DOCSLIB.ORG

Champion Brands to My Wife, Mercy the ‘Made in Germany’ Champion Brands Nation Branding, Innovation and World Export Leadership

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Champion Brands to My Wife, Mercy the ‘Made in Germany’ Champion Brands Nation Branding, Innovation and World Export Leadership The ‘Made in Germany’ Champion Brands To my wife, Mercy The ‘Made in Germany’ Champion Brands Nation Branding, Innovation and World Export Leadership UGESH A. JOSEPH First published 2013 by Gower Publishing Published 2016 by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN 711 Third Avenue, New York, NY 10017, USA Routledge is an imprint of the Taylor & Francis Group, an informa business Copyright © Ugesh A. Joseph 2013 Ugesh A. Joseph has asserted his right under the Copyright, Designs and Patents Act, 1988, to be identified as the author of this work. Gower Applied Business Research Our programme provides leaders, practitioners, scholars and researchers with thought provoking, cutting edge books that combine conceptual insights, interdisciplinary rigour and practical relevance in key areas of business and management. All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. British Library Cataloguing in Publication Data A catalogue record for this book is available from the British Library. The Library of Congress has cataloged the printed edition as follows: Joseph, Ugesh A. The ‘Made in Germany’ champion brands: nation branding, innovation and world export leadership / by Ugesh A. Joseph. pages cm Includes bibliographical references and index. ISBN 978-1-4094-6646-8 (hardback: alk. paper) 1. Branding (Marketing)—Germany. 2. Export marketing—Germany. I. Title. HF5415.1255.J678 2013 382.0943—dc23 2013020029 ISBN 9781409466468 (hbk) ISBN 9781315555904 (ebk) Disclaimer: Although to the best belief and knowledge of the author, everything is as stated here, neither he nor the publisher and companies/organizations/persons mentioned in this book accepts any liability or guarantee for the accuracy and completeness of the information, as matters are subject to constant change. This also applies to all references and links that are directly or indirectly given here. The author, the publisher and companies/ organizations/persons shall also not be held liable for direct or indirect damage, financial or otherwise, due to or in connection with information provided in this book. www.gowerpublishing.com/ebooks We hope you enjoy this ebook with its interactive features and the wealth of knowledge contained within it. We’d love to keep you informed of other Gower books available to you from your chosen provider. Why not join our monthly email newsletter? It features new books as they are released, links you to hints and tips from our expert authors and highlight free chapters for you to read. To see a sample copy, please go to www.gowerpublishing.com/newsletter and then simply provide your name and email address to receive a copy each month. If you wish to unsubscribe at any time we will remove you from our list swiftly. Our blog www.gowerpublishingblog.com brings to your attention the articles and tips our authors write and, of course, you are welcome to comment on anything you see in them. We also use it to let you know where our authors are speaking so, if you happen to be there too, you can arrange to meet them if you wish. Contents Foreword ix Chapter 1 Branding and the ‘Made in Germany’ Brand: A Perspective 1 Chapter 2 From Rubble to an Economic Miracle to a World Export Leader 7 Chapter 3 The Superstars 13 Chapter 4 The Star Brands 53 Chapter 5 The Facilitators and Influencers 131 Chapter 6 The Less-Known Champions 165 Chapter 7 Some Innovative and Emergent Stars 243 Afterword 255 References 259 Index 267 This page has been left blank intentionally Foreword As Europe and the world struggle with the aftermath of the financial crisis, Germany as a nation stands resolute in its growth and export sales to the world. Germany, Europe’s strongest economy, is seen as a pillar of strength and hope for not only the recession afflicted nations of Europe but also for the global economy. While the 1989 reunification rejoined East with West Germany, the two sides could not have been more different economically. Germany has since overcome many challenges on its road to becoming the success story that it is today. The effort the author makes to unravel the apparent mystique of Germany’s success to a global audience is truly commendable. From a multi-dimensional, extensively researched perspective, Ugesh Joseph insightfully gives the reader a sense of the nation and its complex character – from its immediate past to its present-day ‘Champion Brands’ and the nations ‘Facilitators and Influencers’. His studied look at the ‘Made in Germany’ image and how this affects a nation’s positive image, especially its quality image for its products and services, is truly noteworthy. Added to this discussion is his