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Braa-A-Nordic-Tech-Hub-2019.Pdf Aarhus University is well known, and we have very good experience of recruiting graduates as software developers. They are Denmark has the Most flexible highly educated and skilled. And they do well – even if they go to world’s healthiest and liberal hiring/firing the United States, for example. They have no problem keeping work-life balance No. 1 – with above-average time spent practices up when they arrive in Silicon Valley. in the world for on leisure & personal care in the world worker motivation IMD OECD Better Life Index World Economic Forum Steffen Grarup, Director of Engineering, Uber ALL ABOUT MEET THE COMPANIES BUSINESS REGION Get to know some of the successful IT, tech and AARHUS communication companies that call this place home. A brief introduction to the region and its BUSINESS strengths. REGION AARHUS PAGES 6-11 PAGES 12-15 – A TECH RECRUITMENT RESEARCH EVENTS Go headhunting among one of Be inspired, meet like-minded Business Region Aarhus is a collaboration between & EDUCATION HUB IN the world’s best-educated and people and let your creativity 12 municipalities in East Jutland, Denmark. The region Our citizens have a generally most motivated workforces. run wild. is home to one million people and Denmark’s biggest higher level of education than in growth centre outside Copenhagen. GROWTH the rest of Denmark – and the scientific research is world-class. PAGE 16 PAGE 22 PAGE 24 THE GOOD LIFE The tech hub of Business Region Aarhus is a centre of increasing interna- INNOVATION Denmark ranks among the top countries tional attention. A dynamic community of cutting-edge entrepreneurs, R&D in the world for quality of life and work-life specialists and leading IT companies are driving unprecedented growth ENVIRONMENTS balance. – in a business climate ranked among the best in Europe. & NETWORKS More than 20,000 IT professionals have their workplace here, including In Business Region Aarhus, you have the opportunity to experts in artificial intelligence, big data, data science, Internet of Things collaborate and create innovative digital solutions through and user experience design. You’ll also find companies highly skilled in the knowledge sharing across disciplines and business fields. heavy industries and the creative sector. As home to one of the world’s top 100 universities and worldclass computer science, Business Region Aarhus is your gateway to development opportu- PAGE nities from the latest research and a rich source of promising talents. More 26 than 50,000 students are enrolled in Aarhus University’s more than 150 degree programmes. CONTACTS Our culture for collaboration between startups, scaleups, and large corpora- Get in touch. tions together with education institutions and government is internationally recognised. It’s the key to open innovation, sustainable solutions and build- ing value for your business. Come join us. PAGE18 PAGE 28 6 | Get to know Denmark and Business Region Aarhus Get to know Denmark and Business Region Aarhus | 7 GET TO KNOW No.1 No. 1 globally DENMARK AND in the Digital Economy for individual ICT usage Widest 4G and Society Index by citizens and consumers coverage in EU28 BUSINESS (DESI) 2018 (DESI) 2018 EU Commission, 2017 REGION AARHUS GOVERNMENT SUPPORT FOR DIGITAL GROWTH The Danish government has launched a digital growth strategy to make Denmark an even more attractive hub for digital growth. Major invest- ments in the tech ecosystem are underway, im- proving the opportunities for businesses to utilise BEST FOR TEST AND the full benefits of new digital technologies. DEMONSTRATION Key strategic initiatives include: Denmark is recognised worldwide for its • A matchmaking platform to give companies ground-breaking research and development better access to talents and competencies and is a leading test market for ICT, cleantech, within emerging digital technologies smart grid and smart city solutions. The Danes are early adopters and eager to test new • More flexible regulations to support the testing DENMARK technologies. There are always partners ready of new business models with the facilities to test and demonstrate new • Introduction of computational thinking in ele- products, technologies and concepts. mentary school classes Source: Ministry of Foreign Affairs of Denmark • A digital solution for reporting cyber security incidents Source: The Danish Government PUBLIC AUTHORITIES MAKE BUSINESS EASIER BUSINESS LOW TAX RATE REGION Denmark is ranked by Transparency Interna- AARHUS tional as having one of the least corrupt pub- Denmark’s tax rate is lower than the average for lic sectors in the world. The Danish authorities OECD and EU countries. 