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THE ELEMENTS OF CULTURE VALUES ON MALAY WRAPPING:

MHD NOR OSMAN NIEOP!QFSBLVJUNFEVNZ DR. NORHASANDI MAT OPSIBT!QFSBLVJUNFEVNZ Dr. Mohd Khairul Azahari Abdul Rani NPIEL!QFSBLVJUNFEVNZ

6OJWFSTJUJ5FLOPMPHJ.BSB $BXBOHBO1FSBL  ,BNQVT4FSJ*TLBOEBS

ABSTRACT

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120 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB Hypothesis Japanese Traditional Food Packaging/Wrapping

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124 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB The History of Ketupat *O*OEPOFTJB LFUVQBUJTTPNFUJNFTCPJMFEXJUIDPDPOVU NJML GPS BEEFE øBWPS *O UIF 1IJMJQQJOFT  UIF .PSPT JO ,FUVQBUJTBUSBEJUJPOBMGPPENBEFGSPNSJDFBOEXSBQQFE ,BQBNQBOHBO DBMMFE LFUVQBU BTA1BUVQBU A1VTPJO UIF JO DPDPOVU MFBWFT  LOPXO BT +BOVS ,FUVQBU JT WFSZ $FCVBOPBSFBBOEA5BNVJOUIF5BVTVH-FBWFT ZPVOH QPQVMBSPOUIFFWFPG)BSJ3BZB"JEJM'JUSJPS)BSJ3BZB DPDPOVUMFBG BSFOBNFE"SFDBDFBF "JEJM"EIB5IFUSBEJUJPOPGNBLJOHUIFLFUVQBUTUBSUFE XIFO *TMBN öSTU DBNF UP +BWB 3FUSJFWFE GSPN XXX *O.BMBZTJB LFUVQBUJTVTVBMMZEJWJEFEJOUPUXPDBUPHPSJFT  BDFI'PSVN$PNNVOJUZ OBNFMZ LFUVQBU OBTJ OPSNBM SJDF  BOE LFUVQBU QVMVU TUJDLZSJDF ,FUVQBUSJDFJTSFDUBOHVMBSTIBQFVTJOHSJDFBT The Origin of Ketupat JUTDPOUFOUTBSFXSBQQFEXJUIDPDPOVUMFBG XIJMFLFUVQBU QVMVU VTFTUJDLZSJDF BEJBNPOETIBQFE XSBQQFEXJUI *O IJTUPSZ  UIF 4VOBO ,BMJKBHB JT UIF öSTU UP JOUSPEVDF QBMBTMFBWFT VTVBMMZSFGFSSFEBTLFUVQBUQBMBT LFUVQBUJOUIF+BWBDPNNVOJUZ)FDJWJMJ[FUPNBLFLFUVQBU UXJDFSFGFSSFEUPBT#BLEBJFEVSJOHUIFDFMFCSBUJPOPG Type of Ketupat &JE BM'JUS JT DBMMFEi#BLEB -FCBSBOw BOEi#BLEB ,VQBU JT POF XFFL BGUFS UIF EBZ PG &JE BGUFS GBTUJOH TJY EBZT (FOFSBMMZ  LFUVQBU JT B UZQJDBM PG 4PVUIFBTU "TJBO EJTI JO 4IBXXBM  0O UIF EBZ DBMMFE #BLEB ,VQBU  JO +BWB NBEFGSPNSJDF3JDFJTJOTFSUFEJOUPUIFXPWFODPDPOVU BMNPTUFWFSZIPVTFXFBWFTUIFLFUVQBU"GUFSUIFZIBWF MFBWFTBOECPJMFEPSTUFBNFEUPDPPL,FUVQBUJTNPTU öOJTIFE DPPLJOH  LVQBU LFUVQBU  JT TFOU UP UIF IPNF QSFWBMFOU XIFO JU DPNFT UP UIF GFTUJWF TFBTPO  XIFO PGSFMBUJWFT TUBSUJOHXJUIUIFPMEFTUö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etupek Katan Kapau TJNVMUBOFPVTMZ JO UIF CBMBJ JTUBOB "MM QFOHHBXB BOE TPMEJFST XJUIUIFPSEFSMZUPHFUIFSQFSGPSNBTVOHLFN 5IJT,FUVQBU,BUBOJTTNBMMTJ[FEBOEDPPLFEXJUIDPDPOVU B XBZ UP TFFL GPS BQPMPHJFT  UP UIF LJOH BOE RVFFO NJMLJOBCBNCPPDZMJOEFS%VSJOHDPPLJOH DPDPOVUNJML JTMFGUUPDPODFOUSBUFPODFBOECMFOEFEJOUPUIFLFUVQBU 5IF IJTUPSZ PG NBLJOH LFUVQBU  BDDPSEJOH UP . :VTSJM ,FUVQBU LBUBO DBO CF FBUFO EVSJOH BGUFSOPPO UFB  CVU "OXBS "M +BGBSZ   JT TBJE UP CF EFSJWFE GSPN UIF DBOBMTPCFFBUFOXJUITQJDZEJTIFT TVDIBTDVSSZPSTUFX USBEJUJPOT PG UIF DPNNVOJUZ 8BMJ 4POHP  JU XBT BO SFOEBOH  BUUFNQUUPJODPSQPSBUF*TMBNJDFMFNFOUTJOUIFUSBEJUJPO PGNBLJOHUIFLFUVQBU5IJTJTCFDBVTFJOBODJFOUUJNFT  Ketupat Glabed

