2020 MEDIA

Convenience KIT DIGITAL PRINT EVENTS Digital Opportunities 11 Print Opportunities 36 Winsight Events 42 Digital ROI 12 Convenience Distribution 37 About Winsight Events 43 Digital Growth 13 CSP Rates & Specs 38 Event Lineup 2020 44 Reach Operators 14 CS Products Rates & Specs 39 Convenience Portfolio 45 Rich Media 15-16 Ad Units 40 EduNetworking Portfolio 46 PinPoint 17 B2B Mall 41 Digital Cover Stories 18 Showcase Packages 19 CSP eNewsletter Porfoilo 20-22 CS Products eNewsletter 23 Custom eNewsletter 24 Branded Article 25 Custom Slideshow 26 White Papers & eBooks 27 Case Studies 28 Executive Viewpoint 29 Infographic 30 Custom Microsite 31 Compass 32 eBlast/Database Rentals 33 Webinars 34 Quizzes 35 TABLE OF CONTENTS ABOUT WINSIGHT

MARKET RESEARCH chain data | menu data | consumer attitudes | transactional data | proprietary research CONTENT MARKETING eNewsletters | native content | custom inserts | integrated packages LEAD GENERATION quizzes | custom eNewsletters | webinars | gated content | white papers | PinPoint campaigns | case studies | innovation forums BRAND BUILDING high-impact print | interactive websites | more than 15 eNewsletters | podcasts | database & list rentals LIVE ENGAGEMENT events | meetings | conferences

3 YOUR

HOW REPRESENTATIVES WINSIGHT

HELPS Jim Bursch Amanda Buehner Tim Ahlering (312) 940-1561 (216) 978-8822 (312) 940-1556 [email protected] [email protected] [email protected] MARKETERS Group President, Executive Vice President, Regional Senior Vice President of Sales, Convenience Media and Events Convenience Media and Events North Midwest

Since 2002, marketing and sales executives like yourself have turned to CSP when striving to gain more market share in our industry. Most were frustrated from dealing with misguided campaigns, failed product launches or other marketing Justin Campana Tom Corcoran Jeanie Hornung efforts that fell flat. (773) 726-8485 (215) 757-0218 (508) 333-4406 [email protected] [email protected] [email protected] Our advertisers are under significant Sales Director, Regional Vice President of Sales, Regional Vice President of Sales, IN, MO, AR, Pacific NW New England Southwest pressure to gain a high ROI on their marketing dollars while being a thought leader in the space to put themselves ahead of the competition. CSP has an extensive line of products, services, events and research that provide a true multiplatform approach when it comes to marketing in the c-store space. Mike Marino Kevin McKay Jake Venchus Our sales team has more than 60 years of (312) 940-1961 (312) 940-2275 experience in the convenience and retail (847) 778-0313 [email protected] [email protected] [email protected] industries and is here to make sure you New Business Development Manager Regional Vice President of Sales, Sales director, succeed. Southeast South Midwest

4 Jesse H. Neal Awards CSP Editorial Established in 1955 to recognize and reward editorial excellence in business media. 14 “Best of” Journalism and Art Direction Awards is No. 1 American Society of Business Publication Editors Established in 1964, ASBPE is the professional association for full-time and Our award-winning editorial team is focused on freelance editors, writers, art directors, and designers employed in the business, trade every category of the c-store, providing you up-to- and specialty press. date trends and analysis. 42 28 14 Gold Awards Silver Awards Bronze Awards

Abbey Lewis Steve Holtz VP of Content Strategy Director of Content, Convenience Group

Samantha Oller Angel Abcede Kristina Peters Greg Lindenberg Brett Dworski Managing Editor, Fuels Senior Editor, Tobacco Senior Editor, Editor, Corporate/M&A Associate Editor, C-Store Products Magazine Foodservice and CBD

Jackson Lewis Hannah Prokop Jennifer Bulat Mitch Morrison Associate Editor, Associate Editor, Center Store Director, Editorial Production Vice President, Technology & Services Retailer Relations

5 HELPING GROW YOUR BUSINESS No B2B media company is better positioned to meet the needs of the modern-day business person. Winsight provides customers and audiences with access to the most credible sources for industry market intelligence with leading magazine and digital assets, a global events portfolio and Technomic’s channel-relevant, strategic insights. We bring suppliers and retailers together around award-winning content and industry-leading events and conferences.

Expansive reach

22% 45% 24%

Magazine Readers* Website Traffic Email Subscriptions 300,000+ 700,000+ 330,000+ % *includes non-qualified circulation and digital edition subscribers 100 8% 1% Total Media Connections*

Social Followers Event Attendees 1.4 MILLION+ 100,000+ 10,000+ *Across all brands Best platforms for your message

Winsight is the authority on what the best vehicles are for delivering your marketing message to meet specific goals such as, raising awareness for your company, generating quality sales leads or positioning your brand as a true thought leader.

Source: 2019 BPA Statements and publisher's own collected data.

6 State of the C-Store Industry $ $ $ 153,237 Number of C-Stores in the U.S. $ $ $ $654.3B Industry 477+ New Stores Opened in 2018 $ $ $ In 2018, total retail sales grew Number of 2018 4.8% compared to 2017. C-Store Customers 57 Billion Ask your sales rep how to opt-in to receive the CSP For You Quarterly Update. This newsletter is created Source: 2019 NACS State of the Industry Survey of Data for marketers like yourself and includes fresh data, 7 new marketing tools and case studies. 2020 EDITORIAL CALENDAR

CATEGORY TECH/ CENTER OF STORE BONUS MONTH ANCHOR FOCUS PLUS KITCHEN TOBACCO FUELS BEVERAGES SERVICES (S&C + GM) DISTRIBUTION

JANUARY *The CSP +CBD: A Year Later Grand Opening Menu Trends 2020 Forecast Bottled Water Operations Healthy Snacks SIGMA Executive Close Date: 12/2 Power 20 List Leadership Mats. Due: 12/6 Conference

FEBRUARY *CSP/ *State of Tobacco: Competitive Conquering Regulatory Beer Electric GM: What's Trending WPMA, CRU Close Date: 1/7 Technomic Cigs, e-cigs, Watch: the Daypart 1: Update Motor Mats. Due: 1/10 Report: Cigars, OTP, Dollar Stores Breakfast Vehicles Ad Readership Consumer Smokable +CBD Update Study Usage Study

MARCH *The Future of *CSP's 2020 Grand Opening Equipment & Regulation Loyalty Candy Menu Directions, Close Date: 2/4 Food Beverage Report Technology Update +CBD CSP Dispensed Mats. Due 2/7 Beverage Forum, RLC

APRIL *Category CSP's 2020 Foodservice Tobacco Sales Packaged Snacks, Candy and CSP Foodservice Close Date: 3/3 Management Category Data Data Beverage Data General Merchandise Forum, NRA Show, Mats. Due: 3/6 Handbook Managers of the Data Sweets & Snacks Year +CBD Expo

SIGMA Spring Convention, CSP Foodservice Food is the real "fuel" of the c-store industry, and new-product innovation is keeping foodservice and packaged-food CS Products Forum, NRA Show, Spring Issue categories flourishing. In anticipation of the 2019 National Restaurant Association Show and Sweets & Snacks Expo, Sweets & Snacks Close Date: 3/12 Convenience Store Products takes a look at the latest releases and helps determine how the accompanying trends will Expo, Restaurant Mats. Due: 3/18 help shape the categories going forward. Trends & Directions, Outlook Leadership Conference

* Issue Extension Opportunity Learn more at CSPDailyNews.com/advertise ** Events Opportunity Editorial calendar is subject to change.

8 2020 EDITORIAL CALENDAR

CATEGORY TECH/ CENTER OF STORE BONUS MONTH ANCHOR FOCUS PLUS KITCHEN TOBACCO FUELS BEVERAGES SERVICES (S&C + GM) DISTRIBUTION

MAY *The Forecourt -Fuels 50 Convenience Conquering the The State of Enhanced General Merchandise: NACS SOI Summit, Close Date: 4/1 Issue -Forecourt of the Retailing Daypart: Lunch Vaping Beverages Summer Novelties SIGMA Spring Mats. Due: 4/6 Future University +CBD Convention

NACS State of the Industry Summit This 18th annual special issue includes category analysis of all key c-store industry segments, interpretation of data and expert insights. Special Issue Close Date: 4/22 Mats. Due: 4/28

JUNE *Top 202 *The State of Competitive Hot Dispensed Category Car Wash Alcohol Checkout Meat Snacks Close Date: 5/4 C-Store Chains Foodservice Watch: Beverages Management Beverages Technology Mats. Due: 5/8 Retailer Survey Grocery Forum +CBD Coverage

JULY Annual Indie +CBD Forum 10 Best Places C-Store Midyear RTD Coffee/ Chocolate Candy Restaurant Trends Close Date: 6/2 Influencers Coverage to Open a Foodservice Update Tea (sidebar on +CBD) & Directions Mats. Due: 6/5 List* Store; Grand Forum Opening Coverage

AUGUST Annual Mystery *The State of Risk Conquering State of Car Category Payments GM: HBC and Outlook Close Date: 7/1 Shop* ** Snacking Management the Daypart: Regulation Technology Management +CBD Medicinals Leadership Mats. Due: 7/8 Forum Snacking Conference Ad Readership Coverage Study

* Issue Extension Opportunity Learn more at CSPDailyNews.com/advertise ** Events Opportunity Editorial calendar is subject to change.

9 2020 EDITORIAL CALENDAR

CATEGORY TECH/ CENTER OF STORE BONUS MONTH ANCHOR FOCUS PLUS KITCHEN TOBACCO FUELS BEVERAGES SERVICES (S&C + GM) DISTRIBUTION

SEPTEMBER *CSP/ +CBD Regulatory 10 Trailblazing Foodservice Consumer CSDs Operations CSP Cold Vault Close Date: 8/4 Technomic Update/NACS Store Designs Equipment & Focus Summit Mats. Due: 8/7 Research Show Guide Technology

*CS Products New at the NACS Show® CSP Cold Vault Fall Issue It’s one of the biggest new-product experiences of the year, and Convenience Store Products offers an extensive Summit, NACS, Close Date: 8/24 Mats. Due: 8/27 and exclusive look at some of the biggest new-product introductions ahead of the show. FSTEC

OCTOBER The NACS **Technomic Outlook Competitive Product Alternative Beer +CBD Marketing Nonchocolate Candy; NACS, FSTEC Close Date: 9/1 Show Issue: Retailer Study Leadership Watch: Development Fuels General Merchandise Mats. Due: 9/4 Retail Coverage Restaurants Update Disruption

NOVEMBER 2021 Industry Cold Vault Forum Grand Opening *Conquering the Category Security Snack Bars +CBD Close Date: 10/6 Outlook* Coverage Daypart: Dinner Management Mats. Due: 10/9

DECEMBER *Retail Leader Best New Product NACS Show Foodservice 2020 Year in Fuel Island Sports Drinks General Merchandise Close Date: 11/2 of the Year Contest Winners Coverage Equipment/ Review +CBD Mats. Due:11/5 Technology

* Issue Extension Opportunity Learn more at CSPDailyNews.com/advertise ** Events Opportunity Editorial calendar is subject to change.

