Public Safety
Research questions: ● What type of security (cops, S.W.A.T. team, etc.) was used for past World Cups? ○ Justification: We need the answer to this question because it is important to know which form of security was the most effective. ○ Answer: The types of security used for the world cup was military and private security personnel and public security professionals.
● What security issues affected (muggings, fights, etc.) past World Cups? ○ Justification: This is important to know because we need to know how to prevent these things from happening. ○ Answer: Disruptive protests ( Angola January 2010 ), terrorism, hooliganism, and theft.
● What type of security precautions (police dogs, etc.) were put in place to protect past World Cups? ○ Justification: This is an important question because we need to know what security precautions did good jobs at keeping past World Cups safe. ○ Answer: The FIFA security was used the past world cup, using metal detectors and etc. ○ ● What current crimes are Canada facing? ○ Justification: This is critical for us to answer so we know what kind of security we need to keep this event as safe as possible. ○ Answer: The current crimes Canada are facing are more towards stolen vehicles and personal property. Tourists are targeted for U.S plated cars.
Communications and Social Media
Most popular social media sites in Canada ● SnapChat ● Tumblr ● Linkedin ● Instagram ● Skype ● Google+ ● Pinterest ● FaceBook ● Twitter
Cellular Coverage 1- LTE 2- 4 G 3- 2G 4- Extended Coverage How much money do we need 2.5 m for cellular towers Another 200,000 for social media workers TOTAL= $2.7M No profit
Finances
Maximum profit- New stadium cost- $550,000,000 Cost to refurbish stadium- $300,000,000 Canada’s GDP- 1550.54 Billion Item Cost Profit Public Safety $800,000,000 0 Stadiums 6,600,000,000 Transportation 2,000,000,000 600,000,000 Airports 1,100,000 Communications 2,700,000 Total $9,403,800,000
Item Cost Profit
Cost to refurbish stadium $300,000,000
Public Safety $800,000,000
Stadiums $6,600,000,000
Transportation $2,000,000,000 $600,000,000
Airports $1,100,000
Communications $2,700,000
Total $9,703,800,000
Public Transportation
Air Our main transportation will be via air. According to Traveling-Tips, flying is the safest method of transportation because 2008 statistics shows over 5 million accidents occurred on the road while only 20 accidents occurred in the air. On the other hand air traveling is the fastest traveling method compare to travelling on land, rail, and water. On average commercial jets travels about 900 MPH while commercial ship, it travels only about 26.5 MPH. As a public transportation committee, our goal is to transport large amount of people in little time. We will sell out 5 millions airplane tickets to the public because according to 2014 world cup in Brazil, there were over 3.4 millions people from all over the world came to Brazil. They can buy the airplane ticket online or they can buy it directly from an airport.
These are the busiest airport in all the three cities we chose. ❏ Toronto Pearson International Airport ❏ Ottawa International Airport ❏ Montreal-Pierre Elliott Trudeau International Airport
Montreal-Pierre Elliott Trudeau International Airport ❏ On average, this airport transports about 42,000 passengers a day. ❏ 650 aircraft movements a day
Ottawa International Airport ❏ On average, this airport transports about 13,000 passengers a day ❏ 450 aircraft movements a day
Toronto Pearson International Airport ❏ On average, this airport transports about 114,000 passengers a day. ❏ 1,230 aircraft movements a day
Water There will be 25 public boats that are going travel along the lake by Toronto city. We will provide 25 boats so we can transport people across the water. This will help minimize the time of people having to wait for the airplane to take them from one side of the water to the other side.
Rail We will provide lots of rail public transportation because we have the longest railroad in the world. But we will mostly use Via Rail because it’s a passenger railroad and it runs in between the three cities we have chosen. Via Rail operates 68 passenger trains a day and according to 2015 statistics, this railroad transported 3.5 millions passengers.
Bikes We will spend $10 millions provide 28 thousands bikes for people to rent. There will be bike station every 13 miles away from other bike stations. Using bike to transport around the cities will help reduce global warming and traffic jam.
Bus We will use existence bus stations to transport passengers but we will upgrade the stations by adding more buses and drivers. This will cost us about $77.4 millions if we buy more buses and hire more drivers. New buses costs about $500k on average and it could cost up to $1.9 millions to hire more drivers.
