DOCSLIB.ORG

Art Director

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Art Director PORTRAIT of an ART DIRECTOR GAEL TOWEY Alison Ensworth CMNS 371 Assignment 1 CMNS 371 Assignment 1 By Alison Ensworth GAEL TOWEY PORTRAIT of an THE EARLY YEARS ART Born in Short Hills, New Jersey in 1952, DIRECTOR Gael Towey has been known to relish the coincidental likenesses she and her future co- visionary Martha Stewart shared in the early years of their lives. They were born at the same hospital in New Jersey, they both have five siblings, and both their families were of Catholic faith. Prior to their meeting and collaboration, Towey studied at Boston University's College of Fine Arts, after which she worked at Studio Books, Viking Press with such notables as Jacqueline Kennedy Onassis, Irving Penn, Georgia O'Keefe, and Brassai. In 1982, she became the first art director for the Clarkson N. Potter publishing company, where she helped design numerous collections of lifestyle decorating, cookbooks, and art books. She joined House & Garden Magazine as design director in 1989. Here she found a staff segregated by occupation: the creative team operated entirely separately from the editorial staff as a rule. It was then that Martha Stewart Living arrived, and with it a different approach to magazine publication... HISTORICAL CONTEXT A true reflection of Towey and Stewart's partnership, Martha Stewart Living (MSL) magazine married content and presentation as art directors, editors, photographers, stylists, chefs, crafters, and contributors worked together to conceive stories together - a rather unconventional concept at the time. In fact, the name of the magazine itself marked a break from convention: it was rare for a magazine to sport its founder's name. As its founding art director, Towey channeled this flair for innovation into a visually expressive portrayal of the domestic arts, using a dynamic combination of vivid photos and elegant typography that characterized the domestic arts as "anything but dowdy" (Lasky, 2014, para.1). To this day, she reflects on the creation of MSL's inaugural issue in 1990 as one of the most thrilling moments of her career. Under Towey's direction since then, the magazine's presentation of the joy and culture of creativity in everyday life has helped to inspire the DIY movement that continues to thrive today. Towey's spirited leadership proved a vital source of sustenance for MSL Omnimedia (MSLO) when Martha Stewart temporarily stepped down as CEO and Chairwomen in the face of her legal troubles. Stewart's name was downsized on the magazine cover, just as her presence inside its pages diminished, after she was indicted in 2003 for fraud and conspiracy in the stock trade; however, Towey ensured the original spirit of the enterprise remained true across all of the company's outputs. As a result, MSLO continued to expand and develop, with Towey at the creative helm. One particularly momentous development was the launch of MSL's digital edition in November 2010. Placing the magazine at the forefront of the print-to-digital transition, Towey directed the addition of videos, apps, and online subscriptions to MSLO's already considerable operations. "Boundless Beauty", the first issue of MSL created for the iPad, featured interactive content and stunning imagery that delivered the most immersive reader experience yet. The award-winning cover of this issue - a wash of delicate pinks and reds blossoming from a satiny peony - has been credited in part to the app's success as the top paid app on the App Store after its launch. To this day, MSLO maintains an unparalleled multimedia presence, particularly through its website, where users can access hundreds of how-to videos, recipes, tips, and ideas - all of which have grown from Towey's original foundation. CONTRIBUTIONS Gael Towey's role and contributions to MSLO are many and great. Since her instrumental part in the launch of MSL in 1999, she has helped to add five additional magazine titles to the MSLO enterprise: Weddings, Everyday Food, Kids, Blueprint, and Whole Living, all of which reflect changing modern lifestyles - of women, in particular. She has directed MSLO's creative team in all of the company's Publishing, Merchandizing, and Internet operations, produced videos for the MSLO series American Made, and hosted a weekly radio show Design Trends on the MSL Sirius channel. She and her husband, Stephen Doyle, have also collaboratively designed the branding and packaging for the many MSL collections that line the shelves of Macy's and K Mart; these innovative designs were honored in the Cooper Hewitt National Design Triennial Exhibit in 2000. On top of the many magazine awards