worldofcoffee-budapest.com
Official Event Host D WOC BY NUMBERS
Wonderful gathering of professionals from around the world. COUNTIRES ATTENDING D. Origen Coffee Roasters, Mark Uhlig 6800VISITORS OVER 3 DAYS EXHIBITING240 COMPANIES 94
Albania Estonia Latvia Saudi Arabia Argentina Ethiopia Lebanon Serbia Australia Finland Lithuania Singapore Austria France Luxembourg Slovakia 91% Belarus Georgia Macedonia Slovenia Belgique Germany Malaysia South Africa Belgium Greece Mexico South Korea Bolivia Guatemala Rep. of Moldava Spain Good/Excellent guests350 at Welcome Bratislava Honduras Namur Sri Lanka visitor satisfaction social event Reception Brazil Hong Kong Netherlands Sweden Bulgaria Hrvatska New Zealand Switzerland Cameroon Hungary Nicaragua Taiwan Canada Iceland Norge Tanzania China India Norway Thailand Colombia Indonesia Panama The Netherlands 41% Congo Iran People’s Rep. of China Turkey Costa Rica Ireland Peru Ukraine Croatia Israel Rep. of the Philippines United Arab Emirates Cyprus Italy Poland United Kingdom of attendees Czech Republic Japan Portugal United States visited more than guests675 at the Launch Denmark Kazakhstan Puerto Rico Uruguay 3 WOC shows Party social event Ecuador Kenya Romania Venezuela Egypt Rep. of Korea Russian Federation El Salvador Kuwait Rwanda
WOC BY NUMBERS
SHOW SPONSORS TOP COUNTRY ATTENDANCE Official Event Host
Official Origin Country Sponsor 22% 7% 5% 4% 4% Hungary Germany Czech Republic Slovakia Great Britain
Sustainability Forum Sponsors
Village Sponsor
4% 3% 3% 3% 3% Delegate Bag Sponsor Romania Austria Ukraine Russia Netherlands
Ibrik Championship Sponsor WOC BY NUMBERS
Brita Gmbh Diedrich Roasters, LLC Imperator Phucsinh Corporation BSCA - Brazil Specialty Coffee Direct Trade Inconexus Colombia Specialty Coffee Proaster Buhler Ditta Artigianale Indonesia PROBAT-Werke von Gimborn Maschinenfabrik GmbH Bunn Dos Mundos Roasters InterAmerican Coffee GmbH Promperú BWT Double B Coffee & Tea INTL FCStone and Coffee Network Racer Beans Coffee Co. C.I.A SRL Packing Machines Italy Douqué Group IWCA Rehm & Co Cadefihuila Dr. Mahn Coffee Inc. Joper Cofee Roasters Roastmaxtor.com Café de Colombia Dutch Coffee Pack Julius Meinl Rocket Bean Roastery Café de Costa Rica DVG De Vecchi Giuseppe SRL Kafferostare Per Nordby RØST Coffee AS Café De Honduras E&B Lab KAHLA/Thüringen Porzellan GmbH Sandalj Trading Company Spa Café de México ECM Espresso Coffee Machines Kalita Sanremo Coffee Machines SRL Café Du Burundi Manufacture GmbH Kávékalmár (naked-portafilter.com) SCAP - Speciality Coffee Ass of Panama 240COMPANIES EXHIBITED Café Imports Europe Ecotact Kenoo Coffee Scentone Café Show Seoul Edal Coffee Kuban Coffee Roasters & Grinders Schlürf GmbH Academia do Café NL Cafetto Éditions Jean Lenoir / Le Nez Du Café La Boheme Café SCHLUTER African Fine Coffees Association (AFCA) Caffe Brando KFT Elektra srl La Cultura del Caffe / MILK MATE / LA SIEMEX Int (Coffee & Cocoa International) AHA Innovations BVBA Caffé Perté Kft. Equatorial Traders Ltd CIMBALI Sigep 2018 Rimini Italy Alegrosta Caffe Vergnano SPA Espazzola LF SpA Sinar Technology Algrano CaffePure / Bony F AG Ethiopia Coffee Exporters Association Lightells Co., Ltd Sirha Budapest 2018 Allanasons Cafflano Etzinger Grinders Lilla Coffee Roasting Equipment Speicherstadt Kaffeerösterei Alliance for Coffee