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FROM WEAK TIES to ORGANIZED NETWORKS Ideas, Reports, Critiques In March 2009 the Institute of Network Cultures brought 12 networks to Amsterdam for a week of FROM WEAK TIES TO getting things done. Aim of Winter Camp was to connect the virtual with the real in order to fi nd ORGANIZED NETWORKS out how distributed social networks can collaborate Winter Camp 09 more effectively. The more people start working Ideas, Reports, together online, the more urgent it becomes to develop sustainable network models. Do we just go Critiques online to gather ‘friends’ or do we get organized and utilize these tools to provoke real change in how we work together? How do networks deal with difference, decision making and economic issues? Together with 28 online interviews, this report provides a comprehensive overview of the general issues that the participating networks dealt with during Winter Camp. FROM WEAK TIES TO ORGANIZED NETWORKS ISBN: 978-90-78146-08-7 > Contents FOREWORD 4 WINTER CAMP ____ _ _ 6 | __ )| | ___ _ __ __| | ___ _ __ | _ \| |/ _ \ ‘_ \ / _` |/ _ \ ‘__| | |_) | | __/ | | | (_| | __/ | |____/|_|\___|_| |_|\__,_|\___|_| 24 ____ _ _ _ | __ ) _ __(_) ___ ___ | | __ _| |__ ___ | _ \| ‘__| |/ __/ _ \| |/ _` | ‘_ \/ __| | |_) | | | | (__ (_) | | (_| | |_) \__ \ |____/|_| |_|\___\___/|_|\__,_|_.__/|___/ 30 ____ _ _ _ _ / ___|_ __ ___ __ _| |_(_)_ _____ | | __ _| |__ ___ _ _ _ __ | | | ‘__/ _ \/ _` | __| \ \ / / _ |\ | / _` | ‘_ \ / _ \| | | | ‘__| | |___| | | __/ (_| | |_| |\ V / __/ | |___ (_| | |_) | (_) | |_| | | \____|_| \___|\__,_|\__|_| \_/ \___| |_____\__,_|_.__/ \___/ \__,_|_| 38 ____ | _ \ _ _ _ __ ___ ___ _ __ __ _ | | | | | | | ‘_ \ / _ \ / _ \| ‘__/ _` | | |_| | |_| | | | | __/_ (_) | | | (_| | |____/ \__, |_| |_|\___(_)___/|_| \__, | |___/ |___/ 50 _____ _ ___ ____ ____ | ___| | / _ \/ ___/ ___| | |_ | | | | | \___ \___ \ | _| | |___ |_| |___) |__) | |_| |_____\___/|____/____/ __ __ _ | \/ | __ _ _ __ _ _ __ _| |___ | |\/| |/ _` | ‘_ \| | | |/ _` | / __| | | | | (_| | | | | |_| | (_| | \__ \ |_| |_|\__,_|_| |_|\__,_|\__,_|_|___/ _____ _ __ _ 64 | ____|__| |_ _ / _| __ _ ___| |_ ___ _ __ _ _ | _| / _` | | | |_____| |_ / _` |/ __| __/ _ \| ‘__| | | | | |___ (_| | |_| |_____| _| (_| | (__| |_ (_) | | | |_| | |_____\__,_|\__,_| |_| \__,_|\___|\__\___/|_| \__, | |___/ 58 2 __ ____ _ / _|_ __ ___ ___ / ___| ___ _ __ __| | ___ _ __ | |_| ‘__/ _ \/ _ \_____ | | _ / _ \ ‘_ \ / _` |/ _ \ ‘__|____ | _| | | __/ __/_____| | |_| | __/ | | | (_| | __/ | |_____| |_| |_| \___|\___| \____|\___|_| |_|\__,_|\___|_| ____ _ _ _ _ | _ \(_)_ __ ___ ___ _ __ ___(_) ___ _ __ __ _| | ___| |__ __ _ _ __ __ _ ___ _ __ ___ | | | | | ‘_ ` _ \ / _ \ ‘_ \/ __| |/ _ \| ‘_ \ / _` | | / __| ‘_ \ / _` | ‘_ \ / _` |/ _ \ ‘__/ __| | |_| | | | | | | | __/ | | \__ \ | (_) | | | | (_| | | | (__| | | | (_| | | | | (_| | __/ | \__ \ |____/|_|_| |_| |_|\___|_| |_|___/_|\___/|_| |_|\__,_|_| \___|_| |_|\__,_|_| |_|\__, |\___|_| |___/ 84 |___/ 98 __ __ _ | \/ (_) ___ _ __ ___ | |\/| | |/ __| ‘__/ _ \ _____ | | | | | (__| | | (_) |_____| |_| |_|_|\___|_| \___/ _ _ _ __ _____ | |_ _ _ __ | |_ ___ ___ _ __(_)___ _ __ ___ \ \ / / _ \| | | | | '_ \| __/ _ \/ _ \ '__| / __| '_ ` _ \ \ V / (_) | | |_| | | | | |_ __/ __/ | | \__ \ | | | | | \_/ \___/|_|\__,_|_| |_|\__\___|\___|_| |_|___/_| |_| |_| 116 OVERVIEW VIDEO 164 ____ ___ _____ ___ _ ___ / ___|/ _ \_ _/ _ \/ |/ _ \ | | _| | | || || | | | | | | | INTERVIEWS | |_| | |_| || || |_| | | |_| | \____|\___/ |_| \___/|_|\___/ 104 COLOPHON 176 __ __ ____ _ _ _ _ | \/ |_ _ / ___|_ __ ___ __ _| |_(_)_ ___) |_ _ _ | |\/| | | | | | | ‘__/ _ \/ _` | __| \ \ / / | __| | | | | | | | |_| | |___| | | __/ (_| | |_| |\ V /| | |_| |_| | |_| |_|\__, |\____|_| \___|\__,_|\__|_| \_/ |_|\__|\__, | |___/ |___/ 130 _ _ _ _ | | | |_ __ __ _ _ __ __ _ __| | ___| | | | | | ‘_ \ / _` | ‘__/ _` |/ _` |/ _ \ | | |_| | |_) | (_| | | | (_| | (_| | __/_| \___/| .__/ \__, |_| \__,_|\__,_|\___(_) |_| |___/ 136 3 4 FOREWORD by Geert Lovink __ ___ _ ____ \ / (_)_ __ | |_ ___ _ ___|__ \ /\ / /| | ‘_ \| __/ _ ‘__| _` ` \ V / | |_ __/ |___ (_| |_) \_/\_/ |_|_| |_|\__\___|_| \____\__,_|_| |_| .