Towey has helped MSL win, her work was especially highlighted when the Art Director's Club presented MSLO with its Corporate Leadership Award for long term commitment to design and its impact on modern culture. Needless to say, her 22-year devotion to MSLO has set the creative tone for the enterprise - and revived the respect for domestic craft and handiwork in the modern world. In her own words: "In our environment of photography and design, our work plays a lead role in creating a beautiful world of accomplishment, in which our audience participates." (Dover, 2010, para.3). In addition to her work with MSLO, Towey has served on the boards of the Art Directors Club and ASME, and is a frequent juror for publishing and design competitions. She also lectures often on the launch, development, and design of the MSLO enterprise. She received the Chrysler Design Award in 1999, and has just been presented with the AIGA Medal - one of the highest honours in the design profession. Her current focus is storytelling through narrative film and photography, turning the spotlight onto other talented designers and visionaries that are making a difference today. INFLUENCES & INSPIRATION Gael Towey has drawn inspiration from many leaders in the design and creative industries, such as Jacqueline Kennedy Onassis, the star of Viking Press. However, she credits those she sees and works with on a daily basis as the greatest sources of inspiration. She says that working with a team of "the most creative people", creating "beautiful stories about some of the most humble tasks, ennobling the things we do every day" (Dover, 2010, para.3) is her dream in reality: "The people, the amazing and incredibly talented people that we get exposed to, the journalists, artists, gallerists, filmmakers, photographers, nutcases - who could ask for more?" (Dover, 2010, para.17). Her greatest influence is her husband, fellow AIGA Medalist Stephen Doyle, whom she calls her "consultant, shrink, and cheerleader" (Dover, 2010, para.6). On the subject of their relationship, Doyle says, "Our entire life is a collaboration, and that's what we love about it... Neither of us could have accomplished what we are proud of without the faith and encouragement of the other." (Dover, 2010, para.8). To her admirers, Towey offers this piece of wisdom from her own experience: "If you let your passion lead you, you'll discover the wonderful things you can do. I think a creative life is a whole life. In a creative life you never stop working. You're always looking. You're always learning. Lifelong learning is one of the most important things you can do for yourself and the people around you." (Steinbrenner, 2012, para.32). LATER YEARS After 22 years at MSLO, Gael Towey decided to step away from the company in 2012, shortly after her 60th birthday. She has since turned her long-standing interest in narrative into a series of short films about the creative leaders of today, such as Natalie Chanin and Maira Kalman. Storytelling, she says, has always been the most fulfilling part of her career, and this video series is the next chapter. She currently lives in Greenwich Village with her husband, Stephen Doyle, in a townhouse they jointly decorated to accommodate their mutual love for entertaining. They have two children, Maud and August. SOURCES About. Gael Towey & Company. Retrieved from http://www.gaeltowey.com/about/. Ritchie, A. (2012). Gael Towey Leaving After 21 Years. Martha Moments. Retrieved from http://marthamoments.blogspot.ca/2012/10/gael-towey-leaving-after-21-years.html. Dover, C. (2010). Design Couples: Gael Towey and Stephen Doyle. Print Magazine. Retrieved from http://www.printmag.com/article/design-couples-gael-towey-and-stephen-doyle/. Lasky, J. (n.d.). Gael Towey. AIGA | the Professional Association for Design. Retrieved from http://www.aiga.org//medalist-gael-towey/. Murg, S. (2011). Seven Questions for Gael Towey, Chief Creative for Martha Stewart Living Omnimedia. UNBEIGE. Retrieved from https://www.mediabistro.com/unbeige/seven-questions-for-gael-towey- chief-creative-for-martha-stewart-living-omnimedia_b14535. Sellers, P. and Levenson, E. (2005). Remodeling Martha. Fortune 152, no. 10 (November 14, 2005): 100– 122. Steinbrenner, C. (2012). The Creative Life. Esprit. Boston University College of Fine Arts. Retrieved from http://www.bu.edu/esprit/2012/03/20/the-creative-life/. Encyclopædia Britannica (2013). Stewart, Martha. Retrieved from http://0- search.ebscohost.com.library.capilanou.ca/login.aspx?direct=true&db=ers&AN=89408919&site=ed s-live. Trainer, M. (2010). Storytelling by Design in a Digital Age. mnartists.org. Retrieved from http://www.mnartists.org/article.do?rid=272336. .
