2011 PROMAXBDA PROMOTION & MARKETING NORTH AMERICA AWARDS WINNERS LIST
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2011 NHL ALL‐STAR VERSUS
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FRED@NIGHT ‐ 300 MOVIE TELETOON
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ORIGAMI DVD SET OVATION
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PRINT UPFRONT 2010 FOX'S FUEL TV
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STUNT PROMOTION
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TLC SUMMER MOBILE POOL EVENT TLC
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RETOUCHING AND PRODUCTION ART
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CURB YOUR ENTHUSIASM – “PRETTY… PRETTY… PRETTY" WORLD WIDE WADIO
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PROGRAM PROMOTION: SPORTS ‐ RADIO
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2011 NHL ALL‐STAR VERSUS
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TELEVISION/VIDEO PRESENTATION: NETWORK, CHANNEL, STATION, PLATFORM BRANDING/IMAGE PROMOTION
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CNN.COM ENTERTAINMENT CNN
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TELEVISION/VIDEO PRESENTATION: CONTENT PROMOTION
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THE HARD TIMES OF RJ BERGER MTV ON‐AIR PROMOS
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2010 MTV MOVIE AWARDS MTV ON‐AIR PROMOS
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GREY'S ANATOMY SEASON 6 FINALE ONE SHOT ABC INC.
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TV GUIDE ‐ CURB YOUR ENTHUSIASM 'THE INTERVIEW' STUN CREATIVE
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PROGRAM PROMOTIONAL CAMPAIGN ‐ OUT‐OF‐HOUSE
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WHAT'S EATING YOU? E! ENTERTAINMENT
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SPECIAL NEWS REPORT OR EVENT PROGRAMMING
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LIVE EVENT CAMPAIGN
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COMEDY PROGRAM SPOT
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PSYCH 5.5 LAUNCH "BUG" USA NETWORK
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ENTERTAINMENT PROGRAM SPOT
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LIFE TRAILER ANATOMY
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VH1 DIVAS: SALUTE THE TROOPS VH1
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MY BOYS: "CAST MEETING" TURNER ENTERTAINMENT NETWORKS
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HALO AWARDS ‐ TEEN NICK BPG
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HOLIDAY/SEASONAL/SPECIAL EVENT PROGRAM CAMPAIGN
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CHILDREN'S PROGRAMMING SPOT
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SYM‐BIONIC TITAN PROMO CARTOON NETWORK
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E! WHAT'S EATING YOU PLAY CREATIVE TV
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THROUGH THE WORMHOLE WITH MORGAN FREEMAN SCIENCE CHANNEL
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NON‐FICTION/REALITY PROGRAMMING CAMPAIGN
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LIFE PROMO CAMPAIGN DISCOVERY
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DEADLIEST CATCH LAUNCH CAMPAIGN DISCOVERY CHANNEL
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DESCONTROL MUN2
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DAYTIME PROGRAM CAMPAIGN
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ALL MY CHILDREN "REDISCOVER" ABC DAYTIME
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THE TALK ‐ "HOSTS, SHARON, LEAH" STUDIO CITY
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JUDGE MATHIS GENERICS 2C MEDIA
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TEMPLE GRANDIN TRAILER HBO
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DAYPART/BLOCK OF PROGRAMS SPOT
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NICK@NITE BUMPER TO BUMPER SUMMER NICKELODEON
"BEHIND THE SCENES" PROMOTION ‐ LONG/SHORT FORM
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TEMPLE GRANDIN BTS CAMPAIGN HBO
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YOU DON'T KNOW JACK, "THE REAL JACK" HBO
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STUNT PROMOTION ‐ ON‐AIR ONLY
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JIMMY FALLON MAD MEN EMMY HOST LATE NIGHT WITH JIMMY FALLON
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AMERICAN MUSIC AWARDS‐BIKER BAR ABC INC.
