Leisure Management Issue 4 2012
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www.leisuremanagement.co.uk LIW PREVIEW INSIDE ISSUE 4 2012 VOLUME 32 NUMBER 4 MATT SPENCE On teaming up with the Rockefeller family DANIEL GAUTHIER The co-founder of Cirque du Soleil on how his latest project is redefining the ski experience Mark Sesnan GLL’s plans for the London Aquatics Centre and Multi-Use Arena How Kensington THE WORLD’S and Chelsea is MOST INSPIRING putting culture PLAYGROUNDS at the heart of all development LEISURE TOURISM HEALTH & FITNESS SPA SPORT ATTRACTIONS HOSPITALITY WHY IT WAS DESIGNED HOW IT WAS ACHIEVED WHAT IS MYRIDE®+? ICG® wanted to give users, instructors Through spectacular forward-motion Myride®+ is a beautifully designed and business owners a flexible and video, pioneering hardware and console to control video exclusively for more engaging way to experience and virtual programming, ICG® achieved Indoor Cycling. It makes classes more present Indoor Cycling. an effective balance of market-needed physically and socially engaging. features. Join the Myride®+ revolution. Scan to watch ICG®’s latest movie or visit myrideplus.com. Find out more about ICG®, our specialist partner, at indoorcycling.com www.matrixfitness.co.uk EDITOR’S LETTER Email: contact’s full name @leisuremedia.com PARALYMPIC TRIUMPH SUBSCRIPTIONS Denise Gildea +44 (0)1462 471930 ’ve never been prouder [email protected] to be British than when CIRCULATION MANAGER watching the London The final, sweetest part of Michael Emmerson 2012 Paralympic Games. all is the way the Paralympic +44 (0)1462 471932 I Coming off the back of such Games has encouraged EDITOR a successful Olympics, the more ordinary people to Liz Terry Paralympics has had a leg up +44 (0)1462 431385 that has propelled it from side- take up exercise than the MANAGING EDITOR line to centre stage in truly ‘dull Olympics’ – as it’s Magali Robathan spectacular style. aff ectionately known by +44 (0)1179 723103 And it could only really have Paralympic commentators CONTRIBUTORS happened in Britain – the Kate Cracknell birthplace of the Paralympic +44 (0)1462 471906 movement and a nation Kathleen Whyman where both disability sport and the needs of attributes and is enjoyable and challenging. +44 (0)1462 471918 people with disabilities have had systematic, And it isn’t all new news – many of the ath- MANAGING EDITOR/NEWS sustained and robust support for decades. letes who’ve become household names in Tom Walker It’s been stunning for many reasons – fi rst 2012 have been competing and winning med- +44 (0)1462 471934 and foremost in the fundamental way it’s als on the world stage for decades. It’s taken LEISURE-KIT.NET changed so many people’s view of disability high profi le TV coverage and London’s sell-out Martin Nash from being something that raises uncomfort- crowds to bring them to everyone’s attention. +44 (0)1462 471927 able feelings, to a point where they can look Channel 4 has also done an amazing job of PUBLISHER past the disability to the person and celebrate branding the Paralympics with its ‘Superheroes’ John Challinor +44 (0)1582 607970 their achievements as fellow human beings. adverts for Paralympics GB – the fi rst time the The world will never be the same again. creative might of the UK’s world class advertis- DISPLAY ADVERTISING Julie Badrick The fact Britain did so well in the Paralympics ing industry has been thrown behind disability +44 (0)1462 4719019 is due in part to longstanding policies which to raise profi les and change perceptions. David Hunt enable people with disabilities to go about their We laughed, cried and screamed our way +44 (0)1462 471902 lives and get involved in sport facing less obsta- through the Paralympics as competitors pulled Astrid Ros cles than those living in many other nations. out phenomenal performances of sheer ath- +44 (0)1462 471911 These include anti-discrimination laws and letic brilliance and now we have a new set of Jan Williams rights of access which are delivered both household names to inspire a generation of +44 (0)1462 471909 at national and local government level via disabled and able bodied athletes. ADVERTISING ARTWORK a whole raft of statutory services to ensure And the fi nal, sweetest part of all is the way Ed Gallagher infrastructure is accessible and the playing the Paralympics has encouraged more ordi- +44 (0)1905 20198 fi eld is as level as it can be. nary people to take up exercise than even the DESIGN But most importantly, sports governing bod- ‘dull Olympics’ (as it’s affectionately known Andy Bundy ies have committed to developing not only by Paralympic commentators), on the grounds +44 (0)1462 471924 access for people with disabilities, but also that ‘if they can do it, then so can I”. INTERNET adapted versions of sports such as sitting Dean Fox volleyball and wheelchair basketball so peo- Liz Terry, Editor Twitter @elizterry +44 (0)1462 471900 ple with disabilities can choose a sport which Read leisure