important inclusion of what he calls the ‘Facilitators and Influencers’ to the ‘Made in Germany’ image – a significant, holistic element in the nation-branding discussion. Mr. Joseph professionally selects and classifies around 200 of the best champion brands into relevant and appropriate categories. He then analyses the nation’s strongest products and services in terms of size, reputation and importance. Mr. Joseph illustrates how innovation and a pragmatic business sense have helped these champion brand companies to become some of the world’s leading exporters today. This work is essential reading for all those entrepreneurs, managers, academics, students and researchers, the media, government officials and anyone who is connected with Germany or has an interest in knowing more about the country, its prominent products and services and its influential socio-cultural elements. This book will certainly help the reader to better understand Germany, especially from economic and business perspectives, while giving a sense of its character from a holistic point of view. The author shares useful and insightful information about a nation that has so much to contribute to the world. I wish the book and the author great success that is truly well deserved. Hermann Simon Chairman Simon-Kucher & Partners This page has been left blank intentionally CHAPTER 1 Branding and the ‘Made in Germany’ Brand: A Perspective The image and reputation of countries, like cities and regions of the world, have a process similar to that of companies, products and services. All places have what might be called their brand images. But the process of branding them is still subject to academic and practitioner debate. Today, with the state of globalisation, the world is one huge, diversified market. What this means to each of those countries/places and regions is that they need to compete for their share of consumers, industrial or other, for their products and services. They must compete to attract tourists, investors, entrepreneurs, skilled labour and students. They must vie for their share of international, sporting and cultural events and, finally, they need to get positive attention and respect from the international media, people of other countries and their governments. Before we dwell on the specific case of Germany, it would be worthwhile to go through a couple of definitions with relation to a ‘brand’ and a ‘nation brand’. According to P. Doyle in The Marketing Book, ‘… a successful Brand is a name, symbol, design, or some combination, which identifies the ‘product’ of a particular organisation as having a sustainable differential advantage’. (Doyle) On the other hand, Lynch and Chernatony define brands, ‘... as clusters of functional and emotional values that promise a unique and welcome experience between a buyer and a seller’. (Lynch) While Keith Dinnie, in his book, ‘Nation Branding: Concepts, Issues, Practice’, states that, ‘The Nation Brand is defined as the unique, multi-dimensional blend of elements that provide the nation with culturally grounded differentiation and relevance for all of its target audiences’. (Dinnie) According to O’Shaughnessy and Jackson, ‘The image of a nation is so complex and fluid as to deny the clarity implicit in a term such as brand image; different parts of a nation’s identity come into focus on the international stage at different times, affected by current political events and even the latest movie or news bulletin’. (O’Shaughnessy) Illustrative of this is the case of Germany. After the 2006 Football World Cup celebrations, the internal and external image had markedly changed for the better – in terms of perception by a general audience – to a place that was open to visitors, celebration and enjoyment. The Football World Cup brought out the best in the German psyche and Germans emerged as a fun-loving, friendly people in contrast to the previous stereotype of being 2 The ‘Made in Germany’ Champion Brands serious and humourless. In fact, the event was a pleasant revelation to the Germans themselves, as they embraced the positive vibe. The degree of enthusiasm, tolerance, warmth and openness during the four-week-long football carnival was a surprise to all. Old clichés and stereotypes were dropped and Germany earned a better, more upbeat and fairer image. Even without these events, Germany needs to maintain this positive energy to help maintain its brand equity in the long run, because it is important to remember that a nation is also perceived from the sum of its individuals. Germans, generally, tend to be rational and direct in their communication style and punctual and orderly in their home and work life. For the most part, they are meticulous and long-term planners who value reliability in their business relations. In an annually conducted global survey known as the Nation Brand Index (NBI), Germany scored significantly and was repeatedly ranked higher after the football tournament.
