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Hosted by SETTING FOOTBALL’S CONFERENCEAGENDA PROGRAMME 2012 GLOBAL PARTNERS INSTITUTIONAL SUPPORTER SOCCEREX GLOBAL CONVENTION CONFERENCE PROGRAMME 2012 DAY 1 MONDAY 26TH NOVEMBER MON 26TH 10:00 - 11:00 STUDIO 1 OPENING CEREMONY The official opening of the Soccerex Global Convention 2012. • Sérgio Cabral - Governor of Rio de Janeiro • Aldo Rebelo - Brazilian Minister of Sport • José Maria Marin - CBF President and 2014 LOC Chairman • Luíz Fernando Pezão - Vice-Governor of Rio de Janeiro • Marco Polo Del Nero - Paulista Football Federation President & FIFA Exco Member • Ronaldo - Board of Administration member, Brazil 2014 LOC & Brazil Legend • Tony Martin - Soccerex Chairman • Moderator: Matt Lorenzo - Head of Media, Soccerex • Moderator: Anne Lottermann - Journalist and Presenter, Globo MON 26TH 11:30 - 12:15 STUDIO 1 1-2-1 WITH JEROME VALCKE An exclusive interview by Jorge Luiz Rodrigues, assistant sports editor & journalist for OGlobo, with the FIFA General Secretary, the man responsible for delivering the 2014 FIFA World CupTM. MON 26TH 12:15 - 13:00 STUDIO 1 MAJOR EVENTS: PLANNING FOR SUCCESS - SPONSORED BY A panel of senior stakeholders will discuss the importance of preparation in ensuring major sporting events leave a tangible social and cultural legacy. • Luis Fernandes - Executive Secretary, Ministry of Sport Brazil • Enrique Sanz - General Secretary, CONCACAF • Michael Brown - CEO, LOC 2015 Asian Cup • Moderator: Dennis Mills - Chief Executive, Major Events International MON 26TH 14:00 - 15:00 STUDIO 1 WILL GOAL LINE TECHNOLOGY IMPROVE FOOTBALL? A group of experts will discuss the introduction of goal line technology and the impact it will have on football. • Christoph Schmidt - Head of the General Secretary’s Office, FIFA • Paul Hawkins - Inventor of Hawk-Eye • Thomas Pellkofer - Operational Management, GoalRef • Alex Horne - General Secretary, English Football Association • Rinaldo Martorelli - FIFPro Board Member • Vítor Baía - Ex-Barcelona Goalkeeper • Moderator: Matt Lorenzo - Head of Media, Soccerex MON 26TH 15:30 - 16:45 STUDIO 1 THE POWER OF IMAGE IN SPORT A mix of rights holders, agencies and brands will look at the importance of image in sport, how it should be managed and monetised, without affecting performance. • Fernando Von - Vice President Olympic Sports, XYZLive • Maurício Assumpção - President, Botafogo • Ricardo Fort - Global Head of Sports Marketing and Sponsorship, Visa • Cecilia Yoshizawa - Vice-President of Talent, IMX • Walter de Mattos - President & Editor, Lance! • Ruud Gullit - Netherlands Legend • Moderator: Ricardo Setyon - Head of Media & Strategy - Brazil, Soccerex MON 26TH 17:30 - 18:30 STUDIO 1 THE ROAD TO 2014 : A WORLD CUP UPDATE This session will look at how preparations for the tournament are progressing, giving a comprehensive update on Brazil’s position at this stage and what is left to do. • Ricardo Trade - Executive Director of Operations and Competitions, Brazil 2014 LOC • Bebeto - Board of Administration member, Brazil 2014 LOC SOCCEREX GLOBAL CONVENTION CONFERENCE PROGRAMME 2012 DAY 2 TUESDAY 27TH NOVEMBER TUE 27TH 10:00 - 11:15 STUDIO 1 THE SPONSORSHIP REVOLUTION : HOW BRANDS ARE BREAKING THE MOULD A selection of brands will look at the rise of new sponsorship deals, where money takes a back seat and more brand/fan integrated social projects are being undertaken. • Ricardo Tadeu de Soares - Vice President of Sales, Ambev • Pedro Trengrouse - Project Coordinator, FIFA Master / FGV TUE 27TH 12:00 - 13:00 STUDIO 1 SECRETS OF THE DUGOUT - THE MANAGER’S PERSPECTIVE Bringing together managers past and present, this session will look at the challenges of managing football teams at both domestic and international level. • Roy Hodgson - National Team Manager, England • Zico - National Team Manager, Iraq • Moderator: Jeff Powell - Daily Mail Sports Journalist TUE 27TH 14:00 - 15:00 STUDIO 1 BUILDING TO WIN: THE ART OF DEVELOPING TALENT - SPONSORED BY Whether you are challenging for continental honours or planning for league survival, recruiting and developing both managers and players – any club’s biggest asset – is key. Here a panel of industry experts who have developed some of the biggest names in the game will unveil the secrets to nurturing talent both on and off the pitch. • Ginés Meléndez - National Youth Teams Director, Spanish Football Association • David Dein - Former vice-chairman Arsenal and the Football Association • Gérard Houllier - Former Technical Director, French Football Federation & current Head of Red Bull Soccer • Moderator: Matt Lorenzo - Head of Media, Soccerex TUE 27TH 15:45 - 16:45 STUDIO 1 PLAYER OWNERSHIP & TRANSFERS This session will look at the international transfer market focusing on player ownership and the financial opportunities / legal issues involved. • Pini Zahavi - Football