Are Libraries Obsolete? ALSO by MARK Y
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Ignite Visibility Consulting
Ignite Visibility Consulting Copyright 2013 – Ignite Visibility Page 1 Introduction .................................................................................................................................................. 3 Your Page ...................................................................................................................................................... 3 Branded URL ............................................................................................................................................. 3 Background and Profile Picture ................................................................................................................ 3 Fill out all Text ........................................................................................................................................... 3 Videos............................................................................................................................................................ 4 Theme your Videos Around One Keyword ............................................................................................... 4 Add a Date, Describe a Location, Link to Social Sites and Links to YouTube Video .................................. 5 Get Video Embeds, +1s, Ratings, Views and Comments Gradually .......................................................... 5 Add Annotations to Videos ........................................................................................................................... 5 Make Videos -
UNIVERSIDADE FEDERAL DO RIO GRANDE DO SUL ESCOLA DE ADMINISTRAÇÃO CURSO DE GRADUAÇÃO EM ADMINISTRAÇÃO Eduardo Gessival
View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by Lume 5.8 0 UNIVERSIDADE FEDERAL DO RIO GRANDE DO SUL ESCOLA DE ADMINISTRAÇÃO CURSO DE GRADUAÇÃO EM ADMINISTRAÇÃO Eduardo Gessival Vieira Mendes ESTRATÉGIAS DE SOBREVIVÊNCIA DO PROBLOGGER DIANTE DA SAZONALIDADE DO MARKETING DIGITAL Porto Alegre 2018 1 Eduardo Gessival Vieira Mendes ESTRATÉGIAS DE SOBREVIVÊNCIA DO PROBLOGGER DIANTE DA SAZONALIDADE DO MARKETING DIGITAL Trabalho de conclusão de curso de graduação apresentado ao Departamento de Ciências Administrativas da Universidade Federal do Rio Grande do Sul, como requisito parcial para a obtenção do grau de Bacharel em Administração. Orientador: Prof. Fernando Dias Lopes Porto Alegre 2018 2 AGRADECIMENTOS Em primeiro lugar, agradeço aos meus pais, por terem me transformado na pessoa que hoje eu sou. Agradeço especialmente aos meus filhos, que me deram as forças necessárias para que eu não perdesse o foco dos objetivos, com a motivação de proporcionar a eles uma vida melhor na posteridade, e ao mesmo tempo servir de exemplo para que busquem a formação em nível superior. Agradeço também aos meus colegas e amigos, e principalmente ao meu sócio e grande amigo Luiz Felipe Kessler e Silva, que sempre me incentivou consideravelmente a ir em busca dos meus sonhos, além de compartilharmos da mesma evolução nas nossas vidas pessoais e profissionais. Por fim, agradeço ao professor Fernando Dias Lopes por apostar no meu tema, bem como por todo o seu apoio, dedicação e paciência ao longo da orientação deste Trabalho de Conclusão de Curso. Não esquecendo de todos os demais professores que foram importantíssimos ao longo da minha formação em Administração de Empresas pela Universidade Federal do Rio Grande do Sul. -
Full Report [PDF]
SPECIAL ANALYSIS OurWhere Shifting the Jobs Are: EconomicOur Region’s and PopulationOccupational ProfilesStructure JOINT VENTURE’S 2004 index of silicon valley MEASURING PROGRESS TOWARD THE GOALS OF SILICON VALLEY 2010 Joint Venture: Silicon Valley Network Joint Venture: Silicon Valley Network is a regional, nonpartisan voice and a civic catalyst for solutions to problems that impact all sectors of the community. Joint Venture brings together established and emerging leaders from business, labor, government, education, nonprofits and the broader community to build a sustainable region that competes globally. We work to promote economic prosperity and improve the quality of life in the region, making Silicon Valley a better place to live and work. Joint Venture welcomes your participation in its various activities, which are described in detail at www.jointventure.org. PREPARED BY: INDEX ADVISERS COLLABORATIVE KRIS CASTO STEPHEN LEVY NANCY RAGEY ECONOMICS Santa Clara County Cities Association Center for Continuing Study of the Community Foundation Silicon Valley DOUG HENTON MIKE CURRAN California Economy ANNALEE SAXENIAN JOHN MELVILLE NOVA Workforce Board WILL LIGHTBOURNE University of California, Berkeley Santa Clara County Social Services LIZ BROWN JANE DECKER ANN SKEET Santa Clara County Agency American Leadership Forum: ERICA BJORNSSON MIKE EVANHOE JOHN MALTBIE Silicon Valley HEIDI YOUNG Santa Clara Valley Transportation San Mateo County STERLING SPEIRN Authority CONNIE MARTINEZ Peninsula Community Foundation MARGUERITE GONG HANCOCK Children’s -
The New York Times 2014 Innovation Report