Ketupat in the Malay Archipelago ,VQBU(MBCFEJTWFSZGBNPVTJO5FHBM *OEPOFTJB,VQBU (MBCFEJTBLFUVQBUUIBUJTFBUFOXJUIUIJDLHSBWZZFMMPX ,FUVQBU IBT USBEJUJPOBMMZ CFFO NBEF BOE FBUFO JO ,FUVQBU JT DVU JOUP QJFDFT  QVU JOTJEF JU TPNF GSJFE UIF .BMBZ "SDIJQFMBHP XIFO DFMFCSBUJOH &JE BM'JUS UFNQFI  BOE TNPUIFSFE XJUI HSBWZ HMBCFE 'PS NPSF BOE &JE BM"EIB 5IF GFTUJWBM JT JODPNQMFUF XJUIPVU TQJDFTBNCBMJTBEEFE0OJUDSBDLFSOPPEMFTNBEFGSPN UIF LFUVQBU 1SBDUJDBMMZ FWFSZ IPNF QSFQBSFT UIJT DBTTBWBøPVSBOETQSJOLMFEXJUIGSJFEPOJPOT"TBTJEF EFMJDBDZ "T UIF FOUJSF HFPHSBQIZ PG UIF JTMBOET PG EJTIFE ,VQBU(MBCFEJTBMXBZTFBUFOXJUITBUBZDIJDLFO .BMBZ "SDIJQFMBHP JT QMBOUFE XJUI DPDPOVU USFFT  JU JT PSTIFMMöTI WFSZ FBTZ UP HFU UIF MFBWFT AKBOVS UIF ZPVOH MFBWFT  XIJDI BSF VTFE BT DMBEEJOH GPS XPWFO UIF LFUVQBU Ketupat Betawi (Bebanci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

IDEALOGY 2 t+VSOBM4FOJ#VEBZB | 125 Ketupat Blegong (tegal) Ketupat Cabuk Rambak (solo)

,VQBU #MFOHPOH ,VQBU (MBCFEFBUFO XJUI #MFOHPOH $BCVL 3BNCBL JT SJDF LFUVQBU TMJDFE MFNPOMJNF  BOE NFBU JTUIFSFTVMUPGJOUFSCSFFEJOHTQFDJFTPGEVDLTBOE TQSJOLMFEXJUITFTBNFTBVDFNJYFEXJUIBMJUUMFHSBUFE HFFTF  DPDPOVU 4BVDFT UBTUF WFSZ TQFDJBM JOEFFE5IJT EJTI JT TFSWFEXJUISJDFDSBDLFSTDBMMFELBSB Ketupat Bongko (tegal) Ketupat/lontongSayur ,VQBU#POHLPJTJTLFUVQBUXJUIWFHFUBCMFUFNQFIUIBU IBTCFFOBDJEJöFE 6TVBMMZ WFHFUBCMFT MPOUPOH TBZVS JT TFSWFE XJUI UIJDL HSBWZBEEJOTPNFHMBTTOPPEMFT TVVO CPJMFEFHHTBOE TQSJOLMFEXJUIGSJFEPOJPOT

'JHVSF%JòFSFOUUZQFTPGLFUVQBUXPWFOVTJOHZPVOHDPDPOVUMFBWFT

How to Wave Ketupat C'JMMDMBEEJOHLFUVQBUXJUISJDFVOUJMGVMM 5P NBLF UIF LFUVQBU  FTQFDJBMMZ XFBWJOH UFDIOJRVFT  SFRVJSFTDSFBUJWJUZBOETLJMMPGJUTPXOJOPSEFSUPQSPEVDF D8IFOCPJMFE UIFLFUVQBUNVTUCFTVCNFSHFEJO XPWFO DMBEEJOH PGAKBOVSXIJDI IBT BSUJTUJD WBMVF /PU CPJMJOHXBUFSBMUPHFUIFS*GXBUFSSFEVDFTCPJMJOH FWFSZPOFLOPXTIPXUPNBLFLFUVQBUBOEUPCFBCMFUP XBUFSJTBEEFE5IFEVSBUJPOGPSDPPLJOHLFUVQBU NBLF POFIBTUPMFBSOUPXFBWF JTCFUXFFOUPIPVST

Materials to Make E"GUFSDPPLJOH MJGUUIFLFUVQBUBOEIBOHJUVQUPESZ +BOVS DPDPOVUMFBWFT XIJDIIBTCFFO DMFBOFEBOETFMFDUUIFCSJHIUZFMMPXDPMPS The Art Elements in Ketupat $VUUJOHUPPMTUPTFQBSBUFUIFDPDPOVU The Meaning of Art MFBGGSPNUIFTUFNT "SU DBO BMTP CF JOUFSQSFUFE BT NFBOJOH PS TFOTF BCJMJUJFT UP DSFBUF B QBJOUJOH  TDVMQUVSF  DBMMJHSBQIZ General Way to Make Ketupat BOE JU XBT TP CFBVUJGVM UP MPPL BU "DDPSEJOH UP 0YGPSE %JDUJPOBSZ   "SU JT 5IF QSPEVDUJPO PG B$IPPTFHPPERVBMJUZSJDF XBTIVQDMFBO TPNFUIJOHCFBVUJGVMTLJMMPSBCJMJUZJOTVDIXPSL8PSLT 4PBLUIFSJDFGPSIPVSTXJUIDMFBOXBUFS%SBJO TVDI BT QBJOUJOHT PS TDVMQUVSFT QSPEVDFE CZ TLJMMT .JYXJUIBMJUUMFLBQVSNBLBO*GUIFSJDFJTVODMFBO *CO,IBMEVOTUBUFT iBSUJTUSVUI CFBVUZBOEHPPEOFTTJO LFUVQBUXJMMCFQFSJTIBCMF XIJDIJUJTDPOUBJOTUIFDIBSBDUFSJTUJDTPGBFTUIFUJDT FUIJDT BOE MPHJDw"SJTUPUMF CFMJFWFT UIBU BSU JT BO JNJUBUJPO PS

