DOCSLIB.ORG

Trust in Media 2020

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Trust in Media 2020 MARKET INSIGHTS TRUST IN MEDIA 2020 MEDIA INTELLIGENCE SERVICE APRIL 2020 1 CONTENTS ABOUT THIS PROJECT 3 METHODOLOGY 3 KEY FINDINGS 4 TRUST IN MEDIA ACROSS EUROPE 6 TRUST IN NEWS 15 TRUST IN NEWS AND COVID-19 23 TRUST IN RADIO 29 TRUST IN TV 33 TRUST IN THE WRITTEN PRESS 37 TRUST IN THE INTERNET 41 TRUST IN SOCIAL NETWORKST 45 TRUST – IT’S COMPLICATED 49 APPENDIX: COUNTRY CODES 53 2 EBU Media Intelligence Service – Trust in Media 2020 ABOUT THIS PROJECT METHODOLOGY In the age of media abundance, trust is important in the relationship This report is primarily based on data from the 92nd Standard between media and their audience. However, maintaining a high level Eurobarometer, where the Net Trust Index is deducted from. The 92nd of trust is more and more challenging in a world of news overflow and wave of the survey was conducted in November 2019 in the 28 EU disinformation. Measuring trust is therefore essential for tracking member states and the five candidate countries. In the section about citizens' perceptions of the media system in general and a media trust in news, the Reuters Institute Digital News Report 2019 is used as organization and its output in particular. This is crucial for audience an additional source, whereas the section on trust and COVID-19 is building and useful for the organization's strategic planning. based on survey data from GlobalWebIndex, Reuters Institute, British regulator Ofcom and EBU member organizations. What is trust? • Trust is an individual’s perception of the reliability of other Eurobarometer individuals and institutions and the result of socio-economic The question asked in the Eurobarometer survey is: conditions, education and long-standing perceptions. ‘I would like to ask you a question about how much trust you have in • Media organizations can work to increase trust in the medium and certain media and institutions. For each of the following media and long term by championing credibility and authenticity. institutions, please tell me if you tend to trust or tend not to trust it.’ • However, the results will not only be related to their performance Respondents may also answer ‘do not know’. The types of media and values but also to external factors beyond the organizations’ included are radio, television, the written press, internet, and online control, e.g. cultural or economic factors. social networks. • In organizations with substantial societal relevance, such as public service media, trust is also related to social responsibility. Net Trust Index The Net Trust Index has been developed by the EBU Media Intelligence How is it measured? Service to obtain an idea of the level of trust each country’s citizens There are several annual studies that measure the level of trust in have in the different types of media. The Net Trust Index is defined as media. For this report the results of the Standard Eurobarometer were the difference between the percentage of the population who used: answered 'tend to trust' and 'tend not to trust‘ to the survey question, • A public opinion survey by the European Commission, currently not taking into account ‘do not know’ replies. The index can range conducted by TNS. from a minimum value of -100 to a maximum value of +100. A dataset • Analyses public opinion on a variety of topics, e.g. the image of the with the historical development of the Net Trust indexes for each European Union, the economic situation, or citizens' main concerns. media and country covered since 2009 is available online. • Published twice a year, the autumn edition contains research on trust in media and other institutions. Net Trust Index = ‘Tend to trust’ – ‘Tend not to trust’ • Each edition is based on approximately 1,000 face-to-face interviews in 33 countries (EU states as well as acceding and candidate countries), respondents aged 15 and over. Reuters Institute Digital News Report • Available at http://ec.europa.eu/COMMFrontOffice/PublicOpinion/ The annual study commissioned by the Reuters Institute for the Study of Journalism analyses how news are consumed in a range of countries. The online survey research was conducted by YouGov at the end January/early February 2019 and reflects the online population of each country, comprising 38 markets worldwide, 26 of which in Europe. This report will be updated once the 2020 edition is published. 