Innovation March 24, 2014 Executive Summary Innovation March 24, 2014 2 Executive Summary Introduction and Flipboard often get more traffic from Times journalism than we do. The New York Times is winning at journalism. Of all In contrast, over the last year The Times has the challenges facing a media company in the digi- watched readership fall significantly. Not only is the tal age, producing great journalism is the hardest. audience on our website shrinking but our audience Our daily report is deep, broad, smart and engaging on our smartphone apps has dipped, an extremely — and we’ve got a huge lead over the competition. worrying sign on a growing platform. At the same time, we are falling behind in a sec- Our core mission remains producing the world’s ond critical area: the art and science of getting our best journalism. But with the endless upheaval journalism to readers. We have always cared about in technology, reader habits and the entire busi- the reach and impact of our work, but we haven’t ness model, The Times needs to pursue smart new done enough to crack that code in the digital era. strategies for growing our audience. The urgency is This is where our competitors are pushing ahead only growing because digital media is getting more of us. The Washington Post and The Wall Street crowded, better funded and far more innovative. Journal have announced aggressive moves in re- The first section of this report explores in detail cent months to remake themselves for this age. First the need for the newsroom to take the lead in get- Look Media and Vox Media are creating newsrooms ting more readers to spend more time reading more custom-built for digital. -
Seo-101-Guide-V7.Pdf
Copyright 2017 Search Engine Journal. Published by Alpha Brand Media All Rights Reserved. MAKING BUSINESSES VISIBLE Consumer tracking information External link metrics Combine data from your web Uploading backlink data to a crawl analytics. Adding web analytics will also identify non-indexable, redi- data to a crawl will provide you recting, disallowed & broken pages with a detailed gap analysis and being linked to. Do this by uploading enable you to find URLs which backlinks from popular backlinks have generated traffic but A checker tools to track performance of AT aren’t linked to – also known as S D BA the most link to content on your site. C CK orphans. TI L LY IN A K N D A A T B A E W O R G A A T N A I D C E S IL Search Analytics E F Crawler requests A G R O DeepCrawl’s Advanced Google CH L Integrate summary data from any D Search Console Integration ATA log file analyser tool into your allows you to connect technical crawl. Integrating log file data site performance insights with enables you to discover the pages organic search information on your site that are receiving from Google Search Console’s attention from search engine bots Search Analytics report. as well as the frequency of these requests. Monitor site health Improve your UX Migrate your site Support mobile first Unravel your site architecture Store historic data Internationalization Complete competition Analysis [email protected] +44 (0) 207 947 9617 +1 929 294 9420 @deepcrawl Free trail at: https://www.deepcrawl.com/free-trial Table of Contents 9 Chapter 1: 20 -
Google Overview Created by Phil Wane
Google Overview Created by Phil Wane PDF generated using the open source mwlib toolkit. See http://code.pediapress.com/ for more information. PDF generated at: Tue, 30 Nov 2010 15:03:55 UTC Contents Articles Google 1 Criticism of Google 20 AdWords 33 AdSense 39 List of Google products 44 Blogger (service) 60 Google Earth 64 YouTube 85 Web search engine 99 User:Moonglum/ITEC30011 105 References Article Sources and Contributors 106 Image Sources, Licenses and Contributors 112 Article Licenses License 114 Google 1 Google [1] [2] Type Public (NASDAQ: GOOG , FWB: GGQ1 ) Industry Internet, Computer software [3] [4] Founded Menlo Park, California (September 4, 1998) Founder(s) Sergey M. Brin Lawrence E. Page Headquarters 1600 Amphitheatre Parkway, Mountain View, California, United States Area served Worldwide Key people Eric E. Schmidt (Chairman & CEO) Sergey M. Brin (Technology President) Lawrence E. Page (Products President) Products See list of Google products. [5] [6] Revenue US$23.651 billion (2009) [5] [6] Operating income US$8.312 billion (2009) [5] [6] Profit US$6.520 billion (2009) [5] [6] Total assets US$40.497 billion (2009) [6] Total equity US$36.004 billion (2009) [7] Employees 23,331 (2010) Subsidiaries YouTube, DoubleClick, On2 Technologies, GrandCentral, Picnik, Aardvark, AdMob [8] Website Google.com Google Inc. is a multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products,[9] and generates profit primarily from advertising through its AdWords program.[5] [10] The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys",[11] [12] [13] while the two were attending Stanford University as Ph.D. -
Overview Not Confine the Discussion in This Report to Those Specific Issues Within the Commission’S Regulatory Jurisdiction