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INTERSTITIAL/"PROMO‐TAINMENT"/PROGRAM WRAPS CAMPAIGN
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THE PACIFIC HISTORICAL BACKGROUND DOCUMENTARIES CAMPAIGN HBO
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INTERSTITIAL SERIES ON DISNEY CHANNEL DISNEY CHANNEL
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DISCOVERY CHANNEL ‐ DESPICABLE ME IMPOSSIBLE
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INTERSTITIAL/ADVERTISER INTEGRATION/PROGRAM WRAPS CAMPAIGN
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OCEAN SPRAY HALLMARK CHANNEL
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FIFA LOWER THIRD CANADIAN BROADCASTING CORPORATION
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MTV ‐ WINDOWS: CASTING CALL CTV CREATIVE AGENCY
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SUNCHIPS + GREEN IS UNIVERSAL CREATIVE PARTNERSHIPS & INNOVATION, NBCUNIVERSAL
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ON‐AIR CONSUMER TIE‐IN PROMO CAMPAIGN
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TLC AND SEARS: HOLIDAY SHOPPER PROFILES TLC
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MUCHMUSIC ‐ TIC TAC CTV CREATIVE AGENCY
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NATIONAL GEOGRAPHIC CHANNEL AND GEICO: "WOULDN'T IT BE GREAT TO BE A GECKO?" WEE BEASTIE
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NO KID HUNGRY ‐ FOOD NETWORK BPG
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BLACK HISTORY MONTH CAUSE & [EFFECT]
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BRONZE
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ELLEN ON ELLEN TELEPICTURES PRODUCTIONS
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NAT GEO ‐ AFTERMATH WORLD WITHOUT OIL 2C MEDIA
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TV GUIDE ‐ CURB YOUR ENTHUSIASM 'THE INTERVIEW' STUN CREATIVE
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30 ROCK ‐ "FOX PHRASES" STUDIO CITY
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CRIMINAL MINDS "RORSCHACH" CBS TELEVISION DISTRIBUTION
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SYFY "THE TWILIGHT ZONE" NEW YEAR'S MARATHON PLAY CREATIVE TV
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GENERAL BRANDING/IMAGE SYNDICATOR
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LITTLE BOX OF BUTTERS COMEDY CENTRAL
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HOW I MET YOUR MOTHER SEASON 5 "SONG" TWENTIETH CENTURY FOX TELEVISION AND TWENTIETH CENTURY FOX HOME ENTERTAINMENT
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MYTHBUSTERS ‐ SEASON SEVEN LAUNCH DISCOVERY
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DVD CONTENT
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24 COMPLETE SERIES BONUS CONTENT ‐ CHLOE'S ARREST TWENTIETH CENTURY FOX TELEVISION AND TWENTIETH CENTURY FOX HOME ENTERTAINMENT
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OCTOBER IMAGE SPOT SONY MOVIE CHANNEL ‐ ON AIR PROMOTIONS
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MARKETPLACE SHORT FORM COOKING CHANNEL
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FEARNET BRAND IDS FEARNET Page 28 of 43
ON‐SCREEN SERVICES PROMOTION
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FEARNET DECEMBER BARKER PLAY CREATIVE TV
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NBC‐ "JOHN MILLER" STUDIO CITY
MARKETING VIDEO/PRESENTATION ‐ EXTERNAL
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2010 NBC UPFRONT OPEN NBC ENTERTAINMENT MARKETING
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TODAY: BROADCASTING & CABLE HALL OF FAME TAPE NBC NEWS MARKETING & COMMUNICATIONS
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SOMETHING FOR NOTHING
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TOXIC AMERICA: HAZMAT CNN
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DIRTY JOBS SEASON 5 LAUNCH DISCOVERY CHANNEL
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MAN VS WILD "NOT AFRAID" DISCOVERY
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TELEVISION‐VIDEO PRESENTATION: Page 31 of 43
CRAFT CATEGORIES
EDITING
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CONAN DRIVEWAY ROBIN FINCH‐TURNER STUDIOS
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DEXTER "STORM" SHOWTIME NETWORKS, INC. BRONZE
HUNG “RAY’S LIFE” SOUND EFFECTS PROMO HBO
COPYWRITING ‐ TELEVISION
GOLD
LEO LITTLE'S BIG SHOW: TOY STORY 3 7ATE9 ENTERTAINMENT & DISNEY CHANNEL SYNERGY AND BRAND MARKETING
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"MY FAVORITE TWEETS" WORLD WIDE WADIO
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CONAN: "OVER THE CLIFF" TURNER ENTERTAINMENT NETWORKS
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MLB ALL‐STAR GAME "SAND" FOX SPORTS MARKETING
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THE BORGIAS "VENUS" SHOWTIME NETWORKS, INC.
DESIGN Page 32 of 43
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HOUSE OF IMAGINATION 2 SYFY
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SYFY HOLIDAY 2010 SYFY
BRONZE
BUILDING THE H HISTORY
USE OF AN ORIGINAL COMPOSITION IN A PROMO
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LIFE MAIN TRAILER DISCOVERY
SILVER
SARAH SILVERMAN/DEMETRI MARTIN "BACK TO BACK" COMEDY CENTRAL
BRONZE
FX "HAS THE MOVIES" MASHUP PROMO MAN MADE MUSIC
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GOLD
"MY FAVORITE TWEETS" WORLD WIDE WADIO
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I WANT MORE FOX'S FUEL TV
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CHILLER SOUNDS OF THE SEASON CHILLER
SOUND DESIGN
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GOLD
SONS OF ANARCHY ‐ PEBBLE FX NETWORK
SILVER
BURN NOTICE LAUNCH "SLOW BURN" USA NETWORK
BRONZE
JUSTIFIED ‐ "3D" FX NETWORK
ANIMATION
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THE BIG C "HOUR GLASS" SHOWTIME NETWORKS, INC.
