WILLIAM McDONOUGH + PARTNERS Cradle To Cradle Design™ Integration For Building Materials Selection And Optimization Consulting Services for Materials Selection and Optimization

William McDonough + Partners practices a positive, principled approach to design that draws inspiration from living systems and processes. Our services go beyond designing Cradle to Cradle Circular Our goal is a delightfully diverse, safe, Economy–inspired buildings and communities around the world. We advise with architects and their design teams, builders, developers, healthy and just world, with clean air, water, communities, cities and countries on materials selection and soil and power – economically, equitably, optimization for their project needs. ecologically and elegantly enjoyed. In their 2002 book Cradle to Cradle: Remaking the Way We Make Things, architect William McDonough and chemist Michael Braungart presented an integration of design and science that provides enduring benefits for society from safe materials, water and energy in circular economies and eliminates the concept of waste.

Design for the Circular Economy starts with Good Materials 1This goal statement was created while writing The Upcycle: Beyond Sustainability—Designing for Abundance, William McDonough and Michael Braungart, published in 2013 by North Point Press, a division of Farrar, Straus & Giroux. Cradle to Cradle Certified™ WM+P’s Approach to Innovation Products Program and Continuous Improvement

WM+P works with our sister company, MBDC, who Products are often described as goods. We select, assess and created Cradle to Cradle Certified™ Products Program to integrate products to make sure they actually are. be the world’s most comprehensive product assessment THE UPCYCLE CHART: Continuous Improvement and certification system based on: MBDC are the creators 100% GOOD GOAL The Upcycle Chart and foremost implementers GOOD MATERIALS Enables our clients to of the Cradle to Cradle Safe, healthy, biological and technical nutrients 1) inventory, 2) assess Certified™ Products Program. and then 3) optimize materials, processes In 2010 William McDonough GOOD ECONOMY 0 0 and systems with Circular, sharing and shared and Michael Braungart positive intentions co-founded the Cradle to and beneficial goals. Cradle Products Innovation

Institute, which reviews GOOD ENERGY product assessments Clean and renewable 100% BAD conducted by assessors such as MBDC, making it INVENTORY ASSESS OPTIMIZE

©2010-2018 MBDC, LLC. We welcome proper use of this chart. For use, please contact Celeste Weaver ([email protected]). an independent, third-party ©2018 MBDC, LLC. verified standard. GOOD WATER Clean and available Industry can do better than By adding eco-effective conventional, eco-efficient approaches and integrating approaches which seek to positively defined goals based GOOD LIVES reduce or minimize damage on Cradle to Cradle® values and Safe, creative and dignified and typically portray reducing principles, we are able to direct a negative footprint. innovation in a coherent and Cradle to Cradle Certified™ is a positive trajectory. certification mark licensed by the Cradle to Cradle Products Innovation Institute. Cradle to Cradle® is a registered trademark of MBDC, LLC. WM+P has developed tools WM+P begins with companies’ values such as a Materials Selection CRADLE TO CRADLE DESIGN™ INTEGRATION and Optimization Manual, MATERIALS SELECTION AND OPTIMIZATION MANUAL to design projects which integrate which provides a defined methodology for safer and Cradle to Cradle Certified™ materials, healthier materials selection using the C2C Certified™ embrace Design for the Circular Products Program as a foundation and guide. Economy™, use renewable energy and celebrate diversity to encourage environmental health and abundance.

Partners William McDonough + Architecture and Community Design DRAFT Confidential. Not for distribution Read about WM+P’s clients who have benefited from integrating safe then circular building materials into their projects Park 20|20 is the largest installation of Cradle to Cradle Certified™ materials worldwide

“We have looked at the best architects all over the world for the most innovative development in The Netherlands—a place known for sustainable thinking, business performance and economics—and there is no one better than William McDonough + Partners. Our clients, like Bosch Siemens, agree. This is the best architect imaginable for their business.” – Dr. Coert Zachariasse, CEO, Delta Development Group

