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YOU ARE A DOER. AN INNOVATOR. A PROBLEM SOLVER. YOU BELIEVE THAT BUSINESSES CAN BE A FORCE FOR GOOD. YOU WANT TO SHOW PEOPLE WHAT YOU ARE ALL ABOUT. YOU ARE A BUSINESS CIVIC LEADER . YOU SHOULD BE A PART OF THE BUSINESS CIVIC LEADERSHIP CENTER. THIS MANUAL SHOWS YOU HOW.

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HOW TO JOIN BCLC Intel Tech Bridge Museum YOU ARE A DOER. AN INNOVATOR. A PROBLEM SOLVER. You believe that businesses can be a force for good. Not just in a philanthropic or volunteer service kind of way – though that’s important. But in an innovative, “new way of doing things” kind of way. Through inventions, supply chains, e-commerce, smart design, community investments. Through HR and training. Through experience and expertise. Through energy efficiency and eco-friendly design. Through products and services that change the world. YOU BELIEVE THAT BUSINESS PEOPLE CAN BE HEROES. You believe that ethics matter. You believe that the decline of trust in this country is a tragedy. You believe that corporate social responsibility is smart business. You want that story to be told. YOU WANT TO CONNECT AND NETWORK WITH OTHERS WHO BELIEVE AS YOU DO. You want to solve problems. Your employees expect it. It’s part of your company’s DNA. You want to make a difference. You don’t want to just tell people what your company is or what it stands for. You want to show people what you are all about. YOU ARE A BUSINESS CIVIC LEADER. YOU SHOULD BE A PART OF THE BUSINESS CIVIC LEADERSHIP CENTER. This manual shows you how. WELCOME! STAFF AND ADVISORS STAFF

Taryn Bird, Global Corporate Citizenship Bailey Gilchrist, External Relations Hanna Felleke, U.S. Corporate Community Investment Laura Horton, Global Corporate Citizenship (Acting) Stephen Jordan, Executive Director Catherine “Kitty” Keller, Communications and Outreach Kara Kozimor, Marketing and Events Jeff Lundy, Research Gerald McSwiggan, Disaster Assistance and Recovery Rebecca Freyvogel Mousseau, Corporate Relations Brooks Nelson, Operations Chris Ryan, Business for Environmental Innovation

Rick Martella Stephen Jordan ADVISORS AND EDITORIAL CONTRIBUTORS Vice President, Corporate Affairs Executive Director ARAMARK Business Civic Leadership Center Dan Alesch, Ph.D., University of Wisconsin-Green Bay Nigel Cameron, Center for Policy on Emerging Technologies Jack Curry, Media and PR Expert “BCLC provides a hub where sectors convene to address societal issues practically Bradley K. Googins, Carroll School of Management, Boston College by mobilizing information and resources. The center also capitalizes on its working Ruth Kinzey, The Kinzey Company group members’ vantage point to consider innovations in how we can collectively Philip Mirvis, Boston College evolve practices to increase our impact. “ Steve Rochlin, AccountAbility Susanne Trimbath, Ph.D., STP Advisory Services Don Eberly, Consultant, Speaker and Author — Rick Martella, ARAMARK Oliver Davidson, Disaster Management Expert Sari L. Macrie, Macrie & Associates Inés Pearce, Disaster Help Desk for Business, made possible by the Office Depot Foundation Michael Gallis, Michael Gallis & Associates ii BOARD OF DIRECTORS

