February 25, 2016 FY 2015 IR Presentation
| February 25, 2016 | | Page 1 Agenda – FY 2015
1. FY 2015 – At a Glance
2. FY 2015 – Financial Performance Review
3. FY 2015 – Operational Performance
3.1. Broadcasting German-speaking – Ad Market Performance 3.2. Broadcasting German-speaking – TV Performance 3.3. Content Production & Global Sales 3.4. Broadcasting German-speaking – Distribution 3.5. Digital & Adjacent
4. Summary & Outlook
| February 25, 2016 | | Page 2 February 25, 2016 FY 2015 At a Glance Thomas Ebeling Chief Executive Officer
| February 25, 2016 | | Page 3 1 2 3 4 FY 2015 – At a Glance
Financial milestones achieved
Record year for P7S1 in terms of revenues, recurring EBITDA and underlying net income ✔
Continued growth of core advertising business ✔
Dynamic growth in Distribution and Content Production & Global Sales ✔
Best Digital & Adjacent performance in history ✔
Effective M&A strategy successfully executed ✔
Highest total shareholder return in the European FTA broadcasting peer group, with +39% ✔
| February 25, 2016 | Continuing operations | Page 4 1 2 3 4 FY 2015 – At a Glance
Major operational highlights in FY 2015
Best TV ratings performance in ten years Positive TV ad performance
Landmark acquisitions Powerful US additions to for our D&A verticals Red Arrow’s portfolio
2016
| February 25, 2016 | | Page 5 1 2 3 4 FY 2015 – At a Glance
Key financials in FY 2015: another record year
[FY 2015 vs. FY 2014, in EUR m]
Revenues 3,260.7 +13.4% ✔
Recurring EBITDA 925.5 +9.2% ✔
Underlying net income 467.5 +11.6% ✔
| February 25, 2016 | Continuing operations | Page 6 1 2 3 4 FY 2015 – At a Glance
Continued dynamic growth across all three business segments
Broadcasting Content Production Digital & Adjacent German-speaking & Global Sales Digital Ventures & TV advertising Distribution Adjacent Entertainment Commerce
+3.4% +20.2% +36.4% +8.1% +47.3%
+4.3% +38.6% +29.7% vs. FY 2014 FY vs.
Revenue growthRevenue +EUR 89.3m +EUR 235.7m +EUR 60.0m
| February 25, 2016 | Continuing operations, external revenues | Page 7 1 2 3 4 At a Glance
We are well on track after half of mid-term target period
Rec. EBITDA growth target 2012-18 revenue growth target [in EUR m, degree of achievement] [in EUR m, degree of achievement] 49% 4,206
52% 60% 43% 61% 3,261
2,301 2,356 2,152 1,926 1,535 1,095 926 745 846
335 262 370 95
Group rec. EBITDA Broadcasting German- Digital & Adjacent Content Production & ProSiebenSat.1 Group speaking Global Sales
2018 revenue growth target +EUR 375m +EUR 1,200m +EUR 275m +EUR 1,850m Rec. EBITDA margin profile 2018E >30% 15-20% ≥10% >26.0%
| February 25, 2016 | Continuing operations Degree of achievement 2012 2015 2018 target | Page 8 1 2 3 4 FY 2015 – At a Glance Significant total shareholder return – outperforming European peers and major German indices
Total shareholder return [indexed, FY 2015] +39% 150 y-o-y
140
130
120
110
100
90 Dec-14 Mar-15 Jun-15 Sep-15 Dec-15
ProSiebenSat.1 Media DAX MDAX European FTA Broadcasters
Note: European FTA broadcasting peers: Atresmedia, ITV, M6, Mediaset, Mediaset Espana, MTG, RTL, TF1 | February 25, 2016 | | Page 9 (equally weighted) 1 2 3 4 FY 2015 – At a Glance
Our 2016 outlook
Group revenue growth to exceed +10% ✔
Ad performance in line with positive net TV ad market ✔
Digital & Adjacent with double-digit revenue growth ✔
Recurring EBITDA and underlying net income above prior year ✔
| February 25, 2016 | Continuing operations | Page 10 1 2 3 4 FY 2015 – At a Glance
Enlarged Executive Board to further strengthen content business
Thomas Ebeling CHIEF EXECUTIVE OFFICER From March 1, 2016
Dr. Gunnar Wiedenfels Conrad Albert Dr. Christian Wegner Dr. Ralf Schremper Jan Frouman LEGAL, DISTRIBUTION & CHIEF FINANCIAL OFFICER DIGITAL & ADJACENT STRATEGY & INVESTMENT CONTENT & BROADCASTING REGULATORY AFFAIRS
| February 25, 2016 | | Page 11 February 25, 2016 Q4/FY 2015 Financial Performance Review Dr. Gunnar Wiedenfels Chief Financial Officer
| February 25, 2016 | | Page 12 1 2 3 4 Q4/FY 2015 – Financial Performance Review
FY 2015: strong improvement of revenues and recurring EBITDA
Consolidated revenues Recurring EBITDA [in EUR m] [in EUR m] +13.4% +9.2% 3,500 3,260.7 1,200 3,000 2,875.6 925.5 1,000 847.3 2,500 800 2,000 600 1,500 400 1,000 500 200 0 0 FY 2014 FY 2015 FY 2014 FY 2015
Recurring EBITDA margin: 28.4% (-1.1%pts)
| February 25, 2016 | Continuing operations | Page 13 1 2 3 4 Q4/FY 2015 – Financial Performance Review
FY 2015: Group revenue growth driven by all key assets
Key Group revenue growth drivers vs. PY [FY 2015 external revenues, growth rates in %]
Broadcasting German-speaking Digital & Adjacent Content Production & Global Sales
EUR 2,152.1m, +4.3% EUR 846.4m, +38.6% EUR 262.2m, +29.7%
Digital Entertainment EUR 300.2m, +36.4% TV advertising EUR 1,974.1m, +3.4% Adjacent Red Arrow EUR 80.6m, +8.1% EUR 262.2m, +29.7%
Distribution Ventures & Commerce EUR 111.7m, +20.2% EUR 465.6m, +47.3%
| February 25, 2016 | Continuing operations | Page 14 1 2 3 4 Q4/FY 2015 – Financial Performance Review
FY 2015: Continued strong underlying net income growth
Financial result Underlying net income [in EUR m] [in EUR m]
-6.0% +11.6%
50 500 467.5 418.9 0 400
-50 300
-100 200
-150 -134.4 -126.4 100 -200 0 FY 2014 FY 2015 FY 2014 FY 2015