3 EBU Media Intelligence Service – Trust in Media 2020 KEY FINDINGS The trust gap between High trust in PSM news Press freedom correlates Low perceived pressure broadcast and online during times of crisis with trust in radio and TV on PSM goes along with media persists trust in news vs. PSM NEWS Radio and TV continue to be Scoring as most trusted The higher the level of trust The more citizens perceive the most trusted media news brand in 16 European in a country's radio and TV, PSM in their country to be throughout Europe. Radio is markets, PSM are also the higher press freedom free from political pressure, most trusted in 73% of ranked among the most tends to be in that country. the higher the level of trust European countries trustworthy sources of in the information provided surveyed, TV in another 9%. information on the COVID-19 The strong correlation by national media. crisis in several countries. suggests that in the Independent PSM are a key By contrast, social networks Reflecting usage patterns of European context, citizens' element of a credible news are least trusted in 85% of getting informed about the trust in broadcast media is media landscapes. the countries. The internet coronavirus outbreak, closely connected with a and social networks citizens tend to put more free and independent media continue to receive much trust into TV news coverage landscape. lower trust levels than of the crisis compared to traditional media. radio reporting. 4 EBU Media Intelligence Service – Trust in Media 2020 KEY FINDINGS Social networks are Traditional media receive Trusted news means less Trust is complicated trusted the least more trust than politics concern about misinformation PRESS Social networks are by far EU citizens only trust their In countries with high levels The questions used in trust the least trusted media national army and police of trust in national news, surveys differ considerably, across Europe. In 28 of 33 more than radio. TV and the citizens are less likely to partly explaining countries, social networks written press rank in the perceive false information as contradictory results on are the media that people middle third, slightly less a problem. whether trust in media is trust the least. Only in five trusted than the legal shrinking or on the rise – South Eastern European system or public There is a strong negative and highlighting how countries, other media are administration. correlation between the multidimensional “trust” is. even less trusted. perceived trustworthiness of While social networks are The internet scores just information provided by Investigating on, investing in widely used to get slightly better than national national media and the and renegotiating trust are information about COVID-19, governments and perception of key performance markers for the gap between usage and parliaments, whereas only misinformation as a problem quality media such as PSM. the trust expressed is political parties are less within the country. particularly high. trusted than social networks. 5 EBU Media Intelligence Service – Trust in Media 2020 TRUST IN MEDIA ACROSS EUROPE 6 EBU Media Intelligence Service – Trust in Media 2020 ACROSS EUROPE ACROSS • • TRUST IN MEDIA TRUST SIGNIFICANTLY SIGNIFICANTLY In In Finland, Albania and the Netherlands, only 20% of the population or less do not trust the media. the do trust not less or population of 20% the only Netherlands, the and Albania Finland, media the not do trust of citizens majority the Greece, and Macedonia North Spain, UK, the LEVELS OF VARY EBU Media Intelligence Service Source: EBU based on Standard Standard on based EBU Source: Albania 42% 39% 19% MEDIA IN TRUST Portugal 37% 29% 34% Slovakia 35% 32% 33% High trust Romania 33% 37% 30% 31% 37% 32% – Bulgaria Trust in Media 2020 Eurobarometer Austria 31% 44% 25% Belgium 30% 47% 23% Czech Republic 28% 39% 33% Lithuania 28% 37% 35% Hungary 28% 35% 37% 92. Poland 28% 34% 38% Finland 28% 53% 19% Turkey 28% 25% 47% Medium trust Montenegro 27% 32% 41% Estonia 26% 43% 31% Ireland 26% 42% 32% Croatia 26% 29% 45% (% of population, 2019) Italy 26% 37% 37% Denmark 24% 54% 22% Cyprus 24% 35% 41% Slovenia 23% 31% 46% Netherlands 22% 58% 20% Latvia 21% 49% 30% . Luxembourg 21% 50% 29% Low or no trust EUEU28 28 19% 41% 40% Germany 19% 53% 28% Malta 18% 37% 45% North Macedonia 15% 31% 54% Serbia 15% 38% 47% Greece 14% 32% 54% Sweden 14% 64% 22% Spain 10% 32% 58% France 9% 44% 47% 7 United Kingdom 7% 33% 60% MOST TRUSTED MEDIA (Net Trust Index 2019) RADIO IS THE MOST TRUSTED MEDIUM IN EUROPE Radio TV Written Press Internet Country not included • Radio is the most trusted medium in Europe, scoring highest in 24 out of 33 (73%) of the countries surveyed. • Apart from Portugal, the countries in which radio is not most trusted are located in South Eastern Europe. Source: EBU based on Standard Eurobarometer 92. 8 EBU Media Intelligence Service – Trust in Media 2020 LEAST TRUSTED MEDIA (Net Trust Index 2019) SOCIAL NETWORKS ARE LEAST TRUSTED IN ALMOST ALL OF EUROPE Written Press TV Social Networks Country not included • Social networks are the least trusted media in 28 out of 33 countries surveyed (85%). • The exceptions are to be found in South Eastern Europe: Bulgaria, North Macedonia, Serbia and Turkey trust the written press the least, while Greek citizens have least trust in TV.