Rick Martella, Chair Al Martinez-Fonts Vice President, Corporate Affairs, ARAMARK Vice President, U.S. Chamber of Commerce; Executive Eileen Sweeney Vice President, Forum for Policy Innovation, U.S. Senior Director, Motorola Mobility Foundation Akhtar Badshah Chamber of Commerce Senior Director, Community Affairs, Microsoft Corporation Hugh Welsh Bernie Milano President, DSM Carolyn Berkowitz President and Trustee, KPMG Foundation Vice President, Community Affairs, Capital One James (Jim) E. Whaley Bo Miller Senior Vice President, Communications and Marketing David Chavern Director, Corporate Citizenship, President, The Dow at Siemens Corporation COO and Senior Vice President, U.S. Chamber of Commerce Chemical Company Foundation at The Mary Wong Ann Cramer President, Office Depot Foundation Director, Corporate Community relations and Public Rhonda Mims Affairs, IBM President of ING Foundation and Senior Vice President, Office of Corporate Responsibility and Multicultural Other Elected Officers Thomas J. Donohue Affairs, ING North America Insurance Corporation Judy Richmond President and CEO, U.S. Chamber of Commerce Vice President and Associate General Counsel, U.S. Katherine Pickus Chamber of Commerce Rose Jackson Flenorl Vice President, Abbott Fund and Divisional Vice Manager, Social Responsibility, FedEx President, Global Citizenship and Policy, Abbott Kathryn Traver Laboratories Executive Director, U.S. Forum for Policy Innovation Stan Harrell Senior Vice President, CFO, and CIO, U.S. Chamber of Nancy Ploeger Commerce President, Manhattan Chamber of Commerce

Michael Jacobson Margaret Spellings Director, Corporate Responsibility Office, Intel President, U.S. Forum for Policy Innovation, U.S. Chamber of Commerce Stephen Jordan Executive Director, Business Civic Leadership Center Joseph Suarez Director, Community Relations, Booz Allen Hamilton

iii Caterpillar in Haiti. Photo provided by Caterpillar. iv TABLE OF CONTENTS STEP I: LEARN ABOUT HOW BCLC HELPS IMPROVE YOUR IMPACT p. 1 Vision and Mission Statement

STEP II: PICK YOUR INITIATIVE(S) p. 2 U.S. Program Global Program Disaster Assistance and Recovery Environmental Innovation Health and Wellness Awards

STEP III: ENGAGE WITH BCLC p. 19 The Business for Good Map Mark Your Calendars: Events and Networking Benefits of Joining BCLC

STEP IV: SEND US YOUR MATERIALS p. 25 Technical Specifications

STEP V: PARTICIPATE! see insert Kimberly-Clark and American Red Cross. Photo provided by Kimberly-Clark Corporation. iv STEP I: LEARN ABOUT HOW BCLC HELPS IMPROVE YOUR IMPACT

The Business Civic Leadership Center (BCLC) is a leading voice and resource for the business community dedicated to advancing the positive impact of business on society.

BCLC helps companies tackle the toughest issues affecting society today – including health and wellness, economic development, sustainability, and disaster resiliency and recovery. Through its affiliation with the US Chamber, BCLC is connected to businesses, federations, and Chambers of Commerce in the and around the world. BCLC serves as a catalyst in building stronger partnerships with key government, NGO, societal and other business leaders across the country and the world. BCLC tells the story of the how business is making a difference in society through communications vehicles that reach a network of more than a quarter of a million stakeholders.

BCLC’s programs and initiatives support efforts to improve long-term social and economic conditions in three ways:

VISIBILITY. BCLC amplifies individual company efforts and the overall business community’s unique and valuable contribution to society. INSIGHT. BCLC turns knowledge into action and results by sharing leading-edge information, practical strategies and best-practices companies can use. CONNECTIONS. BCLC brings the right people together through partnerships and coalitions to accelerate individual and collective success.

Together with its network of companies, BCLC helps build good will, good relations, and good markets.

1 PNC Grow Up Great. Photo provided by The PNC Financial Services Group, Inc.

2 STEP II: PICK YOUR INITIATIVE(S)

As part of the BCLC network, companies have access to a broad array of BCLC products and services including:

VISIBILITY: Recognition on the BCLC website, mentions in blogs and newsletters, social and traditional media, awards, speaker and guest writer opportunities, and more. INSIGHT: Access to best practices, research reports and digital mapping capabilities, and more. CONNECTIONS: partnerships, coalitions, networking opportunities at conferences, forums, and strategy meetings, and more.

BCLC also provides the opportunity to engage in issue-oriented focus areas that support company specific business goals. BCLC has two geographically focused programs – U.S. issues and Global issues; and four focus areas – Disaster Assistance and Recovery, Environmental Innovation, Health and Wellness and Awards.