Load more

Recommended publications
  • Magazine Collection
    Magazine Collection American Craft Earth Magazine Interweave Knits American Patchwork and Quilting Eating Well iPhone Life American PHOTO Elle Islands American Spectator Elle DÉCOR Kiplinger’s Personal Finance AppleMagazine Equs La Cucina Italiana US Architectural Record ESPN The Magazine Ladies Home Journal Astronomy Esquire Living the Country Life Audubon Esquire UK Macworld Backcountry Magazine Every Day with Rachel Ray Marie Claire Backpacker Everyday Food Martha Stewart Living Baseball America Family Circle Martha Stewart Weddings Bead Style Family Handyman Maxim Bicycle Times FIDO Friendly Men’s Fitness Bicycling Field & Stream Men’s Health Bike Fit Pregnancy Mental Floss Bloomberg Businessweek Food Network Magazine Model Railroader Bloomberg Businessweek-Europe Forbes Mother Earth News Boating Garden Design Mother Jones British GQ Gardening & Outdoor Living Motor Trend Canoe & Kayak Girls’ Life Motorcyclist Car and Driver Gluten-Free Living National Geographic Clean Eating Golf Tips National Geographic Traveler Climbing Good Housekeeping Natural Health Cloth Paper Scissors GreenSource New York Review of Books Cosmopolitan Newsweek Grit Cosmopolitan en Espanol O the Oprah Magazine Guideposts Country Living OK Magazine Guitar Player Cruising World Organic Gardening Harper’s Bazaar Cycle World Outdoor Life Harvard Business Review Diabetic Living Outdoor Photographer HELLO! Magazine Digital Photo Outside Horse & Rider Discover Oxygen House Beautiful Dressage Today Parenting Interweave Crochet HARFORD COUNTY PUBLIC LIBRARY Magazine
    [Show full text]
  • CRMA JUDGE BIOS 2014 Jeanne Abbott, Associate Professor
    CRMA JUDGE BIOS 2014 Jeanne Abbott, Associate Professor, University of Missouri, worked for the Anchorage Daily News for nearly 15 years and covered the oil boom, native land claims issues and the exploding growth of a frontier city. After earning a Ph.D. in journalism from Missouri, Abbott also spent time at the Sacramento Bee and Des Moines Register before becoming a full‐‐time faculty member. Julie Vosburgh Agnone is Vice President of Editorial Operations for National Geographic Kids Publishing and Media. During her career at National Geographic, Julie has written, edited, and managed magazines and books for children, educational media for schools, and CD‐ROMs for beginning and ESL readers. She has worked on various special initiatives for National Geographic, including international editions, strategic partnerships, and electronic publishing. Danita Allen Wood is the co‐owner and editor‐in‐chief of Missouri Life magazine, which she and her husband purchased and revived in 1999. Danita learned the magazine business at Meredith Corporation, which publishes Better Homes & Gardens, Midwest Living, Successful Farming, and many other magazines. She returned to her home state of Missouri in 1995 to teach at the Missouri School of Journalism, holding the Meredith Chair until 2005, when she decided to devote her full time to Missouri Life. Dave Anderson is a photographer and filmmaker whose work can be found in the Museum of Fine Arts, Houston, the Ogden Museum of Southern Art, the Cocoran Gallery and in the pages of Esquire, Stern and ESPN the Magazine. In 2011 Anderson won a National Magazine Award for his “SoLost” video series created for the Oxford American.
