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Telewizja MEDIA & ENTERTAINMENT

Accelerating Content Delivery from Local Content Providers and Global News Correspondents

AT A GLANCE , established in 1992, is and movies in a specific HD format for the biggest commercial broadcaster in transmission every day. In addition, the Industry . The company broadcasts more broadcaster works closely together Media & Entertainment than 30 channels and belongs to Cyfrowy with global news and sports producers, Polsat Group, the biggest media-and- which also send the latest up-to date Products group in Poland. The reports and announcements from all Aspera Connect Server group also includes Polkomtel, the operator over the world. One hour of TV content Aspera Drive of Plus mobile network and the leader of alone usually consists of 25 GB of data, Aspera Faspex LTE technology, which relies on the latest reaching approximately 10 TB of content Aspera Console SDK solutions for the services it develops for every month. its customers; operates Previously, this volume of content was the biggest satellite TV platform in Poland, Challenge delivered on external media, like tapes, provides state-of-the-art multimedia Telewizja Polsat needed a fast hard disks and DVDs, or transferred using services and IPLA service, and is the and reliable transfer solution to FTP. However, after deploying a tapeless ingest content from Polish content leader in Internet TV and the video on- production and broadcast system from producers and globally dispersed line market in Poland. The group has 5.9 news and sports correspondents Avid Interplay | MAM several years ago, million contract customers and provides Telewizja Polsat realized their previous 16.4 million services in such areas as mobile Solution transfer methods were too slow and telephony, pay TV and Internet access. Aspera Connect Server powers ineffective, involving too many people high-speed file transfers from To streamline content gathering for carrying out the work manually. local content producers and global broadcast across its channels, Telewizja In addition, its past transfer methods had correspondents to Telewizja Polsat, Polsat selected a suite of high-speed while Aspera Console provides become impractical due to the growing file transfer products from Aspera to a comprehensive management size of digital media, as well as additional move large media files over the WAN at environment for monitoring and new locations and signed contracts with maximum speed, resulting in significantly prioritizing content transfers. new content providers. reduced turnaround times and improved Results efficiency. Telewizja Polsat began evaluating software-based alternatives to FTP and • High-speed transfer of multi- gigabyte digital assets, reaching CHALLENGE hard drive shipments that were capable of up to 10 TB per month. delivering digital content in a fast, reliable Telewizja Polsat collaborates with 40 • Real-time collaboration with and secure manner. Polish production houses and content geographically distributed news and sports correspondents producers that submit programs, series

1 Telewizja polsat MEDIA & ENTERTAINMENT

BENEFITS SOLUTION

Fast transfers: Aspera high-speed, After an initial evaluation, Telewizja Polsat decided to deploy Aspera Connect Server, FASP®-powered transfers make Aspera Faspex and Aspera Drive at the studio’s headquarters in . Telewizja Polsat the process of uploading content leveraged Aspera’s open architecture Software Development Kit (SDK) to integrate the to Telewizja Polsat more efficient solutions directly into their existing workflow. than ever and reduce the overall transmission cycle. Based on the patented FASP® high-speed file transport technology, this set of applications enables them to handle the daily file upload, ingest and sharing workflows with greater Strong security: Aspera’s built-in speed, security and efficiency. enterprise-grade security includes SSH authentication, encryption Aspera provides an integral solution for gathering TV content, enabling Polsat’s partners in transit and at rest, and data to easily log on to a web portal in a standard browser that uses the Connect Browser integrity for each transmitted block, Plugin to quickly upload TV programs, films, serials and the associated metadata in the protecting valuable media assets form of MXF files. throughout the entire transfer process. Additionally, globally dispersed “Aspera drastically reduces the correspondents in the US, Russia, Ease of use: The intuitive web Germany, Italy, Belgium and around the time it takes for us to receive the interface enables new content world use Aspera to submit raw and final content, shortening the end-to- providers and correspondents to shots via their mobile devices directly start transferring files immediately end workflow and ensuring we can to Polsat for automatic transfer to without the need to learn a have content ready to go in time complicated system. newsrooms or sports production systems. Aspera’s intuitive email-style interface for transmission on our channels.” allows individual contributors to quickly Efficiency: High-speed data Andrzej Szymański delivery saves time and costs upload large video files without requiring IT/TV Manager, Telewizja Polsat compared to previous solutions. any technical expertise. The integrated notifications alert team members when content has been successfully delivered and downloaded.

In addition, Polsat deployed Aspera Console, which provides complete visibility over the transfer environment with real-time, centralized control and monitoring over all high- speed transfers.

Results

Aspera’s solution has significantly improved the way content is transferred from local Polish content producers and global correspondents to their Broadcast station and has About Telewizja Polsat replaced the incredibly time- and cost-intensive manual processes of sending, reviewing

Telewizja Polsat was the first commercial and approving large media files. television station in Poland and today With Aspera, Telewizja Polsat processes TV series, movies, news and sports is one of Poland’s two leading private announcements faster than ever before and with greater security. Today, over 10 TB of television groups in terms of revenue and share in the TV advertising market. data are transferred each month. POLSAT, our flagship channel, is one of “Our broadcast depends on Aspera every day,” said Andrzej Szymański, IT/TV manager at Poland’s leading channels in terms of audience share. It airs a broad variety of Telewizja Polsat. “Sometimes content comes in within days of a planned broadcast, which movies, Polish and foreign series, great previously require a long process of acceptance and control to be performed in a very music events, talent shows realized short time frame. Aspera drastically reduces the time it takes for us to receive the content, based on license agreements as well shortening the end-to-end workflow and ensuring we can have content ready to go in as sports offer and became one of the time for transmission on our channels.” Polish audience most favorite TV stations. Owing to a very attractive program offer which reaches audiences in more than About Aspera 98% of households Polsat has one of the Aspera, an IBM company, is the creator of next-generation transport technologies that move the most valuable and recognizable brand in world’s data at maximum speed regardless of file size, transfer distance and network conditions. Part Poland. The strongest foundations of the of IBM Cloud, Aspera software is powered by the Emmy®award-winning FASP®protocol to deliver the broadcaster are: perfect entertainment, fastest, most predictable file-transfer, share and sync experience across on-premises, cloud, and hybrid fascinating film offer, reliable and fast infrastructure. Aspera’s core technology delivers unprecedented control over bandwidth, complete news as well as exciting sport. security and uncompromising reliability. Organizations across a variety of industries on six continents rely on Aspera software for the business-critical transport of their digital assets.

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