126 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB 5IFCBTJDFMFNFOUTPGBSUBSFUSBOTMBUFECZUIFSFTVMUT EVSJOHUIFQSPDFTTXFBWJOHBLFUVQBUBTUIFPCKFDUTPG BSU XIJDIBSFGPSN TIBQF öOJTIMJOF UFYUVSF TQBDFBOE DPMPS

The Form/Shape (bentuk)

'PSN XJUIJO UIF NFBOJOH PG UIF MBOHVBHF  JU NFBOT XBLJOHVQ TIBQF PSQIZTJDBMGPSN GPSN #VJME TIBQF  JTBLJOEPGQMBJOTIBQF BTTFFOCZUIFFZF KVTUUPNFOUJPO JU JT SPVOE  TRVBSF  PSOBNFOUBM  JSSFHVMBS BOE TP PO 1IZTJDBMGPSNJTUIFLJOEUIBUMPPLTBOEGFFMTCFDBVTFPG UIFFMFNFOUPG WBMVF PGUIFTFPCKFDUT TVDIBTBDMPTFU $IFTU JT FYJTUT JO B TQBDF BOE JT OPU KVTU B SFDUBOHVMBS CPY CVUIBTJUTWBMVFBOEGVODUJPO5ISFFEJNFOTJPOBM TIBQFCPVOEFECZTQBDFUIBUTVSSPVOETBOEGPSNTUIBU JODMVEFQZSBNJET QSJTNT DPOFT DPOF BOEDZMJOEFS

*SSFHVMBSTIBQFDVCFTBOETRVBSF FJUIFSJOUXPPSUISFF EJNFOTJPOT BòFDU TUBUJD  TUBCMF  BOE GPSNBM8IFO UIF TIBQFMPPNFEVQ JUTFFNTTPHSFBUBOETUBCMF

'JHVSF3FUSJFWFEGSPNBSKVOBöSEBVTJCMPHTQPU

,FUVQBU #BOUBM SFQMJDBUJPO QSPDFTT PG UIF XPSME  MJGF  QFPQMF  NFBOJOH UIFEJTQMBZPSOFXJEFBTPOBOFYJTUJOHEFTJHO1MBUPBMTP CFMJFWFTUIBUBSUJTBOJNJUBUJPOPGOBUVSF "SUTJNJUBUVSF OBUVSBM .FBOXIJMF 4DIPQFOIBVFSUIJOLTUIBUBSUJTBO BUUFNQUUPDSFBUFOFXGPSNTPGGVO&WFSZPOFMPWFTUIF 3PVOEPSTQIFSJDBMTIBQFPGUIFDVSWFBòFDUTEZOBNJD BSUPGNVTJD BMUIPVHINVTJDJTUIFNPTUBCTUSBDUBSU BOENPWJOH NPWFNFOU 

Elements of Art

5P NBLF LFUVQBU  FTQFDJBMMZ UIF DBTF  OFFET DSFBUJWF ,FUVQBU QPXFS UP QSPEVDF DMBEEJOH XPWFO DPDPOVU UIBU IBT #BXBOH BSUJTUJDWBMVF*OEFFE OPUFWFSZPOFJTHPPEBUNBLJOH UIFLFUVQBUBOEUPCFBCMFUPDSFBUFUIFSFJTBOFFEUP MFBSO IPX UP XFBWF7JFXFE JO UFSNT PG JUT TIBQF  UIF LFUVQBUJTTBJEUPIBWFDIBSBDUFSJTUJDTUIBUNBLFVQUIF QFSGFDUJPOPGJUTBSUBOE UIVTUIFWBMVFPGUIFLFUVQBU 5BQFSFEUSJBOHVMBSTIBQFBòFDUTBDUJWF FOFSHFUJD TIBSQ  XPSLTJOUPUIFBSUBOEDVMUVSFPGBTPDJFUZ BOEQPJOUJOHEJSFDUJPO

'SPN UIF DSFBUJWJUZ PG TPNFPOF XFBWJOH KBOVS GPS DMBEEJOH NBEF PG LFUVQBU  JU JT LOPXO OBNFT LFUVQBU ,FUVQBU JODMVEF LFUVQBU SBZB  LFUVQBU TBUF  LFUVQBU KBOUVOH  *OUBO LFUVQBU CFSMJBO EJBNPOE  LFUVQBU CBXBOH  LFUVQBU +BOUVOH EVEVL  LFUVQBU CBOUBM  LFUVQBU TJOUB  LFUVQBU KBHP  LFUVQBU MVXBS  LFUVQBU TJEP MVOHHVI  LFUVQBU LIPEPL  LFUVQBUCBUBBOEPUIFST*UJTOPUDMFBSUIFPSJHJOPGUIF OBNF PG LFUVQBU  CVU VTVBMMZ UIFTF OBNFT DPOOFDUFE 'JHVSF3FUSJFWFEGSPNTIWPPOHDPN XJUIUIFTIBQFPGUIFLFUVQBU

IDEALOGY 2 t+VSOBM4FOJ#VEBZB | 127 The Lines (garisan)

5IFTF GFX MJOFT PG EPUT BSF DPOUJHVPVT PS XIJDI IBWF B DFSUBJO EJTUBODF -JOFT QMBZ B WFSZ JNQPSUBOU SPMF JO DSFBUJOH UIF BQQFBSBODF  TIBQF  GBCSJD  NPWFNFOUT  UPOFTBOEQBUUFSO-JOFTBMTPQMBZBOJNQPSUBOUSPMFJO TIPXJOHPOFTGFFMJOHTJOBXPSL