Load more

Recommended publications
  • VW Executive Had a Pivotal Role As Car Maker Struggled with Emissions by DANNY HAKIM and JACK EWINGDEC
    The New York Times 12/21/15 Page | 1 VW Executive Had a Pivotal Role as Car Maker Struggled With Emissions By DANNY HAKIM and JACK EWINGDEC. 21, 2015 Photo Wolfgang Hatz at the 2013 Geneva Car Show. Mr. Hatz, head of transmission and engine development at the Volkswagen Group, was suspended in September. CreditDenis Balibouse/Reuters LONDON — A few months after taking over engine development at Volkswagen in 2007, Wolfgang Hatz faced a potential challenge that he considered insurmountable. It was the State of California. Regulators there were seeking to limit global warming gases released by automobiles, a step never directly taken before in the United States. “We can do quite a bit and we will do a bit, but ‘impossible’ we cannot do,” Mr. Hatz said during a trip to San Francisco that year, where he http://www.nytimes.com/2015/12/22/business/international/vw‐executive‐had‐a‐pivotal‐role‐as‐car‐ maker‐struggled‐with‐emissions.html?_r=0 The New York Times 12/21/15 Page | 2 took part in a technology demonstration hosted byVolkswagen. “From my point of view, the C.A.R.B. is not realistic,” he said of the California Air Resources Board, in remarks filmed by an auto website during the event. Of the proposed regulation, he said, “I see it as nearly impossible for us.” In September of this year, Volkswagen, then the world’s largest automaker, admitted to installing software designed to cheat on emissions tests, setting off one of the largest corporate scandals in the industry’s history. The role of Mr.
    [Show full text]
  • If You Bought Or Leased a Mercedes-Benz Or Sprinter Bluetec II Diesel Vehicle, You May Be Eligible for a CASH PAYMENT from Class Action Settlements
    United States District Court for the District of New Jersey If You Bought or Leased a Mercedes-Benz or Sprinter BlueTEC II Diesel Vehicle, You May Be Eligible for a CASH PAYMENT from Class Action Settlements A federal court authorized this Notice. This is not a solicitation from a lawyer. BENEFITS ARE AVAILABLE TO YOU: UNDER THE CLASS ACTION SETTLEMENTS: GET PAID CASH Current owners and lessees can get up to $3,590 or more, and former owners and lessees can get up to $897.50 CURRENT OWNERS AND LESSEES GET YOUR AGENCY-APPROVED EMISSION MODIFICATION FREE OF From a separate settlement with federal CHARGE TO YOU and California regulators; these benefits are available even if you do not participate in the class action settlement RECEIVE AN EXTENDED MODIFICATION WARRANTY YOU MUST TAKE ACTION TO RECEIVE THESE BENEFITS QUESTIONS? VISIT MBBLUETECSETTLEMENT.COM, OR CALL 1-877-313-0170 READ THIS NOTICE CAREFULLY. YOUR LEGAL RIGHTS ARE AFFECTED WHETHER YOU ACT OR DO NOT ACT. PLEASE CHECK THE SETTLEMENT WEBSITE AT MBBLUETECSETTLEMENT.COM OFTEN FOR UPDATES AND FURTHER DETAILS. You are receiving this Notice as a possible current or former owner or lessee of certain Mercedes-Benz and Sprinter BlueTEC II diesel vehicles, including both Mercedes-Benz- and Freightliner-branded Sprinter diesel vehicles. You may be eligible for a cash payment under class action settlements. Current Owners/Lessees Current If a former owner/lessee Owners/Lessees submits a Valid Claim for If no former the same vehicle Former owner/lessee OR Owners/Lessees submits a Valid If
    [Show full text]
  • Introduction R.M.V.R
    INTRODUCTION ROCKY MOUNTAIN VINTAGE RACING, LTD., in concert with the major vintage racing clubs in the United States, has adopted the following philosophy for racing. Your understanding of the intent of this section will make this sport one that will be safe and fun for all. "THE PRIMARY OBJECTIVE OF THE SPORT OF VINTAGE AND HISTORIC AUTOMOBILE RACING IS TO PROMOTE THE PRESERVATION OF THESE CARS IN A RACING FORMAT WHICH EMPHASIZES DRIVER SAFETY AND ETIQUETTE. THE SPORT IS INTENDED TO PROVIDE A FORMAT FOR FRIENDLY WHEEL TO WHEEL COMPETITION WITH VEHICLES PREPARED FAITHFULLY TO THEIR ERA. ALL RACING IS DANGEROUS, AND ONLY THE PROPER ATTITUDE OF THE DRIVER AND THE CAREFUL PREPARATION OF CARS WILL DIMINISH THE DANGER AND ENHANCE OUR APPRECIATION OF THIS SPORT." R.M.V.R. - GENERAL RULES A. MEMBERSHIP: 1. Membership dues are $75.00 per CALENDAR year, due and payable on or before January 1st of each year. Dues paid after Labor Day will be given the next year free. 2. Members who have not paid current dues will not receive membership privileges or be allowed to participate in any event until dues are brought current. 3. All entrants of an RMVR event must be members of RMVR. The President of RMVR, or his delegate, will have the authority to give an honorary membership status to invited participants. This honorary membership is not meant to be a year's membership, but rather a membership for a single event. 4. Any member participating in an RMVR event may be required to work that event. B.