Excellence / Cup of Casino Mocca Eureka - Conti Valorio SRL List & Beisler GmbH Stelang Electric Appliance Co., Ltd Excellence Central American Pavilion EVERSYS Loring Smart Roast Stir (Coffee and tea Magazine) Ally Coffee Centre for the Promotion of Imports CBI FA Coffee Ltd Loveramics Ströbel GmbH Aroma Preservation Packaging Alpro Cerrado Mineiro Region Faema Mahlkoning Svit Kavy Alt Wien Kaffee - Coyote Coffee Chalo FAF Coffees Maji Coffee Swiss Water Decaffeinated Coffee Company ANCAP SPA - ITALY Chemex Fairtrade International Marco Beverage Systems Sympatec Arisarina Cooperative COFFED Falcon Coffees Mare Terra Green Coffee Tata Coffee Limited Asachimici / Pulycaff Coffee & Tea Magazine Fazenda Santa Inacia - Brazil Coffee Export Mazzer Luigi Spa Tea & Coffee Trade Journal ASCASO FACTORY Coffee Bird Fiamma Monin Technivorm B.V. Asociacion Nacional Del Café de Guatemala Coffee Board of India Fiera Milano Moscow Coffee and Tea Expo The Bag Broker Asso Coffee Coffee Education Network Fiesta Plus SIA Neronobile The Barn Coffee Roasters Berlin Astoria Coffee Embassy EU Fiorenzato Nestlé Nespresso SA The Bird & The Fox Awaken Company Coffee Socks for the Trendy Barista Flor de Café Nordbeans Coffee Roasters The Coffee Collective Bagira Coffee Coffee Source Franke Coffee Systems UK Limited Nordic Approach The Collaborative Coffee Source Bailies Coffee Roasters Coffeedesk / Hario Futurete Nuova Ricambi srl THERMOPLAN Baratza CoffeeMind Garanti Roasters Nuova Simonelli Third Wave Coffee Source Barista School CoffeePirates Vienna Genesis Café OCR Comodities Tightpac Europe Barkume Coffee Export Plc Coffee-Tech Giesen Coffee Roasters Oikocredit Toddy Café Belco CoffeeTrend Magazine Golden Coffee Roasters Orang Utan Coffee Project Tonino Besca Roasters Comandante Goosebumps Coffee Lab Oriental Caffe Toper Coffee Roasting Machines Beyond the Bean Consejo Salvadoreno Del Café GOPPION CAFFÉ S.p.A Orphan Espresso Trabocca B.V. BKON Contego Café Gruppo Cimbali Spa Orsadrinks srl True Systems Co., Ltd. Black Sheep Micro Roastery Conti Guima Café Estate Coffees Our Coffees Brazilian Specialty Coffees Uganda Coffee Development Authority Blaser Trading AG Costas of Sweden Hacienda La Esmeralda, S.A. Ozturkbay Roasters Ultimate Brilliant International (Hong Kong) Limited Blue Mountain Coffee (Europe) Ltd Cropster Hacienda San Nicolas GmbH Pacific Bag, Inc UNIC Espresso Engineers Bluecup BV CUP & SAUCER, SA Hainan Fuwang Industrial Pack Plus Converting URNEX Bob Coffee Lab Curtis Hauck Tamper & Barista Tools Panama Varietals Vero Coffee House Bravilor Bonamat BV CV Gayo Mandiri Coffee Helkra Heating Elements Panamerican Coffee Trading Volcafe Select / Gollucke & Rothfos Specialty Coffee Brazil International Coffee Week D · Origen Coffee Roasters Hungarian Tourism Agency Pannon Kávé WAVE Investments GmbH Brew Global Europe Dalla Corte SRL Iberital Parker WEBER Packaging GmbH DaVinci Gourmet IFBI International Food & Beverage GmbH Pentair Foodservice WEGA Descamex IKAWA Petroncini Impianti
WOC BY NUMBERS VISITORS 2017 JOB FUNCTION HOW THEY HEARD ABOUT THE SHOW
BARISTA 22% WEBSITE 14% CHIEF EXECUTIVE OFFICER 16% SOCIAL MEDIA 13% SALES & NEW BUSINESS 15% WORD OF MOUTH 12% ROASTER 10% SCA E-ZINES 11% MARKETING 9% RETURNING VISITOR 9%