television, cable and satellite media outlets operate. Accordingly, we do Overview not confine the discussion in this report to those specific issues within the Commission’s regulatory jurisdiction. Instead, we describe below 1 MG Siegler, Eric Schmidt: Every 2 Days We Create As Much Information a set of inter-related changes in the media landscape that provide the As We Did Up to 2003, TECH CRUNCH, Aug 4, 2010, http://techcrunch. background for future FCC decision-making, as well as assessments by com/2010/08/04/schmidt-data/. other policymakers beyond the FCC. 2 Company History, THomsoN REUTERS (Company History), http://thom- 10 Founders’ Constitution, James Madison, Report on the Virginia Resolu- sonreuters.com/about/company_history/#1890_1790 (last visited Feb. tions, http://press-pubs.uchicago.edu/founders/documents/amendI_ 8, 2011). speechs24.html (last visited Feb. 7, 2011). 3 Company History. Reuter also used carrier pigeons to bridge the gap in 11 Advertising Expenditures, NEwspapER AssoC. OF AM. (last updated Mar. the telegraph line then existing between Aachen and Brussels. Reuters 2010), http://www.naa.org/TrendsandNumbers/Advertising-Expendi- Group PLC, http://www.fundinguniverse.com/company-histories/ tures.aspx. Reuters-Group-PLC-Company-History.html (last visited Feb. 8, 2011). 12 “Newspapers: News Investment” in PEW RESEARCH CTR.’S PRoj. foR 4 Reuters Group PLC (Reuters Group), http://www.fundinguniverse.com/ EXCELLENCE IN JOURNALISM, THE StatE OF THE NEws MEDIA 2010 (PEW, company-histories/Reuters-Group-PLC-Company-History.html (last StatE OF NEws MEDIA 2010), http://stateofthemedia.org/2010/newspa- visited Feb. 8, 2011). pers-summary-essay/news-investment/. -
How Does Google Hummingbird Impact Your Online Strategy?
MARKETING MATTERS How does Google Hummingbird Impact Your Online Strategy? BY NAREN ARULRAJAH WITH VIKAS VIJ fter a series of major search algorithm updates over the last few years, Google finally released an “Innovative and compelling content entirely new search algorithm called Hummingbird. would continue to find preference Google’s announcements surrounding the new Aalgorithm made it quite clear that online search keywords with search engines. High quality are going to be more conversational in nature in the future, inbound links remain as important especially as voice search technology catches on. as ever. Keyword usage in modera- At a fundamental level, Google assured online marketers that search engine optimization strategies would remain tion and its correct placement would relevant as before. Innovative and compelling content still be as valuable as before.“ would continue to find preference with search engines. High quality inbound links remain as important as ever. Keyword type in long tailed keywords, which are more descriptive of usage in moderation and its correct placement would still their exact information needs. Furthermore, as voice search be as valuable as before. gradually gains in popularity, the keywords are going to be However, at a subtle level, the new Hummingbird algo- more conversational and long-tailed in nature. rithm would interpret differently the way users search If the search engine is geared to comprehend the context online. Prior to Hummingbird, the user would type a query of the query rather than going only after the absolute key- into the search engine, and the search algorithm would words, it would be able to produce more relevant and useful select words from it. -
Reconstructing Government: a Review of the Governor's Reorganization Plan: Reforming California's Youth and Adult Correctional Agency
State of California LITTLE HOOVER COMMISSION February 23, 2005 The Honorable Arnold Schwarzenegger Governor of California The Honorable Don Perata The Honorable Dick Ackerman President pro Tempore of the Senate Senate Minority Leader and members of the Senate The Honorable Fabian Núñez The Honorable Kevin McCarthy Speaker of the Assembly Assembly Minority Leader and members of the Assembly Dear Governor Schwarzenegger and members of the Legislature: The Little Hoover Commission has reviewed the Governor’s plan to reorganize the Youth and Adult Correctional Agency, creating a new Department of Corrections and Rehabilitation. The Commission has concluded that the plan, if effectively and swiftly implemented, would enable the department to significantly improve the performance of correctional programs and enhance public safety. Part of this calculus relies on assurances of further improvements by Secretary Hickman during the Commission’s public hearing. Consequently, the Commission recommends that the Legislature allow the plan to go into effect and continue to work to solve problems that are not solved by the reorganization plan. The Commission will review the progress of the reforms in one year, with a particular focus on improvements in youth corrections. The Governor’s Reorganization Plan addresses concerns that the correctional system’s organizational structure contributes to persistent and serious problems, including egregious cost overruns, inmate abuse, and parolee failure. The plan strengthens an ambiguous chain of command, thus increasing accountability throughout the organization. It focuses the new department on performance assessment and rehabilitation – elements critical to improving outcomes. It also adds important new functions, including research to facilitate the use of evidence-based strategies; information technology to improve management; and, risk management to change practices that increase liabilities. -