    [Show full text]
  • My Personal Callsign List This List Was Not Designed for Publication However Due to Several Requests I Have Decided to Make It Downloadable
    - www.egxwinfogroup.co.uk - The EGXWinfo Group of Twitter Accounts - @EGXWinfoGroup on Twitter - My Personal Callsign List This list was not designed for publication however due to several requests I have decided to make it downloadable. It is a mixture of listed callsigns and logged callsigns so some have numbers after the callsign as they were heard. Use CTL+F in Adobe Reader to search for your callsign Callsign ICAO/PRI IATA Unit Type Based Country Type ABG AAB W9 Abelag Aviation Belgium Civil ARMYAIR AAC Army Air Corps United Kingdom Civil AgustaWestland Lynx AH.9A/AW159 Wildcat ARMYAIR 200# AAC 2Regt | AAC AH.1 AAC Middle Wallop United Kingdom Military ARMYAIR 300# AAC 3Regt | AAC AgustaWestland AH-64 Apache AH.1 RAF Wattisham United Kingdom Military ARMYAIR 400# AAC 4Regt | AAC AgustaWestland AH-64 Apache AH.1 RAF Wattisham United Kingdom Military ARMYAIR 500# AAC 5Regt AAC/RAF Britten-Norman Islander/Defender JHCFS Aldergrove United Kingdom Military ARMYAIR 600# AAC 657Sqn | JSFAW | AAC Various RAF Odiham United Kingdom Military Ambassador AAD Mann Air Ltd United Kingdom Civil AIGLE AZUR AAF ZI Aigle Azur France Civil ATLANTIC AAG KI Air Atlantique United Kingdom Civil ATLANTIC AAG Atlantic Flight Training United Kingdom Civil ALOHA AAH KH Aloha Air Cargo United States Civil BOREALIS AAI Air Aurora United States Civil ALFA SUDAN AAJ Alfa Airlines Sudan Civil ALASKA ISLAND AAK Alaska Island Air United States Civil AMERICAN AAL AA American Airlines United States Civil AM CORP AAM Aviation Management Corporation United States Civil
    [Show full text]
  • Prospectus for the Initial Public Offering in the Federal Republic of Germany and in the Grand Duchy of Luxembourg of 35,043,479
    Prospectus for the initial public offering in the Federal Republic of Germany and in the Grand Duchy of Luxembourg of 35,043,479 bearer shares with no par value from the holdings of the Selling Shareholder, of 8,060,000 bearer shares with no par value from the holdings of the Selling Shareholder, with the number of shares to be actually placed with investors subject to the exercise of an Upsize Option upon decision of the Selling Shareholder, in consultation with the Joint Global Coordinators on the date of pricing, and of up to 5,256,521 bearer shares with no par value from the holdings of the Selling Shareholder to cover potential over-allotments, and at the same time for the admission to trading on the regulated market segment (regulierter Markt) of the Frankfurt Stock Exchange (Frankfurter Wertpapierbörse) with simultaneous admission to the sub-segment of the regulated market with additional post-admission obligations (Prime Standard) of the Frankfurt Stock Exchange (Frankfurter Wertpapierbörse) of 161,200,000 bearer shares with no par value (existing share capital) — each such share with a notional value of EUR 1.00 in the share capital and with full dividend rights as from January 1, 2018 — of Knorr-Bremse Aktiengesellschaft Munich, Germany Price Range: EUR 72.00 — EUR 87.00 International Securities Identification Number (ISIN): DE000KBX1006 German Securities Code (Wertpapier-Kenn-Nummer) (WKN): KBX100 Common Code: 186559398 Trading Symbol: KBX Joint Global Coordinators and Joint Bookrunners Deutsche Bank J.P. Morgan Morgan Stanley Joint Bookrunners Berenberg COMMERZBANK UBS Investment Bank UniCredit Bank AG The date of the Prospectus is September 28, 2018 (This page has been left blank intentionally) TABLE OF CONTENTS I.