Load more

Recommended publications
  • Eurobarometer 513 Climate Change
    Special Eurobarometer 513 Climate Change Report Fieldwork: March - April 2021 This document does not represent the point of view of the European Commission. The interpretations and opinions contained in it are solely those of the authors. Project title Special Eurobarometer 513 Climate, Report Language version EN Catalogue number ML-03-21-256-EN-N ISBN 978-92-76-38399-4 DOI 10.2834/437 © European Union, 2021 https://www.europa.eu/eurobarometer Photo credit: Getty Images Special Eurobarometer 513 TABLE OF CONTENTS INTRODUCTION 4 EXECUTIVE SUMMARY 7 I. EUROPEAN PERCEPTIONS OF CLIMATE CHANGE 8 1. Perceptions of climate change as a global problem 9 2. Perceived seriousness of climate change 22 II. TAKING ACTION TO TACKLE CLIMATE CHANGE 26 1. Responsibility for tackling climate change 27 2. Personal action to tackle climate change 34 3. Types of individual action 39 III. ATTITUDES TO FIGHTING CLIMATE CHANGE AND THE TRANSITION TO CLEAN ENERGIES 49 1. Attitudes towards taking action on climate change 51 2. Attitudes towards reducing fossil fuel imports 54 3. Attitudes towards the economic benefits of promoting EU expertise in clean technologies outside the EU 57 4. Attitudes to public financial support for clean energies as opposed to fossil fuel subsidies 60 5. Attitudes to adapting to the adverse impacts of climate change 64 6. Attitudes to tackling climate change and environmental issues as a priority to improve public health 67 7. Attitudes on the trade-off between costs caused by climate change versus the costs of a green transition 69 IV. LOOKING TO THE FUTURE 72 1. Current national governments action to tackle climate change 73 2.
    [Show full text]
  • EFAMRO / ESOMAR Position Statement on the Proposal for an Eprivacy Regulation —
    EFAMRO / ESOMAR Position Statement on the Proposal for an ePrivacy Regulation — April 2017 EFAMRO/ESOMAR Position Statement on the Proposal for an ePrivacy Regulation April 2017 00. Table of contents P3 1. About EFAMRO and ESOMAR 2. Key recommendations P3 P4 3. Overview P5 4. Audience measurement research P7 5. Telephone and online research P10 6. GDPR framework for research purposes 7. List of proposed amendments P11 a. Recitals P11 b. Articles P13 2 EFAMRO/ESOMAR Position Statement on the Proposal for an ePrivacy Regulation April 2017 01. About EFAMRO and ESOMAR This position statement is submitted In particular our sector produces research on behalf of EFAMRO, the European outcomes that guide decisions of public authorities (e.g. the Eurobarometer), the non- Research Federation, and ESOMAR, profit sector including charities (e.g. political the World Association for Data, opinion polling), and business (e.g. satisfaction Research and Insights. In Europe, we surveys, product improvement research). represent the market, opinion and In a society increasingly driven by data, our profession ensures the application of appropriate social research and data analytics methodologies, rigour and provenance controls sectors, accounting for an annual thus safeguarding access to quality, relevant, turnover of €15.51 billion1. reliable, and aggregated data sets. These data sets lead to better decision making, inform targeted and cost-effective public policy, and 1 support economic development - leading to ESOMAR Global Market Research 2016 growth and jobs. 02. Key Recommendations We support the proposal for an ePrivacy Amendment of Article 8 and Recital 21 to enable Regulation to replace the ePrivacy Directive as research organisations that comply with Article this will help to create a level playing field in a true 89 of the General Data Protection Regulation European Digital Single Market whilst increasing (GDPR) to continue conducting independent the legal certainty for organisations operating in audience measurement research activities for different EU member states.