“BCLC IS AN OUTSTANDING REAL-TIME INFORMATION HUB and source of advice for CSR professionals. Prudential – and our communities – HAVE STRONGLY BENEFITTED FROM OUR PARTNERSHIP WITH THE CENTER.” — Mary O’Malley, VP, Environment and Sustainability

3 PROGRAM CHAIRS: Oklahoma and Texas Photo provided by . Carolyn Berkowitz, Capital One Hilton Worldwide Jim Whaley, Siemens USA The Home Depot Foundation HPCareer.net PROGRAM LEAD: IBM Corporation Hanna Felleke ING Foundation Intel Corporation WORKING GROUP MEMBERS: JetBlue Airways Abbott JPMorgan Chase Accenture KPMG LLP Air Products Kraft Foods Company Allstate Legg Mason Inc. Altria Group, Inc. LexisNexis AltruShare Securities Manpower, Inc. American Express Maritz Amway Merck & Co., Inc. ANN INC. MGM Resorts International ARAMARK Microsoft AXA Equitable Motorola Mobility Foundation Bank of America Navistar Booz Allen Hamilton Northrop Grumman NorthWestern Energy Corporation Capital One Office Depot Foundation Cigna The PNC Financial Services Group, Inc. Comcast The Ritz-Carlton Hotel Company Community Reinvestment, USA Rockwell Collins Cox Communications Seminole Management Co., Inc. Deloitte Siemens Discovery Communications, Inc. Shell Oil Company The Dow Chemical Company Southwest Airlines DSM TXU Energy Entergy United Technologies Corporation Ernst & Young LLP UnitedHealthcare Estée Lauder Inc. UPS FedEx URS General Mills USA TODAY GlaxoSmithKline Viacom HCA/TriStar Xerox Health Care Service Corporation and its Blue Cross and Blue Shield Xilinx, Inc Plans in Illinois, New Mexico, Xylem

4 U.S. PROGRAM

The U.S. program is dedicated Sustainable community Education and workforce community development leaders to helping companies improve development partnerships with business leaders to advance long-term social and economic Community revitalization Community safety mutual goals. conditions in the U.S. Together Job creation Urban planning and design with key stakeholders, BCLC Small and medium-sized By identifying best practices and creates mechanisms that break business community support The BCLC has two signature events: connecting companies with po- down silos and remove barriers systems the National Conference on Cor- tential national public or private to delivering on U.S. corporate Housing challenges porate Citizenship and the Annual partners, BCLC trouble shoots citizenship goals. Current issue Transportation challenges Siemens Sustainable Community problems for companies and helps areas of note inside the U.S. Support for the arts, parks, and Awards. In addition, the BCLC or- them solve their most pressing program include: green spaces ganizes forums across the country corporate citizenship challenges in bringing together local and state the U.S.

“THROUGH THE BCLC NETWORK of professionals, convenings, and communication resources, Seminole Management and The Speedwell Foundation have found BCLC to be VALUABLE IN HELPING TO progress the Redfields to Greenfields initiative to our nation’s BUSINESS AND GOVERNMENT LEADERS.” — Mike Messner, Partner, Seminole Management Co., Inc.

5 PROGRAM CHAIRS: FedEx Bo Miller, The Dow Chemical GlaxoSmithKline Company Green Mountain Coffee Roasters Kathy Pickus, Abbott Greif, Inc. Hershey Foods Corporation PROGRAM LEAD: Hess Corporation Taryn Bird Hewlett Packard Laura Horton, Acting Hilton Worldwide IBM Corporation WORKING GROUP MEMBERS: Intel Corporation Abbott Kimberly-Clark Corporation Adobe Kraft Foods Air Products Alcatel-Lucent Marriott International, Inc. Technologies MasterCard Worldwide Amadeus IT Group SA The McGraw-Hill Companies AMD Merck & Co., Inc. American Express Microsoft Corporation Amway Motorola Mobility Foundation ANN INC. Pfizer ARAMARK Proteus On-Demand Bank of America Qualcomm Inc. BD Shell Oil Company Booz Allen Hamilton State Street Cargill Tupperware Brands Corporation Chevron United Technologies Corporation Citi UPS Daimler Wal-Mart Dillon Gage/HELPS International Western Union DirecTV Worldwide Responsible Discovery Communications, Inc. Accredited Production (WRAP) DSM Xilinx The Dow Chemical Company Xylem Eli Lilly and Company Xilinx Photo provided by UPS. The Estee Lauder Companies, Inc.

