<<

Korean Air and Delta Launch Joint Ad Campaign December 2015

2018

DID YOU KNOW?

is America’s largest Transpacific .  Korean Air flies from more cities in the Americas to more cities in Asia than any other carrier!  Korean Air’s legroom is one of the industry’s roomiest.  The 45-minute connections To commemorate the Korean Air/Delta joint venture’s first anniversary, the unveiled at Terminal 2, a joint ad campaign, “Greater One”, that runs until July. Korean Air’s hub, are some of the world’s fastest! The campaign consists of two short videos, one about the airlines’ routes and one about the inclusive benefits of both companies. The video about the airlines' network introduces the Americas Gateways newly launched Boston and Minneapolis routes. In the comprehensive version, more flight Anchorage options, convenient airport transfers, and improved air mileage accrual are covered. Atlanta Since the joint venture was launched, Korean Air and Delta have expanded their network and Boston provided attractive schedule options for customers, connecting more than 290 cities in the Campinas, Brazil Americas and over 80 cities in Asia. The successful cooperation between the airlines provides Chicago Dallas seamless service with significant benefits. Detroit Guadalajara, KOREAN AIR AIMS TO BROADEN MANUFACTURING CAPABILITIES Honolulu Korean Air is focusing on expanding its commercial aircraft Las Vegas manufacturing business by innovation and competitiveness. Lima, Peru Los Angeles The airline’s Aerospace Division makes parts for aircraft like Miami ’ A320 and A350 and ’s 737 and 787. The airline Minneapolis makes wing tips, tip extensions or winglets for the 737, 747, New York 777, 787, A320 and A330. It also makes A350 cargo doors. Portland San Francisco With five contracts, the 787 program is its largest. Santiago, Chile In an industry subject to relentless competition, expansion appears not to be the main goal Seattle for Korean Air. While increasing revenues is important, its target is to acquire sustainability Toronto, Ontario based on stable profitability and innovative competitiveness. Vancouver, B.C. Washington, D.C. An Insider’s Look at , China By Han Xiang Zi, Korean Air Shanghai Sales Office

Three phrases that come to mind when you think of Shanghai? Modern: Shanghai is the center of culture and economy. Classic: The city is a place where both past and future coexist. Historic buildings that represent the long history are preserved well and visitors can experience classic art, culture, food and music. International: From the 1800s, there’s been a Chinese word, “Shi Li Yang Chang,” for Shanghai. The word means anyone around you within 2.5miles are foreigners. People from around the world form Shanghai’s distinctive and harmonized city.

Must-see sights: The Bund: Shanghai’s signature buildings; Yu yuan: to observe traditional culture; Wu Kang Road: 100 years of modern Shanghai history and Xin tian di: an area where visitors can experience eastern and western culture.

Best time of year to visit: May and October.

Best way to get around: You can take the bus or subway and there are shared bicycles on the street.

Must-eat dishes: Crab roe dumplings, Boiled chicken slices, Dong po pork, Thirteen spices crayfish.

Symbolic souvenirs: Chi-pao or Chinese tunic suit.

A fun fact about Shanghai: Hundreds of residents who are parents assemble at a park called the People’s Park every weekend with profiles of their unmarried children in search of potential matches.

Korean Air Embraces Next-Generation Cargo System

About Korean Air Korean Air has implemented iCargo, its next-generation cargo system based on cloud-technology. Korean Air, with a fleet of 167 iCargo is part of the airline’s digital transformation. Launched in April, the aircraft, is one of the world's top 20 airlines and operates new system will lead the change and further enhance the quality of about 130 flights per week customer service in the fiercely competitive cargo industry. between the Americas and iCargo, is most notable when it comes to customer convenience. It enables Asia. The airline serves 124 the company to provide consistent service through an integration of sales- cities in 44 countries. It is a reservation-operation systems. It also provides up-to-date information via founder of SkyTeam, the customized monitoring and tracks the status of shipments in real-time 19-member through e-mail or SMS. including , Air /KLM, AeroMexico, Korean Air is taking steps to migrate its entire IT system to the Cloud by China Air Lines, and others. 2021. By dramatically improving the customer experience, Korean Air is More info is available at further strengthening its position as a leading carrier in the global cargo koreanair.com. industry.