News Release
Contact: Mike Turner 316.516.4158
www.raytheonaircraft.com
Beechcraft and Hawker Presence in Asia and the Pacific Rim SINGAPORE (Feb. 20, 2006) – The Asia Pacific region is a booming market for Beechcraft and Hawker product lines, and continues to place emphasis on the area with sales and support teams to meet the needs of its customers. A surging economy, a growing transportation infrastructure, and airline deregulation have helped to increase the business aviation market in Asia and the Pacific Rim (including Australia). Countries throughout the region choose the Beechcraft and Hawker brands because they are known for their quality, reliability and versatility. Combining quality products with superior service and support has earned the Beechcraft and Hawker brands a loyal customer base that is continuing to grow throughout the world. In 2004, RAC’s international sales were 16 percent of total worldwide sales. Through December 2005, RAC’s international sales were 29 percent of worldwide sales. The company’s main focus for international growth is centered on Europe, Africa, Latin America, Asia-Pacific, and the Middle East.
Asian Market Beechcraft and Hawker products command a 51 percent share of the total business turbine market in Asia, with increasing market share in countries like China, India, Japan, the Philippines, and Thailand. Beechcraft and Hawker products also boast a 40 percent market share in Australia. There are over 400 Beechcraft and Hawker business aircraft flying in Asia-Pacific and Australia today. The closest competitor trails by more than 200 aircraft.
- More - RAC Asia Pacific - 2
Company representation in Asia-Pacific Sales offices, dealers, and authorized service centers To further support growth in the Asia-Pacific region, the company has strategically aligned key sales personnel in offices in China and Australia. Jason Liao, sales director, manages sales of all Beechcraft and Hawker products in China, Hong Kong, Macau, Taiwan, Japan, South Korea, and Mongolia from his office in Beijing, China. Liao also holds a high profile position as the Chairman of the Asian Business Aviation Association (AsBAA), which promotes business aviation in the region. Nick Jones is the sales director responsible for Beechcraft and Hawker sales in Southeast Asia, Australia and the Pacific Rim, and operates from Sydney, Australia. A variety of local dealers and authorized service centers throughout Asia-Pacific and Australia sell and support the Beechcraft and Hawker product lines. • Hawker Pacific Pty. Ltd. is a dealer and authorized service center operating facilities throughout Australia with locations in Sydney (Bankstown and Mascot), Cairns and Perth, as well as in Singapore at Seletar Air Base. • Indamer Company Pty. Ltd. is a dealer and authorized service center with a facility in Mumbai, India. • Itochu Aviation Co. (JAMCO Corporation) is a dealer and operates three authorized service centers located in Miyazaki-City, Obihiro-City, and Sendai, Japan. • Air Asia Company is a dealer and authorized service center located at Tainan Airfield in Taiwan. • Hainan Airlines is an authorized service center located in Haikou City in China.
Field Service Representatives Steve Porte, vice president of International Support, is responsible for raising the level of service and support throughout our worldwide authorized service centers and international network of field service representatives. Mark Shephard is the field service regional manager for Asia-Pacific, based in Perth, Australia, and a new field service representative will soon be based in Sidney, Australia. Additional field service
- More - RAC Asia Pacific - 3
representatives, Haiming Shen based in Beijing, China and Nobuhito Kiriake based in Sendai, Japan, cover the Asia-Pacific region. The company continues to enhance its customer support efforts in the Pacific Rim and, to that end, will be adding both field service representatives and authorized service centers as necessary. “Our international market share continues to grow as a result of pairing the highest quality products with world-class service and support,” said Jim Schuster, chairman and CEO of Raytheon Aircraft Company. “No matter what language you speak or what country you are in, making customers your number-one priority translates.” RAC will be showcasing four of its Beechcraft and Hawker branded aircraft at the static display, located in front of the Hawker Pacific chalet B/1-2. On display will be the Hawker 1000 and Hawker 850XP mid-size jets; Beechcraft Premier IA light jet and the legendary Beechcraft King Air 350 twin-engine turboprop. Universally known for their superior quality, reliability and affordability, all Beechcraft and Hawker products offer spacious and comfortable cabins, large baggage capacity and excellent operating costs – all backed by world-class service and support, with over 100 authorized service centers worldwide. Guests will be welcomed to the Hawker Pacific chalet throughout the week. “The Asia-Pacific market continues to be strong for Raytheon Aircraft,” said Ted Farid, vice president International Sales for Raytheon Aircraft Company. “Our Beechcraft and Hawker airplanes are well suited to this market. Known for their quality, reliability, and world-class service and support, the product range fits this market remarkably well.” To support this commitment to the region an increasing number of flight demonstrations have been held this year, featuring the Beechcraft King Air B200, the Beechcraft Premier I and the Hawker 800XP. Raytheon Aircraft Company designs, manufactures, markets and supports Beechcraft and Hawker aircraft for the world’s commercial and military markets. ###
- More - RAC Asia Pacific - 4 NOTES TO EDITOR: For a full listing of Raytheon Aircraft Company’s international authorized service centers, visit www.raytheonaircraft.com, click on “Service and Support” and select “Authorized Service Centers.”
• Asia-Pacific region company representative contact details: - Ted Farid – Wichita, Kansas, 316.676.2546, [email protected] - Jason Liao – Beijing, China, +86.1380.106.8943, [email protected] - Nick Jones – Sydney, Australia, +61 (2) 9416.0477, [email protected] - Steve Porte – Milano, Italy, 316.619.2082, [email protected] - Mark Shepard – Perth, Australia, +61-89-277-2400, [email protected] - Haiming Shen – Beijing, China, +86-10-6463.8080, [email protected] - Nobuhito Kiriake – Iwanuma City, Japan, +81-223-22-6091, [email protected]