The ICEF Mexico – Colombia Agent Roadshow Access Quality, Pre-Screened Student Recruitment Agents from Mexico and Colombia

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The ICEF Mexico – Colombia Agent Roadshow Access quality, pre-screened student recruitment agents from Mexico and Colombia

Hilton Mexico City Reforma • February 28, 2017 Hilton Bogotá • March 03, 2017

Roadshow

Supported by

www.icef.com/mc Mexico City

Why Join the ICEF Roadshow? The Venues The ICEF Mexico - Colombia Roadshow will take place at two venues, the • Gain access to two important Latin American markets Hilton Reforma Hotel, Mexico City and the Hilton Hotel Bogotá. The fi ve-star Hilton Reforma Hotel is conveniently located near the • Meet high quality, productive Mexican and Colombian agents fi nancial and business districts and the Paseo de la Reforma. A 20-minute • Establish and cultivate crucial personal relationships drive from Mexico City International Airport, the hotel is recognised as the best business-travel hotel in the city, boasting world-class conference • Maintain existing relationships and develop new agent networks facilities. The hotel also features a 25-meter rooftop pool, fi tness centre, three restaurants and a lobby bar. Providing all-round quality, the Hilton Mexico City Reforma Hotel is an exceptional location for the Mexican stage Access Two Key Markets of this event. The Hilton Bogotá hotel is situated in the city’s fi nancial district and near The ICEF Mexico – Colombia Agent Roadshow provides international Bogotá’s entertainment and restaurant districts. Just 25 minutes from educators and service providers with the opportunity to meet quality El Dorado International Airport, the hotel offers exceptional conference student recruitment agents. facilities. The Hilton Bogotá also has a state of the art fi tness centre, a heated outdoor pool and a number of restaurants and bars. The This event is split between Mexico City (February 28, 2017) and Bogotá combination of these outstanding amenities makes the hotel the ideal (March 03, 2017) and will offer participants a one-day workshop in each roadshow venue in Colombia. location. Participants enjoy preferential rates at both hotels. The Mexico – Colombia Agent Roadshow gives you a focussed opportunity to promote your institution / organisation to agents from across these two countries. All agents at the roadshow are carefully screened, are actively sending students abroad, and have expressed an 2016 Statistics interest in a wide range of programmes and destinations.

In Latin America, personal contact is crucial in creating successful, • 313 participants representing 215 organisations from 17 countries long-term business relationships. The roadshow provides an excellent opportunity for educators and service providers to consolidate existing • 78 educators representing 58 education institutions from 15 countries partnerships, as well as personally establish new links within these • 105 agents representing 70 agencies in Mexico markets. Networking opportunities at lunch times, coffee breaks and evening functions also allow participants to develop the social aspects of • 116 agents representing 77 agencies in Colombia their working relationships. • 8 service providers representing 7 organisations from 5 countries The ICEF Mexico – Colombia Agent Roadshow is the most efﬁ cient and cost-effective way to meet face-to-face with a large number of quality • 1 757 pre-scheduled meetings over 2 days agents; it is a must for educators who want to develop partnerships in these key markets. Educator Demographics Places at the ICEF Mexico – Colombia Roadshow are strictly limited and are sold in combination - it is not possible to book only Mexico City or only Bogotá. Asia 2% EU 44% Why ICEF Roadshows? Australasia 5%

• Meet quality agents at two convenient venues - save time Europe and money

• Two days of business meetings and social networking opportunities North America non-EU 7% • Promote your brand through numerous Marketing and Sponsorship 42% opportunities Workshop Programme Participant Feedback

The event enables educators to hold 30 (15 per location) pre- This was another well delivered ICEF Event! Mexico and Colombia are new markets scheduled with active, quality one-to-one business meetings for us and we are optimistic that we have identiﬁ ed some strong prospective partners. student recruitment agents from Mexico and Colombia. These Kathie Kwilinski, South Seattle College, USA appointments are 30 minutes in duration and serve the dual objectives of meeting with new contacts and/or maintaining The Mexico – Colombia Roadshow is the perfect forum for reaching out to new existing relationships. The roadshow programme also includes agencies and consolidating existing partnerships. This was a brilliant two days! meals, refreshment breaks and two dinner functions, which Eleri Maitland, French in Normandy, France offer valuable social networking opportunities.

