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Inflight Magazine / 2012 Official Magazine of Moscow Domodedovo Airport YOUR PERSONAL COPY Inflight Magazine / 2012 Official magazine of Moscow Domodedovo Airport YOUR PERSONAL COPY The first issue of the monthly «Domodedovo. Moscow Airport» was released in November 2001. Since then it has more than doubled in size, increased its circulation to 85,000 copies, and greatly extended the geography of flights. Today the magazine is distributed: ● on board the airliners of 28 companies carrying out regular flights from Domodedovo Airport; ● in the departure areas of the Domodedovo Air Terminal; ● in the lounges for official delegations and VIP areas of Domodedovo AIrport; ● in the lounges for official delegations, VIP and business lounges of the airports of Astrakhan, Kazan, Kaliningrad, Krasnoyarsk, Nizhny Novgorod, Novosibirsk, Samara, Saratov, Tymen, Ufa, Chelyabinsk. This illustrated monthly seeks to entertain passengers during flight with interesting and useful information. The monthly is free and can be taken away. Information available in «Domodedovo. Moscow International Airport» commands special attention. Sociological research sug- gests that information obtained from an in-flight magazine is twice as effective as anything to be found in other illustrated periodicals. Domodedovo Inflight Magazine 3 DOMODEDOVO AIRPORT «Domodedovo. Moscow Airport» is the largest and most promising airport in Russia. Domodedovo ranks among the leading air carriers for facilities and developed infrastructure. According to the poll conducted by Skytrax, a leading international consulting company specializing in aviation industry research, Domodedovo Airport took second place as best airport in Eastern Europe in the competition «The World’s Best Airport 2012.» The result was obtained by analyzing over 40 criteria for determin- ing the level of passenger satisfaction with the services available at the airport. Domodedovo has a traditionally vast geography of destinations: the Caucasus, the Ural region, Central Asia, Siberia, the Far East, Russia’s central areas, and C.I.S. countries. Today Domodedovo handles flights to many countries in Asia and Europe. Its passenger traffic in 2011 amounted to some 25 million people. Some 93 air companies make flights from Domodedovo, among them the Ak Bars, Alrosa, Atran, Air Bashkortostan, Izhavia, Kolavia, Mordovia Airlines, Moskovia, ORENAIR, Polyot, Pskovavia, Rusline, S7 Airlines, Saratov airline, Severstal, Taimyr, Tatarstan Air, Transaero, Volga-Dnepr, air companies of Azerbaijan, Armenia, Kazakhstan, Turkmenia, Tadzikistan, Ural Airlines, UTAIR, Yamal and others. Many well-known foreign air companies make regular flights from Domodedovo Airport, among them Air Arabia, Air Baltic, Air Berlin, Austrian Airlines, BMI, British Airways, Brussels Airlines, Cathay Pacific, ELAL, Egypt Air, Emirates, Etihad, Iberia, Israir, Lufthansa, Montenegro, Niki, Oman Air, Qatar Airways, Singapore Airlines, Sri Laukan, SWISS, Tap Portugal, Thai Airways, Turkish Airlines, United, Vietnam Airlines, WindJet. Passenger traffic, monthly 2011 (in thousands) 2900 2700 2500 2300 2100 1900 1700 1500 1300 1100 900 700 500 300 100 50 0 st r April May June July March January Augu February October Septembe NovemberDecember Domodedovo Inflight Magazine 4 PASSENGERS PROFILE Audiences of the monthly «Domodedovo. Moscow Airport» are members of the Russian regional business elite, managers of big and medium-size business, their family members and Muscovites who maintain business contacts with regional partners. A poll of the staffs of airports and air companies shows that 10 to 15% of passengers carry the magazine away. An average of four passengers read every copy. Given the circulation of 85,000 copies, each issue has an audience of nearly 350,000. Many air companies conduct sociological polls of passengers. Using their data, we can draw a generalized portrait of our reader. Income level Education Secondary High Higher Medium Occupation Age Others (42%) Managers Women Men of medium rank Managers aged 25–45 aged 25–45 (24%) of higher rank (34%) business owners 10% employees 64% men 50% not working 26% women 50% Domodedovo Inflight Magazine 5 GEOGRAPHY Our audience is all of Russia and the C.I.S. Kaliningrad Murmansk St. Petersburg Minsk Rostov MOSCOW Donbass Norilsk Nizhni Novgorod Magadan Voronezh Noyabrsk Petropavlovsk- Kazan Kogalym Kamchatski Togliahi Nyagan Yakutsk Saratov Beloyarskij Raduzhny Krasnodar Samara Surgut Volgograd Ekatinburg Nefteyugansk Mirny Mineralnye Ufa Nizhnevartovsk Vody Tyumen Nazran Chelyabinsk Kourgan Vladikavkaz Omsk Erevan Novosibirsk Yuzhno- Aktau Bratsk Sakhalinsk Nakhichevan KemerovoKrasnoyarsk Khabarovsk Bakou Pavlodar Barnaul Abakan Baikonur Blagoveshchensk Ulan-Ude Irkutsk Ust Kamenogorsk Ashghabat Shimkent Vladivostok Tashkent Bishkek