    [Show full text]
  • BUILDING an ONLINE MAGAZINE: a PROPOSAL for REDESIGNING WESTERN LIVING 'S ONLINE EDITION by Annie Pei-Hsuan Chen B.A., Univers
    BUILDING AN ONLINE MAGAZINE: A PROPOSAL FOR REDESIGNING WESTERN LIVING ’S ONLINE EDITION by Annie Pei-Hsuan Chen B.A., University of British Columbia, 2006 Project submitted in partial fulfillment of the requirements for the degree of Master of Publishing In the Faculty of Communication, Art and Technology © Annie Pei-Hsuan Chen, 2010 Simon Fraser University Spring 2010 All rights reserved. This work may not be reproduced in whole or in part, by photocopy or other means, without permission of the author. APPROVAL NAME: Annie Pei-Hsuan Chen DEGREE: Master ofPublishing TITLE 0 F PROJEC T: Building an Online Magazine: A Proposal for Redesigning Western Livings Online Edition SUPERVISORY COMMITTEE: Roberto Dosil,SeniorLecturer, MPub Senior Supervisor Master ofPublishing Program Simon Fraser University John Maxwell, Assistant Professor, MPub Supervisor Master of Publishing Program Simon Fraser University Randall Watson,Art Director &: Creative Director Industry Supervisor Vancouver Magazine &: Transcontinental Western Division Vancouver, B.c. DATE AP PROVED: _~~::::':'::;(c::::"""::"':::'-~_..LCf_7-4-.::::2::::::.....:D:::::..-./~·...looO'--- _ Declaration of Partial Copyright Licence The author, whose copyright is declared on the title page of this work, has granted to Simon Fraser University the right to lend this thesis, project or extended essay to users of the Simon Fraser University Library, and to make partial or single copies only for such users or in response to a request from the library of any other university, or other educational
    [Show full text]
  • Martha Stewart Living Omnimedia, Inc
    MARTHA STEWART LIVING OMNIMEDIA, INC. 2013 ANNUAL REPORT >NOTICE OF 2014 ANNUAL MEETING >PROXY STATEMENT >ANNUAL REPORT ON FORM 10-K A Message from our CEO and our Founder Dear Stockholders, INSPIRATION - IT’S WHERE WE STARTED AND WHAT WE ARE Almost twenty-five years ago, Martha Stewart Living published its first inspirational issue with the following statement: “Our Company is about this wonderful life, and about how to live it. About going home again, and about building a house. About a glorious feast, and chocolate chip cookies. About gardens of flowers and rows of beans. It’s about the American Dream, and the reality that’s in our hands.” While the world of the past few decades has experienced amazing and rapid change, this simple statement continues to inspire us. It is an invaluable guidepost for all the things we do for our readers, our retail partners, our stockholders and ourselves. We are Makers, Doers, Cooks, Gardeners, Crafters, Learners, Sharers, Embracers of Technology and Starters of Conversations and Ideas. And, most importantly, we touch like-minded people through our dynamic content and quality products. We are passionate weavers of inspiration, deeply connected with our loyal community that shares the same desire to live well. We see our message resonating with our growing and increasingly diverse community, and we will look to expand our influence abroad this year. Passion, creativity and community are our core principles, and they will continue to guide how we approach our business and our customers. INSPIRING PRODUCTS We are proud of our relationships with many of the best retailers and manufacturers in North America.
    [Show full text]
  • “Whole Living” on How to Find a Doctor You Trust
    Visit marthastewart.com | marthastewartweddings.com Subscribe Enter a search term Home Page » Wellness » How to Find a Doctor You Trust How to Find a Doctor You Trust Comments (0) MORE FROM WELLNESS Whole Living, September 2011 The best medicine happens when a doctor and patient new from whole living collaborate on a plan to heal, feel better, and age better. Here's daily how to find a health practitioner you trust and get the most out of your checkups ­­ from doctor­patient duos who've made it Meatless Meal: Garlicky White Bean Stew Whole Living Daily, December 10, 2012 work, in sickness and in health. Meatless Meal: Garlicky White Bean Stew Whole Living Daily, December 10, 2012 By Gail O'Connor and Alice Lesch Kelly Photography by John Dolan Meatless Meal: Garlicky White Bean Stew Whole Living Daily, December 10, 2012 PHOTO: JOHN DOLAN Picture this: Waking in the night with what feels like a flaming Meatless Meal: Garlicky White Bean Stew golf ball in your throat, you email your doctor to ask if you Whole Living Daily, December 10, 2012 2 of 4 should be worried. By 8 a.m., you get her reply: She has noted Meatless Meal: Garlicky White Bean Stew your history of strep throat and suggests you come in. To many, Whole Living Daily, December 10, 2012 that scenario ­­ a doctor who is actually reachable! Who knows your case record! ­­ may sound like an impossible dream. "Doctors today are doing the best they can, trying to find out shared on facebook what the critical issues are during regular exams," explains Woodson Merrell, M.D., chairman of the Department of Integrative Medicine at Beth Israel Medical Center in New York City.