    [Show full text]
  • Solvay 224 Avenue Louise 1050 Brussels
    Mobilise! Incorporating Mobile Phones in Social and Policy-oriented Surveys ALEC M GALLUP FUTURE OF 1SURVEY RESEARCH FORUM 14 October, 2009 Hôtel Solvay 224 Avenue Louise 1050 Brussels % Dear Attendee, Mobile phones have had a remarkable impact on the world in a relatively short period of time. In all surveys, the overriding consideration is to reach all members of the public, young or old, male or female, employed or self- employed. In the nineties, fixed-line telephone coverage reached almost saturation point, but times are changing. In Europe, countries such as Finland and the Czech Republic now have a majority of citizens who are "mobile-only". Furthermore, as mobile phone ownership and usage is currently higher among certain groups, such as younger members of the population, the potential arises for mobile-phone non- coverage bias. This was a topic widely debated during the 2004 US Presidential election. Further discussion and research on the topic is vital. That's why Gallup has brought together the world's leading experts to thrash out issues that will undoubtedly impact the future of social research. Earlier this year, we were saddened by the death of Alec Gallup, a consummate polling professional who served the company for 60 years. If he was still with us, he would be watching the increase of the mobile-phone population with interest. Alec Gallup understood polling from A to Z and he knew that that the future of survey research depended on methodologies that would continue to give an equal opportunity of being polled … to all members of the public Bi-annual series of seminars: Future of Surveys We would therefore like to welcome you to "The 1st Alec Gallup Future of Survey Research Forum: Incorporating Mobile Phones in Social and Policy-oriented Surveys.
    [Show full text]
  • The Eu and Public Opinions: a Love-Hate Relationship?
    THE EU AND PUBLIC OPINIONS: A LOVE-HATE RELATIONSHIP? Salvatore Signorelli Foreword by Julian Priestley NOVEMBER 2012 STUDIES & REPORTS 93 The EU and public opinions: A love-hate relationship? TABLE OF CONTENTS FOREWORD 4 EXECUTIVE SUMMARY 7 INTRODUCTION 9 1. European public opinion analysis instruments 12 1.1. The origins of the Eurobarometer: a brief overview 12 1.2. Deciphering European public opinion: quantitative polls 19 1.2.1. Standard EBS: regular public opinion monitoring 20 1.2.2. Special EB: in-depth thematic surveys 26 1.2.3. EB Flash: rapid thematic surveys 29 1.2.4. Sociological criticism of quantitative opinion polls 31 1.3. Qualitative Studies: analysis of reactions, feelings and motivations 33 1.4. Deliberative Polling® 37 1.5. National polls of the 27 Member States 43 2. The work of public opinion analysis within the institutions 44 2.1. The change in political context and in objectives for the EU: the rise of public opinion 44 The EU and public opinions: A love-hate relationship? 2.2. The European Commission: “driving force” of public opinion analysis in the EU 47 2.2.1. A role of interface in drafting Eurobarometer surveys 50 2.2.2. The “national” level of public opinion analysis at the Commission 52 2.3. The work of public opinion analysis at the European Parliament 54 2.3.1. An information tool 56 2.3.2. The “national” level of public opinion analysis at the European Parliament 57 2.4. The role of the other institutions 58 2.4.1. European Council 58 2.4.2.
