Gr Mbc 001 V1.1.1 (2018-06)
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ETSI GR MBC 001 V1.1.1 (2018-06) GROUP REPORT Mobile Broadcast Convergence Group Report Disclaimer The present document has been produced and approved by the Mobile and Broadcast Convergence (MBC) ETSI Industry Specification Group (ISG) and represents the views of those members who participated in this ISG. It does not necessarily represent the views of the entire ETSI membership. 2 ETSI GR MBC 001 V1.1.1 (2018-06) Reference DGR/MBC-001 Keywords audio, broadband, broadcast, content, DVB, IMT, LTE-Advanced, mobile, multimedia, smartphone, UHDTV, video ETSI 650 Route des Lucioles F-06921 Sophia Antipolis Cedex - FRANCE Tel.: +33 4 92 94 42 00 Fax: +33 4 93 65 47 16 Siret N° 348 623 562 00017 - NAF 742 C Association à but non lucratif enregistrée à la Sous-Préfecture de Grasse (06) N° 7803/88 Important notice The present document can be downloaded from: http://www.etsi.org/standards-search The present document may be made available in electronic versions and/or in print. 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ETSI 3 ETSI GR MBC 001 V1.1.1 (2018-06) Contents Intellectual Property Rights ........................................................................................................................ 4 Foreword ..................................................................................................................................................... 4 Modal verbs terminology ............................................................................................................................ 4 1 Scope ................................................................................................................................................ 5 2 References ........................................................................................................................................ 5 2.1 Normative references ................................................................................................................................ 5 2.2 Informative references ............................................................................................................................... 5 3 Definitions and abbreviations ........................................................................................................... 6 3.1 Definitions ................................................................................................................................................. 6 3.2 Abbreviations ............................................................................................................................................ 7 4 Introduction ...................................................................................................................................... 8 4.1 Context ...................................................................................................................................................... 8 4.2 Defining convergence ................................................................................................................................ 8 4.3 Benefits of convergence ............................................................................................................................ 8 5 Current trends and developments in audio-visual media distribution and consumption .................. 9 5.1 Video on mobile devices ........................................................................................................................... 9 5.2 Audio visual content delivery to vehicles .................................................................................................. 9 5.3 Mergers and Acquisitions across the industry ......................................................................................... 10 5.4 Growth in Mobile Video ......................................................................................................................... 11 5.5 Meeting the growth in video demand ...................................................................................................... 11 5.6 WiFi availability ...................................................................................................................................... 11 5.7 Internet delivery ...................................................................................................................................... 12 5.8 Earlier mobile television technologies .................................................................................................... 12 5.9 R&D activities in mobile TV .................................................................................................................. 13 5.10 Broadcasters' engagement in 3GPP ......................................................................................................... 14 5.11 Relevant Technology Standards .............................................................................................................. 14 6 Use cases ........................................................................................................................................ 14 7 Enabling the Market ....................................................................................................................... 17 7.1 Objectives of BSPs and BNOs ................................................................................................................ 17 7.2 Market enablers ....................................................................................................................................... 17 7.3 Business arrangements and opportunities ................................................................................................ 19 7.3.1 Business arrangements ....................................................................................................................... 19 7.3.2 Innovative advertising revenue opportunities .................................................................................... 20 7.3.3 Operating several business arrangements concurrently ..................................................................... 21 7.4 Pre-requisites for viable business arrangements ...................................................................................... 21 8 Deployment opportunities .............................................................................................................. 22 8.1 Introduction ............................................................................................................................................. 22 8.2 Deployment opportunities ....................................................................................................................... 22 8.2.1 Deployment opportunity 1: Device caching - unicast ........................................................................ 22 8.2.2 Deployment opportunity 2: Device caching - broadcast .................................................................... 23 8.2.3 Deployment opportunity 3: DTT receiver in handsets ....................................................................... 25 8.2.4 Deployment opportunity 4: Hybrid broadcast broadband at home .................................................... 26 8.2.5 Deployment opportunity 5a: Standalone LTE Downlink Only - HPHT ............................................ 26 8.2.6 Deployment opportunity 5b: LTE Downlink Only - Overlay ............................................................ 27 8.2.7 Deployment opportunity 6: Standalone LTE Downlink Only - Cellular ........................................... 28 8.2.8 Deployment opportunity 7: LTE broadcast and unicast..................................................................... 29 8.2.9 Deployment opportunity 8: 5G network slice .................................................................................... 30 9 Conclusions ...................................................................................................................................