    [Show full text]
  • Martha Stewart, We Surprise, Delight, Inspire, and Celebrate the Everyday, EVERY DAY
    Martha Stewart Who We Are WHO WE ARE Our Philosophy We are inspired by the beauty in the world around us. We create experiences that are rich and lasting. We believe that the home is a place of creative expression. We are cultural tastemakers combing the world for the most innovative and noteworthy ideas. We enjoy sharing ideas—making, doing and living. We believe consumers deserve beautiful, innovative, affordable products for their homes. We partner with only the best to deliver them. and… We elevate the everyday, EVERY DAY. WHO WE ARE Our Everyday Principles We strive to surprise, delight, and inspire. We innovate and invent. We don’t copy or repeat. We are leaders, not followers. It’s a good thing, until you discover a better thing. WHO WE ARE Our Brand Words Informative Inspiring Beautiful Celebratory Surprising Authentic Functional Well-made Affordable WHO WE ARE Universally Recognized Expertise 53% of consumers sight Martha Stewart as the top of mind person for lifestyle ideas and information on the home. When asked what the Martha Stewart brand stands for, consumers answered: quality, style and value. 88% of those who have purchased Martha Stewart products say they would recommend the brand to friends/family. 20 million women say they would go to a store specifically because it carries Martha Stewart products. 0ver 79% say Martha Stewart influences the way they think about, organize, and manage their homes. Source: Public Strategies Brand Trcking, August 2011 Martha Stewart What We Do WHAT WE DO Our Businesses Print Television
    [Show full text]
  • Gazpacho Gets a Makeover - Martha Stewart Living Radio: Th
    Gazpacho Gets a Makeover - Martha Stewart Living Radio: Th... http://theradioblog.marthastewart.com/2011/08/gazpacho-gets-... Enter a search term Martha Stewart Living Radio: The Radio Blog Shows Morning Living Home Design with Kevin Sharkey Ask Martha Cooking Today Living Kitchen The Gardening Hour Mad Hungry Tech Trends See all Shows Ask Marc, the Petkeeper Ask Martha's Vet with Dr. Marty Goldstein Cat Chat with Tracie Hotchner Dr. Shawn, the Natural Vet It's a Dog's Life with Greg Kleva Natural Beauty The Crafting Hour Help Desk Categories Photo Galleries Audio Career Celebrities Cocktails Contests Cooking Today Cool Parties & Events Crafts Entertaining Fashion and Beauty Food From the Listeners Gardening Healthy Living Holidays Home Living in Style Martha, Martha, Martha Meatless Monday Pets Recipes Sandy's Sandwiches Thanksgiving Hotline Travel Video Wines Word of the Day Meet the Contributors Betsy Karetnick Brian Kelsey Greg Kleva Jon Costantino Kevin Chiang Blogs We Like The Martha Blog The Bride's Guide The Crafts Dept. The Daily Wag DC Rowhouse Emeril's Cooking Blog The Everyday Food Blog Home Design with Kevin Sharkey Make Life Delicious Martha and Me Martha Moments Material Girls Modern Design Blog mod*mom Palate-to-Pen 1 of 6 5/1/12 12:01 PM Gazpacho Gets a Makeover - Martha Stewart Living Radio: Th... http://theradioblog.marthastewart.com/2011/08/gazpacho-gets-... Steamy Kitchen The Storque (Etsy's Blog) This Week for Dinner Whole Living Blog Maggie Mistal's Career Advice Blog Alexis Stewart's Blog RSS Subscribe to the Feed Audio Archive Browse the Audio Archive Contact Us Email Us Previous Post Next Post August 30, 2011 Gazpacho Gets a Makeover Posted by Jon Costantino Looking for a delicious, new dish to impress your guests at this weekend's Labor Day party? Nothing says summer like a refreshing bowl of cold gazpacho.