    [Show full text]
  • Trust in Public Institutions: Trends and Implications for Economic Security
    POLICY BRIEF NO108 Trust in public institutions: Trends and implications for economic security WHY SHOULD WE CARE ABOUT TRUST? Trust is integral to the functioning of any society. Trust in each Summary other, in our public institutions and in our leaders are all essential The legitimacy of public institutions is crucial for ingredients for social and economic progress, allowing people to building peaceful and inclusive societies. While levels of cooperate with and express solidarity for one another.1 It allows trust in institutions vary significantly across countries, public bodies to plan and execute policies and deliver services. Greater public trust has been found to improve compliance in regu- opinion surveys suggest that there has been a decline lations and tax collections, even respect for property rights.2 It also in trust in public institutions in recent decades. gives confidence to consumers and investors, crucial to creating Economic insecurity—which the COVID-19 crisis jobs and the functioning of economies more broadly. Success in threatens to exacerbate—and perceptions of poor or achieving each of the Sustainable Development Goals (SDGs)— corrupt government performance undermine the social from eliminating poverty (SDG1), to combatting climate change contract and are closely linked to declines in institutional (SDG13), to building peaceful and inclusive societies (SDG16)— trust. Rebuilding public trust in the light of the current will depend on citizens’ and businesses’ trust in public institutions crisis demands services that work for everyone and and in each other. jobs that provide income security, as well as more Governments have also drawn on public trust to effectively address every stage of the COVID-19 pandemic response—from inclusive institutions.
    [Show full text]
  • European Survey Data on Attitudes to Equality and Human Rights Technical Paper
    RESEARCH SERIES European Survey Data on Attitudes to Equality and Human Rights Technical Paper Éamonn Fahey, Doireann O’Brien Helen Russell, Frances McGinnity RESEARCH SERIES European Survey Data on Attitudes to Equality and Human Rights Technical Paper Éamonn Fahey, Doireann O’Brien Helen Russell, Frances McGinnity This report was written by Eamonn Fahey, Doireann O’Brien, Helen Russell and Frances McGinnity. It was prepared for the Irish Human Rights and Equality Commission by the Economic and Social Research Institute as part of the Research Programme on Human Rights and Equality. The report has been peer-reviewed prior to publication. The views expressed in this report are those of the authors and do not necessarily represent those of the Economic and Social Research Institute or the Irish Human Rights and Equality Commission. The Irish Human Rights and Equality Commission was established under statute on 1 November 2014 to protect and promote human rights and equality in Ireland, to promote a culture of respect for human rights, equality and intercultural understanding, to promote understanding and awareness of the importance of human rights and equality, and to work towards the elimination of human rights abuses and discrimination. The Economic and Social Research Institute (ESRI) is an independent research institute working towards a vision of ‘Informed policy for a better Ireland’. The ESRI seeks to support sustainable economic growth and social progress in Ireland by providing a robust knowledge base capable of providing effective solutions to public policy challenges. Available to download from www.esri.ie and www.ihrec.ie 2019. Copyright is held jointly by the Economic and Social Research Institute and the Irish Human Rights and Equality Commission.
    [Show full text]
  • European Identity and Media Effects: a Quantitative Comparative Analysis
    European Identity and Media Effects: A Quantitative Comparative Analysis Doctoral Thesis Department of Economic Sciences and Media Technische Universität Ilmenau Doctoral Student: Waqas Ejaz Supervised by: Prof. Dr. Jens Wolling Jun.-Prof. Dr. Emese Domahidi Prof. Dr. Volker Gehrau Submission Date: 1st of April, 2019 PhD Thesis Defense: 20th of August, 2019 DOI: 10.22032/dbt.39483 URN: urn:nbn:de:gbv:ilm1-2019000328 To my parents, Ejaz and Farzana, for trying your best, To my children, Hadi and Hasna, for all the joy you bring in my life, To my love, Arfa, for all that I am and have IV Acknowledgments Firstly, I would like to express my sincere gratitude to my advisor Prof. Jens Wolling who since our first ever meeting trusted me more than I have ever trusted myself. It was his confidence, continuous support, motivation and immense knowledge that helped me throughout my Ph.D. study. Without a doubt, he is amongst the two people to whom I owe this achievement. Besides my advisor, my sincere thanks also go to Prof. Dr. Emese Domahidi, who together with Prof. Wolling, provided me an opportunity in the last year of my dissertation to work on an ambitious research project. In addition to the opportunity, it was her work ethics and critical perspective that made me see things in a way I did not before. I thank my colleagues for listening to my mundane and half cooked research ideas during fine summer afternoons and for all the stimulating discussions we had in the last six years. Last but not the least, I would like to thank my family: my parents who have always trusted me, to my siblings for bearing me, and finally, my wife for being there and supporting me in the toughest of times.