Canada’s Transportation Tickets During the month of the world cup, we will sell $150 transportation tickets and that ticket will allow everyone to travel around in Canada without having to pay. The ticket will be expired in 30 days. This method of selling tickets smooth out the process of transportation because people will not have to pay every time they take a public transportation.
Speed of Transportation Base on estimation: The distance from Toronto city, to Montreal city to Ottawa city is 300 miles in average. On average it could take up to 13 hours buses to go from Toronto to Ottawa, 19 hours from Toronto to Montreal to Ottawa and 6 hours from Montreal to Ottawa. With bikes, it will be so much faster to travel around the cities because bikes does not have to stop often like buses.
Money We Will Need $10k for each pilot 150 = $1.5M $1.6k for each bus driver 300 = $480k 150 new buses = 75M Total = $85.9M
Video Marketing
● How long should the video be? ○ :45sec - 1:30 ● What should we advertise in the video? ○ Pictures of Canada, and attractions ● What makes Canada unique from other countries? ○ Everyone there is really polite ● What kind of information would be most persuasive to the people watching the video? ○ What kind of things will be happening during the world cup ● What things would make the video seem appealing to the viewers? ○ Shots of amazing goals from soccer players
Graphic Design
● What is popular in Canadian pop culture? ○ Canadians spend a lot of time playing sports and doing outdoor activities. ● What are some popular Canadian characters? ○ Popular Canadian characters are Johnny Canuck, Wolverine, and Anne of Green Gables. ● What is Canada’s National animal? ○ Canada’s national animal is the beaver,adopted in 1975. ● What colors are associated with Canada? ○ Canada’s national flag is red and white with a red maple leaf.
Foods and Beverages
Popular Foods: Bacon Beavertails Pacific salmon Wild Blueberries Oysters Nova Scotia Lobster Jerky
Best restaurant ratings in Canada
No. 1: Toqué!
No. 2: Buca Yorkville
No. 3: Hawksworth Restaurant
What do the restaurants serve?
Toque - SmoQue N Bones Famous Pulled Pork Sandwich - Ballpark Risotto with Samuel Adams Boston Lager, Hotdogs, Sauerkraut and Shredded Jack Cheese - Mac N’ Cheese with Samuel Adams Boston Lager, Horseradish & Chopped Chorizo
Buca Yorkville - Maple Pork Sausage - Crispy Salami Carbonara - Risotto alla Genovese
Hawksworth Restaurant -Ribeye Steak with Tomato Olive Chutney & Butter Sauce - Pear and Pepper-Smoked Duck Tart
What are popular beverages ? http://mentalfloss.com/article/51009/13-canadian-alcoholic-beverages-your-canada-day-b oozing ❏ Caesar ❏ Red Rose Tea ❏ Molson Beer ❏ Yukon Jack ❏ Caribou
What are dinner prices in canada ? http://www.priceoftravel.com/102/canada/montreal-prices Montreal : $12 and up to eat at a restaurant for each person http://www.priceoftravel.com/37/canada/toronto-prices Toronto: $13 and up to eat at a restaurant for each person
Ottawa: $60 and up to eat at a restaurant for each person
Stadiums
QUESTIONS AND ANSWERS .
1.What kind of stadiums have been used in the past for world cup events? Answer: Renovated or new stadiums were always used in the world cup. 2.What is the maximum capacity in the stadium for world cups? Answer: About 100,000 was the maximum capacity. 3.What is the cost to enter a stadium? Answer: The prices are in the hundreds to a thousand to enter. 4.If there is a different price because it’s the world cup, then what is that price (to enter)? Answer: I would say the prices are kind of similar. 5.Are these stadiums in good condition for the world cup? Answer: We will be reconstructing them so they will be in good condition.
~INFORMATION~
The Ottawa Soccer Stadium.
Going need up to about $6,600,000,000 to reconstruct all of the stadiums.
STADIUM / CAPACITY / CITY
Rogers Centre / 47,568 / Toronto
Olympic Stadium / 61,004 / Montreal
BMO Field / 30,000 / Toronto
TD Place Stadium / 24,000 / Ottawa
Exhibition Stadium / 54,741 / Toronto
Autostade / 33,172 / Montreal
Percival Moison Memorial Stadium / 23,420 / Montreal
Saputo Stadium / 20,801 / Montreal
REASON`:We are planning to make a long investment with these stadiums that are getting renovated by having affordable concerts, festivals, other sporting events etc to better the community, like families and businesses around. We plan on doing this so that the stadiums will not become another number of torn down stadiums.
