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A Guide for Prospective Franchise Restaurant Investors

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A Guide for Prospective Franchise Restaurant Investors A Guide for Prospective Franchise Restaurant Investors Glendive Community Introduction Dickinson to Glendive - 101 miles Nestled along the iconic Yellowstone River amidst • Glendive is a tourist destination. We are home to a sprawling sea of jagged badlands and rolling prai- Makoshika State Park, Montana’s largest state park ries under the Big Sky, Glendive, Montana’s “Gate and voted the #1 travel attraction in the state by City” and the “Paddlefish Capital of the World,” is USA Today in 2017. Visitation and overnight camp- the county seat of Dawson County (pop. 9,431 per ing in Makoshika have risen consistently each year most recent Census estimates) and the first commu- over the past five years, with more than 96,000 vis- nity of any size visitors entering Montana from the itors tallied in 2017 and overnight camping increas- east arrive to, conveniently located along Interstate ing by 40 percent over the previous year. 94. Glendive is home to about 7,300 residents in- Besides Makoshika, there are several annual events cluding the unincorporated residential subdivisions which also draw large numbers of visitors to Glen- Glendive to Miles City - 75 miles adjacent to the city on the west bank of the Yel- dive throughout the year. The event season kicks lowstone River. A few more important facts about off with the annual Glendive Agriculture and Trade Glendive: Expo (GATE) in February. The Makoshika Youth Basketball Tournament in March brings in traveling • Don’t be fooled by the Census data! Official Cen- youth teams from all around the region, with 98 Glendive is nearly equidistant to Dickinson, ND, and Miles City, MT, the next closest cities on I-94 with fast food restaurants. With Glendive’s present lack of fast food options, there is currently a 176-mile gap along I-94 between sus data for Glendive leaves out the unincorporated teams participating in the 2018 tournament, which fast food restaurant options for interstate travelers. subdivisions of West Glendive, giving a false im- booked up all 550 hotel rooms in Glendive for that pression of the community’s true permanent popu- weekend. The annual May paddlefish season draws jority of visitors to Montana driving in from the east lation. It is also worth noting that 2010 Census fig- visitors from all over the country seeking to snag pass through Glendive on their way into and out of ures are not necessarily to be trusted, as Glendive one of the unusual fish. June is an especially busy Montana, and especially during the busy summer was impacted beginning in 2011-12 by the Bakken month, with the annual Buzzard Day celebration tourist season, Glendive’s gas stations are packed Oil Boom. While the boom has since subsided and and 10K/5K run in Makoshika, the annual Miss with vehicles from states in the Midwest. For those some of the newcomers have since moved away, Montana Pageant, and the annual Cars in the Park tourists from the east headed to Glacier National Glendive saw a significant bump in its population car show, which draws classic car enthusiasts from Park, many of them exit at Glendive onto Highway from the oil boom which has not wholly evaporat- all over the Northern Plains, Mountain West and 200S, which provides the most direct eastern route ed. Furthermore, any renewed increase in activity southwestern Canada. More visitors come to town to Glacier. Montana Highway 16, which terminates in the Bakken oilfield is likely to lead to additional in the fall for the annual Harvestfest/Junkapalooza, at I-94 in Glendive, is another major tourist route, new residents moving into the Glendive area. Zonta crafts show and several other holiday season connecting to Regina, Saskatchewan, and bringing events. significant numbers of visitors from Canada to • Glendive is home to Dawson Community Col- Montana and other points south like the Black Hills lege, with a full-time enrollment of approximately • Glendive is a major Montana tourist/transporta- via Glendive. Taken altogether, Glendive can lay a 300 students. DCC competes athletically in Region tion crossroads. With our location on I-94, the ma- better claim than almost anywhere else in Montana to being a “tourist crossroads.” 