5IFSFBSFUXPIPMFTPOUIFUFYUVSF OBNFMZ

J3FBMJTUJD5FYUVSF XIFSFUIFTVSGBDFPGBOPCKFDU XIFOTFFOBOEUPVDIFEIBWFUIFTBNF DIBSBDUFSJTUJDT

JJ7JSUVBM5FYUVSF UIFTVSGBDFPGBOPCKFDUUIBUMPPLT TJNJMBSUPUIFDIBSBDUFSJTUJDTPGUIFPCKFDU XIFOUPVDIFE

The Colors (warna)

$PMPS QMBZT BO JNQPSUBOU SPMF JO DSFBUJOH BUNPTQIFSF -JOFT IBWF FMPOHBUFE OBUVSF BOE IBWF B DFSUBJO 7BSJPVTBSUJTUTDBOTIPXPOFTGFFMJOHTXIJMFVTJOHUIF EJSFDUJPO"MUIPVHIJUIBTBOFMFNFOUPGUIJDLOFTT UIF UZQFTPGDPMPSJOIJTBSUXPSL OBUVSFPGUIFNPTUQSPNJOFOUJTUIFMFOHUIEJNFOTJPO 0G TIBQF  MJOF EJTUJOHVJTIFE CZ TUSBJHIU MJOFT  DVSWFE "DDPSEJOHUP$IBJ8VBOH4IFO  DPMPSJTUIFNPTU MJOFTBOECSPLFOMJOFT [JH[BH 3VMFSBMTPIBTBTQFDJöD JNQPSUBOU FMFNFOU JO UIF WJTVBM BSUT öFME $PMPST BSF DIBSBDUFS EFQFOEJOH PO UIF NFEJB  UFDIOJRVFT  BOE EJWJEFEJOUP QMBDFNBLJOH t5IFCBTJDDPMPSTSFE CMVFBOEZFMMPX t4FDPOEBSZDPMPSTNJYUXPTIBEFTPGCBTJDDPMPSTJOUP The Interwoven (jalinan) UIFUIJSEDPMPS t5FSUJBSZDPMPSTBNJYPGSFWFOVFUPUIFUISFFDPMPST *OUFSXPWFOJOUFOETFòFDUTGPVOEJOBOPCKFDUTTVSGBDF t.POPDISPNFDPMPSUIFDPMPSJTNJYFEXJUIXIJUFBOE *OUFSXPWFO JT EJWJEFE JOUP UXP TFDUJPOT *OUFSXPWFO CMBDLUPEBSLDPMPSEFTJSFEDPOUSPM UPVDIBOEMPPLT t/BUVSBMDPMPSCMBDLBOEXIJUF UIFSFTVMUPGUIFFòFDU PGMJHIUBOETJMIPVFUUF

The Symbolic Meaning in Ketupat

The Symbolic Meaning

%FTQJUFUIFUSBEJUJPOPGXFBWJOHDPDPOVUMFBWFT UIFSF BSFQIJMPTPQIJFTDPOUBJOFEUIFSFJO"DDPSEJOHUP.:VTSJM The Texture (tekstur) "OXBS"M+BGBSZ  BLFUVQBUPSBUSBEJUJPOBM+BWBOFTF A,VQBUBOJTOPUKVTUBUSBEJUJPOBMEBZPG&JECZTFSWJOH 5IFUFYUVSFJOBSUNFBOTLBSBLUVS OBUVSF PSUIFWBMVF LFUVQBU  CVU IBT NBOZ QSPGPVOE NFBOJOHT CFIJOE JUT PGBTVSGBDFNBUFSJBMUIBUMPPLTBOEPSUPVDIFE6TVBMMZ VTFGPSWBSJPVTPDDBTJPOTJOUIFMJGFPGTPDJFUZ SBOHJOH JOUIFGPSNPGBTNPPUIUFYUVSF SPVHI CVNQZ TMJQQFSZ GSPNNFUIPETBOENBUFSJBMTUPNBLFJU UPIPXUPFBUJU BOETPPO0GDPVSTFUIFUFYUVSFPGXPPE TUPOF DFSBNJD *UJTUIFTZNCPMJDNFBOJOHPGUIFTFWBSJPVTBTQFDUT BOEQBQFSIBWFEJòFSJOHWBMVFT