| February 25, 2016 | Continuing operations | Page 15 1 2 3 4 Q4/FY 2015 – Financial Performance Review Broadcasting German-speaking: maintained solid revenue and recurring EBITDA growth contribution
External revenues and recurring EBITDA [in EUR m]
Q4 Q4 FY FY y-o-y y-o-y Comments 2015 2014 2015 2014 Segment revenue growth Ext. revenues 681.6 664.7 +2.5% 2,152.1 2,062.7 +4.3% driven by continuing positive TV ad market trend in all our TV advertising 621.6 607.7 +2.3% 1,974.1 1,909.1 +3.4% German-speaking markets as well as increase in distribution revenues supported by HD Distribution 31.4 26.5 +18.3% 111.7 92.9 +20.2% subscriber growth
Maintained attractive segment Rec. EBITDA 274.4 265.6 +3.3% 734.3 702.8 +4.5% margin and accelerated rec. EBITDA growth
| February 25, 2016 | Continuing operations | Page 16 1 2 3 4 Q4/FY 2015 – Financial Performance Review Digital & Adjacent: best segment performance in history driven by organic and inorganic growth
External revenues and recurring EBITDA [in EUR m]
Q4 Q4 FY FY y-o-y y-o-y Comments 2015 2014 2015 2014
Ext. revenues 316.8 196.9 +60.9% 846.4 610.7 +38.6% Maintained double-digit organic segment revenue and Digital Entert. 114.7 66.6 +72.2% 300.2 220.1 +36.4% rec. EBITDA growth in 2015; growth acceleration in Q4 Adjacent 29.6 25.7 +14.9% 80.6 74.6 +8.1% driven by positive consolidation effects of 2015 Ventures & Com. 172.6 104.5 +65.1% 465.6 316.1 +47.3% acquisitions
Attractive segment margin of Rec. EBITDA 68.3 42.4 +60.8% 170.2 129.3 +31.6% ~20% despite remaining losses of growth initiatives
| February 25, 2016 | Continuing operations | Page 17 1 2 3 4 Q4/FY 2015 – Financial Performance Review Content Production & Global Sales: further double-digit revenue and recurring EBITDA growth in 2015
External revenues and recurring EBITDA [in EUR m]
Q4 Q4 FY FY y-o-y y-o-y Comments 2015 2014 2015 2014 FY 2015 revenue growth mainly driven by business in Ext. revenues 88.1 104.3 -15.6% 262.2 202.2 +29.7% the United States; Q4 2015 revenue decline as expected due to strong prior year Total revenues 102.4 121.2 -15.5% 318.4 244.5 +30.2% figures (Q4 2014: +146%)
Double-digit rec. EBITDA Rec. EBITDA 14.9 18.1 -17.7% 25.0 19.1 +30.8% increase in 2015, rec. EBITDA margin close to target of 10%
| February 25, 2016 | Continuing operations | Page 18 1 2 3 4 Q4/FY 2015 – Financial Performance Review
Q4/FY 2015: Group P&L – improvement of all key metrics
[in EUR m] Q4 2015 Q4 2014 y-o-y FY 2015 FY 2014 y-o-y Revenues 1,086.5 965.9 +12.5% 3,260.7 2,875.6 +13.4% Recurring EBITDA 357.4 325.1 +9.9% 925.5 847.3 +9.2% Non-recurring items -14.1 -8.2 +71.7% -44.4 -28.9 +53.6% Thereof M&A-related -5.0 -0.8 >+100% -19.8 -2.9 >+100% EBITDA 343.3 316.9 +8.3% 881.1 818.4 +7.7% Depreciation and amortization -54.6 -35.0 +55.9% -151.1 -123.8 +22.0% Thereof PPA -15.6 -5.9 >+100% -32.3 -19.9 +62.5% Operating result (EBIT) 288.7 281.8 +2.4% 729.9 694.5 +5.1% Financial result -76.7 -29.1 >+100% -126.4 -134.4 -6.0% Thereof interest result -28.9 -22.6 +27.6% -92.0 -97.9 -6.0% Thereof valuation effects1) -53.7 -8.9 >+100% -27.7 -30.0 -7.7% Earnings before tax (EBT) 212.0 252.7 -16.1% 603.6 560.1 +7.8% Net income2) 138.5 167.8 -17.5% 390.6 373.5 +4.6% Underlying net income 201.1 180.4 +11.5% 467.5 418.9 +11.6%
Continuing operations; 1) Valuation effects regarding at equity investments, financial assets & marketable securities; | February 25, 2016 | | Page 19 2) Result for the period attributable to shareholders of ProSiebenSat.1 Media SE 1 2 3 4 Q4/FY 2015 – Financial Performance Review Financial leverage at YE 2015 well inside target range of 1.5-2.5x net debt to recurring EBITDA
Net debt [in EUR m] Net financial debt
13 Change in net debt 2,500 1.8x 2.1x mainly due to increased 553 470 2,000 M&A activity in 2015 342 1,500
1,000 1,940 1,503 500
0 12/31/2014 2014 M&A spend Other1) FCF before 12/31/2015 dividend M&A payment Financial leverage
Financial leverage: Net debt/LTM rec. EBITDA (LTM rec. EBITDA of EUR 925.5m (previous year: EUR 847.3m) for | February 25, 2016 | continuing operations); 1) Repayment of finance lease liabilities, dividend payments to non-controlling interests, payments | Page 20 for businesses without change in control and financing costs 1 2 3 4 Q4/FY 2015 – Financial Performance Review
2015 Dividend proposal
2015 Dividend proposal 2013-15 Underlying EPS and DPS in Euro
2.50 Dividend • Dividend per share: EUR 1.80 2.19 yield 1.96 2.00 1.80 3.8%2) 1) 1.60 1.60 • Total dividend pay-out : EUR 386m 1.47 1.50
• Pay-out ratio: 82.5% 1.00
• AGM on June 30, 2016 0.50
0.00 • Dividend payment on July 1, 2016 2013 2014 2015 Underlying EPS DPS per dividend entitled common share
1) Dividend pay-out calculated on the basis of 214.2m shares (4.6m treasury shares not entitled to a dividend); proposed 2015 | February 25, 2016 | | Page 21 dividend subject to Supervisory Board and AGM resolution; 2) Based on share price of EUR 46.77 on Dec 30, 2015 1 2 3 4 Q4/FY 2015 – Financial Performance Review
Financial outlook for 2016
Group revenue growth (in %) >+10%
Recurring EBITDA above prior year
Underlying net income above prior year
Financial leverage 1.5x – 2.5x
| February 25, 2016 | | Page 22 February 25, 2016 Broadcasting German-speaking Ad Market Performance Thomas Ebeling Chief Executive Officer
| February 25, 2016 | | Page 23 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Positive development in FY 2015
German net TV ad market growth of +2-3% ✔