management online: Emma Harris accommodates their physical strengths and www.leisuremanagement.co.uk/digital +44 (0)1462 431385 Tim Nash +44 (0)1462 471917 Michael Paramore The Leisure +44 (0)1462 471926 Media Company publishes: FINANCIAL CONTROL Sue Davis +44 (0)1395 519398 CONTACT US: Leisure Management works in partnership with FINANCIAL ADMIN Denise Gildea The Leisure Media Company Ltd, Portmill House, +44 (0)1462 471930 Portmill Lane, Hitchin, Hertfordshire SG5 1DJ UK CREDIT CONTROL Rebekah Scott SUBSCRIPTIONS: [email protected] +44 (0)1462 431385 Tel: +44 (0)1462 471930 Fax: +44 (0)1462 433909 ISSUE 4 2012 © cybertrek 2012 Read Leisure Management online leisuremanagement.co.uk/digital 3 CONTENTS IN THIS ISSUE... Arts at the heart of the community, p36 Dan Snow is evangelical about heritage, p28 The world’s most amazing playgrounds, p44 Legacy: 2012 Aquatics Centre opens to the public in 2014, p40 Leisure Management news 28 dan snow 40 interview 6 World Leisure It’s vital to embrace new media and mark sesnan 8 Hospitality encourage the next generation of The MD of GLL talks to Ian Freeman 10 Commercial museum and heritage visitors, says about winning the contract to operate 12 Health and Fitness the British historian and tv presenter. two of the Olympic venues, expanding 13 Sport Kathleen Whyman finds out why into play and libraries and the 14 Attractions challenges for the industry 16 Public Sector 30 interview 18 Spa matt spence 44 building imaginations 19 Property From a family farm to a partnership From pods high up in the trees to with the Rockefeller family, luxury self a park made from abandoned oil 20 design news catering company Natural Retreats platforms, we take a look at some of From the Royal Botanic Gardens has come a long way. Matt Spence tells the world’s most amazing playgrounds Edinburgh to Peru’s latest hotel and Magali Robathan about the journey spa, we look at what’s new 50 a ray of sunshine 36 creative spirit The new generation of solar power 22 architect’s focus The Royal Borough of Kensington and can use the sun’s energy to produce todd schliemann Chelsea is aiming to be the first local electricity even on a cloudy day. It’s The founding partner of Ennead authority to put culture and the arts great news for the leisure industry Architects talks about the design of the at the heart of all future development. in particular, says The Energy Desk’s iconic Natural History Museum of Utah Magali Robathan finds out more Laura-Clare Davies 4 Read Leisure Management online leisuremanagement.co.uk/digital ISSUE 4 2012 © cybertrek 2012 ISSUE 4 2012 After the war - Croatia’s comeback, p56 Daniel Gauthier, co-founder of Cirque de Soleil, is revolutionising the ski experience, p52 Natural Retreats’ Matt Spence on his deal with the Rockefeller family, p30 Fitness: Werner and daughter, p62 52 aiming high 62 last word READER SERVICES Cirque du Soleil co-founder Daniel doug werner Digital magazine Gauthier is setting out to shake up the When health club professional Doug Read Leisure Management online leisure industry once more with his Le Werner and his nine-year-old daughter leisuremanagement.co.uk/digital Massif du Charlevoix project. Professor teamed up to improve her fitness levels, Terry Stevens reports on the project, the results were so impressive, they News & jobs which incorporates a ski mountain, decided to write a book about them For jobs and news visit the touring train and hotel and restaurants Leisure Management website at 66 leisure industry week 2012 www.leisuremanagement.co.uk 56 pearl of the adriatic We take a look at what to expect from Attention buyers! Croatia is now emerging from its this year’s LIW, with all the highlights Use our product search engine to find war-torn years as a luxury tourist and a few brand new features, plus the suppliers and get innovation updates destination, with iO Adria one of the Olympic athletes who’ll be answering www.leisure-kit.net first leisure operators to put up its flag. your questions about sport and fitness Kath Kudson reports Subscribe: 72 LIW exhibitor news Sign up for Leisure Management at 60 senior’s solutions The companies exhibiting at LIW leisuremanagement.co.uk/subs or call: +44 (0)1462 471915 We’re always striving to improve, but give us a sneak preview of their latest it’s important not to alienate loyal offerings and news Buyers’ guide: customers with unnecessary changes, For suppliers of products and services argues Grahame Senior 114 leisure directory in the leisure markets, turn to p104 ISSUE 4 2012 © cybertrek 2012 Read Leisure Management online leisuremanagement.co.uk/digital 5 World leisure news =fliJ\Xjfejj`^ej[\Xckf fg\iXk\J\i\e^\k`cf[^\ @D>j`^ej[\Xc]fiDXim\cgXib Four Seasons Hotels and Resorts is to Ilyas and Mustafa Galadari take over the operation of Bilila Lodge in (IMG) Group has signed a Tanzania’s Serengeti National Park aft er new licence deal with Marvel signing an agreement with the property’s Entertainment to develop a owner.