128 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB Meaning from the Name -FCVSBO  JO MJOF XJUI UIF NFBOJOH PG OHBLViMFQBUw JF DPOGFTTBOEBQPMPHJ[FUPFBDIPUIFSJO+BWBOFTFDVMUVSF  ,FUVQBU JO UIF +BWB MBOHVBHF JT DBMMFE ,VQBU  UIBU JT  UIF JNQMFNFOUBUJPO PG -FCVSBO PO TU 4IBXXBM XJUI UIF USBEJUJPO PG UIF LFUVQBUDPOTVNJOH PVUTJEF BGUFS  TQFFDIFTPGBQPMPHZGSPNBMPXFSTPDJBMTUBUVTQFSTPOUP UIFEBZPGFJE XIJDIJTVTVBMMZDBMMFE,FUVQBU3BZB PS BQFSTPOPGIJHIFSTPDJBMTUBUVT PSGSPNDIJMEUPQBSFOU  SFGFSSFEUPBTBOPVUTJEF,VQBUUSBEJUJPO,VQBUDPNFT UIBUJT HSFFUJOHiNVHJTFHFEBMFCVSJOHEJOUFONFOJLBw GSPN1BUPS-FQBU PòFOTF BOEiPVUTJEFwXIJDINFBOT *U NFBOT UIBU BMM NJTUBLFT CFGPSF UIJT DBO CF SFNPWFE PVUTJEF PSGSFFEPSSFMFBTFE XJUIUIFIPQFUIBUQFPQMF BOEFYDVTFEPOUIBUEBZ XIPFBUBLFUVQBUNFBOTUIFZBSFJOEFQFOEFOUBOEGSFF GSPNPòFOTF8JUIUIFQVCMJDFYQFDUFEUPGPSHJWFTJOTPG -BCVSBO  MBCVS XIJUFXBTI  JT NBUFSJBM UP XIJUFO UIF FWFSZPOFXJUIUIFTZNCPMJTNPGLFUVQBUDPOTVNJOH XBMMT *O UIJT DBTF  BT B TZNCPM UIBU HJWFT NFBOJOH UP UBLFDBSFPGZPVSTFMGQIZTJDBMMZBOETQJSJUVBMMZ4PBGUFS 'SPNPOFTPVSDF UIFLFUVQBUGSPNLFSPUPCPTP MBOHVBHF JNQMFNFOUJOH UIF MFCVSBO GPSHJWJOH FBDI PUIFS  BCCSFWJBUJPO PGTBJE/HBLV-FQBUUIBUNFBOTBENJUUJOH .VTMJNTBSFBEWJTFEUPLFFQBHPPEBUUJUVEFBOEBDUJPOT  NJTUBLFT 5IF USBEJUJPO PG NBLJOH BOE DPOTVNJOH UPSFøFDUHPPENBOOFSTUPP LFUVQBUJTFYQFDUFEUPNBLFVTBENJUPVSNJTUBLFTTP UIBUIFMQTVTUPGPSHJWFUIFNJTUBLFTPGPUIFSTBTXFMM 5IVT UIF NFBOJOH DPOUBJOFE JO UIF LFUVQBU TFSWFE 5IJTNFBOT UIFSFXJMMCFBOPUIFSTJOEJTTPMWFE XIFSFBOZPOFXIPFBUTJUTDPOTJEFSTBCPVUUIFNFBOJOH BOEUIFNFTTBHFDPOUBJOFEJOJU ,FUVQBUPS,VQBUJO+BWBMBOHVBHFBTi+BWBEIPTPLwBMTP NFBOTiOHBLVMFQBUw*OUIJTDBTFDPOUBJOTUIFPSEFSUIBU Meaning from the Form/Shape TPNFPOF JNNFEJBUFMZ BENJUUT IJT HVJMU XIFO NBLJOH NJTUBLFT5IFBDUJPOiOHBLVMFQBUwIBTCFDPNFBIBCJU ,FUVQBU TIBQF SFQSFTFOUT QFSGFDUJPO 5IJT SFMBUFT UP PSUSBEJUJPOPOUIFöSTUEBZPG4IBXXBM JFCZQSPWJEJOH UIFWJDUPSZPG.VTMJNTBGUFSBNPOUIPGGBTUJOHBOEUIF LFUVQBUBOEUIFPUIFSEJTIFTJOUIFIPNFTPOUIFEBZPG WJDUPSZBHBJOTUMVTU &JE TPDBMMFELFUVQBUMFCBSBO"MMUIJTTIPXTUIFTBNF TZNCPM DPOGFTTJPO UP UIF "MNJHIUZ (PE BOE UP UIFJS 5IFBOHVMBSTIBQFPGUIFLFUVQBUDBOCFEFö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i+BWBEIPTPLwGSPNiMBLVQBQBUw GPVSNFBTVSFT  ,JCMBU QBQBU MJNP QBODFS DBO BMTP CF EFöOFE BT  5IFDVMUVSFPGTFSWJOHLFUVQBUPOTUPG4IBXXBMHJWFT UZQFT PG IVNBO QBTTJPOT JO UIF USBEJUJPO PG BNBSBI  UIFNFBOJOHUIBUIVNBOTIBWFUPUBLFBDUJPOTXIJDI BMVBNBI TVQJBI EBONVUNBJOBI"OHFSJTBOFNPUJPOBM MFCBSBO MVCFSBO MFCVSBOBOEMBCVSBO EFTJSF MVTUBMVBNBIUPTBUJTGZIVOHFS MVTUTVQJBIJTUP IBWF TPNFUIJOH CFBVUJGVM PS HPPE  BOE UIF MVTU GPS &JE NFBOTiDPNQMFUJPOw*UJTJOUFOEFEUIBUUIFöSTUEBZ NVUNBJOBI GPSDF ZPVSTFMG 5IF GPVS QBTTJPOT BSF GPVS PG4IBXXBMJTUIFTJHOPGUIFDPNQMFUJPOPGGBTUJOHUIFO UIJOHT UIBU XF OFFE UP NBJOUBJO EVSJOH GBTUJOH  TP CZ TUPG4IBXXBMJTDPNNPOMZSFGFSSFEUPBTUIFIPMJEBZ FBUJOH LFUVQBU TZNCPMJ[FT UIBU XF IBWF CFFO BCMF UP 0OUIFEBZPG&JE.VTMJNTBSFSFRVJSFEUPFBU BOEOPUUP SFTJTUUFNQUBUJPOT GBTUBOZNPSF Meaning from the Making Process -VCFSBO NFBOT PWFSøPX  MJLF XBUFS GSPN B KBS  TP BCVOEBOUDPOUFOUTBSFTQJMMFEPWFS*UJTBTZNCPMUIBU ,FUVQBUJTBGPPEXJUISJDFDPOUFOUTJOJU QBDLFEVTJOH HJWFTUIFPSEFSUPHJWFTPNFPGPOFTXFBMUIUPUIFQPPS  KBOVS PS DPDPOVU MFBWFT XIJDI BSF ZFMMPXJTI JO DPMPS UIBUJT DIBSJUZXJUITVDITJODFSJUZTQJMMTPWFSøPXXBUFS 5IF USBEJUJPO CFHBO XJUI UIF XFBWJOH UIF QBDLBHJOH GSPNUIFKBS5IJTDBOCFTFFOJOUIF*TMBNJDUSBEJUJPOUIBU PS DBTJOH 5IF DBTJOH JT NBEF VTVBMMZ CFGPSF &JE BOE JT HJWJOHTFEFLBIPS[BLBUöUSBIPOTUPG4IBXXBM NBEFVTVBMMZ CZ XPNFO .BLJOH B LFUVQBU JO B HSPVQ