    [Show full text]
  • Company Fact Sheet - January, 2007
    • Company Fact Sheet - January, 2007 Martha Stewart Living Omn imed ia, Inc. (MSLO) is a lead ing provider of original "how-to" information, inspiring and engaging consumers with unique lifestyle content and high-quality products. MSLO is organized into four business segments: Publishing, Broadcasting, Merchandising, and Internet. In November 2006, we published Martha Stewart’s Homekeeping Handbook: The Essential Guide to Caring for Everything in Your Home. The book, which The Washington Post described as “the ultimate housekeeping resource,” enjoyed an enthusiastic reception and climbed high bestseller lists across the country. In April 2006, we announced an agreement to develop a line of Martha Stewart Collection home merchandise exclusively for Macy's. The line will encompass a broad range of home goods-including bed and bath textiles, housewares, casual dinnerware, flatware and glassware, cookware, holiday decorat ing and trim-a-tree items. It is expected to debut in early fall 2007 in Macy's stores across America, as well as on macys.com. Our Martha Stewart Collection with Macy’s was the first of many licensing deals forged in 2006, including area rugs with Safavieh, modular carpet tiles with FLOR, ceiling fans and lighting with Quality Home Brands, and a broad new paint program with the Lowe’s Companies, Inc. The Lowe’s deal is an important build ing block in the company’s strategic expansion of its merchandis ing business in the home improvement category. In spring 2007, we will launch our Martha Stewart Crafts line with EK Success. The line will include a wide range of craft products to provide consumers with a one-stop shop for their crafting needs.
    [Show full text]
  • Speakers' Bios and Abstracts
    Whole Grains on Every Plate Conference October 17-19, 2012 • San Antonio, Texas ––––––––––––––––––––––––––––––– Roster of Speakers and Organizers In alphabetical order Sue Austin, President, Cuisine for Healing (Fort Worth, TX) Sara Baer-Sinnott, President, Oldways (Boston, MA) Batool Batalvi, MSc, Strategist-Psychologist, SB&B Marketing Research (Toronto, ON) Sue Ann Claudon, Compliance Director, United Sorghum Checkoff Program (Lubbock, TX) Birthe Creutz, Director of Finance, Oldways (Boston, MA) Keith Cruzan, Executive Chef, Cruzan Catering (San Antonio, TX) Pam Cureton, RD, LDN, Clinical/Research Dietitian, Center for Celiac Research, University of Maryland (Baltimore, MD) Mallory Cushman, Program Assistant, Oldways & the Whole Grains Council (Boston, MA) Coleen Donnelly, Corporate Chef K-12 Segment, Indian Harvest (Bemidji, MN) LTC Christine Edwards, MS, RD, Chief of Force Health Protection, US Army (Fort Sam Houston, TX) Mary Beth Fickel, Program Director, Hunger Busters (Dallas, TX) Sidney Fry, MS, RD, Nutrition Editor, Cooking Light Magazine (Birmingham, AL) Natsuki Fujiwara, Food Technologist, Northern Crops Institute (Fargo, ND) Rachel Greenstein, Communications Manager, Oldways & the Whole Grains Council (Boston, MA) Ann Hall, MRE, RD, LDN, CDE, CNSC, Nutritionist, USDA / FNS (Alexandria, VA) Cynthia Harriman, Director of Food & Nutrition Strategies, Oldways & the Whole Grains Council (Boston, MA) Mike Holleman, Director of Culinary Development, Indian Harvest (Bemidji, MN) Letty Holmbo, MBA, RD, LD, Culinary Dietitian, HEB
    [Show full text]
  • Keep It Sweet Desserts Announced As Finalist for Martha Stewart American
    KEEP IT SWEET DESSERTS NAMED ONE OF 100 FINALISTS FOR AUDIENCE CHOICE AWARD IN MARTHA STEWART LIVING’S INAUGURAL “AMERICAN MADE” PROGRAM IN PARTNERSHIP WITH AVERY DENNISON AND THE UPS STORE Local Business Selected from Nearly 2,000 Entries Submitted Nationwide; Voting Begins Online September 7 Audience Choice Winner Will Receive $10,000, a Feature in Martha Stewart Living and Be Part of The “American Made” Artisanal Fair at NYC’s Grand Central Terminal with Demonstrations, Tastings and Workshops, October 16-18, 2012 Weehawken, NJ, September 7, 2012 – Keep It Sweet Desserts announced today that it has been named one of 100 finalists for the Audience Choice Award in Martha Stewart Living Omnimedia’s inaugural “American Made,” a multimedia celebration of American artists, artisans and entrepreneurs presented in partnership with MSLO’s inaugural sponsors Avery Dennison’s Office and Consumer Products division and The UPS Store®. Additional sponsors include Toyota. The “American Made” program will celebrate 10 rising stars—plus an 11th Audience Choice winner—from a range of lifestyle arenas including food, fashion, design, community, gardening, crafts and technology. The winners will be honored guests at a celebratory event on October 16 and part of a unique pop-up experience at Grand Central Terminal. The search for the Audience Choice winner began in August with an online nomination process on marthastewart.com in which more than 2,000 entries were submitted nationwide. Finalists were then selected by the editors of Martha Stewart Living and beginning today through September 24, will be put up for public vote at www.marthastewart.com/americanmade.
