Beazley Marketing, Advertising and Communications

Protection tailored for the marketing, advertising and communications industry. Providing seamless cover from professional indemnity and data breach; to property, directors & officers and a range of further liabilities. Beazley A relentless tide of opportunity (and risk) Seamless cover The origins of the marketing, advertising and We have designed a range of covers to precisely meet the Marketing, Advertising communications industry can be traced back to ancient needs of the marketing, advertising and communications times. Over the centuries this diverse sector has risen sector. This market leading solution offers a seamless set and Communications to many opportunities and challenges. From the growth of policies with professional indemnity at its heart along in literacy and invention of the printing press; to the with our pioneering Beazley Breach Response product introduction of moving pictures and telephones, the providing protection in the event of a data breach. environment has been one of constant evolution. The available package also extends to employee liability, professional liability, property and D&O. However recent years has seen a dramatic acceleration of these changes driven, for example, by advances in There is no need to worry about gaps between different digital technologies and globalisation. Although this elements of cover as we have tailored these products brings opportunities it has also been accompanied by to fit perfectly. new threats and a realisation that those operating in the sector cannot afford to think in terms of individual risks Our specialist team has extensive experience in the and discrete events. In an increasingly complex and marketing, advertising and communications sector and, interdependent world, a holistic approach is required to as you would expect from Beazley, they have created reducing risk and dealing effectively with what happens beautifully designed policy wordings with clear and when things go wrong. concise language which is consistent across all the policies. And should the worst happen, clients can have peace of mind in the knowledge that they can call on our bespoke response and claims services. Beazley Professional indemnity and cyber at the heart of the cover Professional indemnity has long been a key requirement Marketing, Advertising of the sector but times change and our cover also incorporates full cyber liability as standard. Key components and Communications of the cover include: • Broad civil liability cover: – Negligence – Unintentional breach of contract – Defamation. Including trade slander – Breach of confidentiality, right of privacy or publicity – Unintentional intellectual property infringement (e.g. copyright or trademark) – Misappropriation of name or likeness – Infliction of emotional distress – Breach of licence – Misappropriation of ideas under implied contract. – Dishonesty of employees. Including for contractors that work exclusively for you – Mitigation costs • Beazley Breach Response comprehensive cyber cover • Any one claim with no cap on reasonable defence costs • Up to £10,000,000 limit available • Worldwide jurisdiction • International capability in accordance with Lloyd’s licences. Beazley Industry specific extensions Target market A range of industry specific extensions are A broad range of organisations in this sector can benefit Marketing, Advertising available including: from Beazley’s specialist cover, including: and Communications • Replacement costs for purchasing promotional • Marketing agencies including direct mail/marketing material from an alternative supplier and sales promotors • Reimbursement cost for unused media space • PR and communications agencies • Reasonable costs for an emergency correction • Advertising industry. Including full service agencies of a mistake on marketing content. producing TV and film commercials • Digital content providers Package cover • Web based agencies. Including e-marketing and The following package covers can be seamlessly email advertising combined with the professional indemnity and cyber insurance: • Market research agencies. • Property buildings and contents. Plus property away from buildings; money; theft; and business interruption including loss of income and increased cost of working. Contents include computer equipment • Public and products liability • Employers liability • Directors and officers liability.

www.beazley.com Beazley Beazley Breach Response Marketing, Advertising myBeazley – Specialist insurance at the touch of a button Beazley has helped clients handle more than and Communications 6,000 data breaches since the launch of Our insurance for the marketing, advertising and Beazley Breach Response in 2009 and is the communications industry is available on the myBeazley platform which provides brokers with the ability to quote, only insurer with a dedicated in-house team buy and service a range of specialist products for their focusing exclusively on helping clients handle clients at the touch of a button. data breaches. The Beazley Breach Response Services team coordinates the expert forensic, By combining Beazley’s market leading expertise for the legal, notification and credit monitoring services marketing, advertising and communications sector with that clients need to satisfy all legal requirements the simplicity of a system designed using the principles of and maintain customer confidence. a consumer website, we have created an award winning trading platform that is intuitive and easy to use. In addition to coordinating a data breach response, BBR Services maintains and develops Beazley’s Benefits to you and your clients include: suite of risk management services, designed • Quick price indications with minimal question set. to minimize the risk of a data breach occurring. • Immediate policy documentation upon binding; this can be white labelled with your company logo. • Designed to offer standard midterm adjustments and automatic renewals. Beazley Contact us If you would like to discuss Beazley’s insurance for the marketing, advertising and communications industry, Marketing, Advertising or wish to arrange a demonstration of myBeazley, please contact one of the team.

and Communications Angela Weaver Ana Bursack BZSL053_UK_02/20 Media and entertainment underwriter Media and entertainment underwriter Beazley Group T +44 (0)20 7667 0525 T +44 (0)20 7674 7795 Plantation Place South [email protected] [email protected] 60 Great Tower Street London EC3R 5AD Claire Templeton Melina Jamain United Kingdom Media and entertainment underwriter Media and entertainment underwriter T +44 (0)20 7667 0623 T +44 (0)20 7667 0520 T +44(0)121 393 3054 F +44 (0)20 7674 7100 [email protected] [email protected]

The descriptions contained in this communication are for broker preliminary informational purposes only. Coverages can be underwritten by Beazley syndicates at Lloyd’s or Beazley Insurance dac and will vary depending on individual country law requirements and may be unavailable in some countries. The exact coverage afforded by the products described in this communication are subject to and governed by the terms and conditions of each policy issued. For more information, visit www.beazley.com