IDEALOGY 2 t+VSOBM4FOJ#VEBZB | 129 JT FOMJWFOFE PO UIF %BZ PG &JE  BOE EFNPOTUSBUFT Meaning from Weaving Process GBNJMJBSJUZBNPOHUIFDPNNVOJUZ0OFXBZUPDPPLSJDF DBLFJTCZCPJMJOHJUJODPDPOVUNJML PS JGUIFLFUVQBUJT 5XPTUSBOETPGDPDPOVU ZPVOHDPDPOVUMFBWFT XPWFO CPJMFEJOQMBJOXBUFS JUXJMMCFTFSWFEXJUIGPPEXIJDI JOUPBLFUVQBUTZNCPMJ[FUIFCPOEPGIVNBOMJGFNBSSJFE JT DPPLFE XJUI DPDPOVU NJML5IJT NBLFT UIF QSJWJMFHF DPVQMF  PG UXP TPVMT JOUP POF 5XP TUSBOET PG XPWFO PG UIF LFUVQBU  BT B TQFDJBM GPPE  BT XFMM TJHOJöFT UIF DPDPOVU XFBWFE QBJOTUBLJOHMZ UP CFDPNF DBTJOH PG SFMBUJPOTIJQ CFUXFFO DPNNVOJUJFT BOE UIF TPDJBM LFUVQBU 5IJT TJUVBUJPO JT BLJO UP IPX EJóDVMU JU JT UP JOUFSBDUJPO CFUXFFO GBNJMJFT BOE SFTJEFOUT EVSJOH UIF NBJOUBJOIBSNPOZPGIPVTFIPMET,FUVQBUJTOPUEJóDVMU QSPDFTTPGQSFQBSJOHUIFLFUVQBU JGZPVXBOUUPFBUKVTUCZUBLJOHBLOJGFBOEUIFODVUJU BOEDBODPOUJOVFUPFBU5IJTTJUVBUJPOJTBLJOUPIVNBO Meaning from the Yellow Janur (Young MJGFUIBUJTIBSEUPCFNBSSJFECVUJGZPVXBOUBEJWPSDF Leaves) JT WFSZ TJNQMF BT TQMJUUJOH UIF LFUVQBU ,FUVQBU BMTP TZNCPMJ[FTWBSJPVTIVNBOBõJDUJPOT XIJDIBSFWJTJCMF +BOVS B OBNF JO +BWBOFTF EIPTPL DVMUVSF USVF OVS  GSPNUIFDPNQMFYJUZPGXFBWJOHUIFLFUVQBUDBTJOH TIPSU GPSi+BUJOJOH OVSw PS CF DPOTUSVFE BT B WPJDF PG DPOTDJFODF BQVSFIFBSU 5IFZFMMPXKBOVSPSDPDPOVU Meaning from Colors MFBWFT BSF B TZNCPM PG SFGVTFE SFJOGPSDFNFOUT "U UIF ,SBUPO4VSBLBSUB JTPOFPGUIFBDDFTTPSJFTSFRVJSFEUPCF ,FUVQBUSFøFDUTUIFDMFBOMJOFTTBOEQVSJUZPGIFBSUBGUFS VTFE JOUIFGPSNPGMPOHZFMMPXDMPUI5IFGBCSJDJTDBMMFE QSBZJOH GPS GPSHJWFOFTT5IBU JT USBOTMBUFE UISPVHI UIF 4BNJS4BNJSJTBSFQFMMFOUSFJOGPSDFNFOU TPUIFKBOVSJT XIJUFDPMPSPGUIFSJDFBTXFMMBTUIFDPMPSXIJUFDPDPOVU UIFTZNCPMPGUIFTBNJS NJML .FBOXIJMF UIF ZFMMPXJTI HSFFO MFBG DPMPS HJWFT NFBOJOHPGGSFTIOFTT TFSFOJUZBOEHFOUMFOFTTPGOBUVSF Meaning from DSFBUFECZ(PE

3JDF BT B TZNCPM PG QSPTQFSJUZ  SJDF JT DPOTJEFSFE BT Meaning from the Way it is Serves B QSBZFS UIBU XF XJMM BMM CF HJWFO UIF BCVOEBODF PG QSPTQFSJUZBGUFSGBTUJOH3JDFQSPWFEUPCFBTZNCPMPG "TJEFGSPNFBUJOHBLFUVQBUJOUIFNPSOJOHPG&JEXJUI BMVTUGVMXPSME TPUIBUUIFLFUVQBUTZNCPMPGMVTUGVMUIF GBNJMZ  UIFSF QVOKVOHBO FWFOU  UIBU JT  EFMJWFSJOH PG XPSMEUIBUNBZCFDPWFSFECZDPOTDJFODF UIFJOUFOUPG SFBEZDPPLFE NFBMT BU OJHIU PS FBSMZ NPSOJOH UP ZPVS UIFMFBG 5IJTNFBOTFWFSZIVNBOCFJOHIBTEFTJSFT CVU SFMBUJWFT IPVTFT  TUBSUJOH XJUI UIF PMEFTU CSPUIFST EFTJSFTJUNBZCFDPOUSPMMFEPSSFTUSBJOFECZDPOTDJFODF IPVTFöSTU5IJTHJWFTNFBOJOHJOUIF+BWBDPNNVOJUZ  *O UIJT WFJO  JG B NBO DBOOPU DPOUSPM UIF EFTJSFT PG IJT JOEJHFOPVTQVOKVOHBOXIJDINFBOTUPHJWFSFTQFDUBOE XPSME UIFOTPNFPOFXJMMSFWFBMUIFOBUVSFPGUIFFHP BQQSFDJBUJPOUPPMEFSSFMBUJWFTBOEUIJTNBLFTBGBNJMZ BOEUIFBDUJPOTJUEPFTSFøFDUUIFTIFFSMVTU5IJTNFBOT SFMBUJPOTIJQ UIBUUIFMJHIUPG(PETIJOJOHSFEVDFEGSPNUIFIVNBOT IFBSU0OFTIPVMECFBCMFUPöHIUIJTMVTUTPBTUPBDIJFWF TFMGDPOUSPM Meaning from Customs and Beliefs

