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OH CV, Page 1 of 7

YOUJEONG OH

120 Inner Campus Drive G9300 Department of Asian Studies The of Texas at Austin

EDUCATION Ph.D., Geography, University of Berkeley, Berkeley, CA 2013 MUP, Urban Planning, , Cambridge, MA 2005 M.S., Urban Engineering, Seoul National University, South 2003 B.A., Urban Engineering, Seoul National University, (Summa cum laude) 2001

PROFESSIONAL APPOINTMENTS Associate Professor, Department of Asian Studies 2020 - present Assistant Professor, Department of Asian Studies, 2014 - 2020 The University of Texas at Austin Affiliate, Department of Geography & the Environment 2019 - present Faculty Affiliate, Center for 2014 - present

PUBLICATIONS

Books 1. Oh, Y. (2018). Pop City: Korean Popular Culture and the Selling of Place. Ithaca, NY: Press. 238 pp. Reviewed in: Pacific Affairs (2019) 92(4): 797-799. Journal of Korean Studies (2019) 24 (2): 418-421. East Asian Journal of Popular Culture (2019) 5(2): 207-208. Cultural Sociology (2020) 14(1): 106-107. The Journal of Popular Culture (2020) 53(2): 510-512.

Peer-Reviewed Journal Articles 2. Oh, Y. (2020). From concrete walls to digital walls: transmedia construction of place myth in Ihwa Mural Village, South Korea. Media, Culture & Society 42(7-8), 1326-1342. https://doi.org/10.1177/0163443720916410. 3. Oh, Y. (2017). Global Flows and the Changing Place Identity of Myŏng-dong. Journal of Korean Studies, 22(1), 177-195. 4. Oh, Y. (2014). Korean Television Dramas and the Political Economy of City Promotion. International Journal of Urban and Regional Research, 38(6), 2141-2155.

Peer-Reviewed Book Chapters 5. Oh, Y. (2019). Seeing the Development of Jeju Global Education City from the Margins. In J. Song & L. Hae (Eds.), On the Margins of Urban South Korea: Core Location as Method and Praxis. Toronto, Canada: Press. pp. 43-64.

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6. Oh, Y. (2016). The Developmental State in Urban Modernity: Two State-Led Urban Developments in South Korea. In H. Y. Lee & S. Kim (Eds.), The Changing Role of the Korean State. In the Post Developmental Era (39-47). Berlin, Germany: Logos Verlag Berlin. 7. Oh, Y. (2015). The Interactive Nature of Korean TV Dramas: Flexible Texts, Discursive Consumption, and Social Media. In S. Lee & A. M. Nornes (Eds.), Hallyu 2.0: in the Age of Social Media (133-153). Ann Arbor, MI: Press.

Book Reviews, Encyclopedia Entries and Other Non-Peer Reviewed Articles 8. Oh, Y. (2015). Review of The Korean Popular Culture Reader, by K. H. Kim & Y. Choe. The Journal of Asian Studies, 74 (1), 226-228.

RESEARCH GRANTS AND AWARDS

2020-2023 Humanist Research Award. UT Austin “Placing Periphery: Development, Dispossession, and Desires in Jeju, South Korea.” 2021-2022 Faculty Research Award. UT Austin 2021-2022 The Academy of Korean Studies Grant “Placing Periphery: Development, Dispossession, and Desires in Jeju.” 2018-2020 Humanities Institute Faculty Fellow, College of Liberal Arts, UT Austin. “Digital Storytelling and Changing Landscape of South Korea.” 2018 Vice President for Research (VPR) Special Research Grants. UT Austin. 2017 “Evicted by Park, Sold by Lee: Accumulation by Dispossession in Jungmun Tourism Complex.” Association for Asian Studies, Northeast Asia Council. 2015 College Research Fellowship, College of Liberal Arts. UT Austin. 2015 Summer Faculty Research Assignment. UT Austin. 2014 “Dramatic City: The Korean Wave and the Globalization of Myeong-dong. Association for Asian Studies, Northeast Asia Council. 2012-2013 Hass Junior Scholars Program Fellow, Institute of East Asian Studies, University of California, Berkeley 2012 AAS Annual Conference Travel Grant for Graduate Students, The Northeast Asia Council of the Association for Asian Studies 2012 The Republic of China East Asian Fellowship, Center for Chinese Studies, University of California, Berkeley 2012 Graduate Division Summer Grant, University of California, Berkeley 2011 Dean’s Normative Term Fellowship, University of California, Berkeley 2011 UC Pacific Rim Research Program Advanced Graduate Research Fellowship 2011 Summer Research Grants, Institute of East Asian Studies, University of California, Berkeley 2011 Center for Japanese Studies Graduate Student Fellowship, University of California, Berkeley (Declined)