6 GLOBAL PROGRAM

BCLC’s Global program helps Job creation and skills training conference in the fall. In addition, By identifying best practices companies navigate the Urban development the Global program organizes and connecting companies with international development and Aid and trade forums, briefings, and working potential international public or partnership landscape, address Women and girls empowerment meetings throughout the year. private partners, BCLC trouble development challenges and shoots global development and showcase the solutions they are BCLC works closely with the BCLC also operates the implementation problems for generating. Issue areas covered in Global Partnership Center at U.S. International Business Corps, companies and helps them solve this program include: State Department, U.S. Agency a business-led consortium their most pressing challenges. for International Development, dedicated to building the capacity The business role in Millennium Challenge Corporation, of entrepreneurs and nonprofit addressing the global food World Bank, and United Nations. organizations in emerging crisis markets by mobilizing volunteer Clean water, sanitation, and BCLC has two signature events in business experts from BCLC hygiene the Global program: the spring member companies leveraging Access to medicines and United Nations Forum and the their core business functions in mobile health solutions Global Corporate Citizenship the delivery of social good.

“ALCATEL-LUCENT VALUES ITS PARTICIPATION IN BCLC, as it helps demonstrate our commitment to being a responsible and active corporate citizen in global affairs. BCLC helped us develop relationships with key stakeholders at the United Nations, WHICH HAS ENHANCED OUR INSIGHTS INTO UN PROGRAMS as well as made UN members more informed about Alcatel-Lucent’s activities in relevant areas.” — Marie Therese Royce, Managing Director, Global Strategic Initiatives, Americas Region, Public Affairs, Alcatel-Lucent

7 Microsoft and NetHope.

CHAIRS: GlaxoSmithKline Ed Martinez, UPS HCA/TriStar Mary Wong, Office Depot IBM Corporation Foundation Intel Corporation The Home Depot Foundation LEAD: LexisNexis Gerald McSwiggan Mattel Medtronic WORKING GROUP MEMBERS: Microsoft Corporation Abbott Motorola Mobility Foundation Air Products Office Depot Foundation Alcatel-Lucent Technologies Petco Foundation Allstate Proteus On-Demand Altria Prudential ARAMARK Publix Bank of America Rockwell Collins Baxter International Inc. Shell Oil Company Best Buy Toyota BD UPS Booz Allen Hamilton United Techologies Corporation Citi URS Disney Verizon Wireless The Dow Chemical Company W.W. Grainger, Inc. Entergy Xylem FedEx

8 DISASTER ASSISTANCE AND RECOVERY

BCLC helps companies manage Innovations in disaster- and Atmospheric Administration BCLC also helps inform companies’ natural and manmade crises and resilient infrastructure and other public and private decisions so they can respond showcases the solutions they are Communication, coordination, agencies. more effectively and expedite generating through its focus on and information-sharing community recovery in the U.S. Disaster Assistance and Recovery. mechanisms among public BCLC organizes regular and around the world. The issues covered in this focus and private sector responders conferences and forums area include: Business donations for around the country, as well as emergency response efforts disaster-simulation workshops Disaster response and to introduce public and private- recovery practices BCLC works closely with Federal sector responders to each other Preparedness and resilience Emergency Management and facilitate strong working initiatives Administration, Department of relationships. Case management of ongoing Homeland Security, Small Business disaster recovery Administration, National Oceanic

“THROUGH BCLC’S LEADERSHIP IN DISASTER PREPAREDNESS, response forums, conference calls, and corporate delegations to connect with nonprofit organizations and government agencies, MANY IN THE GULF COAST REGION FEEL BETTER PROGRESS IN RECOVERY and more prepared to face the next hurricane season. The reconstruction of the Gulf Coast will continue for years and we can COUNT ON BCLC TO STAY ENGAGED.” — Patty Riddlebarger, Director, Corporate Social Responsibility, Entergy Corporation