    [Show full text]
  • Flash Eurobarometer 315 January-February 2011
    GESIS Study ID ..................................................... ZA5470 Flash Eurobarometer 315 January-February 2011 Attitudes of European Entrepreneurs towards eco-innovation Basic questionnaire The GALLUP Organization FL315 Attitudes of European entrepreneurs towards eco‐innovation Flash Eurobarometer survey Definition of eco‐innovation: Eco‐innovation is the introduction of any new or significantly improved product (good or service), process, organisational change or marketing solution that reduces the use of natural resources (including materials, energy, water and land) and decreases the release of harmful substances across the whole life‐cycle. D1. How many employees do you have in your company? [READ OUT – ONLY ONE ANSWER] ‐ Less than 10 ...................................................................... [THANK AND TERMINATE] ‐ 10‐49......................................................................................................................... 1 ‐ 50‐249....................................................................................................................... 2 ‐ 250 or more ...................................................................... [THANK AND TERMINATE] ‐ [DK/NA] ............................................................................ [THANK AND TERMINATE] D2. What is the annual turnover of your company? [READ OUT – ONLY ONE ANSWER] ‐ up to €2 million ........................................................................................................ 1 ‐ €2‐10 million ............................................................................................................
    [Show full text]
  • Ethnic Data Collection in the EU: Can't Seem to Find The
    Ethnic data collection in the EU: can’t seem to find the way Lilla Farkas, race ground coordinator, European Network of legal experts on gender equality and non-discrimination,, [email protected] Reporting flurry 1. EDI Report 2014 - OSF & ENAR 2. European Commission 1. Ethnic Data Report and Handbook update 2016 2. Guidance note on hate crimes November 2018 3. FRA: 1. EU MIDIS 2016, 2. hate crime map, 3. PAD November 2018 4. ECRI: general recommendations hate crime, hate speech, Afrophobia EU context - political • Agenda setting & multilevel governance: allies, foes and competitors • Equality data: a problem for many - coalition with other grounds? • Recognised & non-recognised racialised groups - coalition? • European silence on race - including among the racialised groups! • Wallerstein and Balibar 1991: race and gender within class • The Holocaust prism • Migrant and Roma integration frames EU context - jurisprudential 1. The meaning of racial or ethnic origin under EU law 2017: historically contingent 2. ‘racial’ fragmentation: no dominant racial group 3. race reified in case law • = skin colour? as if racial minorities did not have an identity • Timishev v Russia, • Biao v Denmark - Islamophobic undertone • Feryn - Moroccans, xenophobia, Islamophobia or Afrophobia? • CHEZ and Jyske Finans: only ethnicity in RED? ICERD mis-used? • Attrey in CMLR, • Farkas in EADLR Key issues: categorization I. 1. Data on racial origin is seldom collected based on self- identification. 2. How to categorise descent: geographic origin and cultural/religious/linguistic traditions 3. How to link descent with skin colour 4. 30% of PAD Muslim - Islamophobia in Europe Categories: Maghreb, Sub-Saharan African, Other African? Categorization II.
    [Show full text]
  • Common Evidence Base and Monitoring
    Common evidence base and monitoring Jacek Moskalewicz Introduction Existing evidence shows that having a national alcohol policy by itself has a low impact on the alcohol burden. According to Karlsson & Österberg (2007), who analysed the impact of seven policy measures on alcohol consumption, only 2.5% of the overall impact can be attributed to the existence of national programmes or action plans compared to a 40% contribution from tax policies or 30% from restrictions on alcohol sales. One likely factor is that national programmes do not recommend evidence-based measures that may affect state or private economic interests (Gordon & Anderson, 2011). Monitoring and evaluation of the implementation and effectiveness of alcohol policy programmes and action plans seem to be crucial to strengthen their impact (WHO Regional Office for Europe, 2011a). However, implementation and evaluation reports (if they exist at all) rarely feed into the development of consecutive plans or programmes. Usually a new programme, like its precedents, is the result of a compromise between economic and health interests. Monitoring approaches and their limitations Statistics Statistics for health, economic and other harm seem to be the most reliable as they have usually been in use for decades, are provided by well-established government agencies and are relatively well standardized, thanks to numerous international agencies. In addition, some agencies, including the EC and WHO, retrieve, clean and additionally standardize collected statistics. No matter their technical accuracy, however, statistical sources are human products and as such are heavily culture-specific or biased. Sales statistics, which usually serve as the source for estimation of recorded consumption, often suffer from underestimation of real consumption owing to the existence of other sources of supply.