10

DIGITAL OPPORTUNITIES

11 DIGITALCSP ROI 165,000+ 90% 40,000+ Monthly unique visitors website visitors are eNewsletter registrants (18% growth YOY) new visitors per month 615,000+ 18% 1:31 Monthly page views CTR for CSP Daily News Average time spent online (industry average is 14%)

12 CSP DIGITAL EXPLODING

DIGITAL 750,000 GROWTH Page Views 700,000 Page Views

INCREASED ENGAGEMENT With the number of page views and interactions growing exponentially on CSPDailyNews.com, your mes- sage is sure to grab the attention of the most engaged online audience in the industry. 200,000 Page Views WHERE WHERE WE WHERE WE’RE WERE WE ARE HEADED 2014 2019 2020

13 CSP DIGITAL

A BETTER WAY TO REACH OPERATORS

CSPDailyNews.com is the daily news source for the latest information and highlights that affect the c-store industry. Draw users in with high-quality, relevant content and keep them coming back with an intuitive and engaging digital experience Prestitial: 600x400 on every channel. Your message will be seen among the • Share of voice: 100% news retailers seek. • Average estimated impressions: 20,000 Cost: $4,000 net/week Advertising opportunities Extended Network (Retargeting): $25 net/CPM Home-page takeover: Five ad units across the home page delivered in tandem, plus 300x50 in the ROS latest news widget Category Share of Voice Price • Share of voice: 25% Beverages 20% $1,140 • Average estimated impressions: 105,000 Foodservice 20% $1,140 Cost: $5,750 net/month Fuel 25% $960 Run-of-site General Merchandise 25% $490 • Leaderboard: 970x60, 728x90 or 970x90 and 300x50 (mobile) CBD 50% $1,140 Cost: $50 net/CPM (+$15 for rich media) Snacks & Candy 20% $750 • Medium Rectangle: 300x250 Cost: $45 net/CPM Technology 20% $960 • In-Article Medium Rectangle: 300x250 Tobacco 25% $640 Cost: $55 net/CPM (+$15 for rich media) Retailer News: Company News and M&A 20% $4,320 • In-Article Medium Rectangle Video Ad: 300x250 Cost: $75 net/CPM • Footer: 970X60, 728X90 OR 970X90 AND 300X50 (MOBILE) Product Categories (Leaderboard and Upper Medium rectangle throughout sections, Cost: $20 net/CPM served in tandem)

14 CSP RICH MEDIA

EVOLVING OUR DISPLAY OPTIONS

Video Flex Unit • This ad serves in the leaderboard spot on CSPDailyNews.com. • Video with a 4:1 aspect ratio • Image with a 4:1 aspect ratio Cost: $65 net/CPM

Portrait Unit • This ad serves in the medium rectangle spot on CSPDailyNews.com. • Background image: 300x600 • Video dimensions: 290x163 • Recommended duration: 15-30 seconds Cost: $60 net/CPM Rich media options are not available for PinPoint or Audience Extension.

15 CSP RICH MEDIA

EVOLVING OUR DISPLAY OPTIONS

In-Article Video • This ad serves in the large video unit spot on CSPDailyNews.com. • Video dimensions: 525x350 • Image dimensions: 860x510 • Thumbnail dimensions: 250x150 (optional) • Recommended duration: 15-30 seconds Cost: $75 net/CPM

In-Banner Video • This ad serves in the leaderboard spot on CSPDailyNews.com. • Video with a 4:1 aspect ratio • Image with a 4:1 aspect ratio Cost: $60 net/CPM Rich media options are not available for PinPoint or Audience Extension.

16 CSP

TARGET YOUR AUDIENCE

Winsight’s newest tool, PinPoint, is the most intelligent, data-rich and precise audience targeting tool ever available to food retail marketers.

Through our audience data platform, we have built 2.4 million individual audience profiles, fueled by: • Subscriber (print and digital) demographics • Event registrant demographics Pricing • Behavioral data (what content they engage with across Pricing all our digital platforms) Segment Type Examples (net pricing) • Technomic data (layering over chain and menu data from Technomic’s Ignite platform) Level 1 Generic segments All Retailers $40 CPM

Custom segments based on Retailers in the Ad Units Available Level 2 demographics and behavioral data Northeast with 10+ $75 CPM Available on Winsight and Winsight Partner Websites points stores • Leaderboard Retailers in the Custom segment with the integration Northeast with 10+ • Medium Rectangle $125 CPM Level 2 of Technomic data stores and extensive • Skyscraper foodservice offerings

17 CSP DIGITAL COVER STORIES

Print and Impression Month Package Pricing Digital Close Estimate

January CSP's Power 20 List 11/18/2019 55,000 $9,000

February CSP/Technomic Consumer Usage Report 12/16/2019 48,000 $7,500

March C-Store Products: Food Issue 1/17/2020 36,000 $6,350

April Category Management Issue 3/19/2020 48,000 $7,500

May Fuels 50/Forecourt of the Future 2/14/2020 100,000 $16,000

May NACS State of the Industry Summit 4/10/2020 24,000 $4,500

June Top 202 Chain Report 4/27/2020 240,000 $28,000 EXCLUSIVE! June State of Foodservice Survey 4/27/2020 28,000 $5,000 July CBD: Where Do We Stand Now? 5/21/2020 8,000 $2,250 DIGITAL August Annual Mystery Shop Report 6/15/2020 36,000 $6,400 SPONSORSHIP August Snacking Report 6/15/2020 24,000 $4,500 September CSP/Technomic Loyalty Report 7/17/2020 36,000 $6,400 WHAT’S INVOLVED? October CSP/Technomic Retailer Survey (TBD) 8/17/2020 36,000 $6,400 • Sole sponsor of every page within online package November 2021 Industry Outlook Survey 9/21/2020 36,000 $6,400 • Premium ad units displayed on all pages • Three eNewsletters distributed, featuring your December Retail Leader of the Year 10/19/2020 36,000 $6,400 leaderboard ad • Special magazine and event opportunities available December Conquering the Daypart 10/19/2020 36,000 $6,400 for select premier packages Contact your sales representative for availability.

18 CSP SHOWCASE PACKAGES Print and Impression Month Package Pricing Digital Close Estimate

January Grand Opening: The Best of 2019 11/18/2019 16,000 $3,000

Executive Insights: The Best of On January 11/18/2019 16,000 $3,000 the Record

March 2020 Packaged Beverage Report 1/17/2020 40,000 $7,000

June The Biggest M&A Deals of the Year 4/27/2020 24,000 $4,500

July Indie Influencers Report 5/21/2020 12,000 $2,400

10 Best Places to Open a Convenience July 5/21/2020 32,000 $6,400 Store Now

July Tobacco: A Midyear Update 5/21/2020 24,000 $4,500

September Top Trends in C-Store Design 7/17/2020 16,000 $3,000

Tastemakers: What's New on C-Store 3 weeks prior to Anytime 24,000 $4,500 Menus? issue space close

Tech Innovations That Could Shake Up 3 weeks prior to 16,000 $3,000 C-Stores issue space close

3 weeks prior to 20 Craveable LTOs 24,000 $4,500 issue space close

20 Retailers Making a Name on Social 3 weeks prior to 16,000 $3,000 EXCLUSIVE! Media issue space close 3 weeks prior to 30 Must-Try Sandwiches 60,000 $10,000 DIGITAL issue space close 3 weeks prior to 20 Great Coffee Programs 50,000 $8,500 issue space close

SLIDESHOW 3 weeks prior to 20 Secrets of Craveable Foodservice 24,000 $4,500 issue space close • Leaderboard and medium rectangle ad units on each page of the site Top 10 Things Consumers Want From 3 weeks prior to 24,000 $4,500 • One eNewsletter distributed, featuring your leaderboard ad C-Store Foodservice issue space close • Special magazine and event opportunities available for select showcase packages 20 Great Beverage Programs From 3 weeks prior to 16,000 $3,000 Fountain to Cold Vault issue space close Contact your sales representative for availability.

19 CSP eNEWSLETTER PORTFOLIO

2 CSP Daily News Top Stories of the Week A special edition eNewsletter that brings retailers the week’s top stories so they never miss a beat. • Frequency: Weekly (Friday) • Estimated impressions: 3,500 • Distribution: 27,000 • Audience: Key c-store industry executives, managers, buyers and 1 CSP Daily News eNewsletter decision-makers The only award-winning eNewsletter in the industry that feeds the c-store Ad Units 1x 6x 12x + operator with the latest industry news, category management news and category data along with need-to-know mergers, acquisitions and growth information. Leaderboard—728x90 & 300x50 (mobile) $780 $740 $700 • Frequency: Monday-Friday Upper Medium Rectangle—300x250 $780 $740 $700 • Estimated impressions: 6,000 Middle Medium Rectangle—300x250 $585 $555 $525 • Distribution: 41,000

• Audience: Key c-store industry executives, managers, buyers and Branded Article* $780 $740 $700 decision-makers Additional content creation fee of $1,000 if CSP writes/hosts the article Ad Units 1x 6x 12x + Leaderboard—728x90 & 300x50 (mobile) $1,325 $1,260 $1,195 Upper Medium Rectangle—300x250 $1,325 $1,260 $1,195 3 CSP Alerts/Special Reports Text & Logo—(180x150; max 300 characters $455 $430 $410 including spaces) Breaking news delivered right to retailers' inboxes, the moment it happens. This Branded Article* $1,255 $1,190 $1,130 special edition of CSP Daily News helps readers keep their fingers on the pulse of the industry. Featured Video $1,045 $995 $940 • Estimated impressions: 65,000+ Lower Medium Rectangle $525 $495 $470 • Distribution: 20,000 Single Sponsor (banner and takeover w/o $3,485 $3,310 $3,135 • Audience: Key c-store industry executives, managers, buyers and branded article) decision-makers Single Sponsor (banner and takeover w/ $4,185 $3,975 $3,765 branded article) Ad Units (Sold Monthly) 1x 6x 12x + Category Host $1,115 $1,060 $1,000 Leaderboard—728x90 & 300x50 (mobile) $7,795 $7,405 $7,015 Additional content creation fee of $1,000 if CSP writes/hosts the article

20 CSP eNEWSLETTER PORTFOLIO

6 Tobacco eNews The only dedicated newsletter in the industry committed to delivering 4 CSP C-Store of the Future unmatched insights into the ever-changing tobacco retailing channel. • Frequency: Once per month • Frequency: Second Monday of the month • Estimated impressions: 6,000 • Estimated impressions: 2,000 • Distribution: 39,000 • Distribution: 8,000 • Audience: Key c-store industry executives, managers, buyers and • Audience: C-store tobacco/OTP buyers decision-makers Ad Units (Sold Monthly) 1x 6x 12x+ Ad Units (Sold Monthly) 1x 6x 12x+ Leaderboard—728x90 & 300x50 (mobile) $1,885 $1,795 $1,695 Leaderboard—728x90 & 300x50 (mobile) $1,395 $1,325 $1,255 Upper Medium Rectangle—300x250 $1,885 $1,795 $1,695 Upper Medium Rectangle—300x250 $1,240 $1,175 $1,115 Text & Logo—(180x150; max 300 $1,110 $1,055 $1,000 Branded Article* $1,240 $1,175 $1,115 characters including spaces) Lower Medium Rectangle $1,330 $1,265 $1,200 Additional content creation fee of $1,000 if CSP writes/hosts the article Branded Article* (Incl. lead report) $1,885 $1,795 $1,695

