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Les Groupes D'édition En Allemagne

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Les Groupes D'édition En Allemagne Éditeurs actifs (2017) : de prix n’est acceptée. La réglementation a été SEPTEMBRE 2019 2 034 étendue depuis 2016 aux livres numériques. CA 2018 : Depuis 2009, le livre papier et le livre audio LES 9,13 milliards d’ € (sur CD) bénéficient d’un taux de TVA réduit Nombre de titres de 9 %. Le livre numérique est encore pour publiés (2018) : 71 548 le moment à lui soumis au taux de TVA Part des traductions : standard (19 %). 13,6% GROUPES Avec le changement de la législation européenne, le livre D’ÉDITION EN numérique devrait bientôt bénéficier d’un ALLEMAGNE taux de TVA réduit DONNÉES GÉNÉRALES 2018 Avec 3,1 % des ventes de livres en 2017, à 9 %, comme le livre Population : 82,8 millions d’habitants le secteur du livre audio est stable depuis trois PIB/habitant : 35 900 € / habitant ans. Les trois quarts des ventes concernent papier. [France : 32 800] des livres audio sur CD, mais on attend Source : Eurostat une recomposition du marché autour d’offres ÉCHANGES DE DROITS d’abonnement mensuel proposées par des Les échanges de droits entre éditeurs allemands PAYSAGE ÉDITORIAL acteurs comme Audible (filiale d’Amazon et étrangers sont nombreux. En 2017, on compte En 2017, on compte 2 034 maisons d’édition dont le catalogue de plus 200 000 titres 7 856 cessions de droits de titres vers l’étranger. en activité. En miroir du système fédéral est le plus important), Thalia et Bücher.de La même année, 9 890 titres publiés sont issus du pays, le secteur se caractérise par sa forte (30 000 titres chacun). de traduction, soit 13,6 % des nouveautés. dispersion sur le territoire, avec des pôles L’anglais est la langue la plus traduite comme Berlin (146 maisons en activité PRODUCTION (6 347 traductions en 2017), suivi du français en 2017, dont beaucoup sont de jeunes En 2018, 71 548 nouveaux titres ont été (1 136) et du japonais (612). D’après maisons), Munich (114 maisons, avec des publiés, en légère diminution (-1,3 %) par les derniers chiffres collectés par le SNE et grands groupes comme Random House et rapport à 2017. C’est presque 12 000 le BIEF, ce sont les bandes dessinées qui sont des maisons historiques comme C. H. Beck), nouveautés de moins qu’en 2008. Le tirage à l’origine du plus grand nombre de cessions Stuttgart, Hambourg, Cologne, Francfort moyen est également à la baisse. Le nombre de (425 cessions en 2018) et les romans (106). ou encore Leipzig. réimpressions est quant à lui plutôt stable : il représente environ 10 000 titres chaque année. POINTS DE VENTE ET CONSOMMATION Parmi les dix plus On recense sur le territoire allemand environ Évolution de la production (nouveautés) 6 000 points de vente dont 3 682 librairies grands groupes Source : Börsenverein, 2019 qui sont pour la plupart de petite ou moyenne taille. Quelques chaînes de librairies très 81919 éditoriaux dans le 79860 puissantes concentrent une grande partie du CA ; il s’agit de Hugendubel, Weltbild, ainsi monde figurent deux 76547 que les chaînes Mayersche et Thalia qui ont annoncé leur fusion courant 2019. 