__/ |_| In March 2009 the Institute of Network Cultures brought 12 networks for a week to Amsterdam. Aim of Winter Camp was to connect the virtual with the real in order to find out how dis- tributed social networks can better collaborate. The more people start working together online, the more urgent the question of sustainable network models is going to become. Do we not just click here and there to gather ‘friends’ or do we get organized and utilize all these tools to provoke real change? How do networks deal with difference, decision mak- ing and economic issues? Together with the 28 interviews that the so-called meta-group conducted, and that are now available at Vimeo thanks to Gerbrand Oudenaarden, this report provides the interested audience with a comprehensive overview of the general issues of Winter Camp, written by members of the meta- group, and the reports of the 12 reports, written by network members, mixed with blog entries were written by bloggers. Enjoy! Amsterdam, June 29, 2009 5 WINTER CAMP 09: FROM WEAK TIES TO ORGANIZED NETWORKS Ideas, Reports, Critiques by Gabriella Coleman, Geert Lovink, Ned Rossiter and Soenke Zehle Winter Camp 09 Visions Wherever we look, there is a Will to Network. In most areas of the (post-)industrial world, networks are becoming a ubiqui- tous feature – of life, work and play. If they can – and are allowed to – teenagers spend hours texting, blogging, dat- ing, chatting, twittering and social networking. In fact, the network addiction transcends age and cultural barriers, with business men and women hooked to their CrackBerries (Presi- dents too!) and older folks texting away on buses. Garbage men in the Chinese city of Ningbo check out commodity prices of waste copper from their mobiles each morning. Activists orga- nize transnational campaigns online. Web 2.0 companies profit from the free labor and attention provided by the networks of users. If we take these network technologies seriously, we have to ask ourselves: what’s next? What happens after the initial excitement, after we have linked up, found old classmates, become ‘friends’ and have even met up? Will networking produce a dispersed, weak level of sociality or will the ties become more substantial? What long term cultural transformations 6 might emerge from networked interactions? Will we constantly move from one platform to the next initiative, following the global swarm? Do we really wish to carry our social network with us, wherever we go? How do we cope with the hype surrounding the ‘social web’? Do the constant re- quests to be linked turn into a plague? Do these sites func- tion more like a modern version of the White Pages rather than a ‘revolutionary’ platform that fosters new forms of coopera- tion? Will we return to our busy everyday life after the hype recedes or strive for a deep commitment to the Techno-Social? As artists, researchers, activists, educators, and cultural workers are drawn into the network paradigm, it is urgent to collectively analyze what happens when networks become driving __ ___ _ ____ \ / (_)_ __ | |_ ___ _ ___|__ \ /\ / /| | ‘_ \| __/ _ ‘__| _` ` \ V / | |_ __/ |___ (_| |_) \_/\_/ |_|_| |_|\__\___|_| \____\__,_|_| |_| .__/ |_| forces. How can networks maintain their critical edge while aiming for professional status? Does anyone want to get paid for their ‘free labor’? These and other questions inspired the organization of Win- ter Camp 09, which took place between the 3rd and 7th of March 2009, in Amsterdam, the Netherlands. Hosted and organized by the Institute of Network Cultures, the meeting brought togeth- er twelve networks that worked on their own projects during the day (although some continued deep into the night) and col- lectively engaged in analyzing questions regarding the past, present and future of organizing networks during plenary ses- sions in the evening. In their early stages, most networks are loose and unstruc- tured, but over time, as they settle and grow, new challenges always emerge. Perhaps the most pressing question is whether informal networks should transform into a so-called ‘orga- nized network’. Organizing a network does not necessarily mean the end of spontaneity and the rise of rigid rules and hier- archies. An organized network can provide an environment for sustainable knowledge sharing, production, and perhaps most importantly, reproduction. As we all know, face to face meet- ings are crucial for a network to maintain momentum, revital- ize energy, consolidate old friendships and discover new ones, recast ideas, and plan further activities. There is no single organizational or political model for (on- line) networks to become sustainable. Winter Camp was an op- portunity for members of a range of networks and (potential) 7 networks to gather in person to conspire, discuss and make the necessary steps forward to pose questions of sustainability, informality and growth.
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