The ICONS
The Corner | NK | Sergels Torg Timeless. Carrying legend on it´s shoulders. Absolutely defining for a genre. Memorable beyond ordinary.
- ICONS Downtown. City center. Stockholm when it´s most vivid.
ICON: SERGELS TORG, STOCKHOLM CALVIN KLEIN CALVIN
PHOTO:
Sergels Torg KLARABERGSGATAN 25, STOCKHOLM
MAKE AN IMPACT THIS IS DOWNTOWN LED Sergels Torg is strategically located in the most busy pedestrian The very heart of our capitol. Stockholm when it´s most vivid. Crowded crossing in Sweden. Opposite Åhléns City, the most famous venue from dusk until dawn. Connecting downtown with Gamla Stan, Vasastan, in Stockholm. Right next to the entrance to Stockholm City subway Kungsholmen and Norrmalm. Locals, tourists, commuters, business and station and other public transport. Visible from Klarabergsgatan and pleasure. Sergels Torg is the definitive hub in Stockholm. Drottninggatan. LED Sergels Torg reaches impressive 5 429 200 /week. CREATIVE GUIDE
432 px 96 px 128 px 256 px
USE THE CURVE Since the screen is curved around the edge of a building you have the opportunity to talk to your viewers from multiple angles. Use that potential.
Artwork Specifications SERGELS TORG, STOCKHOLM
SIZE & RESOLUTION DELIVERY Resolution: 656x256 px (square pixels) Submit artwork using adcitymedia.wetransfer.com Ratio: 41:16 Recipient [email protected] Physical size: 17 sqm DELIVERY DATE FORMAT 14 days prior to the campaign start, unless otherwise agreed Format video: MP4 AVC .mp4 (CODEC H264) High profile. separately. Obs! Quicktime .mov containing MP4 does not work! Download Media Encoder Preset QUESTIONS Bitrate: 6 Mbps (use constant bitrate for best result) Daniel Axelsson Frame rate: 25 fps 08 - 535 280 50 [email protected] Format picture: JPEG (.jpg) Download Media Encoder Preset Resolution: 72 dpi Colorspace: RGB (CMYK does not work!) 37 sqm surrounded by fashionable style & trend.
ICON: NK, STOCKHOLM CALVIN KLEIN CALVIN PHOTO: PHOTO:
NK REGERINGSGATAN 45, STOCKHOLM
THE LARGEST LED SCREEN IN STOCKHOLM Above trendy Art bakery sits LED NK with its impressive 37 sqm frame overlooking Stockholm City with its high pulse and slow traffic. Optimal location on Regeringsgatan, well known shopping street in Stockholm. Right next to luxury shoppingmall NK as well as both shoppingmall Gallerian and MOOD Stockhlm. A mix of pedestrians, bicycles and motordriven transport pass the screen 24/7. CREATIVE GUIDE 1152 px
720 px
Artwork Specifications NK, STOCKHOLM
SIZE & RESOLUTION DELIVERY Resolution: 720x1152 px (square pixels) Submit artwork using adcitymedia.wetransfer.com Ratio: 5:8 Recipient [email protected] Physical size: 37 sqm DELIVERY DATE FORMAT 14 days prior to the campaign start, unless otherwise agreed Format video: MP4 AVC .mp4 (CODEC H264) High profile. separately. Obs! Quicktime .mov containing MP4 does not work! Download Media Encoder Preset QUESTIONS Bitrate: 6 Mbps (use constant bitrate for best result) Daniel Axelsson Frame rate: 25 fps 08 - 535 280 50 [email protected] Format picture: JPEG (.jpg) Download Media Encoder Preset Resolution: 72 dpi Colorspace: RGB (CMYK does not work!) Finance & Entertainment center of Stockholm
ICON: THE CORNER, STOCKHOLM numerous highlevel restaurants. and entertainment center andpubliclyknown meetingpoint.Hometo to brands. countless ofluxuary Indirect proximity to Stureplan. Finance Located attheentrance to fashionable Bibliotekstan, Östermalm. Home LOCATION BIRGER JARLSGATAN 16,STOCKHOLM The Corner with. and thanksto thesize itisvisiblefrom afar. Asite to really becreative to theangleofthird screen itisvisiblefrom many different directions foot, onabicycle, scooter, inacarorridingpublictransportation. Thanks on street level itwillcatch the eye of anyone passing by. Wheter itisby Three screens combined into onebig,memorable DOOH-site. Located BE CREATIVE
PHOTO: CALVIN KLEIN CREATIVE GUIDE
THREE SCREENS - ONE CREATIVE MIND THE GAPS Please send one creative in the full If your creative consists of objects visual on more than one screen resolution stated below. at the time, you need to take the gaps between the windows in consideration. Otherwise they will be physically distorted. 1152 px
1152 px 192 px 1152 px 960 px 192 px 192 px
Artwork Specifications THE CORNER, STOCKHOLM
SIZE & RESOLUTION DELIVERY Resolution: 3264x1152 px (square pixels) Submit artwork using adcitymedia.wetransfer.com Ratio: 17:6 Recipient [email protected] Physical size: 17 sqm DELIVERY DATE FORMAT 14 days prior to the campaign start, unless otherwise agreed Format video: MP4 AVC .mp4 (CODEC H264) High profile. separately. Obs! Quicktime .mov containing MP4 does not work! Download Media Encoder Preset QUESTIONS Bitrate: 6 Mbps (use constant bitrate for best result) Daniel Axelsson Frame rate: 25 fps 08 - 535 280 50 [email protected] Format picture: JPEG (.jpg) Download Media Encoder Preset Resolution: 72 dpi Colorspace: RGB (CMYK does not work!) Sthlm ICONS
Sergels Torg NK The Corner
Drottninggatan Nordiska Kompaniet Sturehof Åhléns City Mood Gallerian EAST Sergels Torg Spotify HQ Prada Kulturhuset Gallerian Louis Vuitton Centralstationen H&M flagship Sturegallerian H&M The Lobby Prinsen Obelisken NK Juvelsalong Bottega Veneta Brunkebergstorg IKEA Strandvägen At Six Kungsträdgården Engelbert Frantzén Urban Outfitters Tures Operan Frantzén at NK Bibliotekstan Sthlm Tech-Area Bukowskis Google Academy Dramaten Restauranggatan Jakobsbergsgatan