1 MILLION PEOPLE are known for their low level of bureaucracy 500,000 JOBS • 22% corporate tax rate 1 COMMUTING AREA and a commitment to creating the best possi- ble conditions for doing business. • Special expat tax scheme What is special in Scandinavia - and here in Business Region Aarhus - is the long tradition for collaboration between the private and public sector, academia and end users. Ole Lehrmann Madsen, CEO, Alexandra Institute Mols Bjerge in Business Region Aarhus 10 | Business Region Aarhus - A Nordic tech hub Business Region Aarhus - A Nordic tech hub | 11 BUSINESS REGION AARHUS IT INDUSTRY IT IT IT Telecoms - A NORDIC TECH HUB Industry Service Wholesale INNOVATION HUBS EDUCATIONAL INSTITUTIONS AND NETWORKS WITH ICT PROGRAMMES 1 IT City Katrinebjerg 1 Aarhus University 3 10 11 12 13 2 Incuba Science Park 2 AARHUS TECH 9 11 7 VIBORG 3 it-forum 3 VIA University College 10 RANDERS GRENÅ 4 IoT-forum 4 Danish School of Media and Journalism 8 45-minute drive 5 Vitus Bering Innovation Park 5 Filmby Aarhus 11 60-minute drive 60-minute drive 6 Silkeborg Valley 6 Aarhus School of Marine and Technical Engineering 7 Animation Hub Viborg 7 Business Academy Aarhus 9 4 3 2 1 1 8 Game Hub Denmark 8 College360 1 14 2 6 8 11 6 5 9 Filmby Aarhus 9 Tradium 30-minute drive 3 6 4 10 Mercantec 7 SILKEBORG AARHUS 1 EVENTS 11 Dania Academy 2 3 4 5 20-minute drive 7 8 9 11 1 IWDK 12 The Animation Workshop 11 2 IoT Week 13 Media College Denmark SKANDERBORG 3 Public Digitalisation (conference in Danish) 14 European Film College 4 this. (tech human interactive stories) 5 2 11 20-minute drive 5 Computer World Summit HORSENS THANKS 6 LEADit & USEit 58 % of 7 Local Rock Stars 86 % Danes of Danes speak 8 BSS Digital DANKE speak English German 9 CareWare 10 Viborg Animation Festival 11 Digital Innovation Festival 12 | Located in Business Region Aarhus Meet the companies | 13 MEET THE COMPANIES LOCATED IN Business Region Aarhus is an ideal base for creating and delivering products and BUSINESS services. Here are a few examples. TERMA UBER Operating in the aerospace, collaborating with Uber’s engineering office in Aarhus employs around 65 skilful REGION AARHUS NASA among others, denfense and security software developers from all over the world. The developers sector, Terma develops and designs high-tech create the infrastructure software that makes Uber data centres solutions for use in mission-critical environments extremely reliable and scalable. and situations, where human lives and valuable material assets are at stake. GOOGLE Google’s R&D facility in Katrinebjerg, Aarhus developed the powerful V8 engine in the popular internet browser Google Chrome. VESTAS AND SIEMENS IT MINDS The R&D facilities of Vestas and Siemens design the largest wind power plants in the world. Together, the companies are responsible for 86% of the world’s total offshore wind power. Digital twins, supercomputing and big data analysis ensure Vestas wind turbines always perform at DANSKE COMMODITIES their best. The technology is also behind a global As a trading house that works around the clock in many dif- weather model which helps Vestas’ clients choose ferent systems, Danske Commodities is heavily dependent on the ideal location for building new wind power reliable IT. That’s why their IT set-up is best-in-class. Many of plants. their tools and systems are developed and hosted in-house. GRUNDFOS APPLE Grundfos is a global leader in advanced pump The ready availability of renewable energy was crucial to Apple’s solutions. The company continuously develops decision to invest DKK 6.3 billion in a state-of-the-art data centre new technology to make the pumping systems in Viborg. In the future, the aim is to use excess heat for district as energy efficient as possible. heating, making the centre even more sustainable. We collaborate with Aarhus University on The infrastructure allows us to recruit employees We find that we have good opportunities Google opened the Aarhus development lectures, teaching and recruitment. To support from all over the region. The train from Aarhus C to influence the educational institutions in office to attract highly specialised computer our international employees, we work closely with to our office in Skanderborg only takes 17-18 minutes. The relation to student programmes. scientists. Since then, the office has made the the local municipal authority, which provides advice motorway is close by as well, so it’s easy for employees Mogens Qvist Frandsen, Chief HR Business Partner for CIO Chrome web browser faster and introduced a mod- on tax returns, public secure login, social events to commute from other towns like Horsens, Silkeborg and and Head of Digital Transformation, Grundfos ern web programming language called Dart. Opening and other services. We are very positive about both Kolding. this office has turned out to be a great investment. collaborations. Bo Brandt Cramer, Chief HR & Legal Officer, Zitcom Lars Bak, former Distinguished Engineer, Google Steffen Grarup, Engineering Director, Uber 16 | Recruitment Recruitment | 17 What we are doing is technically DON’T JUST Ready access to N o. 1 very challenging, and that makes TAKE OUR Most flexible WORLD in the world for it easier to attract software developers.
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