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The Media and the Tourist Imagination

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The Media and the Tourist Imagination The Media and the Tourist Imagination Tourism Studies and Media Studies both pose key issues about how we perceive the world. They raise acute questions about how we relate local knowledge and immediate experience to wider global processes and both play a major role in creating our map of national and international cultures. The Media and the Tourist Imagination adopts a multidisciplinary approach to explore the interactions between tourism and media practices within contemporary culture; in which the consumption of images has become increasingly significant. The contributions are divided between those written from media studies awareness, concerned with the way the media imagine travel and tourism; those written from the point of view of the study of tourism, which consider how tourism practices are affected or inflected by the media, and those that attempt a direct comparison between the practices of tourism and the media. A number of common themes and concerns arise with particular emphasis upon the image as the object of consumption. While exploring the overlapping roles of tourism and the media, the collection is also concerned to mark out their different approaches to the structuring and organizing of experience and the way in which this leads to a dynamic interchange between them. Tourism and the Media are discussed as separate processes through which identity is constructed in relation to space and place. David Crouch is Professor of Cultural Geography and Tourism, Director of the Culture, Lifestyle and Landscape research group at University of Derby, and Rhona Jackson and Felix Thompson are Lecturers in Film and Television Studies at the University of Derby. Contemporary Geographies of Leisure, Tourism and Mobility Series editor: Michael Hall is Professor at the Department of Tourism, University of Otago, New Zealand The aim of this series is to explore and communicate the intersections and relationships between leisure, tourism and human mobility within the social sciences. It will incorporate both traditional and new perspectives on leisure and tourism from contemporary geography, e.g. notions of identity, representation and culture, while also providing for perspectives from cognate areas such as anthropology, cultural studies, gastronomy and food studies, marketing, policy studies and political economy, regional and urban planning, and sociology, within the development of an integrated field of leisure and tourism studies. Also, increasingly, tourism and leisure are regarded as steps in a continuum of human mobility. Inclusion of mobility in the series offers the prospect to examine the relationship between tourism and migration, the sojourner, educational travel, and second home and retirement travel phenomena. The series comprises two strands: Contemporary Geographies of Leisure, Tourism and Mobility aims to address the needs of students and academics, and the titles will be published in hard- back and paperback. Titles include: The Moralisation of Tourism Sun, sand … and saving the world? Jim Butcher The Ethics of Tourism Development Mick Smith and Rosaleen Duffy Tourism in the Caribbean Trends, Development, Prospects Edited by David Timothy Duval Qualitative Research in Tourism Ontologies, Epistemologies and Methodologies Edited by Jenny Phillimore and Lisa Goodson The Media and Tourist Imagination Converging cultures Edited by David Crouch, Rhona Jackson and Felix Thompson Routledge Studies in Contemporary Geographies of Leisure, Tourism and Mobility is a forum for innovative new research intended for research students and academics, and the titles will be available in hardback only. Titles include: 1. Living with Tourism Negotiating identities in a Turkish village Hazel Tucker 2. Tourism, Diaspora and Space Tim Coles and Dallen J. Timothy 3. Tourism and Postcolonialism Contested discourses, identities and representations C. Michael Hall and Hazel Tucker The Media and the Tourist Imagination Converging cultures Edited by David Crouch, Rhona Jackson and Felix Thompson First published 2005 by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN Simultaneously published in the USA and Canada by Routledge 270 Madison Ave, New York, NY 10016 Routledge is an imprint of the Taylor & Francis Group This edition published in the Taylor & Francis e-Library, 2005. “To purchase your own copy of this or any of Taylor & Francis or Routledge’s collection of thousands of eBooks please go to www.eBookstore.tandf.co.uk.” © 2005 David Crouch, Rhona Jackson and Felix Thompson All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. British