Additional content creation fee of $1,000 if CSP writes/hosts the article

5 Fuels eNews Stories that outline the issues, solutions, trends and possible outcomes of the 7 changing fuels market. CBD & Convenience Retail • Frequency: Once per month, third Tuesday. If a national holiday falls on the • Frequency: Weekly (Thursday) first or third Tuesday, the eNewsletter will deploy the following Tuesday. • Estimated impressions: 7,250 • Estimated impressions: 2,250 • Distribution: 40,000 • Distribution: 13,000 • Audience: Key c-store industry executives, managers, buyers and • Audience: C-suite readers and c-store operators who expressed interest decision-makers in fuels Ad Units (Sold Monthly) 1x 6x 12x+ Leaderboard - Ad Units (Sold Monthly) 1x 6x 12x+ $1,200 $1,140 $1,080 728x90 & 300x50 (mobile) Leaderboard—728x90 & 300x50 (mobile) $1,305 $1,240 $1,175 Upper Medium Rectangle - 300x250 $1,200 $1,140 $1,080 Upper Medium Rectangle—300x250 $1,305 $1,240 $1,175 Branded Article* $1,000 $950 $900 Branded Article* $1,330 $1,265 $1,195 Additional content creation fee of $1,000 if CSP writes/hosts the article Additional content creation fee of $1,000 if CSP writes/hosts the article

21 CSP eNEWSLETTER PORTFOLIO

8 CSP Kitchen 9 Packaged Beverages eNews The PackBev eNewsletter delivers much-needed insight into the rapidly CSP Kitchen is a dedicated newsletter in the c-store industry offering premium changing and increasingly regulated cold-vault segment. It’s the only targeted foodservice data, trends and insights. beverage newsletter in the industry focused on cold-vault news, trends • Frequency: Weekly (Thursday) and data. • Estimated impressions: 1,300 • Frequency: Twice per month, third and fourth Monday • Distribution: 6,400 • Estimated impressions: 6,400 monthly (1,400 per deployment) • Audience: C-store foodservice category buyers • Distribution: 13,000 • Audience: C-store beverage category buyers Ad Units (Sold Monthly) 1x 6x 12x+ Leaderboard - $1,410 $1,340 $1,270 Ad Units (Sold Monthly) 1x 6x 12x+ 728x90 & 300x50 (mobile) Leaderboard—728x90 & 300x50 (mobile) $1,065 $1,010 $955 Upper Medium Rectangle - $1,410 $1,340 $1,270 300x250 Upper Medium Rectangle—300x250 $1,065 $1,010 $955 Branded Article* $1,200 $1,140 $1,080 Branded Article* $850 $810 $765

Additional content creation fee of $1,000 if CSP writes/hosts the article Additional content creation fee of $1,000 if CSP writes/hosts the article

22 Convenience Store Products eNEWSLETTER

1 C-Store Products eNewsletter Convenience Store Products eNews provides the on-the-go retailer with product information and insights from every key category needed to stay ahead of the competition. This powerful brand-building and lead-generating tool provides advertisers with a unique medium to introduce and educate the category buyer about products and capabilities. • Frequency: Weekly (Thursday) • Estimated impressions: 2,400 • Distribution: 20,000 • Audience: Key c-store category buyers, decision-makers and wholesalers/distributors

Ad Units 1x 6x 12x Leaderboard - 728x90 and 300x50 (mobile) $650 $615 $585 Upper Medium Rectangle - 300x250 $695 $660 $625 Middle Medium Rectangle - 300x250 $500 $475 $450 Branded Article* $575 $454 $515 Featured Video $560 $530 $500

Additional content creation fee of $1,000 if CSP writes/hosts the article

23 CSP CUSTOM eNEWSLETTER

Custom eNewsletters are customizable, exclusive email messages that package custom content along with your brand’s message, products and more to effectively reach and engage your target audience.

Deliverables • CSP editor will work with you on topic and outline • Professional content development, editing and design • 1 custom eNewsletter • 2 rounds of client editing included • Dedicated program manager • Delivered to an engaged audience of 8,000 CSP subscribers Lead Report • First & last name Featured Column • Title • Company name • Address • Business phone Cost: Starting at $4,500

Pricing based on list size.

24 CSP BRANDED ARTICLE

SHOW YOUR THOUGHT LEADERSHIP WITH CUSTOM CONTENT THAT CONNECTS TO YOUR BRAND.

Branded articles live in the content stream of our Metric Report editorial eNewsletters and help you align with top-of- • Open rate % mind trends and issues and tell your brand’s story. • Clicks • Click to opens Deliverables Lead Report • CSP editor will work with you on topic and outline • First & last name • Professional content development, editing and design • Title • 1 custom branded article • Company name • 2 rounds of client editing included • Address • Dedicated program manager • Business phone • Delivered via CSP Daily News Cost: $2,500

25 CSP CUSTOM SLIDESHOW

Sponsor-Supplied Slideshow Provide your content and images for CSP to create content for six slides • Slideshow images should read 1800 pixels wide x 945 pixels high, 72 dpi • Up to 200 words of copy per slide • Last slide will be the sponsor slide Cost: $2,900 HARNESS THE Winsight-Created Slideshow CSP creates content for five slides. POWER OF • Slideshow image size should read 1800 pixels wide x 945 pixels high, 72 dpi • Up to 200 words of copy per slide • Sponsor supplies up to 200 words of copy and one image for their one slide VISUAL CONTENT • Last slide will be the sponsor slide Cost: $4,400 MARKETING Promotion Content lives in CSP’s online content stream: CSP offers you the opportunity to reach and resonate with your • Home page of CSPDailyNews.com targeted audience through digital media. Leverage the industry’s leading convenience and petroleum publication and establish • CSP social media outlets your company as a market leader by creating content that can be • Two native ads in CSP Daily News eNewsletter repurposed online. • Slideshow comes with surround ads at article level

26 CSP THE NEW BOTTLED WATER WHITE PAPERS & eBOOKS OPPORTUNITYSPECIAL REPORT COULD THE NEXT SPARK FOR HIGH-MARGIN GROWTH WANT TO INCREASE OVERALL PROFITS? SELL MORE BEER. Sometimes simple is better. While innovative new products keep things interesting, it’s important to attend to and reinvent the core categories of the store—the ones that bring consistent ROI.

For many c-stores, bottled water is one of these solid margin leaders—and if it isn’t, it should be. Consumers’ ALREADYmove toward better-for-you BE ON YOUR options hasSHELVES? helped propel BREW SALES: explosive growth of bottled water, which is now outpacing carbonated soft drinks (CSD). HOW TO

PACK ’EM IN Beers and c-stores go together like hot dogs and buns. In fact, 40% of all U.S. beer sales ($18 billion) occur in the convenience channel. Beer is the number two category of all items sold in c-stores, comprising 12% of total revenues. But that doesn’t mean that this category doesn’t have room to grow. Retailers who focus on maximizing this category by focusing on what HIGH-VALUE drives beer consumers and reducing out-of-stocks can see a boost. CONTENT, LEAD-

GEN TOOLS SPECIAL REPORT BY WHAT’S INVOLVED? Brand engagement is all about connection. Our white papers and eBooks give you an opportunity to reach out to your target audience with a content piece that’s relevant to them, highlights your brand’s value proposition and helps your customers better run their businesses.

4-page white paper 7-page eBook • Delivered via PDF; standard page size is 8.5x11 • Delivered via PDF; standard page size is 11x8.5 • 4 pages of content, with additional title page • 7 pages of content, with additional title page • Promotion includes 2 eBlasts and 3 branded articles • Promotion includes 2 eBlasts and 3 branded articles • Includes gated content form, if desired • Included gated content form, if desired • 25,000 ROS impressions on CSPdailynews.com • 25,000 ROS impressions on CSPdailynews.com • 2x branded articles in CSP editorial eNewsletters • 2x branded articles in CSP editorial eNewsletters • 3x banner ads in CSP editorial eNewsletters • 3x banner ads in CSP editorial eNewsletters • 1x eblast • 1x eblast • 4x paid posts on CSP social-media channels • 4x paid posts on CSP social-media channels Cost: $12,000 Cost: $15,000

27 CSP CASE STUDIES

CSP will interview your client to present events that usually involve changes to a business or corporate-level strategy. In a short read, you will give the audience of decision makers the chance to appreciate and analyze the problems faced by many different companies and to understand how your product or solution can help be the solution.​

Can be run in CSP for an additional charge.

Deliverables • CSP editor will interview your customer or a team Metric Report member • Number of emails sent • Professional editing and design • Number of opens • 1-2 page case study • Open rate % • 2 rounds of client editing included • Clicks • Dedicated program manager • Click to opens • Delivered via PDF to client Lead Report Marketing • First & last name • 2x eblasts (1 pre-event, 1 post-event) • Title • 25,000 ROS impressions on CSPdailynews.com • Company name • 2x branded articles in CSP editorial eNewsletters • Address • 3x banner ads in CSP editorial eNewsletters • Business phone • 4x paid posts on CSP social-media channels Cost: $10,000

28 CSP EXECUTIVE VIEWPOINT

CSP will interview your client to present events that usually involve changes to a business or corporate-level strategy.. In a short read, you will give the audience of decision makers the chance to appreciate and analyze the problems faced by many different Marketing companies and to understand how your • 25K ROS impressions (high-impact ad unit) product or solution can help be the solution.​ • 4x social posts + paid Facebook advertising • 3x content placement in applicable editorial eNewsletters Deliverables • 3x banner ads in applicable editorial • CSP editor will work with you on questions and interview your executive Lead Report • Professional content development, editing • First & last name and design • Title • 2 pages of content, with additional title page • Company name • 2 rounds of client editing included • Address • Dedicated program manager • Business phone • Delivered via PDF to client Cost: $10,000

29 CSP INFOGRAPHIC

Cocktails CSP will produce a visual image such as a chart or diagram used to represent your company's information or data. Fastest-Growing 3.8% Cocktail Flavors: increased Yuzu mentions of Rosemary 28% Deliverables specialty drinks Green Tea 28% on menus in Dark Chocolate % • CSP editor will work with you on data points 25 the last year Nutmeg 25% • Professional content development, editing 23% and design Trends to Watch: • 1-2 page infographic Coconut Water Cocktails Tomato • 2 rounds of client editing included Cocktails Beyond Oleo Bloody Marys • Dedicated program manager Saccharum

• Delivered via PDF to client Applejack Banana Cocktails

Fastest-Growing Marketing % Cocktails: • 25K ROS impressions (high-impact ad unit) 82 Mules of operators Classic Cocktails • 4x social posts and paid Facebook advertising 23% serve % 9% 2.8 Sangria increased % specialty penetration of Bellini/Mimosa 9 • 3x content placement in applicable editorial eNewsletters specialty drinks % drinks over the last Shot/Shooter 9 five years • 3x banner ads in applicable editorial 8%

Base: Q4 2016-Q4 2017 Lead Report Source: Technomic’s MenuMonitor and Independent Insights, powered by Ignite • First & last name • Title • Company name • Address • Business phone Cost: $7,500

30 Headline & CSP CUSTOM MICROSITE Photos

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Microsites are landing pages that house your brand’s content and provide a place for you to engage our audience with product information, custom content and more.

Deliverables • Professional content development, editing and design • 1 custom microsite • 2 rounds of client editing included • Dedicated program manager Contact Us Cost: $5,000 net/CPM ($3,000 min. spend)

31 CSP COMPASS

INDUSTRY UPDATES, DELIVERED WEEKLY

Compass, the first cross-channel eNewsletter from Winsight, delivers a 360-degree view of the foodservice and convenience world. Look forward to industry insights, products, events and videos, plus valuable research from Technomic, all in one.