    [Show full text]
  • Homemade Marshmallows - Martha Stewart Recipes
    Homemade Marshmallows - Martha Stewart Recipes http://www.marthastewart.com/333974/homemade-marshmallows Sign In Register Now ABOUT MARTHA COMMUNITY RADIO MOBILE BLOGS SUBSCRIBE Enter a search term search FOOD ENTERTAINING HOLIDAYS WEDDINGS CRAFTS HOME & GARDEN PETS WHOLE LIVING TELEVISION SHOP Home Page » Food » Homemade Marshmallows Homemade Marshmallows Email Save Print FREE EMAIL NEWSLETTER Rate Comments (1) Martha Stewart Living, July Everyday Food with Sarah Carey Yield Makes 24 DAILY Get a new daily recipe video and let Sarah show you timesaving tricks for great food, fast. Ingredients Add to Shopping List Enter your email address subscribe Vegetable oil, for brushing 4 envelopes unflavored gelatin (3 tablespoons plus 1 1/2 teaspoons) 3 cups granulated sugar 1 1/4 cups light corn syrup PHOTO: HUGH STEWART 1/4 teaspoon salt 2 teaspoons pure vanilla extract 1 1/2 cups confectioners' sugar WE ALSO LOVE Directions 1. Brush a 9-by-13-inch glass baking dish with oil. Line with parchment, allowing a 2-inch overhang on the long sides. Brush parchment with oil; set aside. 2. Put granulated sugar, corn syrup, salt, and 3/4 cup water into a medium saucepan. Bring to a boil over high heat, stirring to dissolve sugar. Cook, without stirring, until mixture registers 238 degrees on a candy thermometer, about 9 minutes. S’mores and Toasted 3. Meanwhile, put 3/4 cup cold water into the bowl of an Marshmallow Recipes electric mixer; sprinkle with gelatin. Let soften 5 minutes. 4. Attach bowl with gelatin to mixer fitted with the whisk attachment. With mixer on low speed, beat hot syrup into gelatin mixture.
    [Show full text]
  • Martha Stewart Living Omnimedia Inc
    iii llii Hill Hill llil lHl iil ll 12026851 MARTHA STEWART LIVING OMNIMEDIA INC 2011 ANNUAL REPORT 2012 NOTICE OF ANNUAL MEETING AND PROXY STATEMENT Letter From Lisa Gersh Dear Fellow Stockholders in mid-2011 We deal since arrived at Martha Stewart Living Omnimedia Our team has accomplished great in executive and business-unit positions we signed new partnerships added strong and energized leadership key sustainable and crafted plan designed to deliver long- that offer substantial promise for the future we strategic in when posted It is clear that the performance 2011 we term growth over the next three to five years companys reflect view of MSLOs potential We believe our strategic plan net loss is not acceptable and it does not our of four in mid-2012 Our plan consists major components will significantly improve performance beginning bases in sales Our titles have robust readership First we are focused on driving improvement advertising print have been effective in migrating our readers to digital platforms On the digital side we believe we already To audience and the of our iPad editions evidenced both by the strength of our website by growing popularity leaders who are with the audiences we deliver we have installed seasoned taking align our financial performance sales and to strengthen our digital-sales more brand-centric approach to print-advertising are working has brand sales at our individual titles each of which strong equity capability In print we are pursuing stronger advertisers in such as beauty fashion and parenting and are
    [Show full text]