72499 71548 Malgré une tendance à la baisse de leur CA, groupes allemands : 73863 72820 les librairies et chaînes de librairies restent Bertelsmann et Springer le principal canal de vente de livres. En 2018, elles détiennent 46,8 % de parts de marché Nature. 2012 2013 2014 2015 2016 2017 2018 et totalisent un CA de 4,7 milliards d’euros. Les ventes en ligne ne cessent, elles, d’augmenter CHIFFRE D’AFFAIRES Les romans dominent la production éditoriale pour atteindre 19,5 % des ventes la même année. En 2018, le chiffre d’affaires de l’édition avec 14 273 nouveaux titres publiés en 2017 allemande, estimé en prix public (HT), s’élève (en légère baisse de 3 % en un an), suivis par En 2018, les libraires peuvent compter sur à 9,13 milliards d’euros, chiffre stable l’édition jeunesse (8 752 titres) et les manuels un public élargi : le nombre d’acheteurs par rapport à 2017, mais en légère baisse scolaires (5 490). (29,9 millions) a augmenté pour la première par rapport à 2016. fois depuis 2012. Cette augmentation est SYSTEME DE PRIX surtout portée par les 20-29 ans (+ 5,2 % Évolution du CA (en milliards d’euros) En 2017, en moyenne, le prix d’un livre est d’acheteurs) et intervient après des années de 24,54 € , en baisse constante depuis 2013 de baisse. Cette érosion avait toutefois été 2014 2015 2016 2017 2018 (-8,3 %). Mais des écarts importants existent : compensée par une augmentation du budget 9,32 9,18 9,27 9,131 9,134 un livre de poche coûte 13 € , un livre jeunesse annuel alloué à l’achat de livres qui est passé Source : Börsenverein, 2019 11,56 € et un roman 14,60 € . D’autres catégories de 122,78 € en 2015 à 137,40 € en 2017. de livres ont un prix bien plus élevé et tirent En 2018, après plusieurs années de baisse, le le prix moyen vers le haut, comme les ouvrages Sources CA généré par les ventes de livres numériques de STM, de SHS et les méthodes de langue. Buch und Buchhandel in Zahlen 2018, Börsenverein des Deutschen (hors manuels et ouvrages spécialisés) a Buchhandels « 2018 marks a turning point on the German book market: augmenté de 9,3 % par rapport à 2017 et Depuis une loi de 2002 (qui a enteriné un Publishers and bookshops continue to develop new pathways to représente désormais 5 % du CA du secteur accord interprofessionnel de 1888), le prix customers », 6 juin 2019, Börsenverein des Deutschen Buchhandels « Le livre audio en plein développement », 10 octobre 2018, (4,6 % en 2017). du livre est fixé par l’éditeur et aucune remise Livres Hebdo TRÈS GRANDS GROUPES / CA +90M € GRANDS GROUPES / CA 50 À 90M € n KNAUR (Fiction) n KNAUR TASCHENBUCH (Poche) RANDOM HOUSE FISCHER n ELMA VAN VLIET (Bien-être) n KNAUR BALANCE (Dév. perso., n ARISTON (Non-fiction) n S. FISCHER (Fiction, Non-fiction) Art de vivre) n ARKANA (Santé, bien-être) n FISCHER TASCHENBUCH (Poche) n O.W. BARTH (Religion) n BASSERMANN (Non-fiction) n FISCHER KLASSIK (Fiction) n KNAUR MENSSANA n BLANVALET (Fiction) n FISCHER KRÜGER (Fiction) (Santé, Bien-être) n BLESSING (Fiction) n FISCHER SCHERZ (Fiction, n KNAUR KREATIV (Loisirs) n BTB (Fiction) Non-fiction) n PATTLOCH (Non-fiction) n CARL’S BOOKS (Fiction) n FISCHER FJB (YA) n PATTLOCH GESCHENKBUCH n C. BERTELSMANN (Non-fiction) n FISCHER KJB (Jeunesse, Fiction) (Illustré) n CBJ KINDERBUCH (Jeunesse) n FISCHER TOR (Science-fiction) n FEELINGS (Romance) n CBJ AUDIO (Livre audio) n FISCHER SAUERLÄNDER n BENE! (Religion) n CBJ JUGENDBUCH (YA) (Jeunesse, Illustrés) n EINFACH-GANZ-LEBEN n DER AUDIO (Livre audio) n FISCHER DUDEN KINDERBUCH (Art de vivre, Dév. perso.) n DER HÖVERLAG (Livre audio) (Parascolaire) n DIANA (Fiction) n FISCHER MEYERS KINDERBUCH n DIEDERICHS (Fiction) (Jeunesse, Non-fiction) n DVA (illustrés, art) n FISCHER KINDER- UND GROUPES DE TAILLE MOYENNE / n FALKEN (Sport) JUGENDTASCHENBUCH CA INFÉRIEUR À 50M € n GOLDMANN (Développement (Poche, Jeunesse) personnel) n THEATER & MEDIAN (Théâtre) EGMONT n GÜTERSLOHER VERLAGSHAUS (Non-fiction) CARLSEN n EGMONT EHAPA MEDIA (Presse) n HEYNE (Fiction, Non-fiction) n EGMONT n HEYNE FLIEGT (Jeunesse, YA) n NELSON (Illustré jeunesse) VERLAGSGESELLSCHAFTEN n HEYNE ENCORE (Fiction) n LAPPAN (Album) EGMONT COMIC COLLECTION (BD) n HEYNE HARDCORE (Fiction, n KÖNIGSKINDER (Fiction, Romance) EGMONT MANGA Non-fiction) n CHICKEN HOUSE (Jeunesse, Fiction) EGMONT SCHNEIDERBUCH (Jeunesse) n INTEGRAL LOTOS ANSATA n IMPRESS (Fiction, YA) EGMONT BALLOON (Jeunesse) (Développement personnel, n DARK DIAMONDS (Fiction, Spiritualité) Romance) CARL HANSER n IRISIANA (Développement personnel) ROWOHLT n HANSER (STM) n KAILASH (Développement n HANSER LITERATURVERLAGE personnel) n ROWOHLT (Fiction) HANSER (Fiction) n KNAUS (Fiction, Non-fiction) n ROWOHLT HUNDERT AUGEN HANSER BERLIN (Fiction) n KÖSEL (Religion, Spiritualité) (Fiction) KINDER & JUGENDBUCH (Jeunesse) n LIMES (Fiction) n ROWOHLT BERLIN (Non-fiction) HENSERBLAU (Fiction, Non-fiction) n LUCHTERHAND (Fiction) n ROWOHLT TASCHENBUCH (Poche) ZSOLNAY / DEUTICKE (Fiction) n LUDWIG (Non-fiction) n WUNDERLICH (Fiction) n MANESSE (Fiction) n KINDLER (Fiction) PIPER n MANHATTAN (Fiction) n RO RO RO (Poche) n MOSAIK (Non-fiction) n ROWOHLT ROTFUCHS (Jeunesse) n PENDO (Fiction) n PAGE TURNER (Fiction) n ROWOHLT EBOOK (Ebook) n MALIK (Voyage, Dév. perso.) n PANTHEON (Essais, Histoire) n ROWOHLT REPERTOIRE (Fiction, n BERLIN VERLAG n PENGUIN (Fiction) Non-fiction, Jeunesse) (Fiction, Non-fiction, SHS) n PENHALIGON (Fiction) n ROWOHLT THEATER (Théâtre) n IVI (YA) n PRESTEL (Illustré, Art) n ROWOHLT POLARIS (Fiction) n YOU&IVI (Jeunesse, YA) n PRESTEL JUNIOR (Art, Jeunesse) n ROWOHLT ROTATION (Non-fiction) n PIPER EDITION n RANDOM HOUSE AUDIO n ROWOHLT DIGITALBUCH (Ebook) (Fiction, Non-fiction) (Livre audio) n PIPER DIGITAL (Ebook) n RIEMANN (Essais) DTV GEFÜHLVOLL (YA, Romance, Fantasy) n SIEDLER (Essais, Histoire) HUMORVOLL (Fiction, Humour) n SÜDWEST (Pratique) n LITERATUR (Fiction) SCHICKSALSVOLL (Fiction) n WUNDERRAUM (Fiction) n ALLGEMEINE BELLETRISTIK SPANNUNGSVOLL (Polar) (Fiction) BASTEI LÜBBE n SACHBUCH (Non-fiction) ULLSTEIN n DTV JUNIOR (Fiction jeunesse, YA) n BASTEI LÜBBE (Fiction) n REIHE HANSER (Fiction jeunesse, n ULLSTEIN TASCHENBUCH n BASTEI ENTERTAINMENT (Ebook) YA) (Poche) n BAUMHAUS (Jeunesse) DTV DIGITAL (Ebook) n ULLSTEIN EXTRA (Fiction) n BE (Ebook, Fiction) n ULLSTEIN FÜNF (Fiction, n BOJE (Jeunesse) RAVENSBURGER Non-fiction) n EICHBORN (Fiction, Non-fiction) (Jeunesse) n LIST (Fiction, Polar) n HARPERCOLLINS (Livre audio) n ECON (Essais) n LÜBBE AUDIO (Livre audio) n PROPYLÄEN (Non-fiction) n LYX (Fiction, Romance) DROEMER
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