• Frequency: Weekly Cost Ad Units (per insertion) • Distribution: 120,000 • Estimated Impressions: 24,000 per deployment Leaderboard—728x90 & 300x50 (mobile) $1,880 • Audience: Winsight's full audience database. Including Upper Medium Rectangle—300x250 $1,645 convenience-retailing, commercial and noncommercial foodservice and grocery segments. Lower Medium Rectangle—300x250 $1,525

32 CSP EBLAST/DATABASE RENTALS

YOUR MESSAGE TO A TARGETED AUDIENCE WHAT’S INVOLVED? Take advantage of the most extensive industry of c-store decision makers. CSP makes it simple to engage the right audience while your company has 100% share of voice. Send us your email creative and select the audience demographic. Then sit back, relax and let your message spread. It's that easy! Hand-pick the list based on: • Business type • Number of stores • Annual sales volume • Job title • Headquarters location Cost: $500 CPM ($3,000 minimum)

33 CSP WEBINARS

GENERATE STRONG LEADS WHAT’S INVOLVED? CSP makes it simple to showcase your industry expertise and connect with your target audience with webinars. With support of our editorial team, this customizable offering aligns your brand with invaluable industry insights. • Platform hosting • Co-branding • CSP editor moderation • Marketing Notes: Fixed media/marketing promotions include 2 eBlasts + 2 eNewsletter ads. Our webinars Cost: Starting at $12,000 can be easily repurposed and are available on-demand for up to 12 months.

34 CSP QUIZZES

BOOST ENGAGEMENT AND TEST KNOWLEDGE Quizzical Query • Writing/development/production of quiz • 2x branded article promotion in CSP Daily News WHAT’S INVOLVED? • Social promotion on Winsight social channels Quizzes are an interactive content option designed to boost Cost: $5,500 reader engagement and drive qualified leads. • Up to 10 scored questions (multiple choice, true/false or Assessment Analysis dependent on content). • Writing/development/production of quiz • Readers are required to register with an email address and/or • 1x eBlast to target audience promoting the quiz other demographic information to receive results. • 2x branded article promotion in CSP Daily News • Advertiser receives full lead report with users that register along • Social promotion on Winsight social channels with their information and quiz results. Cost: $10,000

35

THE BUSINESS OF CONVENIENCE RETAIL JUNE 2018 | CSPDAILYNEWS.COM CSP JUNE 2018 CSP TOBACCO › CIGARETTES/E-CIGARETTES THE BUSINESS OF CONVENIENCE RETAIL BACKCOURT › CSP KITCHEN FEBRUARY 2019 | CSPDAILYNEWS.COM Where the Gains Are Distributor Data: Total Nicotine Share C-store sales, 52 weeks ending Dec. 30, 2018 Wholesale shipments to retail through Dec. 29, 2018 THE BUSINESS OF CONVENIENCE RETAIL

Convenience stores saw the overall tobacco category rise 3.3% to $155 billion Tracking shipment levels to stores in all channels, Management Science THE BUSINESS OF CONVENIENCE RETAIL THE TOP 202 CONVENIENCE-STORE CHAINS in sales in 2018 and units grow 1.3%, according to IRI. Cigarette volumes fell Associates (MSA) reported that cigarettes continued to give up share among FORECOURT WORKFORCE MAY 2019 | CSPDAILYNEWS.COM 2.7% in 2018, a smaller drop than all-channel averages of 3% to 4% in the the various nicotine category subsegments, with volumes off 5% in 2018 and › past few years. The fastest-growing subcategory for the second year in a row 3.9% in 2017. was electronic cigarettes, jumping 88.1% in year-over-year units sold and up The brighter news was with vaping products. While amounting to only 1% JUNE 2019 | CSPDAILYNEWS.COM 163% in dollar sales vs. 2017, according to IRI. San Francisco-based Juul Labs of the nicotine pie, vapor jumped a considerable 76.6% in volume movement, led the growth, continuing a market domination that began in 2017. according to MSA. Beyond those two segments, cigars were the other bright spot in the 2018 SHARE VOLUME PCYA* category overall, growing 6.9% in units sold and 9% in dollar sales vs. 2017, CSP and Technomic’s according to IRI. (5.0%) CATEGORY C-STORE SALES PCYA* UNIT SALES PCYA* 7.2% annual roundup ($ MILLIONS) (MILLIONS) (0.6%) Cigarettes $56,155.9 0.1% 8,080.4 (2.7%) 0.0% Add a new of the biggest (2.8%) Chewing tobacco/snuff $6,779.3 4.8% 1,313.9 (1.0%) c-store chains reveals (5.2%) Spitless tobacco $415.9 25.5% 83.4 17.0% M&A twists (23.1%) training module Total smokeless $7,195.1 5.8% 1,397.3 0.0% (3.3%)

Retailers Fight Back tobacco BACKCOURT › CSP FUELS and investment 76.6% The United States is not the only Cigars $3,474.0 9.0% 2,373.4 6.9% METRICS turns P. 29 Share of c-store Car Washes Electronic smoking $2,824.0 163.0% 209.8 88.1% Clean Up Despite devices country to fall victim to the opioid customers who Disruption Lighters $626.2 (0.4%) 376.2 (2.2%) BY SAMANTHA OLLER WHERE THE MONEY IS 1.5% In November 2017, the Guinness World Records recognized In-bay automatics are on track Smoking accessories $273.0 0.3% 152.9 (0.9%) 19.4% Against the Opioid Crisis report using the c-store chain Buc-ee’s for having the longest car wash to generate an estimated 11.4% crisis. After several on-premise in the world. A car takes 5 minutes to fully travel through of car-wash revenue in 2018,

the 255-foot conveyor behemoth, passing through 25 according to IBISWorld. Pipe tobacco $77.8 (5.9%) 9.9 (5.9%) rolling brushes. Despite the considerable wash time, the

REVVING UP car wash—at the Lake Jackson, Texas-based retailer’s Katy, 10.4% delivery services Texas store—can process about 1,500 vehicles per day, and Roll-your-own tobacco $45.0 (10.9%) 6.5 (13.6%) { it reportedly uses less water to clean each vehicle than a 10.8% overdoses, one Canadian retailer smaller wash. By Alaina Lancaster Why sales of automotive products Contrast this with on-demand car-wash off ers from PERCENTAGE OF INDUSTRY 11.4% Total all other tobacco operators such as Yoshi, Spiff y, Wype, Washos and REVENUE $122.8 (7.8%) 16.4 (9.1%) for products and MobileWash. Some are waterless, and all require just a tap of 49.7% a mobile app to bring the clean to the consumer. products 9.0% Both models are evidence that in the highly fragmented 17.7% have shifted into high gear car-wash industry, there are countless ways to deliver the now stocks naloxone kits, which service. Here are some stats quantifying the business. CAR-WASH TYPE foodservice items — Conveyor — Detailing — In-bay automatic % 1.5% — Self-service bays Hand washing 67.3 1.0% BY BRETT DWORSKI TOP 10 STATES BY CAR-WASH COUNT Channel Comparison: Cigarettes CIGARETTES 1.1% The Southeast is home to 0.3% from convenience more than 22% of car-wash All major retail channels saw declines in cigarette unit sales. However, dollar sales reverse the effects of opioids. businesses in the United States, 13.9% according to IBISWorld. This Number of automatic or Increase in car-wash operating includes Florida, which ranks rollover car washes in the income for c-stores in 2016 rose slightly in c-stores as they declined in all other channels, according to IRI. 0.1% third in the country overall. California 12.1% Texas 7.6% United States, with most stores, up 7 points operated by gas stations, $800 0.3% nyone who’s from the Midwest— (CAGR) has decreased 1.4% since 2016, ac- care for their vehicles, says Adrienne Smith, according to IBISWorld CHANNEL DOLLAR SALES PCYA* UNIT SALES PCYA* Independent c-stores’ per store, Samantha Ruttan, owner of three per month advantage in car-wash ($ MILLIONS) (MILLIONS) SEGMENT or any other area winter touches— cording to data from Nielsen Convenience merchandising manager for McLane Co., income in 2016 compared to the in the past year, Within a decade, industry average l Cigarettes l Large cigars l Moist smokeless l Paper, tubes, wraps The United States is in the midst of an opioid addiction Florida 6.1% Illinois 5.4% New York 4.9% Ohio 4.2% the percentage Source: NACS knows that cars hate the winter. and IRI. Temple, Texas. Older vehicles need top-offs of drivers who C-store $56,155.9 0.1% 8,080.4 (2.7%) report that they l Little filtered cigars l Pipe tobacco l Roll-your-own l Snus l Vapor most frequently Shell stations in British Columbia, according to Leaving a vehicle unattended in But winter is officially only four months of automotive fluids—such as power steering wash their 2014 Multioutlet** $13,759.4 (8.5%) 1,292.0 (4.6%) Source: MSA vehicle at a professional crisis, with an estimated people dying each 10-degree weather for a few days out of the year, which may leave retailers fluid, brake fluid and oil—more than newer Michigan 4.0% Pennsylvania 3.5% Georgia 3.0% N. Carolina 2.8% car wash rose Food $3,987.1 (1.3%) 505.5 (2.4%) 25 basis points, Estimated number of cars Technomic’s Q1 according to the washed annually in North had 20 of her team members may kill its battery, leading con- pondering what else is causing the surge in cars, she says. International America, according to Drug $2,227.7 (10.0%) 290.5 (12.3%) $11.2 billion Carwash the International Carwash Projected U.S. car-wash sales in 2018, according to IBISWorld Association. 1994 Association Distributor Data: Cigarettes sumers to purchase booster ca- sales in automotive products—and how they “Consumers are looking for ways to help Source: IRI day from an overdose of the drugs, which include 2018 Convenience bles. While this is a headache for can channel these trends in c-stores. older cars run efficiently, better and longer,” 102 cspcsp MonthMay Month 2018 2018 2018 While premium cigarettes still represent about $2 billion in cigarette sales, trained on how to administer the Store Monitor drivers, it’s a blessing for convenience-store Smith says. MSA shipment data shows that the subsegment saw a volume decline of 5.4% Distributor Data: Cigarettes in 2018 compared to the year before. Discount cigarettes, the second-largest prescription medications and illegal substances A Fourth-quarter 2018 owners. But the surge in automotive sales goes subsegment at just less than a half-billion dollars in sales, saw a 10.2% volume medicine. However, employees are “Sixty [percent] to 75% of winter season- It’s a Classic beyond aging vehicles. LaManna points out BACKCOURT › CSP TECH Consumer units per store per week of cigarettes from McLane fell 2% in fourth- decline. Possibly in correlation to the discount decline, the deep-discount Chevron and Tech such as heroin, according to the Centers for Disease al automotive products are sold between Cars are lasting longer, and as a result, own- that car manufacturers are producing more talk quarter 2018. Private-label brands saw the greatest percentage increases. category’s volumes rose 6.8%, indicating a more value-conscious consumer. VOLUME 29 required to call 911 and intervene JACKSON LEWIS the months of October and December,” ers are buying more automotive products to vehicles that require diesel fuel, such as is CSP’s technology editor. Reach him at SEGMENT APSW*** (CONSUMER APSW*** GROWTH PCYA* SEGMENT VOLUME PCYA* says Tom LaManna, vice president of mer- SUVs and trucks, which has helped sales of Is ig rother [email protected]. UNITS) Control and Prevention. Drug overdose is now the Joint Adventure Superpremium 1.5% Jacksons Food Stores chandising services for Convenience Valet, diesel exhaust fluid (DEF) surge in c-stores. Good usiness Premium 119.8 (3.8) (3.0%) only if they feel comfortable. Premium (5.4%)

