game the day before at Sudbury contributed to an under-par performance. It was an incredible effort to win 9 games in our league campaign, all against well established and very strong Premier League sides. To not with the overall competition was of course disappointing once in a final, however the experience playing against Swardeston benefited us a great deal, and we can’t wait to face them again next year!
I want to thank our amazing sponsors that have helped the club get through this tough time. Being a business owner myself I understand how hard 2020 has been, but for our sponsors to stick by us throughout the pandemic has been incredible and crucial to help keep the club afloat and an important part of the community. We really hope to see last years sponsors in 2021 as well as welcoming some new ones into our amazing club!
Dan Heath, SBCC 1st Team Captain Message from Mr Chairman!
First of all, I hope everyone has been staying well during these troubled times. The vison of Sawston & Babraham Cricket Club is to be the best club we possibly can be.
Over the last few years, as you can see from the seasons review, we have gone from strength to strength at all levels of the game both on and off the field.
We have shown exactly how good we can be, and everyone at the Club continue to strive to Mr Chairman toasts to Premier League promotion get even better. in 2019
I would like to take the opportunity to thank all of our sponsors from previous seasons. Without you, and our supporters and volunteers, we would not be in this thrilling position, we are forever grateful for your ongoing support.
We look forward to continuing to work with our existing sponsors, as well as new sponsors who wish to join the SBCC family in the coming seasons, you will be most welcome. We look forward to the 2021 season with excitement and hope to meet you on the Boundary or even in the Club House!
Once again, on behalf of all at SBCC, I want to thank you for your continued support.
Ian Reeves Chairman
Run-out opportunity vs Sudbury CC
Brief history of SBCC
Sawston Cricket Club, formed in 1853, merged with Sawston Spike in 1989. The Club merged again in 2015 with Babraham CC (formed 1850) to become Sawston and Babraham Cricket Club. Making us possibly ‘the oldest new club’ in the County!
The Club last season joined for the first time in our history the East Anglian Premier League, with our 2nd team competing in The Cambridgeshire Senior Division 1, thirds and fourths in the Cambridgeshire Junior leagues. We also have two midweek sides that play in the Adams Harrison Midweek league.
The Club enjoys a fantastic ground and excellent facilities at its HQ in the centre of Sawston, and a picturesque parkland ground in Babraham. This year we have also hosted the Cambridgeshire cricket finals for the second year in succession.
The Club is a Community Amateur Sports Club and is a not for profit organisation that works hard to deliver a financial surplus to reinvest into ‘cricket for all’ in the villages. To do this it relies heavily on its players and a dedicated team of volunteers and its sponsors. Through our mergers and work with the wider community and with our sponsors and supporters we have learned that, as in cricket, good partnerships are important and that it is vital that both partners meet their objectives. We only win if we both win! Whilst cricket is a traditional game, and we savour and respect our past, we are a forward looking organisation that is also willing to try something new to improve our Club, it’s image and it's standing and that of our partners.
Over the last few years we have upped our game in terms of reaching a wider audience with increased use of social media both in regards of our own web space but also contributing to other sites to maximise our exposure and in turn that of our partners. Our membership plays a part by promoting our posts within their groups, both personal and professional, so that way our social media reach grows exponentially.
So if you are an individual or business looking to support the local community and promote your business we have a few ideas how we can help each other, but equally if you have some better ideas yourself we are always ready to listen and learn. Get in touch!
07391662503 [email protected] SawstonBabrahamCC SawstonBabrahamCC SBCC_20 www.sawstonbabrahamcc.co.uk