P7S1 German-speaking TV advertising revenue growth of 3.4% ✔
P7S1 with slight advertising share gain ✔
Continued increase of TV share in media mix1) ✔
Continued positive net pricing development ✔
| February 25, 2016 | 1) Source: Nielsen Media Research, gross figures excluding YouTube and Facebook | Page 24 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Advertising share gains in all German-speaking markets
ProSiebenSat.1 gross TV advertising market share [in %] FY 2014 FY 2015
Germany 44.0% 44.4%
Austria 35.4% 36.9%
Switzerland 25.7% 28.9%
| February 25, 2016 | Source: Nielsen Media Research for Germany; Media Focus for Austria and Switzerland || PagePage 25 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Solid net TV ad market growth in 2015
German net TV ad market growth
[in %] [in %] 2011-2015 2015
+2-3% Q1 positive due to +0.7% +1.4% +2.2% +4.0% earlier Easter
FY Ø Ø growth growth
2011 2012 2013 2014 2015E Q1 Q2 Q3 Q4
| February 25, 2016 | Source: ZAW (2010, 2011, 2012, 2013, 2014), ProSiebenSat.1 estimate (2015) | Page 26 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
TV continues to benefit at the expense of other media
Gross ad spendings, Germany [2015 vs. 2014; in % and %pts]
Share of segment Change in media mix
Total 100.0%
TV 47.5% +1.3%pts Online 11.3% -0.2%pts
Radio 5.7% -0.0%pts
Newspaper 16.0% -0.8%pts
Magazines 13.2% -0.7%pts
Outdoor, Cinema 6.3% +0.4%pts
Source: Nielsen Media Research; Online excluding search, affiliate and others (not | February 25, 2016 | | Page 27 reporting their bookings to Nielsen, e.g. YouTube and Facebook) 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
8 out of 10 biggest industries increased TV budgets
Gross TV ad spendings of top 10 TV industries, Germany [2015 vs. 2014; in EURm, % and %pts]
in EURm in EURm Share Δ Δ TV in media mix
Total 913 13.980 100.0% +7.0% +1.3%pts Trade & Shipment 244 2.040 14.6% +13.6% +3.0%pts Food 70 1.717 12.3% +4.2% -1.3%pts Cosmetics & Toiletries 41 1.607 11.5% +2.6% +2.3%pts Business Services 310 1.310 9.4% +30.9% +3.6%pts Telecommunication 160 1.099 7.9% +17.1% +3.0%pts Beverages 70 776 5.6% +10.0% +3.5%pts Motor Vehicles -125 735 5.3% -14.5% -2.2%pts Pharmacy 46 732 5.2% +6.7% -3.6%pts Finance 22 622 4.4% +3.7% +3.2%pts Detergents -29 406 2.9% -6.7% +1.7%pts
| February 25, 2016 | Source: Nielsen Media Research; without Media & Publishing and Other Advertising industries | Page 28 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
TV share increased in each advertiser cluster, particularly Top 50
Gross TV ad spendings by advertiser size cluster, Germany [2015 vs. 2014; in EUR m and %pts]
∆ TV, ∆ TV ∆ Print, ∆ Print EUR m share EUR m share
Top 20 101 +2.2%pts -90 -1.4%pts
Top 50 217 +2.5%pts -178 -1.8%pts
Other 304 +0.5%pts -30 -1.6%pts
| February 25, 2016 | Source: Nielsen Media Research; SevenOne Media Market Insights: own calculation | Page 29 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Continued CPT increases
Gross CPT growth [FY 2015 vs. FY 2014; in %]
12.4 11.7 10.1 8.9 8.1
CPT = Cost Per Thousand; A 14-49, Mon-Sun, full day 3-3 h, FY 2015; Basis: all TV households in Germany (GER+EU); | February 25, 2016 | | Page 30 Source: AGF in cooperation with GfK / TV Scope / SevenOne Media / Pricing & Media Strategy 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
New ad segments with long-term growth identified
Description Growth driver
• Targeted audience Adressable/ groups also in TV Data/ regional TV • New geographic target Digitalization groups
Digital out- • Entering as sales house of-home for Cittadino and Tank & Digitalization (DOOH) Rast
• New freesheet app Digital marktguru will tap into freesheets Digitalization large print freesheet budgets
| February 25, 2016 | | Page 31 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Regional and individual advertising reveal large opportunities
Approach
Future Target segments HbbTV 1.0 HbbTV 2.0 Platforms
Overlay products Spot replacement Spot Regional • New geographic target groups replacement
&
product bundles Premium pricing for: Personalized • targeted audience groups targeting • advertisers less focused on fast reach and more on hyper-specific targeting First devices in 2016
| February 25, 2016 | | Page 32 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Several levers to address regional potential – focus on HbbTV
Short-term Long-term ban 2016 Existing solution: cable spot overlay National spots with regional discount SAT.1 regional windows HbbTV 1.0 non-spot products HbbTV 2.0 spot overlay IPTV spot overlay (cooperation req.) Mobile live stream targeting (e.g. 7TV)
| February 25, 2016 | | Page 33 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Innovation leader in new addressable TV business
Switch-in XXL 48 campaigns
25 clients
Hornbach Toyota Burger King Spot overlay
AXE Vodafone DLIA Daimler (smart) Switch-in
Saturn P&G - Oral B Sony
| February 25, 2016 | | Page 34 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Entering DOOH with Cittadino/Tank & Rast partnership
Estimated DOOH market development (net) Tank & Rast, Cittadino and ProSiebenSat.1 with strong 1) 2) Net OOH market 2016 market share estimate complementary assets [in EUR m] [in %]
Local players ProSiebenSat.1 as sales house and 1,048 3) 968 provider of attractive content