It was a pleasure to participate in this event. The quality of the agents seemed to be Tuesday, February 28, 2017 (Mexico City) very high. I appreciated ICEF’s attention to detail and the swiftness with which things 08.30 – 09.30 Meeting hall opens; were done. I also loved the Mexico excursion. Registration & Welcome Refreshments Remco Weeda, CERAN, Belgium 09.30 – 11.00 Business meetings (3 x 30 minutes) Having not been to either country before with my company I found the 11.00 – 11.30 Coffee break Mexico - Colombia Roadshow to be an excellent way to be introduced to the market 11.30 – 13.00 Business meetings (3 x 30 minutes) and qualiﬁ ed agents there. The number and quality of agents was excellent. I would 13.00 – 14.00 Lunch highly recommend the event as a great and cost effective way to capture the attention 14.00 – 16.00 Business meetings (4 x 30 minutes) of a large number of very high quality agents in a short period of time. 16.00 – 16.30 Coffee break Tanya Ferguson, Australian International Student Tours, Australia 16.30 – 19.00 Business meetings (5 x 30 minutes) The roadshow was a fantastic opportunity to kick-start our re-entry into the Latin 19.30 – 21.30 Dinner Reception American market. The organisation of the events both professionally and socially meant it was perfect to network with colleagues from all over the world. Wednesday, March 01, 2017 (Mexico City) Jenny Taylor, Kristin School, New Zealand Optional day excursion* 2016 Attendee Ratings Thursday, March 02, 2017 (Mexico City - Bogotá) Travel to Bogotá* 19.00 Group dinner* Event 94% 6% Organisation 100% excellent good Friday, March 03, 2017 (Bogotá) 08.30 – 09.30 Meeting hall opens; Overall Event 82% 18% Rating excellent good Registration & Welcome Refreshments 100% 09.30 – 11.00 Business meetings (3 x 30 minutes) Reinforcement 11.00 – 11.30 Coffee break of Existing 79% 21% Contacts excellent good 11.30 – 13.00 Business meetings (3 x 30 minutes) 100% 13.00 – 14.00 Lunch 14.00 – 16.00 Business meetings (4 x 30 minutes) Quantity of 69% 27% New Contacts excellent good 16.00 – 16.30 Coffee break 96% 16.30 – 19.00 Business meetings (5 x 30 minutes) 19.30 – 21.30 Dinner Reception Quality of 66% 28% Contacts excellent good *Additional cost 94%

Find more 2016 testimonials and photos on www.icef.com/mc Bogotá

Booking Meetings Organisers

The ICEF appointment system offers participants direct and total control ICEF connects educators, education agents, work and travel over the types of partners - by main activity and country of origin - they meet professionals, and industry service providers to key markets and during the workshop. Up to 30 meetings can be scheduled with agents (15 in networks worldwide, supporting the growth and development of Mexico City and 15 in Bogotá), as well as educators and service providers. international education and global student mobility. Through ICEF’s various services, education institutions are able to achieve results and 1. Prior to the workshop, details of all invited agents, educators and service efﬁ ciencies in growing international student enrolments. providers are supplied via the industry leading eSchedule PRO online appointment scheduling system. They choose ICEF for its longstanding reputation of quality and commitment to accepting only the highest calibre of education agent 2. During the workshop, additional meetings and schedule adjustments and to providing excellent events and marketing resources. can be made through personal contact. ICEF Workshop Locations Participation Includes

Prior to the workshop: Moscow Vancouver Berlin 1. Comprehensive details of invited agents, educators and service providers Almaty Beijing Tokyo 2. Access to the eSchedule PRO online appointment scheduling system Miami Seville Istanbul Seoul Hilton Mexico City Reforma • February 28, 2017 Dubai Preferential hotel rates Mexico City 3. Ho Chi Minh City Hilton Bogotá • March 03, 2017 Bogotá At the workshop: Cairns 4. A copy of the Agent Catalogue São Paulo 5. An entry in - and a copy of - the Educator & Service Provider Catalogue 6. Meals, refreshments breaks and two dinner functions Contact

ICEF MAIN OFFICE ICEF MIDDLE EAST Am Hofgarten 9, PO Box 40201, 1st Floor, 53113 Bonn, Salibi Tower, Mekalles, Baabda Germany Lebanon Tel +49 228 201 19 0 Tel +961 1 490 205 Fax +49 228 201 19 44 Fax +961 1 490 205 [email protected] [email protected] ICEF ASIA PACIFIC ICEF RUSSIA P.O. Box 194, 25 Witches 3rd liniya V.O. 20, off. 212, Chase, 199004 St. Petersburg, North Tamborine, QLD, 4272, Russia Australia Tel +7 812 385 7512 Tel +61 7 5545 2912 Fax +7 812 385 7512 Fax +61 7 5545 4147 [email protected] icefasiapacifi [email protected] ICEF BRAZIL ICEF UK Al. Casa Branca, 799 / 93C, 11 Woodland Road, Register Online: 01408-001 São Paulo, SP, Weston-super-Mare, BS23 4HF, Brazil UK www.icef.com/mc Tel +55 11 3064 5714 Tel +49 228 201 19 0 [email protected] Fax +49 228 201 19 44 [email protected] ICEF CANADA ICEF USA 508-384 East 1st Avenue 3810 Canfi eld Road, Marketing & Sponsorship Opportunities Vancouver, BC, V5T 0G5 Pasadena, CA, 91107, Canada USA Tel +1 604 838 4042 Tel +1 888 371 5556 Give your organisation a higher profi le during the event! [email protected] Fax +1 626 602 3950 [email protected]

Email [email protected] for information on marketing & sponsorship ICEF CHINA ICEF VIETNAM opportunities available (eg. exhibition space, literature display racks, B-307, Guojigang, No. 2 Wu, Lant Building, Suite 102, Dongsanhuan-beilu, 56 58 60 Hai Ba Trung Street, conference bag inserts and catalogue advertisements). Items are limited so Chaoyang, Beijing, 100027, Ben Nghe Ward, District 1 early reservations are essential. China Ho Chi Minh City Tel +86 10 8447 0246 Vietnam Fax +86 10 8447 0245 Tel: +84 8 38 22 3003 [email protected] Fax: +84 8 38 27 4245 [email protected]