Sample C2C Certified™ materials used: • An integrated supply chain has resulted in reduced construction ® Accoya Wood costs of 19% while improving quality (certified gold) at the same time, according to Daas Baksteen Zeddam BV Cradle to Cradle® and BREEAM-NL ClickBrick® Standards (certified silver) BB-Lightconcepts LED Lightpipe® • Each building is designed for System disassembly and constructed as a (certified bronze) “material bank” Royal Mosa Floor and Wall Tiles (certified silver) • Financial leases with material suppliers lower upfront construction Saint Gobain Gyproc costs (certified bronze) • Buildings are designed as integrated Xero-Flor® Moss Sedum systems to feed and nourish each B/S/H (BOSCH SIEMENS) (certified silver) other Inspiration House at Park 20|20 Interwand Intersmart® Wall System BREEAM GOOD Rating (certified basic) NASA SUSTAINABILITY BASE Federal facility on a tight First Space Station on Earth LEED® PLATINUM schedule and conventional budget goes beyond sustainability

“Working closely with Bill McDonough and his team was inspirational and extremely beneficial. The collaborative process yielded a highly sustainable and beautiful design— optimized for building performance and representative of

our values.” – Steven F. Zornetzer, Ph.D, NASA Ames Research Center, Associate Center Director

Sample C2C Certified™ materials used: • Cradle to Cradle Certified™ framework guided the project to be safer, Centria Dimension Series® panels healthier then circular materials (certified silver) • Designed for disassembly by Alcoa, Inc. Kawneer 1600 SunShade® louvers choosing a steel structure (rather (certified silver) than concrete) that can be easily dismantled as well as repaired after PPG Industries Solarban 70XL™ architectural glass (certified silver) a seismic event • Effective material use reduces the Alcoa, Inc. Kawneer 1600 Wall amount of steel needed System® (certified silver) • Net-positive energy building with an Mechosystems, Inc. Mecho®/5 intelligent, adaptive control system with EcoVeil (certified silver) • Augmented by NASA technologies, Icestone® Durable Surface this “extreme green” laboratory (certified gold) combines technology demonstration and dissemination tools to engage Herman Miller Mirra® chair (certified silver) business, academic and federal collaborators METHOD HOME First LEED® Platinum South Side Soapbox, Chicago LEED® PLATINUM manufacturing facility in its industry

“Method is built from a belief that business should play a leading role in creating good society. William McDonough helped us translate that set of values into principles that we would manifest in the building. Design, as McDonough would say, is the first signal of human intention. This building is a signal of Method’s intention to be part of a positive future.”

– Adam Lowry, Co-Founder, Method

92% of Method’s product • Holistic Cradle to Cradle Design™ integration into their facility and lines are Cradle to Cradle products Certified™ • First LEED® Platinum facility in its industry

• Features an on-site wind turbine and solar trees

• First new manufacturing facility to bring economic revitalization to Chicago’s South Side in nearly 30 years

• Front lawn operates as a public park for the community

• Largest rooftop greenhouse (at the time of completion) NIKE NASA HERO MOTOCORP

Join this growing global community of innovative companies who are positively transforming the design of the FORD MOTOR YOUTUBE DROPBOX built environment by selecting COMPANY safe then circular materials for their projects.

METHOD HERMAN MILLER B/S/H (BOSCH SIEMENS)

Start your path to integrating Cradle to Cradle Certified™ Products Your Path to Integrating Cradle to Cradle Certified™ Products

WM+P has decades of experience working with owners, developers, contractors, architects and designers to evaluate and select safe then circular materials and products to meet performance, cost and aesthetic requirements. WM+P and MBDC support and advise clients throughout the entire process.