    [Show full text]
  • Appendix 25 Box 31/3 Airline Codes
    March 2021 APPENDIX 25 BOX 31/3 AIRLINE CODES The information in this document is provided as a guide only and is not professional advice, including legal advice. It should not be assumed that the guidance is comprehensive or that it provides a definitive answer in every case. Appendix 25 - SAD Box 31/3 Airline Codes March 2021 Airline code Code description 000 ANTONOV DESIGN BUREAU 001 AMERICAN AIRLINES 005 CONTINENTAL AIRLINES 006 DELTA AIR LINES 012 NORTHWEST AIRLINES 014 AIR CANADA 015 TRANS WORLD AIRLINES 016 UNITED AIRLINES 018 CANADIAN AIRLINES INT 020 LUFTHANSA 023 FEDERAL EXPRESS CORP. (CARGO) 027 ALASKA AIRLINES 029 LINEAS AER DEL CARIBE (CARGO) 034 MILLON AIR (CARGO) 037 USAIR 042 VARIG BRAZILIAN AIRLINES 043 DRAGONAIR 044 AEROLINEAS ARGENTINAS 045 LAN-CHILE 046 LAV LINEA AERO VENEZOLANA 047 TAP AIR PORTUGAL 048 CYPRUS AIRWAYS 049 CRUZEIRO DO SUL 050 OLYMPIC AIRWAYS 051 LLOYD AEREO BOLIVIANO 053 AER LINGUS 055 ALITALIA 056 CYPRUS TURKISH AIRLINES 057 AIR FRANCE 058 INDIAN AIRLINES 060 FLIGHT WEST AIRLINES 061 AIR SEYCHELLES 062 DAN-AIR SERVICES 063 AIR CALEDONIE INTERNATIONAL 064 CSA CZECHOSLOVAK AIRLINES 065 SAUDI ARABIAN 066 NORONTAIR 067 AIR MOOREA 068 LAM-LINHAS AEREAS MOCAMBIQUE Page 2 of 19 Appendix 25 - SAD Box 31/3 Airline Codes March 2021 Airline code Code description 069 LAPA 070 SYRIAN ARAB AIRLINES 071 ETHIOPIAN AIRLINES 072 GULF AIR 073 IRAQI AIRWAYS 074 KLM ROYAL DUTCH AIRLINES 075 IBERIA 076 MIDDLE EAST AIRLINES 077 EGYPTAIR 078 AERO CALIFORNIA 079 PHILIPPINE AIRLINES 080 LOT POLISH AIRLINES 081 QANTAS AIRWAYS
    [Show full text]
  • Rolling Stock Orders: Who
    THE INTERNATIONAL LIGHT RAIL MAGAZINE HEADLINES l Toronto’s streetcar advocates fight back l UK’s Midland Metro expansion approved l Democrats propose more US light rail ROLLING STOCK ORDERS: WHO... WHAT... HOW MUCH? Ukrainian tramways under the microscope US streetcar trends: Mixed fleets: How technology Lessons from is helping change over a century 75 America’s attitude of experience to urban rail in Budapest APRIL 2012 No. 892 1937–2012 WWW. LRTA . ORG l WWW. TRAMNEWS . NET £3.80 TAUT_April12_Cover.indd 1 28/2/12 09:20:59 TAUT_April12_UITPad.indd 1 28/2/12 12:38:16 Contents The official journal of the Light Rail Transit Association 128 News 132 APRIL 2012 Vol. 75 No. 892 Toronto light rail supporters fight back; Final approval for www.tramnews.net Midland Metro expansion; Obama’s budget detailed. EDITORIAL Editor: Simon Johnston 132 Rolling stock orders: Boom before bust? Tel: +44 (0)1832 281131 E-mail: [email protected] With packed order books for the big manufacturers over Eaglethorpe Barns, Warmington, Peterborough PE8 6TJ, UK. the next five years, smaller players are increasing their Associate Editor: Tony Streeter market share. Michael Taplin reports. E-mail: [email protected] 135 Ukraine’s road to Euro 2012 Worldwide Editor: Michael Taplin Flat 1, 10 Hope Road, Shanklin, Isle of Wight PO37 6EA, UK. Mike Russell reports on tramway developments and 135 E-mail: [email protected] operations in this former Soviet country. News Editor: John Symons 140 The new environment for streetcars 17 Whitmore Avenue, Werrington, Stoke-on-Trent, Staffs ST9 0LW, UK.