9 Daimler’s hydrogen F-Cell cars: Zero-Emission Vehicles and only emit H2O.

CHAIR: Michael Jacobson, Intel

LEAD: Chris Ryan

WORKING GROUP MEMBERS: Abbott Allstate Baxter International Inc. Daimler FedEx IBM Corporation Intel Corporation Kimberly-Clark Corporation Mattel MGM Resorts International Microsoft Corporation NorthWestern Energy Corporation Shell Oil Company Siemens TXU Energy United Technologies Corporation UPS URS Xerox Xilinx Xylem

10 ENVIRONMENTAL INNOVATION

BCLC’s Environmental Sharing financial service and hosts an annual Environmental the most innovative ways Innovation (EI) Network initiative project investment tools Innovation Summit that is open businesses are addressing identifies, raises awareness, and Advancing business resource to the larger business community environmental challenges. promotes business solutions to management practices to bring businesses in the The Environmental Help Desk environmental innovation. The Cultivating awareness of green sustainability space together. for Business, designed to help Network focuses on: supply chain opportunities In 2012, the Environmental small businesses become more Capturing lessons learned and Innovation Network is launching sustainable and connect them Showcasing research and best practices two new tools to help showcase with larger companies who are development on product and business solutions and connect environmental leaders. technology innovations BCLC holds an annual meeting thought leaders: Stimulating local, regional, for EI Network working group and national green market members to catalyze progress The Environmental Innovation development around core issues. BCLC also Map, which highlights

“BCLC PROVIDES INTEL WITH A TERRIFIC OPPORTUNITY to learn and share best practices, to coordinate our efforts with other leading companies to drive scale and impact, AND, WITH THE HELP OF FELLOW TRAVELERS, CREATE REAL SOLUTIONS TO GLOBAL CHALLENGES. One such program is Business for Environmental Innovation (BEI) that was developed to catalyze collaboration between business, nonprofits and government WITH A GOAL TO INNOVATE SOLUTIONS TO ENVIRONMENTAL CHALLENGES. BCLC has a unique ability to convene the right people committed to unleashing the power of business to achieve a profound impact on society.” — Michael Jacobson, Director, Corporate Responsibility Office, Intel

11 LEAD: Hanna Felleke

WORKING GROUP MEMBERS: Abbott Accenture AFLAC Incorporated Amway ARAMARK Booz Allen Hamilton Campbell Soup Company Cargill, Incorporated Cigna DSM General Mills, Inc. GlaxoSmithKline HCA Inc. Health Care Service Corporation and its Blue Cross and Blue Shield Plans in Illinois, New Mexico, Oklahoma and Texas HPCareer.Net Kraft Foods Inc. Maritz Merck & Co., Inc. MGM Resorts International Motorola Mobility Foundation UnitedHealthcare USA TODAY

Volunteers from Kraft Foods Company make a “delicious difference” 12 HEALTH AND WELLNESS

The Health and Wellness initiative biotechnology innovations BCLC hosts quarterly meetings helps companies address health and breakthroughs and generates significant online and wellness issues in both the Public wellness campaigns content through BCLC’s Web workplace and the community, properties. while also showcasing the solutions BCLC works closely with the Office they are generating. The issues of the First Lady’s Let’s Move! The staff helps companies covered in this focus area include: Campaign and private sector troubleshoot particular partnership offices at the Center cases affecting public health Childhood obesity for Disease Control. and wellness with national Nutrition and fitness initiatives ramifications. Employee health and wellness BCLC hosts events and showcases programs impactful programs and Medical, pharmaceutical, and partnerships throughout the year.