Meaning from ,FUVQBUJTBMTPVTFEBTBTVQQMFNFOUJOUIFIVNBOMJGF DZDMF GPSFYBNQMF GPSUIFQVSQPTFPGGPVSNPOUITPME $PDPOVU NJML  PS JO UIF +BWB MBOHVBHF JT TBOUFO  CBCZ JO UIF XPNC 5IF UZQFT PG LFUVQBU VTFE JO UIJT TZOPOZNPVT XJUI UIF TPVOE PG UIF XPSE OHBQVOUFO DFSFNPOZUPDFMFCSBUFBSFLFUVQBUKBHP LFUVQBUTJOUB  XIJDINFBOTBQPMPHJ[F"GBNPVTQPFNUIBUNFOUJPOT LFUVQBUTJEPMVOHHVIBOELFUVQBUMVXBSUIFGPMMPXJOH UIFLFUVQBUBOEDPDPOVUNJMLJT NFBOJOHT

'PVSUZQFTPG,FUVQBUBSFVTFE JOMJOFXJUIUIFQSFHOBODZ .BOHBOLVQBUOHBOHHPTBOUFO QFSJPEPGGPVSNPOUIT .FOBXJMFQBU OZVXVOQBOHBQVOUFO &BUJOHLFUVQBUXJUIDPDPOVUNJML ,FUVQBU+BHP$POUBJOTUIFJOUFOUJPOUIBUUIFCBCZUP *GUIFSFBOZNJTUBLFQMFBTFGPSHJWF CFCPSOBNBMFJTUPCFBDIBNQJPO IFSP UIBUJT IBWF UIFDIBSBDUFSPGBLOJHIUBOEIBWFIJHITUBUVT

130 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB ,FUVQBU4JOUB4JOUBJTBTZNCPMPGBCFBVUJGVMXPNBO References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iOHFMVXBSJ VKBSw  JF GVMöMMFE UIF FYQFDUBUJPO "HVT 8JCPXP   ,FTBMFIBO ,VMUVSBM 5SBEJTJ 4ZBXBMBO  5IJT NFBOT UIF QSFHOBODZ JT UIF BDIJFWFNFOU PG UIF )BSJBO 4JOBS )BSBQBO &EJTJ 4FMBTB   4FQUFNCFS   FYQFDUBUJPOTPGQBSFOUTXIPXBOUBDIJMEUISPVHIUIF +BLBSUB QSPDFTTPGQSFHOBODZ "LUB8BSJTBO,FCBOHTBBO   "LUB +BCBUBO8BSJTBO 3FUSJFWFE GSPN 5JN ,PPSEJOBTJ 4JBSBO %JSFLUPSBU /FHBSB  ,FNFOUFSJBO ,FCVEBZBBO  ,FTFOJBO  EBO 8BSJTBO +FOEFSBM,FCVEBZBBO  ,F,,8" ,VBMB-VNQVS