/ take ExtraMile P. in24 Glendale Heights, Ill. “These products spike For example, Peak BlueDEF, manufactured WINSIGHT ISSUE 7 Generic 23.1 (1.5) (6.0%) leading cause of death for Americans under age , am a big fan of the Beatles channel on Sirius XM presidential election. Facebook 34% users are leaving the social Discount (10.2%) radio, which plays nothing but Beatles songs. But network because their valu- during the winter season, especially in re- by Old World Industries, Northbrook, Ill., I’m not a fan of seeing advertisements for Fab Four- able and private personal data Subgeneric 5.9 0.5 9.8% “For example, if you give [the related knickknacks everywhere I go online after I was not treated with the level Deep discount 6.8% gions that get snow.” was the top-selling automotive product in of security and respect that it a new direction listen to the station. Maybe I’m imagining things, but deserves. Private label 2.6 1.0 68.3% according to research from The New York Times. these ads always seem to appear on Facebook fi rst. Total (5.1%) “Customers who Respect = Reward Automotive treatment products hit near- convenience stores in 2018, according to Stories of Facebook users dis- tion is then bought by the prod- out reading them. There are While no c-store takes on as 2 million I Total 151.3 (3.7) (2.0%) overdose victim] [naloxone], they cussing a product or service on uct manufacturer and matched ways to limit Facebook’s track- much risk with consumer data Source: MSA ly $331 million in total c-store sales last year, IRI. The product surpassed $64 million in the site, only to see an adver- to the corresponding customer ing ability, though these steps as Facebook, retailers can learn drug, per week military mass market, shipments per store commissaries and select club and dollar retail chains | *** Average | **Includes grocery, ago a year from change * Percent Source: McLane Co. have emergencies tisement for the same product Facebook accounts, The Wall are not always clear or easy to from its trials. The main lesson: in their news feed hours later, Street Journal reports. implement. Customers want assurances Retailers are pushing back to safeguard their Estimated are ubiquitous. You might think There are other ways Face- that the personal data they a 6.3% increase from 2017, according to total c-store sales, a 19.5% increase from that Facebook is literally lis- book can track users in the real Data’s Value share will be protected—and tening to us through our phone world. For instance, it can use As technology becomes more not exploited. are going to come to and their c-store data for the 52-week period ending will pay $15 for 2017, and grew 15.6% in c-store unit sales microphones, despite its claims various location signals—such ingrained in our day-to-day No one goes to a c-store to the contrary. But the truth as Wi-Fi access points and IP lives in the name of conve- thinking, “I can’t wait to sign category management handbook 2019 csp 39 is much more nuanced: Face- addresses—to track nience, our data is up for a loyalty program!” They number of Dec. 30, 2018, from Chicago-based IRI. compared to the previous year, hitting nearly book is so ingrained in both our users’ movements. increasingly used think, “Ugh, I need coff ee. That stores, employees and customers from the crime and booster cables online and offline lives that it Facebook probably “Our data is gold, for profi t. place looks good.” They want a doesn’t need to listen in to know tracks my Beatles and we’re GIVING “All Facebook simple, straightforward expe- everything about our buying listening habits IT AWAY for free.” users have to un- rience, and they don’t want a high is going to be over,” she told This is a significant increase for a category $4.7 million, according to IRI. Performance habits. through the web- derstand that the sales pitch to follow them wher- All it takes is entering a sites I visit instead reason that the ever they go. I don’t want to see Americans who when they need loyalty card attached to a pri- of listening through my micro- fi rm is so profi table is because online advertisements for the that has remained somewhat stagnant in re- additives such as DEF, along with motor oils, vate phone number into a card phone, but that does not make our data is gold, and we’re giv- coff ee I bought at a c-store, just health dangers associated with the epidemic. Here’s reader at most retail locations. it any less creepy. ing it away for free,” said Scott like I don’t want to see Beat- Third-party data collectors, The shocking thing is that J. Shackelford, an associate les ads after listening to Beat- cent years: Its compound annual growth rate them.” are Convenience Valet’s top-selling auto- such as Nielsen Catalina Solu- Facebook users sign them- business professor at Indiana les music. I don’t want to be local news publication Agassiz- tions, acquire purchase history selves up to be tracked this way University focusing on cyber- tracked, whether it’s in the real have a problem and consumer data from a long when they accept the social security law and policy, to the world or online. list of retailers. That informa- network’s terms of use with- Los Angeles Times. It’s a balance, for sure. Re- The inherent value of tailers want the ability to learn how some operators are reacting to this lethal crisis. personal data is one reason about their customers. Con- #DeleteFacebook has been sumers want the ability to ac- s Amazon and other innovators 7-Eleven launched its proprietary 7-Eleven- by acquiring food-delivery company Favor. trending on Twitter in the wake cess retailers online whenever with opioids, Harrison Observer. “So they are Customers want assurances of the Cambridge Analytica they want. But as the Facebook may 2019 csp 63 that the personal data they scandal, in which Facebook episode has taught us, it’s about dream up new ways for consumers Now program, through which customers can Bringing food directly to customers’ doors unknowingly allowed data on respecting boundaries. Respect share will be protected—and more than 50 million people to the privacy of your customers, not exploited. be leveraged in the 2016 U.S. and they will reward you. according to going to get pissed off, so it’s to avoid human interaction, mobile choose delivery or pickup for food, snacks, could be the key to courting younger con- 94 csp May 2018 ordering and delivery capabilities are cosmetics, gift cards and hundreds of other sumers, considering nearly half of Gen Zers a 2016 survey really important that as soon as more in demand. products. The app can also link to the chain’s say they order food for delivery at least once AThis year, chains such as QuikTrip, rewards program to give customers bonus a week compared to 23% of consumers over- from the THE BUSINESS OF CONVENIENCE RETAIL you administer it that you back Wawa and GetGo have expanded their part- points with each order. And in February, all, according to Technomic’s 2017 Consum- MARCH 2019 | CSPDAILYNEWS.COM Substance Abuse nerships with third-party delivery services. H-E-B invested in direct-sell opportunities er Direct Study, powered by Ignite. away from them and explain to Jacksons’ John Jackson and Mental (left) and Chevron’s them what is happening.” Lorne Chambers shake on Health Services a new approach to retail. 66 csp july 2018 A Major Retail Prioritize worker Administration

well-being Competitive Statement watch Last year, Dick Hiers, owner Form committed of Northeast Standard BP THE BUSINESS OF CONVENIENCE RETAIL Big Oil bets (again) on c-store Almost 35,000 Americans partnerships in Sheboygan, Wis., posted Hiers has struggled to fı nd help CSPDAILYNEWS.COM opportunities P. 20 Inside the died from heroin or

a sign outside his station opioid overdoses in 2015, The Midwest, addressing Sheboygan’s opioid CSP Delivery with the words “Heroin kills. according to the National Appalachia and problem. On one occasion, his Help wanted.” In the past Institute on Drug Abuse. New England employees called the police Derby nine months, Hiers has lost have the highest to respond to an overdosing Grocers have little choice but to play more than 100 customers to opioid overdose customer. The offı cers gave the in delivery, where costs are high but CATEGORY rates, according demand is growing. Many are hedging overdoses on opioids such as customer naloxone, and he drove their bets with creative partnerships. to preliminary heroin, fentanyl and OxyContin. himself home that same night. BY JON SPRINGER, WINSIGHT GROCERY BUSINESS research from ILLUSTRATIONS BY ANDREW RAE But the drug crisis in his Hiers has partnered with The Next Big Thing? The New York community is pushing away even addiction support groups and CATEGORY 2019 MANAGEMENT HANDBOOK MANAGEMENT Times. CSP shines a light on the potential—and pitfalls—of CBDs P. 30 54 csp Month 2019 may 2019 csp 55 healthy guests. organized meetings to bring “Our sales are down community members and law considerably because people enforcement together to help HANDBOOK don’t want to come into an area curb the crisis. Unfortunately,

THE BUSINESS OF CONVENIENCE RETAIL with a lot of drugs,” Hiers says. community interest has waned. APRIL 2019 | CSPDAILYNEWS.COM “They don’t know what’s down “The general public doesn’t want the street from them.” To keep to get involved,” he says. 2019 Hiers’ workers safe, the once- However, this summer, a new 24-hour location now closes substance abuse clinic opened at 11 p.m. And at about 4 p.m., in town, which gives Hiers some employees run the store out of a hope. The group has approached locked enclosure. Hiers also has the c-store owner for potential invested in 16 security cameras. partnerships.

22 cspcsp monthnovember month 2017 2017 2017

THE BUSINESS OF CONVENIENCE RETAIL PRODUCT WATCH CSPDAILYNEWS.COM

000_CSP_1117.indb 22 10/24/17 10:08 AM ette BACKCOURT › CSP KITCHEN The latest, ath the greatest

The Big 13 5 Trends Perking Up Chill CATEGORY Younger 15 Coffee Sales consumers are BY PATRICIA COBE boosting the MANAGEMENT 3popularity of cold Consumers are still crazy about coffee, but they’re not always sipping brew and iced coffee. the same cup of joe. Caffeine fans are increasingly grabbing a cold brew Technomic’s Beverage HANDBOOK or iced coffee, according to Technomic Ignite menu data. Consumer Trend Report These chilled drinks are overtaking specialty hot coffees, such as lattes. reveals that iced And characteristics including freshness, sustainability and bean origin blended coffee, iced 2018 are affecting coffee preferences. cappuccino and iced 16 Here are five trends brewing around coffee consumption, lattes are more likely courtesy of CSP sister publication Restaurant Business. to be purchased by 18- OUR to 34-year-olds than by older consumers. And ANNUAL Keep It they are ordering them RANKING Simple more often as snacks. VYING 14 Sweet, frothy coffee OF THE TOP drinks sprinkled U.S. FUEL 1 with glitter may Flavors get a lot of Instagram With a BRANDS attention, but they Global don’t appeal to the Accent P. 28 dedicated coffee 4 Coffee menus drinker. Simple are showing a surge coffee beverages are in ethnic flavors trending at leading and spices. Both restaurants, with cardamom and FOR A BIGGER cold brew up by 36% German chocolate year over year on have increased 100% operator menus and year over year as coffee fresh-brewed hot flavors. Maple is up coffee still leading in 75%, and coconut is

consumption. slowly infusing the WINSIGHT VOLUME 30 / ISSUE 5 coffee cup at 5% 13 14 15 16 growth. Impress Countertop Heated Wells Beer Cheese Dos Equis Mexican Pale Ale Customized Food Innovation With Hatco Corp. Gehl Foods Heineken USA Inc. Newly Weds Foods Espresso In the Countertop Heated Wells safely Featuring hints of malt and barley, Capitalizing on the ongoing growth Newly Weds Foods is ready to PIECE OF THE PIE Drinks Mainstream keep hot foods fresh and at Gehl’s new Beer Cheese is a creamy, of Mexican imported beers, Dos create your next signature solution As competition in the grocery industry CSP and Technomic Lattes have While more optimum temperatures, the craveable addition to pretzels, hot Equis is debuting Mexican Pale Ale, that is as unique as your business. 2 company says. The HW series is a dogs and more. It’s gluten-free, with which features unique citrus hops The company applies a customized gotten a lot of buzz, exotic flavors intensi es,  rst-of-its-kind research reveals which but lesser-known 5 are trending hold-only operation, while the CHW no trans fats and no artifi cial colors and a hint of spicy heat. The new approach to food coatings, European-style upward, familiar ones series holds and rethermalizes a or fl avors. It has a made-from- variety is available in 12-pack bottles seasonings, sauces and bakery rank who’s up and coffees are growing are holding their own. variety of foods. A pan edge offset scratch taste and a smooth fi nish and cans, as well as six-pack bottles. items, as well food safety and retailers are earning high marks with U.S. in popularity. Cafe Vanilla dominates, is standard on all models to keep that will keep guests coming back. heinekenusa.com functional ingredients. au lait is up 6% and with 52% of consumers condensation from dripping onto gehls.com/beercheese newlywedsfoods.com Americano is up 4% on showing a preference the countertop surface. food shoppers, and how their overall performance who’s down among the menus. for that coffee flavor. hatcocorp.com Caramel is close behind at 48%, followed by and penetration stack up. hazelnut (41%) and largest c-store chains mocha (37%). By Meg Major, Winsight Grocery Business

