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Radio TV Mirror RADIO-TV MIRROR N. Y. area radio, TV listings Life Is So Beautiful Teri Keane's Own Story IAN CARLON fry and Kim Desi Arnaz Lucille Ball "I Love Lucy" by Desi Fran Allison as Archie, n Ladies. Fair Contest • Fibber McGee and Molly her husband, knows her iper Young's Family • Ralph Edwards' Private Life 25* ! See how Camay takes your skirt "out of the shadows' -how it brings New Loveliness to light MRS. KEITH E. MULLENGER, this stunning Camay bride, confesses: "I'd be lost Follow in this bride's footsteps! Gain a fresher, clearer without Camay! When I changed to" regular care and Camay, I had a brighter, complexion with your very First Cake of Camay! clearer complexion right away!" WHEN admiration and romance For complexion or bath, there's no are a girl's dream and desire- finer beauty soap than Camay! Camay when she looks forward to wedding has such gentle ways! And it lathers so bells and a happy marriage—she won't quickly and richly. So take your skin let dullness veil her complexion and "out of the shadows" and into the delay That Wonderful Day! light of new loveliness with Camay, Don't let your beauty be obscured by The Soap of Beautiful Women. shadows. With Camay, you can take New beauty's yours—tip to toe! your "skin "out of the shadows" and into the light of new loveliness. Change to The daily Camay Beauty Bath wakes the sleeping beauty of your arms and legs and regular care—use Camay alone— and a shoulders! It touches you with Camay's fresher, brighter complexion will be flattering fragrance. For more lather, more revealed . before your very first cake^ luxury, more economy, always use big, of Camay is gone! % '*, Beauty-Bath size Camay! Camay the/ soap of bemdvful tvomeri And her Mother was to blame... T)OOR child, she had no means of A knowing why her first real party had been such a failure . why one boy after another coolly ignored her and whispered about her behind her back. The very night she wanted to be at her best, she was at her worst. It can happen that way when halitosis (unpleasant breath) steps in. One little suggestion from her mother might have made the eve- ning a delightful one instead of the nightmare it was. Be Extra-Careful To be extra-attractive, be extra-careful about your breath. Never take it for granted and never, never trust to mo- mentary makeshifts. Always put your faith in Listerine Antiseptic, the extra- careful and trustworthy precaution against offending. Sweetens for Hours Listerine Antiseptic sweetens and freshens the breath — not for mere seconds or minutes, but for hours. I Yes, actual clinical tests showed: that in 7 out of 10 cases, breath remained sweet for more than four hours after i .If the Listerine Antiseptic rinse. w Never omit it before any date where you want to be at your best. Better still, make Listerine Anti- septic a night and morning "must". It gives you a wonderful feeling of greater assurance that you are desirable. Though sometimes systemic, most cases of halitosis are due to the bac- any date... LISTERINE ANTISEPTIC terial fermentation of tiny food parti- cles in the mouth. Listerine Antiseptic quickly halts such oral fermentation, then overcomes the odors it causes. LAMBERT PHARMACAL COMPANY Division of The Lambert Company St. Louis, Missouri See the SAMMY KAYE SHOW • "So You Want to Lead a Band" • CBS TELEVISION NETWORK , ^COLGATE APRIL, 1952 RADIO-TV MIRROR VOL. 37, NO. 5 Contents DENTA1 CREAM Keystone Edition HAS PROVED SO COMPLETELY IT Ann Daggett, Editor Jack Zasorin, Art Director Editorial Staff: Helen Witzling, Helen Bolstad (Chicago) STOPS BAD Hollywood: Lyle Rooks, Frances Morrin Art Staff: prances Maly, Joan Clarke Hollywood: Hymie Fink, Betty Jo Rice i Fred R. Sammis, Editor-in-Chief TESTS PROVE THAT IN SCIENTIFIC people on the air 7 OUT OF 10 CASES, COLGATE'S INSTANTLY STOPS What's New From Coast to Coast by Jill Warren 8 BAD BREATH THAT ORIGINATES IN THE MOUTH! A Trip to Remember (Giselle Mackenzie) 10 Radio-TV Mirror Contest Winners 18 The Resurrection from The Greatest Story Ever Told 29 Our Wonderful Years by Fran Carlon 30 My Red-headed Monster by Georgia Skelton 32 Life Is So Beautiful! (Teri Keane and John Larkin) : 34 How To Choose a Mother-in-Law by Archie Levington 36 Curt Massey—the MAN in my life by Edythe Massey 38 Twenty Years In The Big Time (Fibber McGee and Molly) by Pauline Swanson 40 Husbands Are A Wife's Best Friend by Mary Healy 42 For "all day" protection, brush your teeth I Wanted My Best Friend's Baby (Pepper Young's Family) 44 right after eating with Colgate Dental The Strictly Private Life of Ralph Edwards 46 Cream. Some toothpastes and powders Ladies Fair $1000 Prize Contest by Tom Moore 50 claim to sweeten breath. But only Colgate's I Love Lucy by Desi Arnaz 52 has such complete proof it stops bad breath.