COFFEE CAR/CAFE OWNER 7% WORLD OF COFFEE EXHIBITOR 9% CHEF 4% WOC E-ZINES 7% FOOD & BEVERAGE MANAGER 4% MEDIA PARTNERS 4% BAR TENDER 2% REFERRAL 3% COFFEE ENTHUSIAST 2% MEDIA 2% WOC BY NUMBERS
VISITORS 2017 SCA MEMBER 30% PRODUCT INTEREST 70% Great opportunity for networking. Gary Ellis, Equatorial Traders Ltd COFFEE EQUIPMENT 46% NO YES GREEN COFFEE 35% ROASTING EQUIPMENT 10% World of coffee is the event for the coffee FOOD ITEMS 3% industry in Europe. The quality of visitors PREVIOUSLY ATTENDED is second to none and there is no better CAFE FURNISHINGS 2% opportunity in the world to network in our coffee industry. TABLEWARE 2% 83% NON-COFFEE BEVERAGES 1% Tom Noonan, Davinci Gourmet TEA 1% 17%
NO YES MORE THAN A COFFEE EXHIBITION
SCA Guilds Lounge A touch of excellence SHOW FEATURES Sustainability Forum Cupping Rooms
Re:co Interactive SCA Shop
SCA New Product of the Show Awards Roasters Village WOC Lecture Series MORE THAN A COFFEE EXHIBITION
BEST NEW PRODUCT OF THE SHOW AWARDS
Company: PROTONEA Senger Company: Marco Beverage Systems Company: Nuova Ricambi Product: Espazzola Product: Marco Mix Product: Foam Locus COMPETITIONS Company: Beanscorp Co,Ltd. Company: Flor de Café Company: Coffee Bird Limited (T/A CAFFLANO) Product: Flor de Cafe Product: Upcycled Denim Bag Product: Cafflano Kompresso
Company: Davinci Gourmet Company: Chalo Company: RØST COFFEE AS Product: Garden Mint Lemonade Product: Chalo Chai Product: RØST Sample Roaster MORE THAN A COFFEE EXHIBITION
SOCIAL EVENTS 1. Welcome Reception Monday, 12th June New York Cafè, Budapest 2. Launch Party Tuesday, 13th June Europa Boat, Budapest 3. International Women’s Coffee Alliance Cocktail Reception Wednesday, 14th June Intercontinental Hotel, Budapest3. 4. Barista Party Thursday, 15th June Tesla, Budapest MEDIA & ADVERTISING
SOCIAL MEDIA 1427 Social media event & Social media targeted iOS campaigns (English, Hungarian, Slovak, Romanian, 39,240 USERS Bulgarian, Russian, Serbian) WEBSITE VISITORS MAY – JULY
717 96% 1842 UNIQUE 45% ANDROID LINK CLICKS USERS 1921 2164 LINK CLICKS 55% APP DOWNLOADS
RETURNING NEW 20 VISITOR VISITOR DESKTOP MOST VISITED PAGES WEB USERS 1. Exhibitor List 363,079 2. Social Events REACH (PEOPLE) 3. Plan your visit 4. Event program 99.8% 5. Floorplan 6. Visitors 7. Coffee Map of Budapest 8,383,259 IMPRESSIONS 8. Contact 9. World class competitions ACTIVE USERS MEDIA & ADVERTISING
ADVERTISING & PR OVERVIEW - A4, ¼ A4, ½ A4 print ads - Web banners - Print and online advertorials - Pre/ Post-show editorials - 5 Press Releases issued MEDIA & ADVERTISING
MEDIA PARTNERS MEDIA & ADVERTISING E-ZINE STATISTICS
TO SCA MEMBERS TO NON SCA MEMBERS Meeting clients & suppliers at one place with so much coffee spirit. 8 E-ZINES 11 E-ZINES Rene Fliscur, Volcafe Select Monthly (Jan/Feb) Monthly (Jan/Feb) This show gets better Bi-monthly (December/March/April) Bi-monthly (December/March/April) every year. Weekly (May) Weekly (May) Christian Klatt, List & Beisler
AVERAGE AVERAGE 31.43% OPEN 23.34% OPEN 17,761 RATE 35,546 RATE RECEIVED RECEIVED Will we see you at AMSTERDAM World of Coffee Amsterdam? Don’t miss out… 75% sold to date – July 2017 21-23 JUNE 2018 Join us for in Amsterdam for The world Barista Championships
Book your place Today Margaret Andreucetti Phone: +353 1 846 0020 Mobile: +353 86 055 4181 Email: [email protected]
Jens H Thomsen Phone: +45 302 38775 Email: [email protected]