“At Cigna, THE HEALTH CONVERSATION ALWAYS BEGINS WITH THE INDIVIDUAL—how do we best coordinate available resources to help each person achieve their health goals. Building communities where individuals and businesses can flourish REQUIRES THE SAME APPROACH. Through its ability to convene leaders with a wide range of relevant expertise, BCLC helps create an environment where communities can achieve their goals, too.” — Gianna Jackson, Cigna

13 CHAIR: FedEx Lisa Hartenberger, Navistar GlaxoSmithKline Hess Corporation LEAD: ING Foundation (2011 Chair) Brooks Nelson Intel Corporation KPMG Foundation 2011 SUPPORTERS: Kraft Foods, Inc. Abbott Microsoft Corporation AECOM Navistar Alcoa Foundation Office Depot Foundation Allstate PAETEC Amway Corporation Pfizer Inc ARAMARK Pilot Travel Centers LLC Best Buy PNC Financial Services Group Booz Allen Hamilton Tupperware Brands Corporation Capital One Financial Corporation UnitedHealthcare Chevron UPS Foundation Dillon Gage/HELPS International Viacom The Dow Chemical Company W.W. Grainger, Inc. DSM The Western Union Company ExxonMobil Xerox Corporation

14 AWARDS

BCLC’s Corporate Citizenship winners and finalists for the Citizens. Best International sustainable results on a single Awards, the “Citizens,” showcase The Citizens Awards categories Ambassador – Goes to social issue or cause. businesses, trade associations, include: companies, trade associations, and chambers of commerce or American Chambers Best Corporate Steward demonstrating ethical leadership Best Business Neighbor of Commerce that have – Goes to companies that are and making a positive difference – Honors companies, exemplary models of social responsive and responsible in society. The Citizens Awards accredited local or state and civic leadership in members of society, whose program is one of BCLC’s longest- chambers, or trade developing nations around overall values, operational lasting and most well-known associations for U.S.-focused the world. practices, and decision-making programs. community service projects exemplify “shared value.” that exemplify the ability Best Partnership – Honors Over the 12 years of the award of the business sector to companies and their nonprofit The 13th annual Citizens Awards program’s existence, some of the demonstrate social or civic partners for exemplifying will be presented on December 6, most elite corporate citizenship and leadership through a single strategic collaboration to 2012 in Washington, D.C. CSR programs have been named strategic initiative. achieve high impact and

“SPENDING TIME WITH DELOITTE EXECUTIVES GAVE ME A DEEPER APPRECIATION for their innovative collaboration with College Summit. It’s gratifying to see Deloitte win the U.S. Chamber’s prestigious Partnership Award, AND I HOPE IT SERVES AS A MODEL for other corporate-nonprofit relationships.” — Don Cheadle, Award- Winning Actor and College Summit Founding Spokesperson

15 Viacom Vday Group

16 STEP III: ENGAGE WITH BCLC

HOW BCLC GIVES YOU VISIBILITY, you care about and highlight the you with real-time, actionable society organizations you can INSIGHT, AND CONNECTIONS. success of your programs. information. Use our online connect to the right people and corporate library to learn what organizations to advance your Visibility. BCLC’s website, blog, Insight. BCLC provides the tools your peers are doing and our success. Network at BCLC events newsletters, social networking and resources you need to move blog and research reports to stay with your peers, key stakeholders, mediums, and guest speaker/writer data and information to action up to date on what matters most and potential partners in the engagements provide proven ways and results. Work with your to you. public, private, and nonprofit to raise public awareness of the peers to build up the professional sectors. Develop collaborative, important work you do. BCLC’s capacity of the field, expand your Connections. Through BCLC’s results-oriented relationships with digital network reaches nearly a knowledge base, and develop unrivaled range of partnerships, people who are passionate about quarter of a million stakeholders new tools and techniques to networks, and contacts with the same issues as you. each year. By contributing to the improve outcomes. BCLC’s leading companies, chambers, BCLC blog and research reports, leading-edge mapping capability entrepreneurial organizations, you can raise visibility on issues and research initiatives provide government agencies, and civil

“FROM CORPORATE COMMUNITY INVESTMENT TO DISASTER ASSISTANCE AND RECOVERY, and more recently the efforts in global corporate citizenship, the research and networking capabilities of BCLC have added significantly TO OUR STRATEGIC THINKING AND ACTIONS ON THESE INTEGRAL BUSINESS ISSUES.” — Bo Miller, Global Director, Corporate Citizenship, The Dow Chemical Company

