Presentation 01 ABOUT US
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PRESENTATION 01 ABOUT US A WORD BY COMPANY PRESIDENT WE ARE THE LEADING As a company, we are driven by curiosity, more possibilities from which every tireless search for better and more individual can choose. MEDIA COMPANY WITH A parctical solutions, because we know we MULTIMEDIA PORTFOLIO IN can always do better. We will always strive By demographic positioning of our to inspire, to be responsible for the welfare editions, we have covered the interests THE WESTERN BALKANS of society and to channel our influence as of the widest population, aged 16 to 60 an incentive to others to do the same. years, of all levels of education and from different backgrounds. We are the only As a dynamic company, we will often company that allows full exploitation of present inovations that change the the media mix through cost optimization way things are done in Adria Media within the portfolio of its own products. Group, share our ideas and be open to suggestions from our partners. We are Thank you for being part of the future the stage for constant communication we are creating together. between the society and the individual. We are the place to get information, a Aleksandar Rodić platform for dialogue of social groups, Company President shaping and creating the preferences of different segments of the consumer society, and all this with a goal of creating 01 ABOUT US THE COMPANY IN NUMBERS INTERNATIONAL ORGANIZATION OUR COMPANY IS THE REGIONAL 31.000 We are member of international SALES POINTS and Serbian organizations: LEADER IN MEDIA INDUSTRY Wan Ifra (World Association of Newspapers and News Publishers) 1.400 SLOVENIA 720 7.000 CROATIA EMPLOYEES Asocijacija Medija Srbije 57 (Serbia Media Association) PRINT 4.800 BOSNIA AND HERZEGOVINA EDITIONS Savet za štampu Srbije 15.000 SERBIA (PRESS COUNCIL Serbia) 25.000.000 26 UNIQUE VISITORS PER MONTH DIGITAL 1.400 MONTENEGRO Interactive Advertising Bureau 506.000.000 EDITIONS PAGEVIEWS PER MONTH European Investigative Collaboration 27 1.400 MACEDONIA 2.400.000 YOUTUBE FACEBOOK FANS OF THE OFFICIAL PAGES CHANNELS 01 SERBIA THE COMPANY IN NUMBERS DECEMBAR 2015. DECEMBAR Upoznajte poznate 9 208X - 452 1 SN IS PREMIUM 771452 20800 9 ACO PEJOVIĆ IZDANJE ELLE STYLE AWARDS NA PREKO LJUBINKA Broj 500 | XI | 17. april 2015. | Cena: 100 din. | SRPSKO IZDANJE KLARIĆ 250 STRANA MARIJANA MIĆIĆ SAŠA KOVAČEVIĆ ELLE.RS SRBIJA 290 DIN CRNA GORA 3,5 EUR BOSNA I HERCEGOVINA 8 KM DECEMBAR 2015. GODINA XI CECA RAŽNATOVIĆ ekskluzivno ADRIA MEDIA GROUP, ALEKSANDAR + ZA ELLE RADOJIČIĆ 150 NATAŠA IDEJA MILENA BEKVALAC ZA NEZABORAVAN DRAVIĆ PARTY RUSHKA STAJLING BERGMAN MASSIMILIANO GIORNETTI ELLE • NAJPRODAVANIJI MODNI MAGAZIN NA SVETU • SRPSKO IZDANJE SVETU • SRPSKO NA MODNI MAGAZIN ELLE • NAJPRODAVANIJI FEMME MARKO FATALE MITANOVSKI THE LEADING PUBLISHING MASTER CLASS ANJA (našminkajte se poput zavodnice) SUŠA NEMANJA RADULOVIĆ JUGOSLAV ĆOSIĆ GLAMOUR MARINA OGNJEN KRTINIĆ AMIDŽIĆ HOUSE IN SERBIA MILICA SVE TAJNE DABOVIĆ ISSUE BOGDAN OBUCITE SE KAO MODNA IKONA, ZABAVLJAJTE SE KAO OBRADOVIĆ POP ZVEZDA I SIJAJTE DUGO U NOĆ SA VELIČANSTVENIH NAJBOLJIM AKSESOARIMA KOJE MOŽETE ZAMISLITI ISSN 1 452 - 0095 128 9 7 7 1 4 5 2 0 9 0 0 2 4 TOTAL READERS: Broj 10 | januar/mart 2016. Adria Media Group is completely dedicated hedonizam& poznati to creating a clear and sustainable future with 18 Rum TRSKA KOJA SE PIJE Kit Ričards NAJVEĆA RUŠEVINA ROKENROLA 1.338.076 Šta znate o hlebu? the aim of meeting all the needs of millions of MIT KOJI SE JEDE THOUSAND Ana Stanić ORIJENTU S LJUBAVLJU readers of our print editions, visitors of our web DAILY WEEKLY MONTHLY SALES POINTS PUBLICATIONS PUBLICATIONS PUBLICATIONS Strast in Serbia, Montenegro ZA LENU BOGDANOVIĆ HEDONIZAM NIJE TREND. ZA NJU SU portals, users of our mobile apps and viewers UŽIVANJE U HRANI, PIĆU I LJUBAVI PRAVI SMISAO ŽIVOTA. and Macedonia ...najomiljenije poslastice...najbolji proseko...najstarije kafane...najpoznatiji koktel... of our video content. The basis of the success of Adria Media Group is defined through 449.276 147.689 741.111 the realization of our business strategy. magazin za srećniji život t 100% reciklirani papir JUL JUL The efficiency of our business performance, 84 2015. Br. JUL 2015. • VII godina • 220 DIN, CG 2,5 €, BiH 5,5 KM www.lovesensa.rs EROTSKA EROTSKA JOGA ASANE ZA BUđENJE IN TELI seksualne energije constant raising of the quality of our products, GE NCIJA SAZNAJTE štA ZAISTA POKReće VAšU INTIMNU STRAST IQ Prirodna k o z m e t i k a ErotskiPOHVALA SPOROSTI za leto (str. 24) permanent technological upgrading and Usporite, da biste stigli brže. Sladoled - MAGAZIN ZA SREĆNI MAGAZIN U mirnom umu jasno se zdravi recepti za tople dane vidi rešenje (str. 106) MASaža ZA BEBE J Nežna komunikacija providing new opportunities to our clients are I ŽIVOT dodirom VREME SAMO ZA VAS! Menopauza može biti in the daily focus of our company. najsrećniji period života ISSN 1820-6972 08 AROMATERAPIJA 771820 6970 9 HUMUS - oMILJENI NAMAZ • PILATES KODza KUćE čulnost • NEGA