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2010-2011 Hass Junior Scholars Program Fellow, Institute of East Asian Studies, University of California, Berkeley 2007-2011 Kwanjeong Educational Foundation Scholarship, South Korea 2010 Koret Foundation Fellowship, Center for Korean Studies, University of California, Berkeley 2008-2009 Academy of Korean Studies Fellow, Institute of East Asian Studies, University of California, Berkeley 2007-2009 Graduate Fellowship, University of California, Berkeley

PRESENTATIONS Invited Talks “Instagrammable Places: Aesthetic Representation and Contested Urban Transformation.” Department of Radio-Film-Television, Moody College of Communication, The University of Texas at Austin. On Zoom. March 2021. “Pop City: Korean Popular Culture and the Selling of Place.” Center for Critical Korean Studies. University of California, Irvine. On Zoom. October 2020. “Global Desires and Urban Practices in East Asia.” Symposium “Global Professional Training: East and Southeast Asia.” Texas Global, The University of Texas at Austin. On Zoom. October 2020. “Instagrammable Places: Aesthetic Representation and Contested Urban Transformation.” Seoul National University Kyujanggak Institute, International Center for Korean Studies. On Zoom. July 2020. “Pop City: Korean Popular Culture and the Selling of Place.” Seoul National University Kyujanggak Institute, International Center for Korean Studies. On Zoom. June 2020. “Pop City: Korean Popular Culture and the Selling of Place.” Center for the Study of Korea. University of Toronto. Toronto, Canada. February 2020. “Pop City: Korean Popular Culture and the Selling of Place.” Nam Center for Korean Studies. University of Michigan. Ann Arbor, MI. November 2019. “Pop City: Korean Popular Culture and the Selling of Place.” Department of Geography. The . Columbus, OH. October 2019. “Pop City: Korean Popular Culture and the Selling of Place.” Department of Geography & the Environment. The University of Texas at Austin. Austin, TX. March 2019. “Pop City: Korean Popular Culture and the Selling of Place.” Center for East Asian Studies. The University of Texas at Austin. Austin, TX. February 2019. “Seeing the Development of Jeju Global Education City from the Margins.” of Environmental Studies. Seoul National University. Seoul, South Korea. December 2017. “Cosme Road: Budget Cosmetics and Changing Place Identity of Myeong-dong.” The Center for East Asian and Pacific Studies. University of Illinois at Urbana-Champaign. Champaign, IL. October 2015.