1 ENGAGE WM+P 2 ENGAGE MBDC 3 MBDC WORKS WITH 4 GENERAL TO ANALYZE THE TO REVIEW MANUFACTURERS* CONTRACTOR USES ENVIRONMENTAL NON-CERTIFIED TO CERTIFY NEW C2C CERTIFIED™ IMPACTS OF MATERIALS FOR MATERIALS PRODUCTS

MATERIAL CHOICES C2C POTENTIAL MBDC submits data to the Cradle to Final material selection is Cradle Products Innovation Institute determined through a AT THE EARLIEST MBDC issues questionnaire to conventional tender process STAGES OF DESIGN manufacturers The Institute provides independent verification of assessment and issues Preference is given for Evaluates data against the Product WM+P provides guidelines that put certificate C2C Certified™ products Cradle to Cradle Design™ principles Standard criteria into action, from design development *Manufacturers Cross-references ingredients with the to construction within the framework of works with MBDC Banned Chemicals List the client’s values (cost, performance, at their own cost aesthetics and/or sustainability) Concludes if products meet eligibility requirements for C2C Certification General contractor instructs that C2C Certified™ products are preferred where cost effective

Final product selection determined by owner and architect Cradle Cradle to Cradle Certified™ supports to Cradle WALMART AMAZON.COM GOOGLE PORTICO Certified™ is Through the company’s Amazon, as part of it’s Google’s Healthy Materials Commitment to Sustainable Responsible Sourcing Program includes the global building rating systems also recognized Chemistry, Walmart Policy, has made a Cradle to Cradle Certified™ as a preferred encourages the use of commitment to develop Product Standard as part Multiple building rating systems such as USGBC’s LEED®, BREEAM, DGNB and product Cradle to Cradle Certified™ new features that will make of its selection criteria HQE in Europe, Green Star in Australia and The WELL Building Standard align with Silver and above products. it easier for customers for products to use in its certification by to identify and purchase facilities. the Cradle to Cradle Design™ philosophy, Cradle to Cradle Certification™ as well major retailers, products with sustainable as the Cradle to Cradle Products Innovation Institutes’ Material Health Certificate attributes, by making organizations third-party certifications on different points. Certification provides assurance that products and materials and cities. related to safe chemistry integrated into design projects meet minimum standards set by the Cradle to Cradle and sustainability, including Products Innovation Institute for human health and well-being. Cradle to Cradle Certified™, more prominent.

LEED BREEAM WELL BUILDING WALGREENS THE HOME DEPOT US EPA CITY & COUNTY OF LEED has recognized Cradle BREEAM-NL 2014v1.0 rewards the STANDARD Walgreens/Boots Alliance The Home Depot Eco The Cradle to Cradle SAN FRANCISCO to Cradle Certified™ products use of Cradle to Cradle Certified™ Cradle to Cradle Certified™ is is working to enable Options program allows Certified™ Product The City & County of San to earn points toward LEED products in two different credits: recognized within the WELL consumers to make suppliers to use Cradle to Standard has been Francisco require all carpet certification within the v4 Construction Materials and Building Standard in WELL informed choices by Cradle Certified™ and the recognized by the United and adhesives installed in MR credit: Building Product Responsible Sourcing. Feature 26, and WELL Feature 97 encouraging suppliers Material Health Certificate States Environmental city-funded construction Disclosure and Optimization. via option c. to obtain credible from the Cradle to Cradle Protection Agency (EPA) projects be Cradle to certifications (including Products Innovation in its Recommendations of Cradle Certified™. Carpet third-party certifications Institute at an achievement Specifications, Standards, tiles must be Cradle to such as Cradle to Cradle level of Silver or higher in and Ecolabels for Federal Cradle Certified™ Silver Certified™ and EPA Safer the material health category Purchasing. or higher, and adhesives Choice) and to make it easy to qualify for their program. must have a Material Health for consumers to find these Certificate at the Bronze more sustainable products. level or higher.

When building owners, designers and contractors take a stand for safe then circular materials in the built environment, industry takes note. Through William McDonough + Partners’ expertise, Cradle to Cradle Certified™ products have been integrated as preferred products by major corporations and developments for their buildings and campuses while encouraging their peers to adopt similar values.

William McDonough + Partners Architecture and Community Design

Roger Schickedantz, AIA, LEED AP BD+C Director [email protected] | 434.979.1111 www.mcdonoughpartners.com 700 East Jefferson Street, Charlottesville, VA 22902

©2019 William McDonough + Partners. All rights reserved. Last updated June 2019