Dushanbe he magazine’s geography of flights is extensive: the Caucasus, Tthe Urals region, Central Asia, Siberia,, the Far East, Russia’s central regions, and the C.I.S. countries. Some 93 air companies make flights from Domodedovo, among them the Ak Bars, Alrosa, Atran, Air Bashkortostan, Izhavia, Kavminvodyavia, Kolavia, Mordovia Airlines, Moskovia, ORENAIR, Polyot, Pskovavia, Pulkovo Airlines, Rusline, S7 Airlines, Saratov airline, Severstal, Taimyr, Tatarstan Air, Transaero, Volga-Dnepr, air companies of Azerbaijan, Armenia, Kazakhstan, Turkmenia, Tadzikistan and others. It will be no exaggeration to say our audience is all of Russia and the C.I.S. Domodedovo Inflight Magazine 6 DISTRIBUTION The monthly Ak Bars Izhavia is distributed Kolavia on regular flights Kostroma Airlines of 28 air Mordovia Airlines AC «Moscoviya» companies Orenair Polet Pskov Avia Rusline Saratov Airlines Severstalavia Taimyr Yamal CIS carriers Air Bishkek Air Moldova Arm Avia Azerbaijan Hava Yollary Belavia (Belarus) East Air Iktysh Air Kyrgyz Air SCAT Somon Air Tajik Air Turkmenistan Ahal NUGA Ukrainian International Airlines Uzbekistan Havo Yullari 36 cities Belgorod, Bugulma, Volgograd, Vorkuta, Voronezh, Grozny, Izhevsk, Yoshkar- Ola, Kazan, Kaliningrad, Kirov, Kostroma, Krasnoyarsk, Kurgan, Lipeck, in Russia, where Magnitogorsk, Mahachkala, Nadym, Nalchik, Nizhnekamsk, Novy Urengoi, the magazines Norilsk, Orenburg, Orsk, Penza, Petrozavodsk, Pskov, Salehard, Saransk, flies to Saratov, Stavropol, Tyumen, Ufa, Cheboksary, Cherepovets, Elista Domodedovo Air Terminal The VIP lounges (flights of British Airways, Emirates, Air Malta, Adria); lounge for passengers of first and business class; boarding areas; stand of the air- port’s administrator. The VIP lounges of the airports in other cities: Astrakhan, Kazan, Krasnoyarsk, Nizhny Novgorod, Saratov, Novosibirsk (Tolmachevo), Samara (Kurumoch), Tyumen, Ufa, Kaliningrad (Khrabrovo), and Chelyabinsk. Domodedovo Inflight Magazine 7 COLUMNS Countries Panorama – Society column, the arts, science and engi- neering. Country – Past and present, cul- ture and everyday life of different countries. City – Tours of world capitals and major Exotics attractive cities. Tourism – The world’s best resorts and tourist routes. Exotics – Little-studied corners of the world. Legend – Human history in per- sonalities and monu- Auto ments of culture, sci- ence and engineering. Gift – Gifts for every occasion. Cuisine – Culinary of different nations. Alcohol – Strong drinks and wines. Hobby – Hobby The world of favorite occupations. Fauna/Flora – The world of wildlife. Sport – Popular and exotic sports. Auto – Foremost trends in the world of engines. Cuisine Cinema – Life and art of movie stars. Real estate – apartments, houses, mansions, and villas in Russia and abroad. Domodedovo Inflight Magazine 8 STATE State Column: stories about interesting spots in Russia; exclusive photos by our correspondents. Altai Our readers have learned about the wildlife and peoples of the Altai Mountains, the region of Lake Baikal, the Kurile Islands and the Maritime Region (the Far East), have seen the churches and monasteries of Central Kuril Islands Russia, the imperial glamour of Petergof (near St. Petersburg), and historical spots in Moscow. Petergoff Primorski Krai Domodedovo Inflight Magazine 9 MY MOSCOW My Moscow section is your guide to the landmarks, museums, theaters, hotels, restaurants, shops and boutiques in Moscow. Map of the city center and map of the Moscow underground Culture in Moscow Museums, theaters, memorial complexes, parks and recreational areas Business Moscow Banks, business cen- ters, exhibition centers, legal aid Hotels Addresses, telephones, approximate cost of a standard single. Shops Major shopping cen- ters, boutiques, fashion salons Restaurants Addresses, telephones, approximate cost of dinner per person with- out alcohol Beauty and Health Beauty salons, medical centers, fitness centers, dance clubs Tourism and Leisure Tour companies and operators Domodedovo Inflight Magazine 10 ADVERTISERS Main Block Brands and Companies AEG, ALDO, Asus, Austrian Wine Marketing, Beefeater, Camel , Canon, Capsis Hotels, Chivas Regal, Citroen, Courvoisier, Credit Suisse, Dell, DHL, Ecco, FRAPORT AG, Berliner Flughaefen, Berlin Tourismus Marketing GmbH, Tourismus+ Congress GmbH Frankfurt am Main, Epson, Habanos, Hermann-Historica, Hitachi, Hyundai, IBM, KIA Motors, Lexus, Martell, Mild Seven, Mitsubishi, Montenegro Stars, NEC, Nissan, Nobile Coffee, Nokia, Omega, Otard, Parex banka, R2, Samsung, Sandoz, Sanyo, Siemens, Solingen, Sony, Toyota, Vana Tallinn, Western Union, Winston, Esse, Zanuss Domodedovo Inflight Magazine 11 11 ADVERTISERS Main Block State tourist offices of Bulgaria, Chine, Croatia, Dubai, Hungary, Malaysia, Malta, Singapore, Turkey Domodedovo
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