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THE HUB'S LAUNCH SPOT THE HUB
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"MY FAVORITE TWEETS" WORLD WIDE WADIO
INTERACTIVE MEDIA: NETWORK, CHANNEL, STATION, PLATFORM BRANDING/IMAGE PROMOTION
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HBO.COM HBO
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VUTOPIA.COM IN DEMAND
INTERACTIVE MEDIA: CONTENT PROMOTION ‐ WEBSITE
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MOGULS & MOVIE STARS TCM DIGITAL
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BOXING ON HBO.COM HBO
SILVER
BEAT THE INSIDERS SHOWTIME NETWORKS, INC.
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RACEBUDDY APPLICATION TURNER SPORTS ‐ CSSU
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GOLD
TBS CONAN 2010 LAUNCH ‐ DIGITAL CAMPAIGN TBS ‐ TURNER BROADCASTING SYSTEMS, INC.
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IT'S ALWAYS SUNNY IN PHILADELPHIA ‐ SHOWS/ORIGINALS FX NETWORK
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SNORFIN.COM TURNER BROADCASTING SYSTEM, INC.
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THE PACIFIC WEBSITE HBO
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THE GLADES A&E TELEVISION NETWORKS
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IT'S EFFIN SCIENCE G4 MEDIA
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TEACH: TONY DANZA A&E
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ATTACK OF THE SHOW! RELAUNCH ‐ CAMPAIGN MICROSITE G4 MEDIA
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GOLD
SOA ‐ LIVE CHAT FX NETWORK
SILVER
CHARACTER APPROVED USA NETWORK
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FAIRLY LEGAL "ASK KATE" ‐ USA NETWORK BPG
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SOA ‐ APP FX NETWORK
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BRAVO NOW LIVE COMPANION VIEWING APPLICATION Page 37 of 43
BRAVO
WEB MARKETING/ADVERTISING
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KIRSTIE ALLEY'S BIG LIFE ‐ DIGITAL BUMPING UNITS A&E
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WILL IT SHRED FOX'S FUEL TV
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CTV ‐ THE BIG BANG THEORY CTV CREATIVE AGENCY
BRONZE
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INTERACTIVE APPLICATIONS PROMOTION
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BOARDWALK EMPIRE INTERACTIVE BOARDWALK HBO
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AMERICA THE STORY OF US FOURSQUARE PARTNERSHIP HISTORY
INTERACTIVE MEDIA: CRAFT CATEGORIES
TECHNICAL INNOVATIONS
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"24" SCENE EXTENDERS TWENTIETH CENTURY FOX TELEVISION
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IT'S ALWAYS SUNNY IN PHILADELPHIA ‐ TWEETS FX NETWORK
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THE NATE BERKUS SHOW ‐ SPONSORED PROMOS SEAMBI, INC.
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NETWORK REBRAND 2010 OVATION
SILVER
CHARACTER APPROVED Page 39 of 43
USA NETWORK
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SONS OF ANARCHY FX NETWORK
SILVER
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DESPERATE HOUSEWIVES: SHOWDOWN ON WISTERIA LANE ABC INC.
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2010 US OPEN ‐ TENNIS CHANNEL BPG
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COMEDY PROGRAM PROMOTION CAMPAIGN USING INTEGRATED MEDIA
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GREAT MIGRATIONS ON‐AIR, PRINT, DIGITAL, COLLATERAL NATIONAL GEOGRAPHIC CHANNEL
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E! 20TH BIRTHDAY E! ENTERTAINMENT
DRAMATIC PROGRAM CAMPAIGN USING INTEGRATED MEDIA
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THE EVENT NBC ENTERTAINMENT MARKETING
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TRUE BLOOD SEASON 3 CAMPAIGN HBO
CHILDREN'S PROGRAM CAMPAIGN USING INTEGRATED MEDIA
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KIRSTIE ALLEY’S BIG LIFE CAMPAIGN A&E
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GOLD
FOX MOVIE CHANNEL PRESENTS WORLD PREMIERE COMIC CON FOX MOVIE CHANNEL
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BRONZE
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