***MEDIA ALERT*** TOMMY HILFIGER PRESENTS FALL 2017 HILFIGER EDITION COLLECTION DURING PITTI IMMAGINE UOMO
WHAT: Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], hosted an exclusive presentation during Pitti Immagine Uomo to showcase the Fall 2017 Hilfiger Edition collection on January 10, 2017. Guests, including Lucky Blue Smith, Rafferty Law, Gabriel Kane Lewis, Presley Gerber and Jim Chapman attended the event at the historic Palazzo Corsini in the heart of Florence.
“I am very proud to be presenting my menswear collections at Pitti Immagine Uomo,” said Tommy Hilfiger. “Since I first launched my brand in 1985, menswear has been a key part of the Tommy Hilfiger brand. Men’s fashion is really having a moment right now, and it’s great to be here at Pitti – one of the greatest platforms in the world for menswear designers – to celebrate the growth and achievements of the men’s fashion world.”
Hilfiger Edition pays homage to Tommy Hilfiger’s storied menswear heritage, with time- honored classics reimagined for today. The curated selection of looks forms the building blocks of an essential menswear wardrobe and new silhouettes are executed with premium fabrics and luxe details. The look approaches style with a modern confidence and relaxed feel – it’s elevated and sophisticated, with Hilfiger’s signature youthful twist.
Additionally, Tommy Hilfiger celebrated the best of the Tommy Hilfiger Fall 2017 global menswear portfolio at the 91st edition of Pitti Immagine Uomo from January 10 to 13, 2017. The high impact setup in the Fortezza Da Basso combines artistic installations and mannequin presentations with digital displays that celebrate the youthful spirit and modern innovation at the heart of the brand’s Fall 2017 collections. The space includes a curated selection of the Hilfiger Edition, Tommy Hilfiger Tailored and Tommy Hilfiger sportswear collections together in one space for the first time.
Guests are invited to browse the Fall 2017 menswear designs through a variety of unique digital mediums, including touchscreen retail shopping walls and visual merchandising fixtures, as well as the brand’s signature Digital Showroom. The Digital Showroom revolutionizes the wholesale experience for retailers by offering a more engaging and highly customized buying approach that significantly reduces global sample investments. The interactive system blends collection information, assortment sales tools and brand content in one seamless interface.
WHO: Tommy and Dee Hilfiger. Tommy wore XXX and Dee wore XXX
Lucky Blue Smith wore a black leather detail jacket, a tartan tuxedo, a white shirt with stripe patchwork and red suede sneakers, all from Hilfiger Edition.
Rafferty Law wore a black jacket, white shirt, red, black and white striped sweater, a black tracksuit and white sneakers, all by Hilfiger Edition.
Presley Gerber wore a blue sweatshirt, a beige bomber with black sleeves, a black tracksuit and blue sneakers, and then changed to red suede sneakers and an oversized blue coat with tartan details, all by Hilfiger Edition. For the cocktail event he changed into
a blue sweatshirt, a black bomber with red sleeves, a black tracksuit and red suede sneakers, all from Hilfiger Edition.
Julian Ocleppo wore a tartan coat, a black flag sweater, a tracksuit and red suede sneakers, all by Hilfiger Edition.
Gabriel Kane Lewis wore a camel coat with blue collar, a gray shirt with patchwork details, a tartan shirt, black jeans with red details, and blue/gray sneakers with Sherpa lining, all by Hilfiger Edition.
Jim Chapman, wore black monk shoes, a gray blazer, a light blue shirt, and a tie from Tommy Hilfiger.
WHEN: January 10, 2017
WHERE: Palazzo Corsini Florence Italy # # #
About Tommy Hilfiger With a brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups. Its focus is designing and marketing high- quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear and loungewear), footwear and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, athletic apparel (golf and swim), socks, small leather goods, home goods and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men and women, accessories, and fragrance. Merchandise under the Tommy Hilfiger and Hilfiger Denim brands is available to consumers worldwide through an extensive network of Tommy Hilfiger and Hilfiger Denim retail stores, leading specialty and department stores, select online retailers, and at tommy.com.
About PVH Corp. With a history going back over 130 years, PVH Corp. has excelled at growing brands and businesses with rich American heritages, becoming one of the largest apparel companies in the world. We have over 30,000 associates operating in over 40 countries with over $8 billion in annual revenues. We own the iconic Calvin Klein, Tommy Hilfiger, Van Heusen, IZOD, ARROW, Speedo*, Warner’s and Olga brands and market a variety of goods under these and other nationally and internationally known owned and licensed brands. *The Speedo brand is licensed for North America and the Caribbean in perpetuity from Speedo International, Ltd.