Agent • Omar Ongaro - Head of Players’ Status and Governance, FIFA • Daniel Lorenz - Director of Legal Affairs, FC Porto • Marcos Motta - Partner, B&M Lawyers • Daniel Cravo - Lawyer, S.C. Internacional & Fluminense F.C. TUE 27TH 17:30 - 18:30 STUDIO 1 THE FUTURE OF SPORTS RIGHTS - SPONSORED BY This session will bring together media experts including rights holders and broadcasters to discuss the future of sport rights. • Sameer Pabari - Head of Digital, MP & Silva • Marcelo Campos Pinto - Executive Director, Globo • Stephen Nuttall - Senior Director, Sports EMEA YouTube • Domingos Soares de Oliveira - CEO, S.L Benfica • Niall Sloane - Controller of Sport, ITV • Moderator: Andrew Croker - Soccerex Consultant SOCCEREX GLOBAL CONVENTION CONFERENCE PROGRAMME 2012 DAY 3 WEDNESDAY 28TH NOVEMBER WED 28TH 12:15 - 13:15 STUDIO 1 WORLD CUP LEGENDS IN DISCUSSION, FOLLOWED BY FÉLIX TRIBUTE In a series of special interviews Jeff Powell will talk to three World Cup winners; England’s all-time leading goal scorer, Bobby Charlton, Brazil’s legendary captain, Carlos Alberto Torres and German star Paul Breitner. This will be followed by a tribute to the late Brazilian goalkeeping legend Felix with football friends from around the world. WED 28TH 14:30 - 15:30 STUDIO 1 MEDIA & THE WORLD CUP This session will feature the media, federations and FIFA figures who will look at the relationship between the media and the World Cup; the support the media require and the responsibilities they have in covering the event. • Adrian Bevington - Club England Managing Director and Director of Communications • Horacio Elizondo - 2006 FIFA World Cup Final Referee • Sergio Xavier - Director of Core Engine, Sports and Tourism of Editora Abril • Moderator: Ricardo Setyon - Head of Media and Strategy - Brazil, Soccerex WORKSHOPS - STUDIO 2 MONDAY 26TH NOVEMBER MON 26TH 11:30 - 13:00 STUDIO 2 2014 FIFA WORLD CUPTM BASE CAMPS Session 1: 11:30 - 12:00 - Players and Coaches World Cup winning legends Juliano Belletti and Carlos Alberto Parreira will provide a player’s perspective, reliving their own World Cup base camp stories. • Juliano Belletti - 2002 FIFA World CupTM Winner • Carlos Alberto Parreira - 1994 FIFA World CupTM Winning Manager Session 2: 12:00 - 12:30 - 2014 FIFA World CupTM Local Organising Committee Two senior members responsible for 2014 FIFA World Cup Base Camps will discuss the various challenges faced by the host country in organising the base camps so they are fit to host the biggest football tournament on the planet. • Frederico Nantes - FIFA 2014 World CupTM Competition & Team Services General Manager • Laly Warnecke - Senior Events Manager, FIFA Accommodation Office Operated by MATCH Session 3: 12:30 - 13:00 - Federations & Past Base Camps Federation representatives will discuss the issues in selecting the right base camp for the benefit of the team as well what Brazil can learn from the 2010 FIFA World CupTM base camps. • Adrian Bevington - Club England Managing Director and Director of Communications • Nicolas Cornu - National Team Manager, Belgian Football Association • Ivor Hoff - Chief Director of Sport for Gauteng Province TEL: +44 208 987 5522 CONTACT US NOW TO BOOK YOUR EMAIL: [email protected] PLACE AT THE SOCCEREX GLOBAL WEB: WWW.SOCCEREX.COM/GLOBAL CONVENTION 2012 TWITTER: @SOCCEREXNEWS SOCCEREX GLOBAL CONVENTION CONFERENCE PROGRAMME 2012 WORKSHOPS - STUDIO 2 MONDAY 26TH NOVEMBER MON 26TH 14:30 - 17:30 STUDIO 2 HOST CITY DEBATE A debate will take place on the commercial opportunities remaining for the host cities, as well the opportunities for them during the World Cup and after the tournament has finished. Debate 1: 14:30 - 16:00 • Márcia Lins - Secretary of Sports and Leisure of the State of Rio de Janeiro • Ney Campello - State Secretary for FIFA World Cup 2014, Salvador • Miguel Neto Capobiango - Coordinator of the Project Management Unit Cup 2014, Manaus • Osterne Feitosa - Deputy Secretary of the World Cup 2014, Fortaleza • Tiago Lacerda - Representative, Belo Horizonte Debate 2: 16:15 - 17:30 • Gilmar Tadeu Ribeiro Alves - 2014 World Cup Secretary, São Paulo • João Paulo Curvo Borges - Special Advisor for Mato Grosso´s - World Cup Secretary, Cuiaba • Kalil Sehbe – State Secretary of Sport and Leisure, Porto Alegre • Ricardo Batista Bitencourt - Coordinator of Operations, Brasilia • Gilberto Pimentel - Executive Secretary of FIFA Wolrd Cup 2014, Recife WORKSHOPS - STUDIO 2 TUESDAY 27TH NOVEMBER TUE 27TH 09:00 - 10:00 STUDIO 2 FGV “SPORT AND FOREIGN AFFAIRS: THE SOFT POWER OF NATIONS AND THE IMPACT ON MEGA EVENTS” The panel will look at the ‘Softpower’ of host nations with a spotlight on Brazil and the transfer of their success in football into success in governmental
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  • Jovens: Escola, Futebol E Projetos De Vida

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