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“State- and Citizen-Driven Nationalisms and Mega Sport Events: Comparison of 1998 Seoul Olympic and 2002 Korea-Japan World Cup.” Institute of East Asian Studies, Center for Chinese Studies. University of California, Berkeley. Berkeley, CA. May 2008. Conference/Workshop Presentations “The Beach on Instagram: Digital Media-Induced Touristification of Woljeong.” Panel “Desiring Jeju: Place-making and Landscape at Korea’s Periphery.” Association for Asian Studies Annual Conference. On Zoom. March 2021. “Seeing the Development of Jeju Global Education City from the Margins.” Book Launch “On the Margins of Urban South Korea: Core Location as Method and Praxis.” (in Korean.) Reconciliation and Coexistence in Contact Zones(RCCZ), ChungAng University. On Zoom. November 2020. “Seeing the Development of Jeju Global Education City from the Margins.” Book Launch “On the Margins of Urban South Korea: Core Location as Method and Praxis.” Center for the Study of Korea, University of Toronto / Korea Office for Research and Education, York University. On Zoom. September 2020. “The Beach on Instagram: Digital Media-Induced Touristification of Woljeong.” Panel “Desiring Jeju: Place-making and Landscape at Korea’s Periphery.” Association for Asian Studies Annual Conference. Boston, MA. (Conference canceled due to COVID19). “Digital Storytelling and Changing Urban Landscapes in South Korea.” Humanist Institute Faculty Fellows Symposium. The University of Texas at Austin. Austin, TX. February 2020. “Speculation on Spectacles in Jeju.” Panel “From Megaprojects to Embodied Networks: Emerging Perspectives on ‘Infrastructure’ in Contemporary South Korea.” Association for Asian Studies Annual Conference. Denver, CO. March 2019. “Right to the City in Top-dong, Jeju: Resident Movement for Value Capture in Land Reclamation.” The 9th Meeting of East Asian Regional Conference in Alternative Geography. University, Seoul National University Asia Center. Daegu, South Korea. December 2018. “Jeju Island and the Politics of Dispossession at the Margin.” Populism, Alternative Truths, and Voices from the Fringe in Korea Conference. James Joo-Jin Kim Program in Korean Studies, University of Pennsylvania. Philadelphia, PA. April 2018. “Transnational Flows and the Rent Dynamics on Baozhen Street.” Round Table on “Transnational Urbanism in East Asian Contexts.” Association for Asian Studies Annual Conference in Asia. . Seoul, South Korea. June 2017. “The Politics of Residents over Dispossession, Privatization, and Repossession in Jungmun Tourism Complex.” Panel on “Asia as Method for Social Sciences: Revisiting South Korea’s Spaces of Development.” Association for Asian Studies Annual Conference. Toronto, Canada. March 2017. “K-Star Road: From Territorial Development to City Branding.” Panel “Developmentalism transformed (1): Developmental urbanism in South Korea.” Association of American Geographers Annual Conference. , CA. March 2016.

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“Double-Layered Uneven Development and Developmental Aspirations in Jeju Global Education City.” Unpacking and Rethinking Developmentalism through Transnational Korea Workshop. Center for the Study of Korea, University of Toronto / York Center for Asian Research, York University. Toronto, Canada. September 2015. “City Dramas: Korean Popular Culture and the Selling of Place.” SSRC Korean Studies Workshop for Junior Faculty. Social Science Research Council. Santa Cruz, CA. July 2015. “Uneven Development and Aspirations in Jeju Global Education City.” Panel “Developmentalism in Korea Part II: Uneven Development and Urban Spectacles as Global Strategy.” Association for Asian Studies Annual Conference. Chicago, IL. March 2015. “Marketing Cities with Korean Television Dramas.” Panel “Geographies of Media I: Televisual Geographies.” Association of American Geographers Annual Conference. Los Angeles, CA. April 2013. “Korean TV Drama and the Political Economy of City Promotion.” Individual Paper Session. Association for Asian Studies Annual Conference. , CA. March 2013. (Declined.) “Korean TV Drama: The Political Economy of Emotion and Place.” SSRC Korean Studies Dissertation Workshop. Social Science Research Council (SSRC). Asilomar Conference Center. Pacific Grove, CA. July 2012. “The Making of a Popular Cultural Commodity: Korean TV Drama Production.” Hallyu 2.0: Korean Wave in the Age of Social Media Conference. Nam Center for Korean Studies. University of Michigan. Ann Arbor, MI. April 2012. “Fantasy of Fantasy Urban: Drama-Channeled City Marketing in Korea.” Placing East Asia: A Graduate Student Conference on Urbanism and the Production of Space. Institute of East Asian Studies. University of California, Berkeley. Berkeley, CA. March 2012. “Inside the Korean TV Drama Industry: The Commodification of Storytelling and Labor.” The 15th Annual Harvard East Asia Society Graduate Student Conference. Harvard University. Cambridge, MA. January 2012. (Declined.) “The Developmental State in Urban Modernity: Two State-Led Urban Development Cases in South Korea.” Academy of Korean Studies Workshop. Institute of East Asian Studies. Center for Korean Studies. University of California, Berkeley. Berkeley, CA. May 2008.