Library Cataloguing in Publication Data A catalogue record for this book is available from the British Library Library of Congress Cataloging in Publication Data A catalog record for this book has been requested ISBN 0-203-13929-1 Master e-book ISBN ISBN 0-203-38761-9 (Adobe eReader Format) ISBN 0–415–32625–7 (hbk) ISBN 0–415–32626–5 (pbk) Contents List of illustrations ix List of contributors xi 1 Introduction: the media and the tourist imagination 1 DAVID CROUCH, RHONA JACKSON AND FELIX THOMPSON 2 Mediating Tourism: An analysis of the Caribbean holiday experience in the UK national press 14 MARCELLA DAYE 3 Media Makes Mardi Gras Tourism Mecca 27 GARY BEST 4 Amber Films, documentary and encounters 42 DAVID CROUCH AND RICHARD GRASSICK 5 On the Actual Street 60 NICK COULDRY 6 Screaming at The Moptops: convergences between tourism and popular music 76 SARA COHEN 7 ‘Troubles Tourism’ : the terrorism theme park on and off screen 92 K.J.DONNELLY viii Contents 8 Mediating William Wallace: Audio-visual technologies in tourism 105 TIM EDENSOR 9 Mobile viewers: media producers and the televisual tourist 119 ROBERT FISH 10 ‘I was here’: pixilated evidence 135 CLAUDIA BELL AND JOHN LYALL 11 ‘I’m only here for the beer’: post-tourism and the recycling of French heritage films 143 PHIL POWRIE 12 ‘We are not here to make a film about Italy, we are here to make a film about ME…’ 154 British Television Holiday Programmes’Representations of the Tourist Destination DAVID DUNN 13 Tourists and television viewers: some similarities 170 SOLANGE DAVIN 14 Converging cultures; converging gazes; contextualizing perspectives 183 RHONA JACKSON 15 Producing America: redefining post-tourism in the global media age 198 NEIL CAMPBELL 16 Journeying in the Third World: From Third Cinema to Tourist Cinema? 215 FELIX THOMPSON Index 230 Illustrations Tables 2.1 Modes of tourist experiences represented in articles 18 2.2 Landscape representations in articles 19 2.3 Terms used to describe landscapes in travel articles 21 Figures 4.1 Nelson’s and Sky 52 4.2 Image of Old Quarry 53 4.3 Caravanner outside van 54 Contributors Claudia Bell is Senior Lecturer teaching Media and Cultural Studies at the University of Auckland. She has worked on tourism projects since the early 1980s, including visitor surveys and site evaluations for various organizations, including the Deptartment of Conservation and the Waitangi National Trust. She has published extensively on tourism issues (books, articles, technical reports), including work on town promotion in New Zealand, museums, displaying nations at Expos, landscape as tourist attraction; and on the tourists themselves as collectors of experiences to construct their own autobiographies. She is the co-author, with John Lyall, of Inventing New Zealand: Putting Our Town on the Map (HarperCollins, 1995). Gary Best lectures in tourism and management at La Trobe University, Melbourne, Australia. His research interests are in heritage, distinctive cultural interactions in touristic contexts, commodification, and organi- zational culture. He has been a cultural tourist since he first set off for London in 1976. Other areas of interest include popular culture and automotive history. Neil Campbell lectures in American Studies at the University of Derby. His recent publications are, as editor of American Youth Cultures (Edinburgh University Press/Routledge USA, 2004), author of The Cultures of the American New West (Edinburgh University Press/Fitzroy Dearborn, 2000), and co-author of American Cultural Studies (Routledge, 1997). He is currently writing a new book, The Rhizomatic West for the University of Nebraska Press (due 2006). Sara Cohen is Director of the Institute of Popular Music at the University of Liverpool, and lectures in the School of Music. She is author of Rock Culture in Liverpool: Popular Music in the Making (Oxford University Press, 1991). Her research interests have involved specific projects on music and urban regeneration. She is a member of the editorial board of the journal Popular Music published by Cambridge University Press. Nick Couldry is Senior Lecturer in Media and Communications at the LSE. His publications include The Place of Media Power, Media Rituals: A xii Contributors Critical Approach (Routledge, 2000), edited collections Contesting Media Power (with James Curran) (Rowman and Littlefield, 2003) and MediaSpace (with Anna McCarthy) (Routledge, 2004) . He is currently engaged in a long-term project on Media and Citizenship. David Crouch lectures in Cultural Geography and Tourism at the University of Derby, he is Visiting Professor of Geography at Swedish Universities of Karlstad and Kalmar. His recent
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