17 18 THE BUSINESS FOR GOOD MAP

In 2011, BCLC launched an online, What causes or issues leading immediately available for viewing. on other websites, including interactive map (csr.bclcmaps.com) companies care about, and Participating in BCLC’s Business for your intra-net or own website showcasing the role of business in how they’re investing in them Good Map raises the visibility of A section on the BCLC addressing some of the nation’s and Opportunities for business- your program activity and results homepage dedicated to the the world’s most pressing social to-business or private-public in the following ways: Business for Good Map issues. The Business for Good Map partnerships One-click Twitter or Facebook helps you understand what needs Where resources are being Prominence on the Business share button on project pages to be done and what partnerships invested across the globe and for Good Map homepage – Ability to include your CSR need to be forged, while also telling what community needs are Recently Added Projects section projects on websites anywhere your story. This is an important already being met Immediate recognition for RSS you choose with a simple platform for the corporate Where needs or gaps in feed participants embed link to your project(s) citizenship field, as it is a first-of- resources exist A separate page within the its-kind visual representation of map providing your full In addition, BCLC’s editorial staff social good projects by the business Every company in our network company listing often draws story leads from the community. can easily add their projects to the Access via keyword search on Business for Good Map, for both map with our online system. As the map website our own news coverage as well as The Business for Good Map helps soon as a new project is added to Embedding html code to place external news inquiries. users readily identify: the Business for Good Map, it is a customized view of the map

“AT KPMG, WE BELIEVE CORPORATE RESPONSIBILITY IS THE PLATFORM THAT INFLUENCES OUR ENGAGEMENT WITH – AND IMPACT ON – ALL OUR CONSTITUENCIES. It includes the values that guide us, the decisions we make, our actions within and beyond our firm, and the resulting consequences. Our alliance with BCLC helps us stay engaged and have a voice on issues of public and social significance.” — Kathy Hannan, National Managing Partner, Diversity and Corporate Responsibility

19 MARK YOUR CALENDARS

JANUARY APRIL

Disaster Delegation – Joplin, MO; Health and Wellness – Workplace and Stephen Jordan, Business Civic Leadership Center; Ana Marie January 18-19 Community – Washington, DC; April 2 Argilagos, Deputy Assistant Secretary, Office for International and Philanthropic Innovation, U.S. Department of Housing and Urban Health and Wellness Working Group The Citizens Awards Nomination Development; Carolyn Berkowitz, President, Capital One Foundation, Meeting – Washington, DC; January 18 Webinar; April 12 Vice President, Community Affairs, Capital One; Kathy Hopinkah Hannan, National Managing Partner, Diversity and Corporate Social *Conversations with Stephen; January 13 *Conversations with Stephen; April 16 Responsibility, KPMG LLP; Dr. Kaveh Safavi, Vice President, Global National Conference – Atlanta, GA; Lead Healthcare, Internet Business Solutions Group Healthcare, Cisco April 16-18 Systems, Inc.; Mayor Patrick Hays, Mayor of North Little Rock, Arkansas FEBRUARY at a BCLC Conference Disaster Japan Forum – Washington, Research Release: In partnership with DC; April 27 CROA: The State of the Corporate Responsibility Profession MAY *Conversations with Stephen; February 10 The Citizens Awards Nomination Season; May 1-31 MARCH Disaster Forum – Manila, Global Development Forum, hosted Philippines; May 10-11 with the United Nations – New York, NY; Health and Wellness Working Group March 8 Meeting – Washington, DC; May 29 Challenges and Business Resumption Disaster Forum, hosted with – San Diego, CA; March 6, 2012 InterAction (National focus); May 31 The Citizens Awards Nomination Global – International Business Corps 2011 Global Corporate Citizenship Forum: Stephen Jordan, Business Webinar; March 15 Civic Leadership Center; Geena Davis, Academy Award Winner and Delegation Trip Founder, Geena Davis Institute on Gender in Media; Ban Ki-moon, *Conversations with Stephen; March 30 *Conversations with Stephen; May 25 Secretary-General, United Nations at the BCLC’s Forum: Investing in Women and Entrepreneurship: Solutions to Addressing MDG 3 *Guests engage in thoughtful, solution-oriented discussions and debates about the CSR field.