NA SUNCU PORTFOLIO 01 SERBIA - DIGITAL IN NUMBERS 14 27 WEBSITES YOUTUBE CHANNELS 1 CORPORATE WEBSITE 1 VIDEO PLATFORM VIBER PUBLIC 78% YOUTUBE CHATS OF OUR UNIQUE VISITORS SHOWS 5 ARE FROM BALKANS 6 SOURCE // Google Analytics (average monthly for 2016); PORTFOLIO 01 S ERBIA - DIGItaL IN NUMBERS UNIQUE VISITORS PER MONTH: 23.300.000 VISITS PER MONTH: VIBER PUBLIC CHAT: 107.500.000 260.000 followers pagE VIEWS PER MONTH: FACEBOOK FANS: 497.000.000 78% 2.200.000 OF OUR UNIQUE VISITORS ARE FROM BALKANS SOURCE // Google Analytics (average monthly for 2016); 01 CROATIA THE COMPANY IN NUMBERS ADRIA MEDIA ZAGREB, THE LEADING PUBLISHING HOUSE IN CROATIA TOTAL READERS: Adria Media Zagreb is, for years now, positioned as the market leader in the 770.000 13 glossy magazine segment in Croatia. THOUSAND Following the long term strategy, TOTAL VISITORS: SALES POINTS over the past years, the company has in Croatia, Slovenia Bosnia and become a so-called factory of content, Herzegovina offered on different platforms - from 2.000.000 top quality international and national magazines to digital media, B2B pro- jects, with the goal of offering top quality content to the end user. 01 MACEDONIA NEW COMPANY IN REGION ADRIA MEDIA BALKAN, THE PUBLISHING HOUSE IN MACEDONIA Adria Media Balkan is new publishing house in Macedonia , founded about a month ago, when Adria Media Group made an aquisition of the largest circu- lation daily newspaper in Macedonia, Sloboden Pecat. Sloboden Pecat is the leader in the market, actively influencing the public DAILY READERSHIP: opinion with its content for more then three years now. These are first steps into regional expansion of Adria Media Balkan. 50.000 Our future plans involve development and creations of new print and digital publications. 01 MACEDONIA SLOBODENPECAT.MK Adria Media Group launched new design of slobodenpecat. mk digital edition of best selling daily newspaper in Macedonia, Sloboden Pečat. With this redesign, portal is amongst most modern websites in the region. New design of youngest ‘member’ of Adria Media Group offers cleaner, faster and more attractive communication with its visitors. This design is also can handle any modern production requirements. Build up according to the latest technology standards, with the responsive web design, with user friendly design slobodenpecat. mk provides faster interaction with visitors, including the essential connection with all leading social networks. 02 NEWS GROUP KURIR ENTERPRISE Kurir is the most influential known media. brand in the Serbian market, Kurir is known for objective which is over 13 years of its reporting, provocative existence constantly evolving headlines and proven in response to the challenges of exclusives, but before all by the the new era. In October 2016, belief that the audience and its the brand KURIR carried out needs are the most important. the most advanced vertical For this reason, in addition and horizontal integration. The to useful and interesting result was the production of information, Kurir regularly content improved to perfection, provides to its readers i.e. significantly contributed by a visitors some benefits that can new approach of connecting make their life easier. Special video production, print and attention is paid to the clients web editorial boards, mobile and its specifics. platforms and social networks. Kurir participates actively in the The main strength of Kurir is promotion of important social its people who are dedicated issues, and the best example professionals, trained and is the current campaign Stop developed in conjunction Violence, which was launched with the brand, thanks to in order to draw public which Kurir stands shoulder to attention to one of the most shoulder with the world’s well- pressing problems in society. 02 NEWS GROUP ABOUT THE BRAND Daily newspaper Kurir represents an objective source of information that in an entertaining and provocative way writes about important issues of the society. For over 13 years Kurir is the leader in Serbian market. PUBLISHED: daily psos (year 2016) psos (year I avEragE PrintAdex CIRCULATION: DAILY READERSHIP: // 155.000 SOURCE 449.276 02 NEWS GROUP CSR READERS PROFILE INSPIRATION HUT - 0.25CM DOTGRID AGE STRUCTURE: THE READERS SEAKING TRUTH, 20-39 .................................... 31,4% ONES THAT WISH TO BE THE 40-65 ....................................47,8% FIRST TO KNOW ALL OF THE MOST IMPORTANT LOCAL AND GLOBAL NEWS! PERCENT OF THE 50 READERS ARE MEN Kurir initiated the campaign Stop the EDUCATION: Violence in order to use its influence and power as a media to draw public attention Elementary and lower .......17,3% to one of the most pressing problems in High school .......................65,1% society. Higher ..................................17,6% Kurir actively and systematically works on raising awareness and supporting victims to report violence. REGION: The partners are the Ministry of Internal Vojvodina ............................22,6% Affairs of Serbia and NG organization Safe Belgrade................................