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Boon Or Bane?

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Boon Or Bane? 5G BOON OR BANE? DR ROLAND BEUTLER, SWR / CHAIR SP-FDS 10 JUNE 2016 BROADCASTING IN A CHANGING DISTRIBUTION MARKET “… we believe DTT is likely to retain this central role over the next decade, with a full switch to alternative technologies such as Internet Protocol Television (‘IPTV’) not appearing likely in the UK until at least 2030.” Ofcom, November 2014 BROADCASTING IN A CHANGING DISTRIBUTION MARKET “It’s the golden age of television, but the television experience has been virtually standing still. Today, we are going to do something about that. It starts with a vision. Our vision for TV is simple and perhaps a little provocative. We believe the future of TV is apps.” Tim Cook, September 2015 BROADCASTING IN A CHANGING DISTRIBUTION MARKET “Google Fibre: A different kind of Internet and TV Super fast Internet & TV like no other” “Project Loon is a network of balloons traveling on the edge of space, designed to connect people in rural and remote areas, help fill coverage gaps, and bring people back online after disasters” “Project Titan is a drone complement to project Loon. … Lightweight drones with cellular radios can quickly be sent to areas with immediate need for more connectivity.” Sundar Pichai, March 2015 BUSINESS TRENDS IN DISTRIBUTION Combination of infrastructures and (pay) content US: AT&T acquires DirecTV D: Vodafone takes over Kabel Deutschland F: cable operator Numericable buys SFR E: Telefonica acquires PayTV provider DTS and Canal+ S: Com Hem to merge with Boxer TV-Access NZL: Vodafone partners with Sky Network Television etc. BUSINESS TRENDS IN DISTRIBUTION Platforms on the rise - Netflix in D, AUT, SUI, F, BEL, LUX since end of 2014 - YouTube, Amazon, Facebook are extending their offers, including live streaming - TV manufacturers promote their portals: Smart TV Apps vs. HbbTV - traditional pay-TV declining AND THERE IS 5G … UHDTV Meters (high data rate) (very low data rate) Device-To -Device (vey low latency) Plethora of use cases … AND THERE IS 5G … “5G will change the way we communicate, the way we do business, the way we do everything! The impact of 5G will extend well beyond telecommunications. It will induce a paradigm shift in a number of existing industries and trigger the emergence of new industries and ecosystems.” EU Commissioner Günther Oettinger SO, WHAT IS 5G? People People / Things SO, WHAT IS 5G? People People / Things SO, WHAT IS 5G? 5G currently defined by its technical capabilities TIMELINE TIMELINE 5G deployment ROLE OF 5G FOR DISTRIBUTION Key economic/regulatory issues: Expectations: - open/transparent / no hurdles - build on existing infrastructure - gate keeping - quantum leap in interoperability - costs - revolution not wireless but fibre roll-out - competition - national / international legal framework - migration Key technical issues: - control - capacity - unlock new business models - unicast/broadcast - QoS - user friendliness - wide area coverage WHAT DO BROADCASTERS NEED TO DO? WP5D Engage in current Regulation / Spectrum developments and promote their case! Specification Policy R&D network infrastructure (e.g. 5G Action Plan: (700 Mio. € funding 2014-2020) deployment roadmap, verticals, fibre roll-out, spectrum,) JUST A THOUGHT … Expectation: 5G revolution not wireless but fibre roll-out this requires huge investment market quite likely will not be able to provide fibre networks which meet our requirement broadband access is vital for societies then broadband tantamount to water, electricity, etc. public responsibility to finance fibre roll-out competition of services not infrastructures formulation of an EBU position??? EXAMPLE FOR ENGANGEMENT: TV SERVICES IN 3GPP EXAMPLE: TV SERVICES IN 3GPP – USE CASES Flexible use of capacity 100% eMBMS carrier EXAMPLE: TV SERVICES IN 3GPP – USE CASES Flexible Standalone use of eMBMS capacity Network Efficient use of spectrum and 100% eMBMS carrier infrastructure 100% eMBMS carrier resources EXAMPLE: TV SERVICES IN 3GPP – USE CASES Flexible Standalone Free-To-Air use of eMBMS capacity Network Efficient use of spectrum and No SIM-card, 100% eMBMS carrier infrastructure neceive-only mode 100% eMBMS carrier resources EXAMPLE: TV SERVICES IN 3GPP – USE CASES Mixed eMBMS / unicast usage on different networks hybrid services EXAMPLE: TV SERVICES IN 3GPP – USE CASES Mixed Constant eMBMS / quality unicast usage on across different coverage networks area hybrid services to meet service requirements EXAMPLE: TV SERVICES IN 3GPP – USE CASES Mixed Constant Large eMBMS / quality Coverage unicast usage on across Areas different coverage networks area SFN modes in heterogeneous network hybrid services to meet service requirements topologies EXAMPLE: TV SERVICES IN 3GPP – USE CASES • uses cases have been integrated in normative text, i.e. they are part of 3GPP specification which describes the service requirements • currently work underway to carry out the technical specification TAKE AWAY 5G is coming whether we want it or not Political momentum: general purpose infrastructure to replace dedicated networks The imposed time line is aggressive, resources are limited. Current priority is 3GPP, but engagement at the policy level needed also EC pushing on two fronts: - 5G action plan - review of telecom regulation 5G will only serve our needs if we engage Engage and join FDS! Thank you for your attention! Questions? BROADCASTING IN A CHANGING DISTRIBUTION MARKET “… linear TV viewing will remain dominant for the foreseeable future. As a complement, nonlinear TV … is increasing although it remains at a much lower level ” Pascal Lamy, August 2014 Where does it leave us? FTA? Prominence? Control? Coverage? Variety? Costs? Reach? Quality? SO, WHAT IS 5G? 5G currently defined by its technical capabilities AND THERE IS 5G … “5G is the biggest ever opportunity for our industry. With capabilities much greater than today’s networks, opportunities beyond our imagination will appear. With 5G, we will be able to digitalize industries and realize the full potential of the Networked Society. New ecosystems will emerge, including new players. Ulf Ewaldsson, CTO, Ericsson AND THERE IS 5G … “New experiences like virtual reality, self-driving cars, robotics, smart cities and more are about to test networks like never before. These technologies will be immersive, pervasive and responsive to customers. 5G will help make them a reality.” John Donovan, AT&T, Chief Strategy Officer BROADCASTING IN A CHANGING DISTRIBUTION MARKET “Internet.org: Connecting the world is one of the fundamental challenges of our time. … To connect everyone in the world, we also need to invent new technologies that can solve some of the physical barriers to connectivity. That’s why Facebook in investing in building technologies to deliver new types of connectivity on the ground, in the air and in space.” Marc Zuckerberg, March 2015 .
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