    [Show full text]
  • Intelligent Insights
    INTELLIGENT INSIGHTS Introducing ourselves January 2021 2 OUR VALUES To us, interviewing is all about getting the bigger picture. INDEPENDENCE INTELLIGENT MARKET RESEARCH FAIRNESS Political and economic Decision-based questions No standard tools but independence and clear recommendations customized research designs TRADITION LIGHT BULB MOMENTS APPRECIATING RESPONDENTS Decades of experience in Reveal hidden aspects An appreciative approach with participants quantitative and qualitative research through surprising insights leads to high-quality results STRATEGIC REPOSITIONING EXPLORING CUSTOMERS Integrated approaches, innovative methods, Valuable insights into the thinking state-of-the-art evaluation and survey and emotions of respondents technologies EFFICIENCY CONSUMER PSYCHOLOGY We solely inquire about aspects that lead to a Comprehensive knowledge of psychological better understanding of the market theories and survey procedures 3 OUR SKILLS A passion for research, based on a solid foundation of experience and knowledge. EXPERIENCE EXPERTISE QUALITY ASSURANCE INNOVATION . In 1949, Gallup was founded as . Interdisciplinary team . Compliance with applicable . State-of-the-art survey the first Austrian market and (sociologists, psychologists, professional ethics of the VMÖ technology opinion research institute, publicists, political scientists, (Austrian Market Research (online panel certified to ISO, followed by the Austrian Institute economists and statisticians) Association) and ESOMAR CATI studio employing the RLD for Motivation Research in 1967 method, mobile research, . High level of professional . Compliance with data protection tablets with GPS receiver) . Comprehensive and expertise and long-lasting regulations of the current Data interdisciplinary databases and company affiliation by Protection Act in Austria . Modern analysis programmes comparative values (e.g., employees . Quality assurance at all . Development of proprietary 15,000 impact tests on .
    [Show full text]
  • Eurobarometer 91.3
    GESIS Study number ZA7572 ICPSR Study Number [not yet assigned] EUROBAROMETER 91.3 Carried out by Kantar Public Brussels on request of the EUROPEAN COMMISSION, Directorate-General Communication (COMM.A.3.: Media monitoring and Eurobarometer), between April 9 and April 26, 2019. Archive pre-release, dataset version 1.0.0 as of September 30, 2019 This dataset edition has not yet passed the complete archive processing and documentation, such as complete variable documentation for online data browsing and analysis in ZACAT (https://zacat.gesis.org). Basic archival checks have been performed; technical variables, protocol variables and variable labels have been adapted to archive standards for the EUROBAROMETER series. Proposed citation European Commission, Brussels: Eurobarometer 91.3, April 2019. Kantar Public, Brussels [Producer]; GESIS, Cologne [Publisher]: ZA7572, dataset version 1.0.0, doi:10.4232/1.13372 Survey instruments For question wording, answer category text, interviewer instructions or question routing, please see the BASIC BILINGUAL QUESTIONNAIRE and the respective national field questionnaires. The basic questionnaire also includes a technical description of this EUROBAROMETER survey. The national field questionnaires in the different language versions are available through the GESIS Eurobarometer web pages (STUDY PROFILES), the ZACAT online data catalogue, or the Eurobarometer study descriptions in the data holding catalogue (DBK), as soon as all embargos have been lifted, if applicable. Weighting information In general the Standard and Special Eurobarometer datasets provide for two types of weighting, a post-stratification weighting and a population size weighting. For each sample (country or lower level region) through the post-stratification weighting procedure a comparison is carried out between the sample composition and a proper universe description.
    [Show full text]