13 of the NJCAA, bringing frequent collegiate ath- Runners take off from the starting line for the 2017 Buz- letic competitions and tournaments to Glendive. zard Day 10k/5k race. • Glendive is set to be “ground zero” in Montana for construction of the Keystone XL pipeline, which will cross the Yellowstone in Dawson Coun- ty just upstream from Glendive. With construction scheduled to begin in spring 2019 (pending court litigation) and expected to last approximately 18 months in Montana, TransCanada has plans in place to house the majority of its workforce in the region for the project in Glendive/Dawson County. This will equate to approximately 1,500-2,000 pipeline workers living in Glendive and the immediate vicin- ity for the duration of the project. • At present, there is virtually no market competi- tion in Glendive for fast food customers. Glendive does not currently have a single traditional “burg- ers-and-fries” fast food restaurant. The only na- tional restaurant franchises presently operating in Glendive are Subway and Pizza Hut, and there are Students and community members root for their favorite no other restaurants operating in Glendive which shipmates at Dawson Community College’s 2017 Bucca- would meet the traditional definition of “fast food.” neer Regatta on Hollecker Lake. Our Community by the Numbers Our Community by the Numbers Below is a graphic representation of Dawson percentage of the county’s residents live outside of The table below shows the combined population largest communities in Montana. It should also be County’s population and household income from Glendive/West Glendive. of Glendive/West Glendive in relation to other noted that every single one of the cities in the right- the Montana Governor’s Office on Economic De- As you should note, both population and house- Montana cities, based on the most recently available hand column, including the six with a population be- velopment. hold income are forecast to rise over the next five Census estimates. low Glendive/West Glendive, are home to multiple To note again, we are choosing to use the profile years, which should create ever greater local demand As you can see, when the population of West Glen- major fast food franchise restaurants — every one for the entire county rather than the one for the City for food services. It is also worth noting again that dive is included with Glendive, we rank amongst the except Glendive, which has none. of Glendive because the census data fails to cap- any renewed oilfield activity would likely result in a ture the West Glendive population, and only a small small to moderate spike in these projections. Graphic Profile Dawson County, MT (30021) Geography: County 2017 Population by Race 2017 Population by Age 11,000 93.7% 10,000 5.9% 11.4% 17.1% 9,000 <5 8,000 5-19 7,000 10.7% 5.6% 20-24 6,000 25-34 5,000 4,000 35-44 12.2% 3,000 20.9% 45-54 2,000 2.2% 2.7% 55-64 0.6% 0.4% 0.5% 16.2% 1,000 65+ 0 White Black Am .Ind. Asn/Pac Other Tw o + 2017 Percent Hispanic Origin:3. 9% Households 2017 Home Value 4,283 5,000 4,069 3,749 25.7% 4,000 <$100K 3,000 45.1% $100-199K 2.3% $200-299K 0.9% 2,000 4.0% $300-399K $400-499K 1,000 22.0% $500K+ 0 Census 2010 2017 2022 2017-2022 Annual Growth Rate 2 1.63 1.5 1.03 1.08 t 0.97 n e c r 1 e P 0.5 0 Population Households Median Household Income Owner Occupied Housing Units Household Income 20 15 2017 t 2022 n e c r 10 e P 5 0 <$15K $15K-$25K $25K-$35K $35K-$50K $50K-$75K $75K-$100K $100K-$150K $150K-$200K $200K+ Source: U.S. Census Bureau, Census 2010 Summary File 1. Esri forecasts for 2017 and 2022. May 18, 2018 ©2018 Esri Page 1 of 1 Our Community by the Numbers We Welcome You to Glendive/Dawson County! Below is a report on our community’s Restaurant residents for fast food services. We hope this guide has been helpful and we sin- eration as a site for present or future expansion of Market Potential from the Montana Governor’s Anecdotally, if you speak to any Glendive resi- cerely hope you will give Glendive careful consid- your restaurant franchise. Office on Economic Development. dent who’s about to head out of town to a city with If you would like to arrange for a site visit to Glen- What should be of note to you here as you look fast food restaurants, you will invariably hear them dive to learn more about us, please let us know, we toward the bottom of this report is that despite not speak at some point with some level of excitement are happy to accommodate you! The Dawson Coun- having a traditional fast food restuarant in Glen- about what fast food options they plan to indulge ty Economic Development Council will be happy to dive, our residents go to and spend money at fast in while on their trip. cover the cost of your airfare (please note that you food restaurants at levels that generally exceed the Bottom line, there is no shortage of local demand, can fly direct to Glendive via Cape Air - twice daily Market Potential Index national average, which is to say nothing of interstate traffic and tourists/vis- flights from Billings to Glendive) and hotel room for indiciative of the pent-up demand amongst our itors.
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