Conclusion #JMM  4   1BDLBHJOH %FTJHO  -BVSFODF ,JOH 1VCMJTIJOH  UK 5IFöOEJOHTIBWFTIPXOUIBUPOMZPGIPVTFIPMET XIPLOPXIPXUPXFBWFLFUVQBU5IJTNFBOTUIBUJOB $IBJ 8VBOH 4IFO   6OTVSVOTVS 4FOJ  IUUQ GBNJMZXJUIBUPUBMPGGBNJMZNFNCFST POUIFBWFSBHF DIBJXVBOHTIFOXFFCMZDPNQPTU VOTVSVOTVS TFOJIUNM  POMZ  QFSTPOT LOPX IPX UP XFBWF LFUVQBU "NPOH QBSFOUTXIPLOPXIPXUPXFBWFLFUVQBU JTPOMZ (SPUI  $   &YQMPSJOH 1BDLBHF %FTJHO  5IF "SU BOE PG UIFN 5IF SFNBJOJOH  JT BNPOH UIF DIJMESFO 5FDIOJRVFT PG %FTJHOJOH &YDFQUJPOBM 1BDLBHJOH  5IPNTPO XIPSFQSFTFOUUIFZPVOHFSHFOFSBUJPO5IFTUVEZBMTP %FMNBS-FBSOJOH $BOBEB TIPXTBCPVUPGUIF.BMBZDPNNVOJUZLOPXBCPVU UIF TZNCPMJD NFBOJOH BOE QIJMPTPQIZ CFIJOE UIF BSU (PSEPO -3  'PPE1BDLBHJOH1SJODJQMFTBOE1SBDUJDF  PGXFBWJOHBTBUSBEJUJPOBMGPPEDBLF)PXFWFS OPUBMM .BSDFM%FLLFS*OD /FX:PSL 64" QSBDUJDFEUIFTFTZNCPMTJOUIFJSEBJMZMJGFBTIBECFFO QSBDUJDFECZQSFWJPVTHFOFSBUJPOT )BTBOBI %S    "OZBN ,FUVQBU 4FOJ ,SBGUBOHBO ZBOH EJMVQBLBO XXX%S)BTBOBIDPN 5IJTTJUVBUJPOHJWFTUIFJNQSFTTJPOUIBUUIFJNQPSUBODF )BTIJN )K .VTB   1FNFSLBTBBO 5BNBEVO .FMBZV PG SFTFBSDI EPOF PO UIF LFUVQBU BT USBEJUJPOBM GPPE .BMBZTJB .FOHIBEBQJ (MPCBMJTBTJ #BSBU  1FOFSCJU 6OJWFSTJUJ QIJMPTPQIZ BTBDVMUVSBMQSBDUJDFDBODSFBUFTPNFUIJOHPG .BMBZB ,VBMB,VNQVS BSUJTUJDWBMVF BOEBMTPBTBTZNCPMPGDVMUVSBMFYQSFTTJPOT UIBUIBWFNFBOJOHBOEHPPEQSBDUJDF*UUVSOFEPVUTP )JEFZVLJ 0LB   )PX UP 8SBQ 'JWF &HHT 5SBEJUJPOBM GBS UIBUUIFQVCMJDOFFETUPCFDVMUJWBUFEBHBJOTPUIBU +BQBOFTF1BDLBHJOH 8FBUIFSIJMM #PTUPO UIFZVOEFSTUBOEUIFNFBOJOHCFIJOEDVMUVSBMBDUJWJUJFT .:VTSJM"OXBS"M+BGBSZ  1FOHBSVI5SBEJTJ,VQBUBO )BSJ BOETPDJBMBSPVOEUIFNUIBUIBTBNFBOJOHUIBUDBOCF 3BZB,FUVQBU UFSIBEBQTJLBQLFBHBNBBO.BTZBSBLBU%VLVI VTFEJOFWFSZEBZMJGF5IFLFUVQBUTIPVMECFQSPNPUFEJO ,MVNPTBSJ  'BLVMUJ "HBNB *TMBN  6OJWFSTJUJ .VIBNNBEJBI BOJOJUJBUJWFUPJNQSPWFUIFDPVOUSZTDVMUVSBMIFSJUBHFTP 4VSBLBSUB *OEPOFTJB UIBUJUCFDPNFTQBSUPGUIFOBUJPOBMDVMUVSF

IDEALOGY 2 t+VSOBM4FOJ#VEBZB | 131 .BS[JUB 1VUFI  4BEJBI #BIBSPN  +BNJMBI 0NBS 8BO )BTIJN8BO5FI   /JMBJ #VEBZB .BTZBSBLBU   1FNJLJSBO 4BJOUJöL EBO .BUFNBUJL EBMBN ,SBG %FTB ,BKJBO&UOPHSBöEJ8BOH,FMJBO 1FSMJT %#1 "OZBNBO #VMVI .FMBZV 5SBEJTJPOBM 4BUV ,BKJBO ,FT  +VSOBM1FSBEBCBO.FMBZV +JMJE 5BIVO 6OJWFSTJUJ :VSJLP 4BJUP   &WFSZEBZ "FTUIFUJDT  0YGPSE 1FOEJEJLBO4VMUBO*ESJT 5H.BMBN 6OJWFSTJUZ /:

/JL )BTTBO 4VIBJNJ /JL "CE 3BINBO   "TQFL IUUQBSKVOBGJSEBVTJCMPHTQPUDPNUVUPSJBM BTQFL5BNBEVO.FMBZV1FSLFNCBOHBOEBO1FSVCBIBO  NFNCVBUNFOHBOZBNLFUVQBUSBZBIUNM 4FNJOBS8BSJTBO4FOJ#BOHTB#JDBSB8BSJTBO,IB[BOBI +JXB 6QFOB 6J5.4IBI"MBN IUUQXXX"CTPMVUF"TUSPOPNZDPN  

/PPS /JLNBO 4BMMFI   #BC  *NQBL (MPCBMJTBTJ  IUUQXXX B$FI 'PSVN $PNNVOJUZIUN  4FKBSBI 4FOJEBO,FCVEBZBBO 6OJWFSTJUJ5FLOPMPHJ.BMBZTJB ,FUVQBU <"QSJM>

3BINBU"XBOH 1SPG.BEZB   #BIBZB#BIBO,JNJB IUUQJETIWPPOHDPNIVNBOJUJFTBSUTVOTVS %BMBN 1FNCVOHLVTBO 1MBTUJL  1VTBU 3BDVO /FHBSB  VOTVSTFOJSVQB 64. IUUQXXX5JN ,PPSEJOBTJ 4JBSBO %JSFLUPSBU +FOEFSBM 4..PIBNFE*ESJT  ,FUVQBU4FHFSB%BMBN1MBTUJL ,FCVEBZBBO  "OFLB 3BHBN ,IBTBOBI #VEBZB CPMFI"LJCBU,BOTFS 6UVTBO.BMBZTJB /PWFNCFS  /VTBOUBSB 7* +BLBSUB %FQBSUFNFO 1FOEJEJLBO EBO QH> ,FCVEBZBBO

4JUJ;BJOPO*TNBJM  3FLBCFOUVL,SBGUBOHBO.FMBZV 5SBEJTJ %FXBO#BIBTBEBO1VTUBLB ,VBMB-VNQVS

5IF0YGPSE1BQFSCBDL%JDUJPOBSZ 

132 | IDEALOGY 2 t+VSOBM4FOJ#VEBZB