ADVISING AND STUDENT-RELATED SERVICE

Ph.D. Dissertation Committees Jean Young Kim, Asian Studies, 2015-present. (Chair). Zachary Adams, Asian Studies, 2015-present. (Member). Jinsook Kim, Ph.D. in Communication Studies, 2019. (Member). Mu-Min Shih, Ph.D. in Asian Studies, 2018. (Member). Jennifer Kang, Ph.D. in Communication Studies, 2018. (Member). Chuyun Oh, Ph.D. in Performance Studies, 2015. (Member).

Masters Committees Ashley H. Park, M.A. in Asian Studies, 2019-present.

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Lisa Longenecker, M.A. in Asian Studies, 2017-present. (Member). Hilary M. Cramer, M.A. in Asian Studies, 2016. (Member).

Undergraduate Theses Grace Sandstrum, Linguistics and Asian Studies, 2021-2022. (Thesis advisor). Jack Thielman, Linguistics and Asian Studies, (Rapoport-King Thesis Scholarship Recipient), 2019-2021. (Thesis advisor). Jessie Yin, International Relations and Global Studies, 2020-2021. (2nd reader). Shenina E. Delphin, Urban Studies, 2019-2020. (Thesis advisor). Madeleine Richter-Atkinson, Plan II Honors Thesis, 2019-2020. (2nd reader). Kimberly Nguyen, Asian Studies, 2019. (Thesis advisor). Taylore Woodhouse, Plan II Honors Thesis (Dean’s Distinguished Graduates), 2018. (2nd reader). Steven Burt, Asian Studies, 2015. (2nd reader). Seong Phillip Kim, Asian Studies, 2014. (2nd reader).

ADMINISTRATIVE AND PROFESSIONAL SERVICE Departmental Service POSCO Endowment Graduate Research Fellowship Committee, 2014-present POSCO Endowment Korean Studies Scholarship Committee, 2014-present Executive Committee, 2018-2021 Salary Committee, 2017-2018, 2019-2020 Graduate Admissions Committee, 2017-2018, 2019-2020 Assessment Committee, 2019-2021 Undergraduate Honors Program Advisor, 2016-2017 Post-Tenure Review Committee, 2019-2020 (Kirsten Cather) Post-Tenure Review Committee, 2020-2021 (Heather Hindman)

University and Local Service Center for East Asian Studies Executive Committee, 2016-2018, 2019-2021 Center for East Asian Studies / Korean Studies Talk Series Organizer : Lead organizer for seven talks, 2015-2018. Feminist Geography Collective, Faculty Mentor, since 2020

Professional Service International Conference Organization “From Megaprojects to Embodied Networks: Emerging Perspectives on ‘Infrastructure’ in Contemporary South Korea.” Association for Asian Studies Annual Conference. Denver, CO. March 2019. [Panel Co-organizer.] “Developmentalism transformed (1): Developmental urbanism in South Korea.” “Developmentalism transformed (2): South Korea's social development and international status.” Association of American Geographers Annual Conference. San Francisco, CA. March 2016. [Co-organizer of multiple related panels.]

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“Developmentalism in Korea Part I: New Modes of Development and Their Discontents.” “Developmentalism in Korea Part II: Uneven Development and Urban Spectacles as Global Strategy.” “Developmentalism in Korea Part III: Poverty, Development and Activism.” Association for Asian Studies Annual Conference. Chicago, IL. March 2015. [Organizer of multiple related panels.] “Placing East Asia: A Graduate Student Conference on Urbanism and the Production of Space.” Institute of East Asian Studies. University of California, Berkeley. Berkeley, CA. March 2012. [Conference Co-organizer.]

Peer-Reviewer (ad hoc since 2015) positions: asia critique, International Journal of Urban and Regional Research, Telos, Journal of East Asian Studies, Cross-Currents

Professional Memberships Association for Asian Studies, 2012-present Association of American Geographers, 2012-present

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