    [Show full text]
  • Commander's Guide to German Society, Customs, and Protocol
    Headquarters Army in Europe United States Army, Europe, and Seventh Army Pamphlet 360-6* United States Army Installation Management Agency Europe Region Office Heidelberg, Germany 20 September 2005 Public Affairs Commanders Guide to German Society, Customs, and Protocol *This pamphlet supersedes USAREUR Pamphlet 360-6, 8 March 2000. For the CG, USAREUR/7A: E. PEARSON Colonel, GS Deputy Chief of Staff Official: GARY C. MILLER Regional Chief Information Officer - Europe Summary. This pamphlet should be used as a guide for commanders new to Germany. It provides basic information concerning German society and customs. Applicability. This pamphlet applies primarily to commanders serving their first tour in Germany. It also applies to public affairs officers and protocol officers. Forms. AE and higher-level forms are available through the Army in Europe Publishing System (AEPUBS). Records Management. Records created as a result of processes prescribed by this publication must be identified, maintained, and disposed of according to AR 25-400-2. Record titles and descriptions are available on the Army Records Information Management System website at https://www.arims.army.mil. Suggested Improvements. The proponent of this pamphlet is the Office of the Chief, Public Affairs, HQ USAREUR/7A (AEAPA-CI, DSN 370-6447). Users may suggest improvements to this pamphlet by sending DA Form 2028 to the Office of the Chief, Public Affairs, HQ USAREUR/7A (AEAPA-CI), Unit 29351, APO AE 09014-9351. Distribution. B (AEPUBS) (Germany only). 1 AE Pam 360-6 ● 20 Sep 05 CONTENTS Section I INTRODUCTION 1. Purpose 2. References 3. Explanation of Abbreviations 4. General Section II GETTING STARTED 5.
    [Show full text]
  • Federal Republic of Germany
    GERMANY GERMANY (July 2000 – June 2001) Table of contents Executive Summary 1. Legislation 2. Agreements / abusive practices by dominant firms 3. Merger control 1. Changes to competition laws and policies, proposed or adopted 1. Summary of new legal provisions of competition law and related legislation 2. Other relevant measures, including new guidelines 2. Enforcement of competition laws and policies 1. Action against anticompetitive practices, including agreements and abuses of dominant positions a) Summary of activities of competition authorities and courts b) Description of significant cases, including those with international implications aa) Agreements, action in the form of administrative fine proceedings against cartels bb) Exemptions from the general ban on cartels cc) Control of abusive practices by dominant firms / Supervision of price abuses by monopolists (utilities) dd) Activities of the courts 2. Mergers and acquisitions 1 GERMANY a) Statistics on number, size and type of mergers notified and/or controlled under competition laws b) Summary of significant cases aa) Prohibition or prevention of mergers bb) Clearances subject to conditions and obligations cc) Clearances dd) Withdrawal of application 3. The role of competition authorities in the formulation and implementation of other policies, e.g. regulatory reform, trade and industrial policies 4. Resources of competition authorities 1. Resources overall 2. Human resources (person-year) 5. References to new reports and studies on competition policy issues 2 GERMANY EXECUTIVE SUMMARY Legislation 1. In the period covered by the report, the competition authorities and the relevant courts applied the 6th Amendment to the ARC1,win which has been in force since 1 January 1999. An amendment only to Section 47 of the ARC came into force on 1 January 2001, which is elucidated under I (1)1.