Premium touchpoints with strong presence at airports, highway >10% stations and POS
2015 2020E Attractive cross channel bundling offers Traditional OOH DOOH
1) Source: Magna Global Forecast Dec 2015; 2) Source: SevenOne Media estimate; | February 25, 2016 | | Page 35 3) Note: no equity stake 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
DOOH complementing our multi-screen offering
Key Performance Indicators
29.5% audience share1) TV TV 44% ad market share2)
270m monthly video views3) Online PC 11% ad market share2)
80m monthly video views3) Mobile Tablet Smartphone 11% ad market share2)
225m monthly contacts4) DOOH NEW DOOH screen > 10% market share5)
Source: 1) TV Scope, A 14-49; 2) Nielsen Media Research; 3) SevenOne Media estimate, YouTube Analytics; comScore | February 25, 2016 | videomatrix, H1 2015; 4) Total of ad media, media exposure from Public Screens 2014 and supplier indications; 5) | Page 36 SevenOne Media 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Marktguru app positioned to tap into large freesheet budgets
Print net free sheet market1) 2014 Digital free sheet market2) [in EUR m] [in EUR m, % of free sheet market] 2,591 Launch H1 2016 2014 2015
1,507 Newspaper ads (incl. supplements) 1.1% 1.5%
Regional free sheets ("Anzeigenblätter") 796 EUR 25m EUR 35m Direct distribution free sheets (unadressed) 288 +40% Potential price y-o-y promotion budgets
1) SevenOne Media own estimate for net market (retailer split according to Nielsen Media Research, applied to ZAW net | February 25, 2016 | figures for print and Deutsche Post Dialogmarketing 2014 for direct mail figures); 2) SevenOne Media own estimate based | Page 37 on expert calls with agencies and clients 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Solid single-digit net TV ad market growth forecast
German net TV ad market estimates 2016
+4.3% +2.5% +4.3% +2-3%
ProSiebenSat.1 internal market estimate
Source: Warc International Ad Forecast Dec 2015, ZenithOptimedia Advertising Expenditure Forecasts Dec 2015, Magna | February 25, 2016 | | Page 38 Global Forecast Dec 2015, ProSiebenSat.1 estimate 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Limited impact of 2016 sports events on TV ad market growth
Estimated 2016 German net TV ad market growth Comments
Net TV ad market growth rate [in %] • Sports events to trigger pull-forward Incl. effects in April and minor May benefit in Q1 due to • June and July likely earlier to be weaker Easter Ø • Catch-up effects in August expected
• No major shift of Q1 Q2 Q3 Q4 advertising revenues between quarters
| February 25, 2016 | Source: ProSiebenSat.1 2016 estimate | Page 39 1 2 3 4 Broadcasting German-speaking / Ad Market Performance
Sales outlook 2016
1 German net TV advertising market growth of +2-3%
2 P7S1 to grow in line with positive net TV ad market
3 Continued increase of TV share in media mix
4 Net CPTs to further increase due to increased value of reach
| February 25, 2016 | | Page 40 February 25, 2016 Broadcasting German-speaking TV Performance Thomas Ebeling Chief Executive Officer
| February 25, 2016 | | Page 41 1 2 3 4 Broadcasting German-speaking / TV Performance
Strong ratings growth across German-speaking markets
Audience share (A14-49) [in %] FY 2014 FY 2015 Germany 28.7% 29.5%
Austria 21.7% 23.1%
Switzerland 17.3% 18.6%
Basis for GER: All German TV households (GER+EU), A 14-49; Mon-Sun, full day 3-3 h; Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland; Basis for CH: D-CH; A 15-49; Mon-Sun, full day 3-3 h, incl. PULS 8 | February 25, 2016 | | Page 42 (from Oct 08, 2015 onwards); Source: Mediapulse TV-Panel; Basis for A: A 12-49; Mon-Sun, full day 3-3 h, incl. P7 MAXX Austria and S1 Gold Austria (from Jul 15, 2014, onwards); Source: AGTT / GfK: Fernsehforschung / Evogenius Reporting 1 2 3 4 Broadcasting German-speaking / TV Performance
TV-related consumption stable vs. 2014
Average daily TV-related consumption – Full day Online TV related 1) Viewers 3+ years Adults 14-49 years Adults 14-29 years Classic linear TV [in minutes] [in minutes] [in minutes] Sports year 224 228 3 5 187 185 6 9 133 130 9 221 223 12 181 176 124 118
2014 2015 2014 2015 2014 2015
High TV related consumption expected in 2016 due to sports year
1) Online TV related: SevenOne Media own calculation; | February 25, 2016 | Basis: All German TV households (GER+EU),Viewers 3+, A 14-49 and A 14-29; | Page 43 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
Panel upgrade to deliver ~6% incremental reach vs. 2015
Implemented and planned TV panel adaptions Impact Impact2016 vs. 2015
Complete coverage of 2nd, 3rd, … TV 2015 More TV sets usage situations Upgrade of single household Measured reach1) in 2015 +12% measurement young segment (A 14-29)
Panel Inclusion of German-speaking non-EU Measured reach1) in key 01/2016 +6% extension foreigners (e.g. Turkish population) target group (A 14-49)
Web browser Q1 2016 Live streaming Mobile & Smart TV apps Q1 2017 (e.g. 7TV, Magine, Zattoo)
| February 25, 2016 | 1) Gross reach, annual effect; SevenOne Media estimates based on current planning | Page 44 1 2 3 4 Broadcasting German-speaking / TV Performance
Strong reach for lighthouse formats across all platforms Examples
Content reach: ProSiebenSat.1 linear TV + online/mobile
[FY 2015, views in million]
Linear TV1) 56.9 25.8 72.5 50.6