P. 21 68 csp june 2019 june 2019 csp 109    

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ew nitrogen-infused and cold-brew CONVENIENCE STORE SECOND QUARTER 2018 GENERAL MERCHANDISE/GROCERY coffees can perk up a coffee bar, but THE FOODSERVICE the equipment itself can also jumpstart NEW BREW cstoreproductsonline.com beverage programs. Retailers and The latest co ee equipment manufacturers can partner on FOODSERVICE o ers something for everyone everything from e cient ways to brew JULY/AUGUST 2017 to equipment setup, meeting volume By Aimee Harvey More than half . of survey respondents ISSUE 1 cstoreproductsonline.com requirements, ensuring product quality gave York, Pa.-based Rutter’s the highest YOU CAN’T and minimizing waste. MIXING IT UP scores for variety. In  ­, Rutter’s promoted “We are being asked for solutions create-your-own coƒ ee drinks with pumpkin HERSHEY GOLD PEANUTS & CONVENIENCE STORE to help improve freshness and reduce ON THE MENU „ avoring and marshmallow syrup, as well as PRETZELS KING SIZE FOURTH QUARTER 2018 ‘MAKEUP’ THIS waste, and equipment pieces that employees can monitor the freshness and volume of pumpkin beer, glazed pumpkin cake dough- have great styling,” says Scott Mazzini, co„ ee in the servers via a Wi-Fi tablet. Five chains get top marks for variety nuts and molasses cookies. The chain also THE HERSHEY CO. senior vice president of product strategy for Bunn. Another core piece in the c-store industry’s Three trends added turkey burgers to its menu in October, N Hershey’s Gold bars mix caramelized cream with crunchy bits of TREND Spring€ eld, Ill.-based Bunn has positioned its new superautomatic, bean-to-cup arsenal is the A“‡‡ By Aimee Harvey per consumers’ requests for a healthy burger peanuts and pretzels. The product’s launch tied in with Hershey’s o– cial sponsorship of the “ Olympic Winter Games. Aside from the .—-ounce Is the surge in cosmetics sales bean-to-cup brewing machine, the Sure Immersion, from Franke, Smyrna, Tenn. The touchscreen-driven dominating option. 21 king size, Hershey’s Gold also comes a .˜-ounce standard size. at c-stores a  uke? to meet all of these goals. The system grinds fresh machine makes as many as †”‡ cups of espresso-based foodservice Family Express ranked a close second, with Isolated as top consumer velocity items HOT co„ ee and serves each cup as soon as it’s ordered on a drinks per day using its FoamMaster technology. 2 By Brett Dworski customer-facing †‡-inch touchscreen. “Each co„ ee is And then there’s the ever-present quandary today  of consumers giving it the highest rating. prepared and served by the cup as it will of space constraints, but a smaller footprint isn’t onsumers routinely visit c-stores to In summer  ­, the Valparaiso, Ind.-based chain be consumed, so waste is minimized,” necessarily a deal breaker. According to Schaerer, P. 14 source their everyday favorite food or released its Unicorn Donut and Triple Peanut Butter says Mazzini. operators are eager to strategize within their existing drink. The lure of a signature food or Reese’s Pieces Mu“ n. When fall arrived, the chain “WE ARE BEING familiar „ avor is essential for retailers played up the season with a new cinnamon-„ avored ast year saw c-store cosmetics on the “Whimsical designs will draw consumers, Other companies highlight the space to accommodate beverage equipment that can to continue capturing repeat visita- Spiced Apple Cider. upswing: Three of the four major cosmetics especially for companies who make up a smaller beneŠits of bean-to-cup brewers. deliver what consumers want. ASKED FOR tion. However, to pull in new custom- categories—eye, facial and lip—grew to market share,” she says. Schaerer USA Corp. of Signal Hill, Wilbur Curtis Co., Montebello, Calif., offers a CONSUMERS REACH ers—and delight frequent guests—it’s Altoona, Pa.-based Sheetz, with an overall score a combined œ˜.ž million in the ‰ž weeks And when it comes to successfully merchandising Calif., has introduced its new Co„ ee Art simple cold-brew system using either “- or –-gallon 3 important for c-stores to shake things of  .˜, launched its Farmhouse Chicken ending Feb. ž‰, žˆ˜¡, according to Chicago- cosmetics in c-stores, ample space and SKUs will play SOLUTIONS TO C Bean to Cup Co„ ee equipment, which stainless-steel drums with large co„ ee € lters inserted. FOR H2O up every now and then. Flatbread sandwich and Kickin’ Chicken breakfast 100 based IRI. Eye cosmetics saw an ¡£¤ a key role, says Marcia Hunt, senior vice president aims to eliminate some operational The compact kegs are capable of preparing ” pounds P. 39 Nearly seven out of  foodser- sandwich last March. While both options featured egg growth in unit sales, while facial cosmetics of marketing and business strategy for Convenience HELP IMPROVE challenges by producing hot and iced of co„ ee at once, all in a small space. vice consumers œ˜ recently told whites, chicken sausage and cheese, the Farmhouse grew £ˆ˜¤ and the lip category grew ˜ˆ˜¤. Valet, Glendale Heights, Ill. She also stresses € nding co„ ee on demand. The machine can help Combo brewers are also giving retailers more 1 Chicago-based Technomic that came with caramelized onions, and the Kickin’ deliv- The only category to dip in unit sales was a balance between quality and price. FRESHNESS [AND] flexibility. Bunn’s Infusion Series Tea and Coffee Uncovering the reduce the labor costs associated with HARD CIDER’S NEW PINK HUE menu variety is an “important” or “extremely im- ered on its name with habanero peppers. Later in the nail items, down ž¤. “The category is fairly complex,” she says. “To maintaining a co„ ee program, as well as combo system brews both co„ ee and tea in a narrow portant” factor in their decision to purchase pre- year, Sheetz „ aunted seasonal „ avors with a Pumpkin With ŒŽEleven’s Simply Me Beauty merchandise† it well, you would have to have a P. 43 REDUCE WASTE.” increase daily cup counts and tra c. ††.”-inch-wide footprint. pared foods from a retail location. And according to Pie Cold Brew beverage. line of eyeshadow palettes, bronzers, BB dedicated space with an assortment of up to ‡ˆ or ‰ˆ most clicked Technology also has a direct role With the right equipment in place to ensure Technomic’s latest Retailer Meal Solutions Consumer foundation creams and more grabbing attention, SKUs, targeting main complexion color pro€ les and 2 to play in brewing innovation. Bunn’s new Infusion freshness and consistency, c-stores are on track to Trend Report, powered by Ignite, a third of consum- August  ­ saw select Wawa—overall score TOP Lindustry experts are wondering: Can this become a oŠ ering a value price.” ‹ŒŽEleven’s line features ‡ˆ HOW COSMETICS ARE 4 Series Soft Heat co„ ee brewer and server line has a capitalize on fast-moving co„ ee trends. ers ¦¦ say they’d buy more retail prepared foods ˜.œ—locations release a chopped beef bris- c-store commonality? products.“ The key cosmetic mainstays should include products of wireless co„ ee server management tool. With it, store FARING IN C-STORES if stores “improve variety.” ket, which came in the form of a sandwich, hoagie or FOUR The answer may depend on two variables: one or two SKUs of mascara, makeup-remover wipes, Consumers have a pretty solid idea about which atop mashed potatoes in a Brisket Bowl. The Wawa, packaging and price point. Smaller packaging allows black eyeliner and lipstick, Hunt says. P. 53 4 c-store chains are getting ahead of this demand Pa.-based chain also launched a Charcuterie Artisan OF for lower price points and, therefore, more trial. Despite the excitement, it’s too early to tell if M&M’S WHITE CHOCOLATE the past year and providing the variety they’re looking for. Sandwich, featuring prosciutto, salami and arugula. “ Cosmetics shoppers† like to buy and try,” said c-store cosmetics are having a moment. “C-stores are Technomic’s Consumer Brand Metrics collected THE STANDARD SIZE Lindsay Robertson, product development category now competing with dollar and drugstores, and the consumer surveys of ­ U.S. c- Late last year, QuikTrip re- 5 KINDER JOY manager for Irving, Texas-based ŒŽEleven, in a release channel blur will drive the category,” says Kirk Bailey, store brands throughout  ­, leased its BisQT ‘N’ Gravy P. 13 MARS WRIGLEY CONFECTIONERY announcing the rollout of Simply product director of grocery and oƒ ering a look at the top-rated Bowl—pork sausage and a biscuit Previously a limited-edition o ering during the FERRERO USA INC. 3 Me Beauty. snacks for Temple, Texas-based c-store brands in various cate- topped in sausage gravy. The dish Easter season, M&M’s White Chocolate Furthermore, packaging can McLane Co. Kinder Joy is a two-in-one treat: One became available year-round last May. gories, including menu variety. % won QuikTrip’s social-media cam- compartment contains crispy cocoa bites in The white chocolate candy now comes in the go a long way. Daniela Ciocan, He sees interest coming from 69 cream, while the other holds a surprise toy. Here’s a breakdown of the paign, QT Concoctions, where brand’s standard bright colors. marketing director for Las Vegas- both the retailer and supplier side. results, revealing the top §ive Consumers who say fans shared ideas for LTOs. A spoon is included for convenience. Kinder Joy, which is available in 
 based Cosmoprof North America, “We get people saying, ‘I looked % chains that scored highest on menu variety is The Tulsa, Okla.-based countries, launched in the United States a BžB cosmetics trade show, 83 at cosmetics† ˜ˆ years ago and variety. Judging from these an “important” or chained earned a in November 
. Unit-sales growth of eye emphasizes portability—the want to get back into it.’ Suppliers chain’s rollouts, it appears that “extremely important” score of œ.. cosmetics in c-stores in biggest trend Cosmoprof saw last will continue to look at c-stores to limited-time oƒ ers LTOs, sea- factor in their the weeks ending Feb. year—along with playful designs expand their sales because of its sonal promotions and respond- decision to purchase , . Facial cosmetics and multipurpose products. She ˜‰˜,ˆˆˆ-plus doors.” ing to consumer ideas are core prepared foods from grew
