PRESS RELEASE Levallois, 4th Febuary 2019 Monthly Médiamat Day of viewing January 2019 – from 31st December 2018 to 3rd febuary 2019 Television Viewing Time per Individual In hours and minutes - Average day Monday-Sunday - 3am to 3am
Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19
Total TV Daily INDIVIDUALS 4 YEARS + ------4:03 Viewing Time
INDIVIDUALS 4 YEARS + 3:59 4:00 3:52 3:37 3:31 3:26 3:18 3:03 3:18 3:31 3:51 3:52 3:53
INDIVIDUALS 15 YEARS + 4:20 4:21 4:12 3:56 3:50 3:45 3:35 3:19 3:38 3:51 4:13 4:14 4:15
INDIVIDUALS 15-49 YEARS 3:00 3:01 2:53 2:43 2:38 2:39 2:27 2:16 2:31 2:38 2:52 2:49 2:43 Daily Viewing Time on TV set INDIVIDUALS 15-34 YEARS 2:10 2:10 2:04 1:56 1:55 1:59 1:48 1:39 1:44 1:50 2:03 2:01 1:51 Home and guests Live - time shifted - CHILDREN 4-14 YEARS 1:51 1:54 1:48 1:42 1:37 1:30 1:36 1:29 1:23 1:32 1:42 1:41 1:40 catch-up THE WOMAN IN CHARGE OF 3:46 3:50 3:36 3:23 3:16 3:10 2:56 2:43 3:12 3:23 3:40 3:29 3:28 HOUSEHOLD PURCHASES - 50 YEARS
INDIVIDUALS 50 YEARS + 5:44 5:46 5:35 5:12 5:04 4:55 4:44 4:24 4:46 5:06 5:36 5:42 5:50
SPG + INDIVIDUALS 3:13 3:11 3:02 2:50 2:47 2:43 2:30 2:17 2:39 2:47 3:00 2:58 3:02
Day of viewing ratings : ratings of the programmes viewed live, time shifted or as catch-up on a given day, irrespective of the initial date of the live broadcast.
Total TV Daily Viewing Time includes TV consumption : - on TV set and on internet screens (computer, tablet, smartphone) - live, time shifted and catch-up, - At home, relatives and friends, on holidays and in second homes, in public places, … Estimates based on Médiamat, Global TV, 4 screen TV measurement. The total audience measurement will become the TV audience measurement reference in 2020. In anticipation of this new measurement, Médiamétrie publishes a total viewing time estimate in this press release. The Total TV Daily Viewing Time for individuals 4 years and over was 3 hours and 46 minutes in 2018 (Médiamat year).
Source : Médiamétrie – Médiamat – Copyright Médiamétrie – Tous droits réservés 1 PRESS RELEASE Monthly Mediamat 2019 Day of viewing January 2019 – from 31st December 2018 to 3rd Febuary 2019
Audience share (%) and national coverage of aggregates and channels Average day Monday-Sunday - 3am to 3am - aged 4 years +
Monthly National audience share (%) coverage
Jan-18 Dec-18 Jan-19 Jan-19
TOTAL TV 100.0 100.0 100.0 -
NATIONAL CHANNELS(1) 89.3 90.6 89.9 -
OTHER TV: SPECIAL-INTEREST. LOCAL 10.7 9.4 10.1 - AND FOREIGN CHANNELS
AGGREGATES TF1 19.8 19.8 19.2 51,601,000
FRANCE 2 12.9 13.1 13.6 48,891,000
FRANCE 3 9.2 8.9 9.2 47,105,000
CANAL + (2) 1.4 1.2 1.2 25,787,000
FRANCE 5 3.6 3.8 3.8 41,071,000
M6 9.7 8.6 8.9 48,822,000
ARTE 2.5 2.6 2.6 38,311,000
C8 3.0 2.9 2.9 40,138,000
W9 2.6 2.5 2.5 39,897,000
TMC 2.9 3.0 2.8 39,826,000
TFX 2.0 1.9 1.9 37,509,000
NRJ12 1.4 1.4 1.6 32,057,000
FRANCE 4 1.7 1.5 1.7 37,510,000
BFM TV 2.2 3.7 2.6 35,690,000
CNEWS 0.5 1.2 0.9 29,164,000
CHANNELS CSTAR 1.0 1.1 1.1 32,044,000
GULLI 1.8 1.5 1.6 28,704,000
TF1 SERIES FILMS 1.8 1.5 1.7 30,192,000
L’EQUIPE 1.3 1.2 1.2 25,676,000
6TER 1.7 1.5 1.7 31,316,000
RMC STORY 1.4 1.3 1.3 25,467,000
RMC DECOUVERTE 2.4 2.3 2.4 28,694,000
CHERIE 25 1.0 1.0 1.1 25,303,000
LCI 0.6 1.5 1.2 21,994,000
FRANCEINFO: 0.3 0.7 0.5 20,032,000