Online live streaming & + 19.7 2.3 6.6 4.2 Owned & full episode catch-up2) operated online + Short clips2) 15.5 7.1 10.5 6.4
Total reach 92.1 35.2 89.6 61.2
vs. TV only +62% +36% +24% +21%
1) Basis: A 14-49, “TV contacts“ with >1 min of viewing; 2) Channel websites + 7TV app (live-streaming w/o 7TV app) FY | February 25, 2016 | 2015; excluding Syndication, MyVideo, Youtube, HbbTV; short clips including uncategorized video views; Source: AGF in | Page 45 cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
Best ratings performance in the last ten years …
Audience share (A14-49)
[FY 2015, in %] 29.5
28.8 28.9 28.7 28.4 28.1 28.6 28.0 27.8 27.8
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Basis: All German TV households (GER+EU), A 14-49 years, Mon-Sun, full day 3-3 h; ProSiebenSat.1 w/o N24 & w/o 9live, | February 25, 2016 | sixx since Feb 01, 2011, SAT.1 Gold since Jan 17, 2013, ProSieben MAXX since Sept 03, 2013; | Page 46 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
… with a strong position in the German TV market …
Audience share (A14-49)1) Share of advertising2) [FY 2015, in %] ∆ [FY 2015, in %] ∆ +5.2 +10.9 %pts %pts 29.5 44.4 24.3 33.5
1) Basis: All German TV households (GER+EU), A 14-49, Mon-Sun, full day 3-3 h; RTL Mediengruppe w/o RTL II | February 25, 2016 | minority; Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland; 2) Gross values; Source: | Page 47 Nielsen / SevenOne Media, Sales Steering & Market Insights 1 2 3 4 Broadcasting German-speaking / TV Performance
… and significant lead over key competitor
Audience share comparison (A14-49)
[FY, in %]
29.4 29.5 28.7 27.8 28.1 28.9 27.3 26.1 24.7 24.3
∆ ∆ ∆ ∆ ∆ -0.5% +0.5% +2.0% +4.0% +5.2% pts pts pts pts pts
2011 2012 2013 2014 2015
Sports year
Basis: All German TV households (GER+EU), A 14-49, Mon-Sun, full day 3-3 h, SAT.1 Gold since Jan 17, 2013, ProSieben | February 25, 2016 | MAXX since Sep 03, 2013; RTL Mediengruppe w/o RTL II; | Page 48 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
Continued growth of young channels
Audience share (A14-49) [FY 2015 vs. FY 2014, in %]
1.4% 1.3% 1.2% +0.0%pts +0.7%pts +0.2%pts
Best rating with 7.9% Best daily 2.8% Best rating with 8.9% single format performance single format
Basis: All German TV households (GER+EU), Mon-Sun, 3-3 h; sixx from Feb 01, 2011 onwards, SAT.1 Gold from Jan | February 25, 2016 | 17, 2013 onwards, ProSieben MAXX from Sep 03, 2013 onwards; | Page 49 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
New Swiss channel Puls 8 with strong start
Official launch on October 8, 2015 Top formats 20152)
The Simpsons
Up to Complementing channel 7.0% portfolio with strong ad 1) market demand Blue Bloods
Ø 1.0% Up to SoV in A15-49 5.8% Ø 1.1% Top result in 2015: Best SoV in key target daily SoV of 2.8% in group1) Elementary key target group and
2.6% in A15-49 Up to 5.5%
1) In key target group A 20-49 purchase decision makers; 2) A 15-49; | February 25, 2016 | Basis: Oct 08-Dec 31, 2015; D-CH, A15-49 / 20-49 purchase decision makers, full day 2-2 h; | Page 50 Source: Mediapulse TV-Panel 1 2 3 4 Broadcasting German-speaking / TV Performance
Successful prime time commissioned formats & events … Examples
Promi Big Brother Knallerfrauen Raab events The Voice of Germany
Up to Up to Up to Up to 22.5% 18.5% 30.2% 22.3%
The Voice Kids Einstein Joko & Klaas shows Germany’s Next Topmodel
Up to Up to Up to 17.4% 13.8% 17.2% 17.0%
Basis: All German TV households (GER+EU), A 14-49 years; | February 25, 2016 | | Page 51 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
… combined with high performing US content … Examples
Blockbusters US Sitcoms US Series
Hänsel & Gretel - Hexenjäger The Big Bang Theory The 100 The Flash
Up to Up to Up to 24.4% 23.5% 22.8% 20.3%
Django Unchained Two And A Half Men Criminal Minds Gotham
Up to Up to Up to 22.5% 19.3% 15.5% 20.3%
Basis: All German TV households (GER+EU), A 14-49 years, prime time 20-23 h; | February 25, 2016 | | Page 52 Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland 1 2 3 4 Broadcasting German-speaking / TV Performance
… and a promising pipeline for 2016 Examples
(Local) commissioned (US) license The Voice of Germany Joko & Klaas shows Einstein (series) Akte X The Lego Movie The HG: Mockingjay I
GNTM Studio Amani The Taste CM: Beyond Borders Quantico Planet of the Apes VIII
Promi Big Brother Karawane der Köche TVOG Kids Supergirl Blindspot Transformers IV
| February 25, 2016 | | Page 53 1 2 3 4 Broadcasting German-speaking / TV Performance
Multi-year output deals with 6 out of 8 major US studios Examples
Features
Series
(sitcoms)
Top formats (excerpt)
Key TV program secured well beyond 2019
| February 25, 2016 | | Page 54 1 2 3 4 Broadcasting German-speaking / TV Performance
Broadcasting German-speaking segment goals for 2016
1 Strengthen core channels
2 Broaden TV channel portfolio
3 Leverage digital distribution to drive reach
| February 25, 2016 | | Page 55 1 2 3 4 Broadcasting German-speaking / TV Performance
We increasingly leverage our in-house production capabilities
Already successful in 2015
Up to ## Rating in German TV 2015 10.7% [A 14-49]
New in 2016
The Taste 14.1%3) …sold to 40+ countries1)
Up to 12.2%
Kiss Bang Love …already sold to 9 countries
Married At First Sight …sold to 23+ countries2)