, and the lip points to Glamspin, the ¨idget- a retail location COULD HAZELNUT BECOME strategies c-stores are using to category grew . CONVENIENCE STORE PRODUCTS Q1 2018 031 spinner lip balm that became part keep things interesting. SKITTLES SWEET HEAT SHARE SIZE of Sephora’s line in August. S Technomic S IRI ‘ITS OWN SEGMENT’? Uga. Itasinit, sit, quam, MARS WRIGLEY CONFECTIONERY PRODUCT INNOVATOR ipsam, sandem quae. Nam, Skittles Sweet Heat is a spicy twist on the original Skittles. CONVENIENCE STORE PRODUCTS Q1 2018 023 The strategy behind TravelCenters of America’s FS Equip_0318.indd 31 2/15/18 3:44 PM ilibus il et vendebitati Each pack features fruity Š avors with kick, including Fiery FOODSERVICE THE CLOSE-UP CONVENIENCE STORE PRODUCTS Q2 2018 053 Watermelon, Blazin’ Mango, Flamin’ Orange, Sizzlin’ P. 31 newest travel plaza in Columbia, S.C. P. 10 ipsame nonet quae vit vidis aut dolupta tistrum dollest, Strawberry and Lemon Spark. Skittles Sweet Heat comes in a ’.’-ounce share size and a .“-ounce standard size. odisiti onsediatur? 064 CONVENIENCE STORE PRODUCTS Q1 2018 Foodservice-KP.indd 23 2/15/18 3:39 PM data by General Merchandise.indd 53 5/7/18 11:16 AM HOW C-STORES CAN EER ERCHDISEROCER FOODSERVICE THE CLOSE-UP Top 4.indd 64 2/15/18 4:36 PM CANDY ALERT CAFFEINE GUM RED VINES MADE SIMPLE WIN OVER THE COFFEE- It’s just not as easy to sell sweet treats to the growing Alert Caffeine Gum from Mars Red Vines is introducing licorice that number of health-conscious consumers as it used to be. Wrigley Confectionery contains 40 is made with just fi ve non-GMO HOUSE CROWD milligrams of caffeine, the equivalent ingredients and maintains the taste cstoreproductsonline.com Candy companies are simplifying ingredient lists and of half a cup of coffee, the company and distinct chewiness of the original BEFORE new seasonal tastes and innovative  avors can also says. Designed to give the consumer CONVENIENCE STORE changing up serving sizes, while others are cluing into Red Vines, the company said. Made FIRST QUARTER  attract customers,” the report said. COMBO MEALS HAVE MASS APPEAL P.69 ... INSIGHTS INTO iQOS P.84 ... C-STORES GET FRESH WITH GROCERY P.103 P. 35 organic formulations. Some are even making confection an immediate caffeine boost, Alert Simple licorice contains real sugar, HANDHELDS Caffeine Gum comes in two fl avors: wheat fl our, citric acid, natural berry ICE CREAM Also noteworthy to consumers are nutritious, functional. Mint and Fruit. And much like coffee, fl avors and radish extract for color. probiotic, protein and vitamin-enriched offerings, cstoreproductsonline.com the gum has a bitter fl avor to signal americanlicorice.com as well as bite-sized confectionery-inspired treats, it has caffeine, averting unintentional WE BEGIN GETS NOVEL CONVENIENCE STORE Growth of hard-soda market in 2016 >P. 59 according to Mintel’s data. Small portions are % consumption. SEPTEMBER/OCTOBER 2017 A FLURRY OF FRICTIONLESS SAUSAGE & GRAVY STUFFED BISCUIT MINH EGG ROLLS 175 Facts and trends you’ll find throughout this issue alertgum.com New  avor and ingredient trends expanding as customers make healthier choices but Johnsonville LLC Schwan’s Food Service Inc. THE EPITOME OF CONVENIENCE This handheld breakfast item features Schwan’s latest varieties of Minh egg are changing the face of the freezer door don’t want to compromise on indulgence. a tender buttermilk biscuit stuƒ ed with rolls—Bacon, Egg & Cheese; Sausage, Egg Susan Viamari, vice president of thought CONCEPTS Handheld foods are becoming increasingly popular with Johnsonville sausage and just the right & Cheese; and Teriyaki Chicken—are ideal consumers as snacks and breakfast fare. Handheld options By Steve Dwyer leadership for Chicago-based IRI, sees “handheld amount of gravy for a traditional comfort for breakfast or snacking. The egg-based dominated the top 10 retail-prepared snacks consumers THE NO. 1 PRODUCT food favorite on the go. The biscuit is rolls join the company’s current lineup of bars, sticks, cones, better-for-you €varieties‚, vanilla would order at least occasionally if available, according to P. 51 suited for both the breakfast daypart and Pork & Vegetable and Chicken & Vegetable and fruit-flavored, Dutch chocolate and vanilla Technomic’s recent Retailer Meal Solutions Consumer snack times, the company says. egg rolls. combos” all stepping up big time in „ †‡. “Gelatos OF THE QUARTER IN THE cstore.johnsonville.com schwansfoodservice.com Trend Report. The same goes for retail-prepared breakfast AWAKE BARS foods, which suggests that breakfast is typically a quick, have momentum, particularly among millennials on-the-go occasion, says Technomic. Available in chocolate bars (milk, caramel and dark) and n the c-store pecking order, frozen grocery seeking unique/worldly treats, while in the better- MIDWEST WAS granola bars (dark chocolate caramel, dark chocolate peanut butter typically bows to the heavy-hitting proŒ t for-you segment salted caramel pretzel and mint and cinnamon bun), a single Awake bar has the caffeine equivalent centers of, well, most everything else. chocolate chip have seen strength,” she says. . BIG AZ SRIRACHA CRISPY STIX of one cup of coffee, according to the company. Awake also >P. 80 But with new brands and products hitting “Consumers are looking for experiences— avor, GRILLED CHICKEN SANDWICH Van’s Kitchen offers Bites in milk chocolate, caramel and dark chocolate that are equal to half a cup of coffee. the market in the ice-cream and frozen- texture, excitement—but they don’t necessarily want AdvancePierre Foods Inc. These handheld snacks come in Š ve bold Packaged a. Ice Breakers Cool Blast Peppermint This sandwich features a Sriracha-covered awakechocolate.com € avors: Cheeseburger, Buƒ alo Chicken, novelty category, retailers have category to sacriŒ ce wellness goals,” she continues. “There is beverages grilled chicken topped with cheese Korean BBQ Pork, Chicken Taco and b. Squatch Loaded Bacon & Cheddar expansions to consider. always a time for indulgence, and many of these new % and served on a golden, corn-dusted Orange Chicken. Each variety has a crispy 81 microwavable bun. It comes in two shell and is packed with protein. Crispy Natural ingredients and simpler innovations allow a combination of indulgence with c. Bigs Wasabi Sunfl ower Kernels package options: hand-wrapped white Stix can be merchandised in the hot case. formulations are trends likely to shape wellness. Have a treat, but you don’t have to blow your d. Skittles Sweets & Sours quilted paper with a window for product vanskitchen.com the market, even as suppliers seek to keep daily calorie goals out of the viewing ˆdesigned for the hot case‰; and 162 products in clear, printed Š lm for merchandising in a products indulgent, according to Mintel’s water.” EL MONTEREY BREAKFAST this issue cold case. EMPANADAS FRONTIER BARS U.S. Ice Cream report. The amount of millennial consumers who are advancepierre.com THE STATE OF Ruiz Foods PAQUI SPICY QUESO Country Archer Jerky’s Chicago-based Mintel’s research suggests striking willing to spend more for food if it has an added Made with real scrambled eggs, seasoned TORTILLA CHIPS Frontier Bars, meat-based this balance: Twenty-seven General health bene t, such as being gluten-free >P. 63 12 P. SNACKS sausage, cheddar cheese and diced foodservice HEALTHY EATING Recently acquired by Hershey, Paqui nutrition bars with 20 merchandise potatoes, these Breakfast Empanadas have percent of consumers are motived tortilla chips now come in Spicy grams of protein and a Sales of better-for- a four-day thawed shelf life and a four- to make a purchase if a product P. 5 Queso, providing a smoky kick for fans hour hold time. The empanadas also have low sugar content, are you snacks are up. of queso. The chips get their heat from made from high-quality “seems indulgent,” while „–— a light and € aky crust, and the company But health isn’t the $ is expected to roll out a Bacon Breakfast a combination of simple ingredients, ingredients with no seek natural ingredients. Empanada this year. including jalapeno and chipotle antibiotics or hormones. only story behind The Mintel report also sees 1.3 candy ruizfoodservice.com peppers. Spicy Queso joins Paqui’s The bars are available in consumers demanding seasonal Alcohol JUST WHEN YOU THINK YOU’VE SEEN IT, ALL IT’S THAT TIME OF YEAR ALL OVER AGAIN P. 34 Who’s that girl in Banana ketchup: HOW TO ELIVER other chip fl avors: Cool Salsa Verde, innovation in this billion HOW MANY three fl avors: Cayenne and coffee/tea-inspired flavors. NEW. “Whoever smelt it the hairnet? >P. 6 It exists. >P. 33 Nacho Cheese Especial, Haunted Beef With Pork, Herb category. Form FOO FASTER Flavor is the No. † factor taken into Sales of ice cream in dealt it …” >P. 47 Ghost Pepper and Wild Wild Ranch. Citrus Turkey and Sweet and function are CUSTOMERS FUEL paqui.com BBQ Pork. account when selecting ice cream. the convenience P. 9 countryarcher.com turning out to be “While pre-existing favorite channel for the  weeks UP THEIR CARS big selling points as  avors may drive choice, oš ering ending Oct. ,  GOODBELLY PROBIOTIC BAR well, especially as a snacks AND LEAVE WITHOUT These crunchy bars from GoodBelly S IRI RTE POPCORN contain 1 billion BB-12 probiotics, vehicle for protein ENTERING THE according to the company. The bars and other nutrients. POPS WITH come in two fl avors: Honey Almond STORE? >P. 16 Butter and Cocoa Peanut Butter. % FLAVORS The bars require no refrigeration 85 a. 10% Amount of Tokyo-based P. 33 and are non-GMO and gluten-free. Disruption in the C-Store TOBACCO PRODUCTS goodbelly.com retailers that are positive b. 3% about iQOS’ long-term c. 63% DOMINATED THE HOT 100, Foodservice outlook, according BUT WHICH ONE equipment to Cowen Group d. 89% CB EMERGES IN >P. 53 Cannabidiol—found in oils, CAME OUT ON TOP? edibles and more— CONFECTION is one of the hottest topics CONVENIENCE STORE PRODUCTS MAY/JUNE 2016 001 024 CONVENIENCE STORE PRODUCTS Q1 2018 in the industry today. NOW. P. 3 Tobacco CONVENIENCE STORE PRODUCTS Q1 2018 015 PRODUCT INNOVATOR CONVENIENCE STORE PRODUCTS Q1 2018 053 Yesway’s measured and thoughtful approach