20 MARK YOUR CALENDARS

JUNE OCTOBER

*Conversations with Stephen – TBD Global Conference – Washington, DC; October 10-12 Disaster Gulf Forum – Late October JULY Mary Kay Leonard, President and Chief Executive Officer, Initiative for Environmental Innovation National NOVEMBER a Competitive Inner City; Scott Smith, Mayor of Mesa, AZ; Executive Working Meeting – Washington, DC; Committee Member, U.S. Conference of Mayors ; Mike Messner, July 17-18 Partner, Seminole Management Co., Inc.; Luke Tate, Special Assistant to the Secretary, U.S. Department of Housing and Urban Development at Disaster Northwest Forum – Late July/ DECEMBER BCLC’s 2011 U.S. Corporate Community Investment Conference early August The Citizens Awards – Washington, DC; December 6 AUGUST

SEPTEMBER

Disaster New England Forum

For additional information visit our web site: bclc.uschamber.com/upcoming-events or contact Rebecca Freyvogel Mousseau at 202-536-9134 or [email protected].

2011 Corporate Citizenship Awards Partnership Award winner. *Guests engage in thoughtful, solution-oriented discussions and debates about the CSR field.

21 BENEFITS OF JOINING BCLC

BENEFIT SUPPORTER 5K+ PATRON 10K+ LEADERSHIP CIRCLE 25K+ UNDERWRITER 100K+

Contributions to BCLC media outlets Once yearly Yes Yes Yes

Registrations to program’s signature 2 5 10 20 events

Invitations to private Working 1 1 2 Yes Group activities

Display opportunities at program Yes Yes Yes events

Inclusion in program’s Annual Report Recognition Feature Article Lead Author

Personalized corporate page on Yes Yes BCLC’s website

Speaking opportunity(s) at program Yes Yes related events

Meeting with communications team Yes Yes to develop communications plan

22 BENEFITS OF JOINING BCLC

BENEFIT SUPPORTER 5K+ PATRON 10K+ LEADERSHIP CIRCLE 25K+ UNDERWRITER 100K+

Inclusion in Business for Good Map Yes Yes Yes Yes

Develop content and strategy for Yes Yes BCLC conferences and forums

Work strategically with BCLC team on 1-to-1 basis to address stakeholder Yes relations

Opportunity to feature a Corporate Yes Citizenship profile on BCLC homepage

Participation in all BCLC Research Yes Initiatives

Lead voice in guiding program and Yes conversations

Creation and development of Yes customized projects and initiatives

Complimentary registrations at all Yes BCLC events

23 Succeed Through Service “Start Planting the Seeds Today” Vegetable Garden pilot with Hart Middle School in Ward 8, Washington DC . Photo provided by The Ritz-Carlton Hotel Company.

24 STEP IV: SEND US YOUR MATERIALS

TECHNICAL SPECIFICATIONS WORKING WITH THE BCLC COMMUNICATIONS TEAM Upon Joining: BCLCblog Logo Both high-and low-resolution JPEGs, plus BCLC welcomes guest posts to BCLCblog from logo format for white backgrounds our member companies and from preeminent corporate citizenship experts. Accepted editorial Official Business Name formats include feature articles, opinion pieces, To be used when formally recognizing your case studies, and interviews (text or video). company Editorial pieces should not exceed 500 words. Supporting images are encouraged and should be provided as JPEG files. Items Prior to Events – Further Details Provided by Staff BCLC’s Social Network Guest Lists General attendee information Twitter: @ChamberBCLC and @BCLChelpdesk Working Group event attendees Facebook: www.facebook.com/ChamberBCLC Contact information needed two weeks prior to event Questions? Display and Promotional Materials Full-color advertisements or exhibit display Contact Rebecca Freyvogel Mousseau at for relevant events 202-536-9134 or [email protected]

25 Walmart direct farm produce.

26 Photo provided by FedEx. 1615 H Street, NW Washington, DC 20062 (t) 202-463-3133 (f) 202-463-5308 (e) [email protected] uschamber.com/bclc

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