Basis for the # of countries: format sales, excluding ready mades; 1) Including ready mades: 160+ countries; 2) Including | February 25, 2016 | | Page 56 ready mades: 130+ countries; 3) Source: AGF in cooperation with GfK / TV Scope / ProSiebenSat.1 TV Deutschland February 25, 2016 Content Production & Global Sales Jan Frouman Chief Executive Officer, Red Arrow Entertainment Group
| February 25, 2016 | | Page 57 1 2 3 4 Content Production & Global Sales
Red Arrow: continued growth in revenues and rec. EBITDA
Ext. revenues Rec. EBITDA
[in EUR m] [in EUR m] +30% +31% 262.2 25.0 202.2 19.1
FY 2014 FY 2015 FY 2014 FY 2015
| February 25, 2016 | | Page 58 1 2 3 4 Content Production & Global Sales
Global footprint: 15 production companies across 6 countries
UK DK/NO DE
1)
NEW 1)
JP 1)
CN 1)
USA
NEW NEW IL UAE 1)
| February 25, 2016 | 1) Partnerships | Page 59 1 2 3 4 Content Production & Global Sales
Produced over 160 shows airing on 50+ networks worldwide…
2015
Amazon (Season 2) TLC (Season 13) Channel 4 FYI / A&E (Season 3) MTG
Lifetime (Season 4) Sat.1 (Season 2) ABC Bravo (Season 2) Sky 1 (Season 10)
USA Network BBC Animal Planet (Season 2) ProSieben (Season 11) FYI (Season 2)
| February 25, 2016 | Note: Shows produced incl. series, pilots and specials | Page 60 1 2 3 4 Content Production & Global Sales
… with limited dependency on any single outlet
Total production revenues1) by source, FY 2015 [in %] 34% Returning shows2)
OTHER 0% 10% 20% 30%
| February 25, 2016 | 1) Unconsolidated revenues; 2) Remaining 66% includes specials (purposely one-off productions) | Page 61 1 2 3 4 Content Production & Global Sales
Powerful US addition to non-scripted portfolio
Closed Nov. 2015
Majority acquisition of LA-based TV production company specialized in factual programming
Expanded depth in valuable science space; solid cable networks relationship
Access to low-cost production facilities in Turkey via local co-operation partner
Highly profitable company with double-digit EBITDA margin; 200+ hrs of programming produced
| February 25, 2016 | | Page 62 1 2 3 4 Content Production & Global Sales
Majority stake in US outdoor and branded content producer
Closed Jan. 2016
Dorsey Pictures (formerly Orion Entertainment) is run by leading executive Chris Dorsey
One of the world’s largest outdoor adventure programming producers
Produced more than 1,000 hours of TV programming for a variety of major US networks, with an attractive margin profile
Offers essential know-how and access to a new business area of branded entertainment
| February 25, 2016 | | Page 63 1 2 3 4 Content Production & Global Sales
Launching UK high-end scripted drama JV, Cove Pictures
Closed Feb. 2016 New scripted and documentary production venture with Smuggler Entertainment, headed by Dame Heather Rabbatts
Strong, international, talent-led development slate
Feeds growing demand for high-end drama via cross- Atlantic UK – US productions
Secured partnership with James Bond franchise producer, Eon Productions
| February 25, 2016 | | Page 64 February 25, 2016 Broadcasting German-speaking Distribution Conrad Albert Chief Legal, Distribution & Regulatory Affairs Officer
| February 25, 2016 | | Page 65 1 2 3 4 Broadcasting German-speaking / Distribution
Dynamic growth of distribution continued
Strong revenue growth continued with +20% in 20151) ✔
Dynamic increase of HD subscriptions with +0.9m in 2015 (total: 6.2m) ✔
Mobile and digital deals grow distribution channels ✔
Hard-bundling deals closed for maxdome with Unitymedia and Tele Columbus ✔
| February 25, 2016 | 1) Revenues 2015: EUR 111.7m (+EUR 18.8m vs. FY 2014) | Page 66 1 2 3 4 Broadcasting German-speaking / Distribution
Double-digit increase of revenues and HD subscribers
+20% +18% EUR +0.9m +18.8m
P7S1 distribution P7S1 HD revenue growth subscriber growth
Note: HD Free-to-air subscribers shown; paying subscriber figures as reported by platform partners | February 25, 2016 | | Page 67 (EoP; subject to subsequent adjustments by platform partners); total of EUR 6.2m; FY 2015 vs. FY 2014 1 2 3 4 Broadcasting German-speaking / Distribution 6.2m HD subscribers 2015 – dynamic growth confirms 2018 target
HD FTA subscribers HD growth levers [in million, at YE] 9.2 Hard bundling and upselling of platforms 3.0 6.2 Structural effects through analog 5.3 melt down / digital HH increase and DVB-T2 launch in 2017 4.2
2.8 Ongoing technical evolution (HD/UHD screens) pushes HD take rate
HD push measures initiated by P7S1 2012 2013 2014 2015 2018E to sustain HD growth HD penetration1) 7.1% 10.6% 13.4% 15.7% 23.0%
| February 25, 2016 | 1) HD pay penetration based on total TV households in Germany (39.6m); Source: Astra TV Monitor | Page 68 1 2 3 4 Broadcasting German-speaking / Distribution
Seven-year satellite distribution extension secures reach
Covering ~40%1) of addressable households2) Closed in December 2015 7 year contract extension with beneficial terms
D – regional3) CH, A
CH, A CH, A
Source: Astra Monitor Report; TNS Infratest; 1) Satellite households served through partnership: 7.7m (Hamburg/Schleswig- Holstein, Lower Saxony/Bremen, Rhineland-Palatinate/Hesse: 5.4m; Austria: 2m; Switzerland: 0.3m); 2) Addressable | February 25, 2016 | households in served region: 19.41m (Hamburg/ Schleswig-Holstein, Lower Saxony/Bremen, Rhineland-Palatinate/Hesse: | Page 69 11.5m; Austria: 3.6m; Switzerland: 4.3m); 3) Federal States served through partnership: Hamburg/Schleswig-Holstein, Lower Saxony/Bremen, Rhineland-Palatinate/Hesse 1 2 3 4 Broadcasting German-speaking / Distribution