* Hopalong Cassidy Hangs His Hat by Viola Moore 54 Valiant Lady—Is Love Everything ? 56 They're Out Of This World 60 Star of F.B.I. in Peace and War (Martin Blaine) 62 Meet Investigator Charles Dobbs (Grant Richards) 62 Arthur Godfrey, Talent Scout (June Valli) by Jules Archer 63 Fun For Your Children by Eve Arden 64 They Had Their Day by Russell E. Lowes 66 The Engagement That Led To Death by Evelyn Fiore 92 for better living Colgate's wonderful wake-up flavor is the favorite of men, women and children from RTVM's Patterns For You 6 coast to coast. Nationwide tests of leading toothpastes prove that Colgate's is preferred Loneliness Weighs You Down by Dr. Victor Lindlahr 12 for flavor over all other brands tested! I Love My Home by Gertrude Berg 68 your local station Washington's Winged Trio (WWDC) 14 Keeping Boston in the Know (WEED 16 Treble Voiced Tommy (WCBS) 21 The Man With Your Problems ( WIP) 22 inside radio and TV Information Booth 4 Yes, science has proved that brushing teeth Daytime Diary 24 right after eating with Colgate Dental Inside Radio 71 Cream stops tooth decay best! The Colgate TV Program Listings 73 way is the most thoroughly proved and accepted home method of oral hygiene Cover portrait of Fran Carlon, Kim and Kerry by Maxwell Coplan known today! The script reproduced on page 29 from the Greatest Story Ever Told is by special permission and it must not be reprinted or used for dramatic, broad- cast, television, theatrical or any other purposes, either wholly or in part. PUBLISHED MONTHLY by Macfadden Publications, Inc., New MANUSCRIPTS. DRAWINGS AND PHOTOGRAPHS should be York, N. Y. , average net paid circulation 470,024 for 6 accompanied bv addressed envelope and return postage and months ending June 30, 1950. will be carefully considered, but publisher cannot be re- EXECUTIVE, ADVERTISING AND EDITORIAL OFFICES at sponsible for loss or injury. 205 East 42nd Street, New York, N. Y. Editorial Branch FOR E I G ert itions handled through Offices: 321 South Beverly Drive, Beverly Hills, Calif., and N Macfadden Publications Street, Chicago, 111. Harold Wise, International Corp., 205 East 42nd Street, New York 17, No other Toothpaste or Powder 221 North La Salle A. Irving President; David N. Laux, Fred R. Sammis and Sol Himmel- N. Y. S. Manheimer, President; Douglas Lockhart, Vice Presidents: Meyer Dworkin, Secretary and Treas- Vice President. man, Re-entered as Second Class Matter Oct. 5, 1951, OF ANY KIND WHATSOEVER urer. Advertising Offices also in Boston, Chicago, San at the Francisco and Los Angeles. Post Office at New York, N. Y., under the Act of March 3, $2.50 one year, U. S. and Posses- 1879. Authorized as Second Class mail, P.O. Dept. , Ottawa, SUBSCRIPTION RATES: Copyright 1952 Macfadden Publications, Offers Such Conclusive Proof! sions, Canada $3.00 per year. $5.00 per year for all other Ont., Canada. by Inc. All rights reserved under International Copyright Convention. countries. ,, , „„ CHANGE OF ADDRESS: 6 weeks' notice essential. When pos- All rights reserved under Pan-American Copyright Conven- please furnish stencil impression address from a' re- tion. Todos derechos reservados segun La Convencion pan- sible, Literaria Artistica. Title cent issue. Address changes can be made only if you send us Americana de Propiedad y trademark vour old as well as your new address. Write to Radio-TV registered in U. S. Patent Office. Printed in U. S. A. by Art Get PURE, WHITE, SAFE COLGATE'S Today! Mirror, 205 East 42nd Street, New York 17, N. Y. Color Printing Co. Member of The TRUE STORY Women's Group Look lovelier offer! Yes, lovelier looking skin in 10 days with Doctor's Home Facial • • • SpeM ojg&tbefou)/ See for yourself how quickly the new Noxzema Home Beauty Routine can help your skin look smoother, lovelier. This simple routine was developed by a noted skin doctor. In actual clinical tests, it helped 4 out of 5 women to have love- lier-looking complexions — often within two weeks. Surveys show that all over the United States hundreds and hundreds of women like those pictured here are switching to this sensible skin care, shown at the left. Read how it helped Val Lewis of New Orleans who had rough, dry skin. Read how delighted Phyllis Riggs, Norma Bu- chanan and Paulette Hendrix are with the way Noxzema helps heal externally- caused blemishes and keep skin looking smooth and lovely. Hundreds report sim- ilar results. See how it can help you.
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