Airports
Research Questions: 1. What are the best two airports in Canada? 2. What are the prices for the airports in Canada? 3. How far is the airport from the stadium? 4. What is the capacity on the airplanes? 5. Do they serve food on the airplane?
Answer to Research Questions:
1. The best airport in Canada is Vancouver International Airport and the second best airport is Toronto Pearson International Airport.But since the official location of the stadium is in Toronto were going with the second best airport. 2. The ticket price for 1 adult from the United States to Toronto, Canada is $906.00. 3. The airport and the stadium are 15 minutes apart.
Other airports in Montreal and Ottawa:
1. Montreal Airport- Montreal-Pierre Elliott Trudeau International Airport 2. Ottawa-Macdonald-Cartier International Airport, but we will need to build another airport in Ottawa and it will cost 1.1 billion
An overhead shot of Toronto Pearson International Airport
Another picture of T.P.I.A
Hotels
1. Should the hotels have good ratings? Answer: I think that the hotels should have good ratings because I want the people to have a great stay at the hotels.
2. How far should the hotels be from the stadiums? Answer: The hotels should not be that far from the stadiums because we want the people to get there fast and not walk 3 miles just to get there.
3. What is the average amount that you would have to pay for the hotels? Answer: We want the people not to pay a lot of money just for a room in the hotel.
This is the Hilton Lac-Leamy - it costs around $190 per night It is in Ottawa.
Citations Airports: ● "10 Most Expensive Airports Ever Built In The World." TheRichest. N.p., n.d. Web. 08 Dec. 2016. ● "Winter Operations." Torontopearson.com. N.p., n.d. Web. 08 Dec. 2016. ● Wind:, Km/h Pressure: HPa Humidity: % Visibility: Km. "YOW." YOW. N.p., n.d. Web. 08 Dec. 2016.
Public Safety: ● N.p., n.d. Web.
Communications: ● http://www.insidermonkey.com/blog/the-10-most-popular-social-media-websites-i n-canada-350083/7/
Public Transportation: Website Title: Fuel Consumption by Containership Size and Speed Article Title: Fuel Consumption by Containership Size and Speed Date Accessed: December 08, 2016
Website Title: USA Today Article Title: Is Air Travel Safer Than Car Travel? Publisher: Gannett Satellite Information Network Date Accessed: December 08, 2016
Website Title: Wikipedia Article Title: Montréal–Pierre Elliott Trudeau International Airport Publisher: Wikimedia Foundation Date Accessed: December 08, 2016
Website Title: YouTube Article Title: Why Flying is So Expensive Publisher: YouTube Electronically Published: May 10, 2016 Date Accessed: December 08, 2016 Author: Wendoverproductions
Website Title: Wikipedia Article Title: Via Rail Publisher: Wikimedia Foundation Date Accessed: December 08, 2016
Website Title: TreeHugger Article Title: How Much Does It Cost To Commute By Bike? Electronically Published: May 26, 2011 Date Accessed: December 08, 2016 Author: Lloyd Alter
Website Title: Phoenix East Aviation Article Title: Airline Pilot Salary, Career Information Pilot | Phoenix Eas[…] Date Accessed: December 08, 2016 Author: @whitegorillas
Website Title: Google Maps Article Title: Google Maps Date Accessed: December 08, 2016
Website Title: About.com Money Article Title: How Much Does it Cost to Purchase and Operate a Bus? Electronically Published: August 11, 2016 Date Accessed: December 08, 2016 Author: Christopher MacKechnie
Food and Beverages: ● http://www.priceoftravel.com/102/canada/montreal-prices ● http://www.priceoftravel.com/37/canada/toronto-prices
Stadiums: ● www.fifa.com/worldcup/organisation/ticketing ● https://en.wikipedia.org/wiki/List_of_association_football_stadiums_by_capacity ● www.businessinsider.com/abandoned-olympic-venues-around-the-world-photos- 201
Hotels: ● https://www.expedia.com/Hotel-Search#rfrrid=TG.LP.TopRated®ionId=17829 6&selected=807367&sort=guestRating