Strong mobile coverage ensures maximum reach
February 2016 November 2015 October 2015 July 2015 (deal extension) (deal extension)
~1.5m >0.7m >2.5m >0.3m registered addressable addressable addressable users1) user base2) user base3) user base3)
1) Magine publications; unique users not published; | February 25, 2016 | 2) Zattoo publications; average monthly unique users; | Page 70 3) AGOF figures Q3/2015; average monthly unique users 1 2 3 4 Broadcasting German-speaking / Distribution We secured best in class Distribution to drive TV reach and revenues
Reach
2) Cable 16.9m HH (43% of total HH)
2) Satellite 18.2m HH (46% of total HH)
2) IPTV 2.3m HH (6% of total HH) • Profitable long-term deals 2) Terrestrial 2.2m HH (5% to total HH) • Serving all linear TV use >4m cases Mobile1) 3) unique users • Increasing reach for Phones/ >80m ad revenue monetization tablets devices4) Connected >5m Smart TVs devices5) Streaming >2m devices devices5) FTA via platforms FTA via P7S1 app (live and/or catch-up) and mobile aggregator 1) Complementary to cable, satellite, terrestrial and IPTV distribution; 2) Astra Monitor report, Telekom publications and P7S1 | February 25, 2016 | estimate; 3) Unique users per month, company publications, AGOF figures and P7S1 assumptions; 4) IHS data and P7S1 | Page 71 estimate; 5) Digitalisierungsbericht, IHS data and P7S1 estimate 1 2 3 4 Broadcasting German-speaking / Distribution
Outlook
1 Grow Distribution revenues through long-term contracts
2 Leverage digital Distribution to enable addressable TV/targeted advertising
3 Leverage digital and mobile Distribution to drive reach
4 Ongoing HD subscription growth, confirming 2018 target of 9.2m HHs
| February 25, 2016 | | Page 72 February 25, 2015 Digital & Adjacent
Dr. Christian Wegner Chief Digital & Adjacent Officer
| February 25, 2016 | | Page 73 1 2 3 4 Digital & Adjacent
Key achievements in 2015
Maintained premium Created full Acquired Etraveli video leadership ad tech stack for our travel vertical
#11)
Reached #1 MCN Closed landmark SVoD Established online position in Germany distribution deals comparison vertical
#12)
1) Source: Nielsen Media Research; German gross instream video ad market revenues without Google / YouTube, | February 25, 2016 | Amazon, Facebook, long-tail ad networks (Smartclip, etc.); 2) Source: ComScore YouTube Partners Report, Ø 2015, | Page 74 German Video Views in m, desktop only 1 2 3 4 Digital & Adjacent
We delivered double-digit growth in revenues and rec. EBITDA …
Ext. revenues Rec. EBITDA1)
[in EUR m] [in EUR m] +39% +32% 846.4 170.2
610.7 129.3 ~20% Rec. EBITDA margin2)
FY 2014 FY 2015 FY 2014 FY 2015
| February 25, 2016 | 1) Entity rec. EBITDA; 2) Entity rec. EBITDA / Ext. revenues | Page 75 1 2 3 4 Digital & Adjacent
… driven by strong performance of all three units
Digital Ventures & Adjacent Entertainment Commerce
EUR EUR EUR Revenues [FY 2015] 300.2m 80.6m 465.6m
Revenue growth [YoY] +36% +8% +47%
| February 25, 2016 | | Page 76 1 2 3 4 Digital & Adjacent
We broadened our portfolio with market leading assets
Market position New FY 2015 revenue split
A Digital Entertainment 35.5% C Ventures & Commerce 55.0% AdVoD Travel
Top Top 3) 1) #1 3 #1 #1 #1 5 #1
Top 2) #2 #1 #1 #1 5 #2
PayVoD Games Beauty & Accessories Online Comparison
Top Top #2 4) 5) #1 #1 3 3 Top 5 Top #2 #1 5
B Adjacent 9.5% Ventures
Music, Artist Mgmt., Live, Licensing #1 (M4R/E) #5 Leading German VC investor
1) Nordics; 2) Studio71 #1 MCN DE, together with CDS top 5 globally; 3) Yieldlab #1 Premium SSP in DACH; | February 25, 2016 | 4) SVoD market DE, according to Forsa; 5) Mobile and PC games publishers Europe, excluding direct publishing by | Page 77 developers 1 2 3 4 Digital & Adjacent
A Agenda
Ventures & Adjacent Digital Entertainment Commerce
| February 25, 2016 | | Page 78 1 2 3 4 Digital & Adjacent
A We maintain the #1 position in the premium video ad market
Clear #1 position … driven by strong growth in a growth market … of our video platforms Nielsen in-stream video ad market1) Channel websites [in EUR m] +50% P7S1: Video unique #1 +31% users2) in premium 497 video ad market1) 381 Multi Channel Network +80% Video views3) 2014 2015
1) Source: Nielsen Media Research; German gross instream video ad market revenues without Google / YouTube, | February 25, 2016 | Amazon, Facebook, long-tail ad networks (Smartclip, etc.); 2) Source: AGOF internet facts YTD Oct 2015, 10+; | Page 79 3) Source: Internal data, excl. CDS 1 2 3 4 Digital & Adjacent
A We have created our own comprehensive ad tech stack …
Demand Side Exchange/ Supply Side Ad server Sales house Publisher Platform Marketplace Platform
+ mandates Advertiser
Data Management Platform
2) 51%1) 80% P7S1 stake P7S1 stake in in Integration successfully finalized with increasing Virtual Minds Smartstream SevenOne Media inventory being implemented
| February 25, 2016 | 1) Active Agent, Yieldlab and Adition are subsidiaries of Virtual Minds; 2) Adex is a minority investment of Virtual Minds | Page 80 1 2 3 4 Digital & Adjacent
A … with assets that are highly complementary
Virtual Minds Smartstream.TV
• Own comprehensive digital ad • Secure position in growing tech stack for programmatic lower price video audience
advertising segment Why?