The results of the following channels include the audience of their Catch-Up services : TF1, France 2, France 3, Canal +, France 5, M6, ARTE, C8, W9, TMC, TFX, NRJ12, France 4, CSTAR, Gulli, TF1 SERIES FILMS, L’Equipe, 6ter, RMC Story, RMC Découverte and Chérie 25. (1) National channels: mainstream channels, free DTT channels, the initialisation threshold of which exceeds 95% of the French population, and free HD DTT channels. (2) These results comprise only the audience of the Canal + channel; the audience for the channels Canal + Cinéma, Canal + Sport, Canal + Décalé, Canal + Family et Canal + Séries is incorporated into the “Other TV” aggregate.
Médiamétrie - Médiamat - Copyright Médiamétrie – All rights reserved PRESS RELEASE Monthly Mediamat 2018 January 2019 – from 31st December 2018 to 3rd Febuary 2019 Television Audience Measurement
1- Features of Médiamat Médiamat is the television audience reference measurement in France. On 28th January 2019, the Médiamat panel comprised 11,638 individuals aged 4 years + living in 4,976 households equipped with a push-button people meter. This panel is representative of individuals residing in mainland France having a TV set in their main residence. A channel audience results include those receiving TV via analogue and digital terrestrial TV (DTT) service, by digital cable service, and by satellite and broadband service. 2- Calculation features and audience indicators Listening Time per Listener (LTL) in minutes: average time spent viewing programs broadcast by TV channels by all the individuals making up the population studied. Audience share in percentage: share that represents the viewing time for a channel over the total viewing time for television media. For Canal +, the results have been calculated across the entire broadcast period, whether the broadcast was scrambled or unscrambled. Monthly coverage: number of individuals having had at least one contact of 10 consecutive seconds with the channel over the month. Day of viewing ratings : ratings of the programmes viewed live, time shifted or as catch-up on a given day, irrespective of the initial date of the live broadcast. 3- Equipment, subscription and reception Total with TVs 58,364,000 individuals
Broadband TV reception 29,326,000 individuals
Cable reception
14,250,000 individuals 36,255,000 individuals
Total with TVs : All individuals 4 years + having at least one TV set at home, regardless of how they receive their TV: via digital terrestrial TV (DTT), analogue and digital cable, satellite, ADSL TV. Source: Médiamétrie - Médiamat 2018 Satellite reception : All individuals 4 years + living in a home with at least one TV set connected to a satellite TV service, with or without a subscription. Source: Médiamétrie – Médiamat / Home Devices – september-october 2018 Broadband TV / Cable reception : All individuals 4 years + living in a home with at least one TV set connected to a broadband TV service or set hooked up to a cable TV service, with or without a subscription. Source: Médiamétrie - Médiamat / Home Devices – september-october 2018
About Médiamétrie
The French industry leader in media research, Médiamétrie observes, measures and analyses audience behaviour and market trends. Created in 1985, Médiamétrie is expanding its activities in television, radio, the internet, film, telecom and the cross-media sector in France and abroad. Médiamétrie generated a turnover of €93 million in 2017.
www.mediametrie.fr Twitter: Mediametrie Facebook: Mediametrie
Press Contacts: Benoit David Isabelle Lellouche-Filliau Tel : +33 (0) 1 71 09 93 18 Tel : +33 (0)1 47 58 97 26 [email protected] [email protected]
Source : Médiamétrie – Médiamat – Copyright Médiamétrie – Tous droits réservés