    [Show full text]
  • Deloitte Studie
    Global Powers of Retailing 2018 Transformative change, reinvigorated commerce Contents Top 250 quick statistics 4 Retail trends: Transformative change, reinvigorated commerce 5 Retailing through the lens of young consumers 8 A retrospective: Then and now 10 Global economic outlook 12 Top 10 highlights 16 Global Powers of Retailing Top 250 18 Geographic analysis 26 Product sector analysis 30 New entrants 33 Fastest 50 34 Study methodology and data sources 39 Endnotes 43 Contacts 47 Global Powers of Retailing identifies the 250 largest retailers around the world based on publicly available data for FY2016 (fiscal years ended through June 2017), and analyzes their performance across geographies and product sectors. It also provides a global economic outlook and looks at the 50 fastest-growing retailers and new entrants to the Top 250. This year’s report will focus on the theme of “Transformative change, reinvigorated commerce”, which looks at the latest retail trends and the future of retailing through the lens of young consumers. To mark this 21st edition, there will be a retrospective which looks at how the Top 250 has changed over the last 15 years. 3 Top 250 quick statistics, FY2016 5 year retail Composite revenue growth US$4.4 net profit margin (Compound annual growth rate CAGR trillion 3.2% from FY2011-2016) Aggregate retail revenue 4.8% of Top 250 Minimum retail Top 250 US$17.6 revenue required to be retailers with foreign billion among Top 250 operations Average size US$3.6 66.8% of Top 250 (retail revenue) billion Composite year-over-year retail 3.3% 22.5% 10 revenue growth Composite Share of Top 250 Average number return on assets aggregate retail revenue of countries with 4.1% from foreign retail operations operations per company Source: Deloitte Touche Tohmatsu Limited.
    [Show full text]
  • General Meeting the Annual 2018
    1 Agenda p. 02 2 Chairman’s M essage p. 03 DOCUMENTATION 3 Text and Presentation of 2018 the Resolutions p. 04 Wednesday 11 April 4 Report of the Board 1:30 pm of Directors p. 11 Hotel Okura Amsterdam Ferdinand Bolstraat 333 5 Useful Information p. 79 1072 LH Amsterdam The Netherlands The Annual General Meeting 02 Agenda Agenda 1 Opening and general introductory statements 2 Presentation by the Chairman and the Chief Executive Offi cer, including report by the Board of Directors in respect of the: 1. Corporate governance statement 2. Report on the business and fi nancial results of 2017 3. Application of the remuneration policy in 2017 4. Policy on dividend 3 Discussion of all Agenda items 4 Vote on the resolutions in respect of the: 1. Adoption of the audited accounts for the fi nancial year 2017 2. Approval of the result allocation and distribution 3. Release from liability of the Non-Executive Members of the Board of Directors 4. Release from liability of the Executive Member of the Board of Directors 5. Renewal of the appointment of Ernst & Young Accountants LLP as auditor for the fi nancial year 2018 6. Renewal of the appointment of Ms. María Amparo Moraleda Martínez as a Non-Executive Member of the Board of Directors for a term of three years 7. Appointment of Mr. Victor Chu as a Non-Executive Member of the Board of Directors for a term of three years in replacement of Sir John Parker whose mandate expires 8. Appointment of Mr. Jean-Pierre Clamadieu as a Non-Executive Member of the Board of Directors for a term of three years in replacement of Mr.
    [Show full text]
  • Annual Report 2016 JANUARY
    CONNECTED Annual Report 2016 JANUARY. After just over two years in the making, construction of the new Development Center in Munich is completed. Knorr-Bremse FEBRUARY. Knorr-Bremse acquires the invested some EUR 90 million in this new building, which offers MARCH. Major order from Brazil: Knorr-Bremse is to supply rail transportation activities of brake pad engineers and technicians from both divisions a top-class working braking systems for 8,500 freight cars run by South specialist TMD Friction. Through this move, environment and hosts 100 state-of-the-art test rigs and America’s largest railroad logistics operator RUMO/ALL. In Knorr-Bremse not only reinforces its systems facilities. This is where pioneering new system solutions addition, Knorr-Bremse is responsible for maintaining the competence but also adds to its friction materials for the rail and commercial vehicles of the future are brakes over the next 15 years. expertise. developed and tested. DECEMBER. The Company’s bid for Haldex harvests an acceptance rate of 86.1% of the shares. Knorr-Bremse acquires the Electrical Systems business unit of Vossloh APRIL. Heinz Hermann Thiele, Honorary AG (Vossloh-Kiepe), thereby adding advanced drive Chairman of the Supervisory Board and proprietor technologies to its portfolio for metros, light rail vehicles, of Knorr-Bremse AG, celebrates his 75th birthday on and regional rail networks, as well as for electrically April 2 in the company of 300 VIP guests from more powered buses in the commercial vehicle sector. than 20 countries. NOVEMBER. Knorr-Bremse’s French subsidiary opens a new building in Tinqueux near Reims.
    [Show full text]