• #1 German premium display • #1 German multi-screen video SSP with Yieldlab1) ad exchange >30m
Unique What? 2) users
Ongoing European roll-out and new investments
| February 25, 2016 | 1) Yieldlab is a subsidiary of Virtual Minds; 2) Adex is a minority investment of Virtual Minds | Page 81 1 2 3 4 Digital & Adjacent
A We are now a Top 5 global MCN with a premium market position
Market leader in Germany … … and now global #5 MCN 3) ComScore MCN Ranking, 20151) Unique premium channel positioning #1
High (>1bn) Global aggregator Global premium MCN MCN >3.5bn Monthly video views Total (+125%)4) reach p.m. Niche/local Niche/local aggregator MCN premium MCN
Low >350m (<1bn) Low Avg. reach per High Subscribers (<0.5m) channel p.m. (>0.5m)
5) 2) Studio71 Maker TubeOne Mediakraft QuizGroup CDS acquired and merged with Studio71
1) Source: ComScore, Ø 2015 monthly video views GER, desktop only, Studio71 & CDS combined, excl. music MCNs., fullscreen, not listed Apr-Dec 2015; 2) Not listed Nov-Dec; value refers to Jan-Oct 2015; 3) Source: SocialBlade excl. music | February 25, 2016 | | Page 82 MCNs as of Feb 2015; 4) Dec 2014 pro-forma Studio71 & CDS combined vs. Dec 2015; 5) Merged MCN unit renamed Studio71 1 2 3 4 Digital & Adjacent
A maxdome with strong growth and landmark distribution deals …
Landmark distribution deals closed
All-in-one Set-Top-Box solution for linear TV & VoD
maxdome exclusive and fully +78% +81% +30% integrated SVoD service
SVoD Total Total subscribers1) video views2) user base3) + Further innovative distribution Strong #3 market position deals under evaluation
| February 25, 2016 | 1) YE 2015 vs. YE 2014; 2) FY 2015 vs. FY 2014; 3) Average per month FY 2015 vs. average per month FY 2014 | Page 83 1 2 3 4 Digital & Adjacent
A … and an attractive portfolio of exclusive content
Highly competitive & Selected exclusive content titles exclusive content offering
More than 20 series exclusively on maxdome
25+ titles in the top 50 >50% Top 50 vs. 20+ by Amazon share and 35+ by Netflix
| February 25, 2016 | | Page 84 1 2 3 4 Digital & Adjacent
B Agenda
Digital Ventures & Entertainment Adjacent Commerce
| February 25, 2016 | Note: myticket.de, eversport and 90Min are minority investments of ProSiebenSat.1 | Page 85 1 2 3 4 Digital & Adjacent
B Starwatch expanded its digital footprint
Strong performance of our … and expansion of our digital music label activities … footprint in growing ticketing market
20% P7S1 stake
>50% 30x 1x Top 20 share Gold / Platinum Diamond status1) status
| February 25,25, 2016 | 1) 19 times Gold status and 11 times Platinum status | Page 86 1 2 3 4 Digital & Adjacent
B We have established a strong new sports cluster
We built a strong … and closed landmark sports digital sports portfolio … management deals
Exclusive Olympic sports video platform
One of the leading soccer media platforms
Live sports broadcast video platform Several German national soccer team players signed
Note: Sportdeutschland is a majority investment, Eversport and 90min are minority investments and Ultimate Fighting | February 25, 2016 | | Page 87 Championship (UFC) are acquired rights 1 2 3 4 Digital & Adjacent
C Agenda
Digital Adjacent Entertainment Ventures & Commerce
| February 25, 2016 | | Page 88 1 2 3 4 Digital & Adjacent
C In Travel, we acquired the leading Nordics online travel agency …
Leading online agency for flights with 12 brands in 40 countries
Platform for further profitable, low risk internationalization
3.7m >1bn >90m New brand for German meta Passengers EUR gross EUR business launched in Q4 per year1) bookings1) revenues1)
| February 25, 2016 | 1) FY 2015 figures | Page 89 1 2 3 4 Digital & Adjacent
C … to complement our Travel powerhouse with “flight search“
Market position
Travel majority assets EUR Blank spot “flight search” #11) NEW ~180m integrated into vertical Vertical revenues2) (+16%) #1 #1 >30% Significant inter- revenue & rec. EBITDA growth cluster synergies Top cont.3) #1 5
Top #2 5 >2x Clear market market growth4) outperformance
1) Etraveli is the #1 flight player in the Nordics; 2) 2015 external revenues; 3) Synergy-based contribution estimated for FY | February 25, 2016 | 2015; rec. EBITDA w/o TV airtime costs; 4) Market based on the weighted average for all relevant market segments; | Page 90 Source: TravelTainment, PhoCuswright - European Online Travel Overview Tenth Edition, PS71 estimates 1 2 3 4 Digital & Adjacent
C We acquired Verivox to build our Online Comparison vertical
Market position
Online Comparison majority assets
#1 NEW Market leaders in energy and mobile >1.5m bundles with significant synergies to Arranged #1 grow other categories contracts per year
#1 Dynamic growth of Online +30% Comparison vertical with Vertical Top revenue strong contribution from 5 growth1) Verivox in Q4
| February 25, 2016 | 1) Pro-forma net revenue growth FY 2015 vs. FY 2014 | Page 91 1 2 3 4 Digital & Adjacent
C New Beauty & Accessories vertical with strong profitable growth
Market position
Beauty & Accessories +185% Vertical Majority acquisitions of Flaconi and majority assets revenue growth1) Amorelie to establish our B&A vertical
75% P7S1 stake Flaconi with new record revenue growth after our majority acquisition 100% P7S1 stake
51% Ongoing evaluation of partnership P7S1 stake options for further growth
| February 25, 2016 | 1) Pro-forma net revenue growth of Amorelie, Flaconi & Valmano FY 2015 vs. FY 2014 | Page 92 1 2 3 4 Digital & Adjacent
C Our 7Ventures team with strong performance
… with an expanding portfolio of Strong revenue growth … national and international deals
7Ventures revenues1) Market leader for NEW Logo +20% fitness dance classes
Fashion online store NEW Logo with daily new arrivals
Innovative car sale NEW Logo marketplace
Q4 FY 2014 FY 2015 Logo Online destination Exit for state-run lottery
| February 25, 2016 | 1) Total ext. revenues | Page 93 1 2 3 4 Digital & Adjacent
Digital & Adjacent – outlook
1 Deliver double-digit revenue growth in 2016
2 Outperform markets with existing assets / verticals
3 Build new businesses to replicate our vertical synergy success story
4 Continue bolt-on M&A and evaluate partnerships to further push growth
5 Further internationalize our digital verticals
| February 25, 2016 | | Page 94 February 25, 2016 FY 2015 Summary & Outlook Thomas Ebeling Chief Executive Officer
| February 25, 2016 | | Page 95 1 2 3 4 FY 2015 – At a Glance
We confirm our positive full-year guidance
Group revenue growth to exceed +10% ✔
Ad performance in line with positive net TV ad market ✔
Digital & Adjacent with double-digit revenue growth ✔
Recurring EBITDA and underlying net income above prior year ✔
| February 25, 2016 | Continuing operations | Page 96 Disclaimer
This presentation contains "forward-looking statements" regarding ProSiebenSat.1 Media SE ("ProSiebenSat.1") or ProSiebenSat.1 Group, including opinions, estimates and projections regarding ProSiebenSat.1's or ProSiebenSat.1 Group's financial position, business strategy, plans and objectives of management and future operations. Such forward-looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of ProSiebenSat.1 or ProSiebenSat.1 Group to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements speak only as of the date of this presentation and are based on numerous assumptions which may or may not prove to be correct.
No representation or warranty, expressed or implied, is made by ProSiebenSat.1 with respect to the fairness, completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. The information in this presentation is subject to change without notice, it may be incomplete or condensed, and it may not contain all material information concerning ProSiebenSat.1 or ProSiebenSat.1 Group. ProSiebenSat.1 undertakes no obligation to publicly update or revise any forward-looking statements or other information stated herein, whether as a result of new information, future events or otherwise.
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