Foodservice-KP.indd 24 2/15/18 3:39 PM to every category in the store P. 10 Before We Begin.indd 1 5/17/16 3:36 PM Cover.indd 1 2/19/19 1:35 PM

The Disruptors-KP.indd 36 2/16/18 3:28 PM General Merchandise.indd 53 2/16/18 3:34 PM CONVENIENCE DISTRIBUTION

cstoreproductsonline.com THE BUSINESS OF CONVENIENCE RETAIL AUGUST 2019 | CSPDAILYNEWS.COM CONVENIENCE STORE SECOND QUARTER  THE FOOD 94,500 ISSUE 50,000 Total Magazine Circulation Total Magazine Circulation Consumers’ appetite 15t h for premium, clean A N N UA L and snackable M Y S T E RY foods is elevating S H O P c-store sets P. 9

SNACS FEEL THE HEAT P. 1 HOW HOT-ISPENSE CONSMERS IFFER 55,506 BY REGION 28,922 The Smile Squad P. 5 TECHY ITCHENS Customer service carries QuikTrip to its latest mystery shop win. P. 20 STEAL THE SHOW Independents Independents P. 4 SEGMENTS RIVING BEVERAGES P. 33 Consumers’ definition of snacking is evolving to include a broader array of foods.

QuikTrip Chairman and CEO Chet Cadieux and a hardworking crew: Sheala Mayberry (from left), David Kubis, Angel Gomez and Bruce Froman 37,347 Cover.indd 3 5/6/19 10:14 AM 20,555 Chains Chains 1,647 523 Other Other

Source: June 2019 BPA 37 Other: Supermarkets, mass merchandise, drug stores, wholesalers, distributors and military CSP RATES & SPECS

Non-Bleed AD SIZES/MAGAZINE TRIM SIZE: 8.5"W X 10.5"H Ad Type (within margins) Ad Specs NON-BLEED BLEED Bleed: 17.25"W x 10.75"H Spread 15"W x 9.75"H Trim: 17"W x 10.5"H

Bleed: 17.25"W x 5.5"H 1/2 Horizontal Spread 15"W x 4.5"H Trim: 17"W x 5.25"H

Bleed: 8.75"W x 10.75"H Full Page 7.5"W x 9.75"H Trim: 8.5"W x 10.5"H

2/3 Vertical 4.9"W x 9.25"H —

Bleed: 8.75"W x 5.5"H 1/2 Horizontal 7.4"W x 4.5"H Trim: 8.5"W x 5.25"H 2-PAGE SPREAD 1/2 HORIZONTAL SPREAD FULL PAGE 1/2 Vertical 3.6"W x 9.25"H —

Bleed: 3"W x 10.75"H 1/3 Vertical 2.375"W x 9.25"H Trim: 2.875"W x 10.5"H

1/3 Square 4.875"W x 4.8"H —

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2/3 VERTICAL 1/2 HORIZONTAL 1/2 VERTICAL 1/3 VERTICAL Rates 1/4 SQUARE 1/3 SQUARE (net pricing) 1x 3x 6x 9x 12x 18x

Spread $20,321 $20,247 $19,860 $19,361 $18,859 $18,239 Ad submission Full Page $10,160 $10,123 $9,930 $9,680 $9,429 $9,119 All ad files should be submitted via AdShuttle— go to: www.adshuttle.com/winsightmedia 2/3 Page $9,075 $8,882 $8,611 $8,491 $8,306 $8,051 PDF file preparation 1/2 Page $6,527 $6,409 $6,260 $6,195 $6,068 $5,921 • PDF X-1A version 1.3 (Adobe 4) mandatory • Convert all color space to CMYK 1/3 Page $5,765 $5,679 $5,544 $5,483 $5,388 $5,295 • Convert all fonts to outlines if possible Heather Stenson • All images should be 300 dpi Production Manager 1/4 Page $5,470 $5,383 $5,270 $5,219 $5,122 $5,004 • Flatten layers/transparencies (312) 940-1979 • Proofs are no longer required [email protected]

38 CONVENIENCE STORE PRODUCTS RATES & SPECS

Non-Bleed AD SIZES/MAGAZINE TRIM SIZE: 9"W X 10.875"H Ad Type (within margins) Ad Specs NON-BLEED BLEED Bleed: 18.25"W x 11.125"H Spread 17"W x 9.875"H Trim: 18"W x 10.875"H Subtitle Subtitle Bleed: 18.25"W x 5.53"H 1/2 Horizontal Spread 17"W x 4.875"H Trim: 18"W x 5.4"H

Bleed: 9.25"W x 11.125"H Full Page 7.833"W x 9.875"H Trim: 9"W x 10.875”H

See image for Bleed: 9.25"W x 11.125"H Full Page Wrap component specs Trim: 9"W x 10.875"H Subtitle

Bleed: 9.25"W x 5.53"H 1/2 Horizontal 7.875"W x 4.875"H Trim: 9"W x 5.4"H 5.875" X 8.25" 1/2 Vertical 3.7”W x 9.875"H —

Bleed: 3.375"W x 11.125"H 1/3 Vertical 2.75"W x 9.875"H Trim: 3.25"W x 10.875"H Subtitle 1/4 Square 3.75"W x 4.9"H —

WRAP AD 35-50 words/product description Rates (net pricing) 1x 3x Spread $16,428 $15,125 Ad submission All ad files should be submitted via AdShuttle— Full Page $8,734 $8,080 go to: www.adshuttle.com/winsightmedia

1/2 Page $5,654 $4,564 PDF file preparation • PDF X-1A version 1.3 (Adobe 4) mandatory • Convert all color space to CMYK 1/3 Page $4,264 $3,991 • Convert all fonts to outlines if possible Heather Stenson • All images should be 300 dpi Production Manager 1/4 Page $3,615 $3,399 • Flatten layers/transparencies (312) 940-1979 • Proofs are no longer required [email protected]

39 CSP HIGH-IMPACT AD UNITS

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40 B2B MALL

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To advertise, contact Mike Marino at: (630) 528-9246 or [email protected] B2B MALL

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Email print ad files in PDF X1A Version 1.3 (Adobe 4 compatible) format Quarter Page 3.5"W x 4.5"H $550 (net/issue) to [email protected]

41 Events

42 ABOUT WINSIGHT EVENTS

10,000+ 100+ 10+ 50+ Attendees Sessions Events Speakers

43 2020 EVENT LINEUP

18-19 24-26 7-9 TBD 13-15 FEB MAR APR APR MAY Convenience Dispensed NACS CBD & C-Store Retailing Beverages SOI Convenience Foodservice University Forum Summit Retail - West Forum

Sheraton Sheraton Suites Chicago O'Hare Hyatt Regency O'Hare Palmer House New Orleans, LA Rosemont, IL Chicago, IL TBD Chicago, IL

9-12 29-1 12 OR 13 TBD AUG SEP/OCT OCT OCT Outlook Cold Retail Leader CBD & Leadership Vault of the Year Convenience Conference Forum Retail - East

Omni Grove Park Inn Sheraton Suites Chicago O'Hare TBD Asheville, NC Rosemont, IL Las Vegas, Nevada

44 Winsight Events CONVENIENCE PORTFOLIO

Inspiring categories are key to a convenience store's success. A robust The Outlook Leadership conference brings together the right mix of more cold vault, fresh foodservice (premade or on-site), captivating coffee and than 300 convenience and petroleum retailing executive-level retailers and fountain bar, and a cool collection of popular and innovative candies and the supplier partners that serve them. It’s the industry’s premier, invitation- snacks are all critical in creating a captivating customer experience. only event where you’ll establish key partnerships, address real challenges and just get away. Only at this event will you find actionable solutions for Convenience Retailing University (CRU) is not about rehashing the old. long-term success during these times of unprecedented change. It's about new approaches to drive your core categories, new ways to integrate technology and new research to understand the fickle consumer. Retailer attendance CRU is your home for discovering creative solutions to your everyday • More than 350 in attendence at OL 2019 challenges. • More than 150 c-store retailers Retailer attendance • 8 of the top 10 chains represented • More than 300 in attendance at CRU 2019 • 42 of the top 101 chains represented • 175 c-store retailers • More than 140 supplier partners • 5 of the top 10 chains represented • 41 of the top 101 chains represented • 135 supplier partners

45 Winsight Events EDUNETWORKING PORTFOLIO

DISPENSED C-STORE BEVERAGES FOODSERVICE Catering to beverage-craving customers can help capture more foot traffic Convenience stores continue to improve their reputation as food destinations for and profits. When asked, consumers consistently say convenience and fast the discerning hungry customer. Whether they are seeking indulgence or healthy service are extremely important when deciding where to get their daily fix. foods, consumers are more likely to stop at a convenience store to curb their hunger. Certainly, quality and the ability to craft a beverage that’s “just right” are Prepared-food offerings continue to expand, and some stores are offering ready-made also on the list of must-haves. CSP’s 12th annual Dispensed Beverages meals for take-home consumption. Still, labor challenges and food safety concerns Forum will help retailers their dispensed beverage sets in 2020 and keep operators on the lookout for better training and hiring techniques. Whether your understand trends in product, equipment, cups and flavors that are driving stores offer traditional roller-grill foods or full-service, made-to-order meals, you need consumption. For instance, consumers appreciate transparency in product to know the latest food trends. CSP’s fifth annual C-Store Foodservice Forum brings sourcing, along with environmentally conscious cup options. This meeting together all levels of foodservice operators. In addition, you’ll experience an evening of provides research learnings and networking opportunities to help retailers fun and food in Chicago, a favorite food mecca. grow sales and profits.

Sponsor Benefits Title Sponsor Principal Partner Sponsor Benefits Principal Partner (1 Available) Tabletop Display Throughout Duration of Event Tabletop Display Throughout • • • (6-foot Table) Duration of Event Participation in Speed Insight Sessions Approx. 15 Retailers Participation in Speed Insight Approx. 15 Retailers Approx. 15 Retailers Sessions Number of Attendees 2 Number of Attendees 4 2 Full-Page Ad in CSP or Mutually Agreed Digital • Offering Full-Page Ad in CSP or Mutually • • Agreed Digital Offering Price $15,000 Price $50,000 $15,000

Happy Meal Sponsorship** Breakfast Lunch Hour Dinner Integration of 4 SKUs Product Display Table $2,500 $4,000 $4,500 $6,500 One Additional Attendee

*Closed for other marquee sponsors, but supporting sponsors within subcategory can attend **Available to supporting sponsors that do not compete with marquee sponsors

46 Winsight Events EDUNETWORKING PORTFOLIO

COLD VAULT & Convenience Retail As the commercial availability of CBD (cannabidiol) and hemp grows, so does Packaged beverages garner the highest gross-profit dollar average among its ambiguity. All that can be said for certain today is that there’s a great deal of in-store categories, and sales and profits for the category both rose in 2018, confusion in the marketplace. Convenience retailers are struggling to understand according to NACS State of the Industry data. But retailers continue to face a if they should be jumping into the market or risk losing out entirely to competitors. barrage of new products and line extensions, creating an ongoing challenge Questions abound on what is legal, what products and suppliers can be trusted, to select the “right” assortment and merchandise it well in a limited space. and how to educate staff and customers. This third Winsight conference on CBD Whether you manage alcohol, nonalcohol or both, CSP’s annual Cold Vault is designed to answer these questions while helping convenience retailers decide Forum is where you can collaborate with suppliers and fellow retailers and share when to enter the market and understand what’s available to sell. Join us as ideas for boosting your cold vault sales and profits. CSP brings retailers and we bring in experts to share the pros and cons of CBD and the opportunity for suppliers together and provides data and insights on consumer behaviors to convenience stores. help operators create the best assortment for their customers, from waters and soft drinks to energy, beer and wine. Sponsor Benefits Principal Partner (16 Available) Sponsor Benefits Principal Partner Tabletop Display Throughout Duration of Event (16 Available) • (6-foot Table) Tabletop Display Throughout Duration of Event (6-foot • Participation in Speed Insight Sessions • Table) Number of Attendees 2 Participation in Speed Insight Sessions Approx. 15 Retailers Full-Page Ad in CSP or Mutually Agreed Digital • Number of Attendees 2 Offering Full-Page Ad in CSP or Mutually Agreed Digital Offering • Price $15,000 Price $15,000 Happy Meal Sponsorship** Breakfast Lunch Happy Hour Dinner Meal Sponsorship** Breakfast Lunch Hour Dinner Integration of 4 SKUs Integration of 4 SKUs Product Display Table $2,500 $4,000 $4,500 $6,500 Product Display Table $2,500 $4,000 $4,500 $6,500 One Additional Attendee One Additional Attendee

*Closed for other marquee sponsors, but supporting sponsors within subcategory can attend *Closed for other marquee sponsors, but supporting sponsors within subcategory can attend **Available to supporting sponsors that do not compete with marquee sponsors **Available to supporting sponsors that do not compete with marquee sponsors

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