Purveying Fake News
1 GOVERNANCE IN AN EMERGING NEW WORLD Convened by George P. Shultz with James Cunningham, David Fedor, and James Timbie Table of Contents FALL SERIES, ISSUE 318 Introduction ..........................................................................................................................................................................5 What Is to Be Done? Safeguarding Democratic Governance in the Age of Network Platforms Niall Ferguson ................................................................................................................................................................................................8 Protecting Democracy in an Era of Cyber Information War Joseph S. Nye ..............................................................................................................................................................................................37 Observations from the Roundtable ................................................................................................................................. 47 GOVERNANCE IN AN EMERGING NEW WORLD The Information Challenge to Democracy A Letter from the Conveners Sharp changes are afoot throughout the globe. Demographics are shifting, technology is advancing at unprecedented rates, and these changes are being felt everywhere. How should we develop strategies to deal with this emerging new world? We can begin by understanding it. First, there is the changing composition of the world population, which will have a profound impact on societies. Developed -
Mass Internment Camp Implementation, Abuses
CONGRESSIONAL-EXECUTIVE COMMISSION ON CHINA ANNUAL REPORT 2020 ONE HUNDRED SIXTEENTH CONGRESS SECOND SESSION DECEMBER 2020 Printed for the use of the Congressional-Executive Commission on China ( Available via the World Wide Web: https://www.cecc.gov 2020 ANNUAL REPORT CONGRESSIONAL-EXECUTIVE COMMISSION ON CHINA ANNUAL REPORT 2020 ONE HUNDRED SIXTEENTH CONGRESS SECOND SESSION DECEMBER 2020 Printed for the use of the Congressional-Executive Commission on China ( Available via the World Wide Web: https://www.cecc.gov U.S. GOVERNMENT PUBLISHING OFFICE 40–674 PDF WASHINGTON : 2020 CONGRESSIONAL-EXECUTIVE COMMISSION ON CHINA LEGISLATIVE BRANCH COMMISSIONERS House Senate JAMES P. MCGOVERN, Massachusetts, MARCO RUBIO, Florida, Co-chair Chair JAMES LANKFORD, Oklahoma MARCY KAPTUR, Ohio TOM COTTON, Arkansas THOMAS SUOZZI, New York STEVE DAINES, Montana TOM MALINOWSKI, New Jersey TODD YOUNG, Indiana BEN MCADAMS, Utah DIANNE FEINSTEIN, California CHRISTOPHER SMITH, New Jersey JEFF MERKLEY, Oregon BRIAN MAST, Florida GARY PETERS, Michigan VICKY HARTZLER, Missouri ANGUS KING, Maine EXECUTIVE BRANCH COMMISSIONERS To Be Appointed JONATHAN STIVERS, Staff Director PETER MATTIS, Deputy Staff Director (II) CONTENTS Page Section I. Executive Summary ................................................................................ 1 a. Statement From the Chairs ......................................................................... 1 b. Overview ....................................................................................................... 3 c. Key -
The Oxygen of Amplification Better Practices for Reporting on Extremists, Antagonists, and Manipulators Online
The Oxygen of Amplification Better Practices for Reporting on Extremists, Antagonists, and Manipulators Online By Whitney Phillips EXECUTIVE SUMMARY MAPPING THE MEDIA ECOSYSTEM We live in a time where new forms of power are emerging, where social and digital media are being leveraged to reconfigure the information landscape. This new domain requires journalists to take what they know about abuses of power and media manipulation in traditional information ecosystems and apply that knowledge to networked actors, such as white nationalist networks online. These actors create new journalistic stumbling blocks that transcend attempts to manipulate reporters solely to spin a beneficial narrative – which reporters are trained to decode – and instead represent a larger effort focused on spreading hateful ideology and other false and misleading narratives, with news coverage itself harnessed to fuel hate, confusion, and discord. The choices reporters and editors make about what to cover and how to cover it play a key part in regulating the amount of oxygen supplied to the falsehoods, antagonisms, and manipulations that threaten to overrun the contemporary media ecosystem—and, simultaneously, threaten to undermine democratic discourse more broadly. This context demands that journalists and the newsrooms that support them examine with greater scrutiny how these actors and movements endeavor to subvert journalism norms, practices, and objectives. More importantly, journalists, editors, and publishers must determine how the journalistic rule set must be strengthened and fortified against this newest form of journalistic manipulation—in some cases through the rigorous upholding of long-standing journalistic principles, and in others, by recognizing which practices and structural limitations make reporters particularly vulnerable to manipulation.